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UK fashion influencers redefining style

Sprout Social

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with.

Fashion 90
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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

  As we dive into this new era fueled by changing consumer behavior, the influence of AI, and the shifting of how platforms function, certain key trends emerge, painting a picture of a different digital world. But something about 2024 makes me think it stands poised to redefine the social media landscape and the creator economy. 

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20 Most followed brands on Instagram

Unmetric

By posting consistently and creating Instagram stories like a pro, Huda beauty has built a strong community that adores its beauty line. With 34 million followers, Zara reigns supreme on this platform with captivating images, videos, and killer influencer campaigns. Chanel – 36 million followers. View this post on Instagram.

Instagram 155
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How digital content creators are reshaping brand strategies

Sprout Social

They cultivate authentic communities and build unique personal brands, some even reaching celebrity status. For example, though Subway has grown an impressive TikTok presence , creator Ben Mofitt garnered over 221,000 likes and more than 2,300 comments on his video about the sandwich company—stats that eclipse their average engagements.

Strategy 112
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25 most followed brands on Twitter in 2019

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PlayStation’s strategy on Twitter is to be at the beck and call of its gaming community. One such campaign from 2018 was the #PlayStationClassic, a comeback collection of PlayStation’s classic games, which garnered the most engagement from the gaming community. One day away. PlayStation (@PlayStation) August 22, 2019. likes on Twitter.

Brands 123