Laurel Papworth

OCTOBER 28, 2013

There’s no fire engines here, no one to ask” our community came alive. Curating Facebook status updates and tweets and community information, they worked hard to bring the sort of information that an official news service might miss or deem trivial. We often talk in social media that it’s not about the Likes but about Engagement.

Social Media 110

Social Media Real Estate scribd Crowdsourcing 110

Convince & Convert

NOVEMBER 5, 2013

Doing so allows you to control each visitor’s experience and direct them to the information that they will find most useful and engaging. Utilizing sites like DocStoc , SlideShare , Scribd , and Visual.ly Contains engaging subject lines designed to ensure an open rate of at least 20 percent. Your eNewsletter.

Content 142

Content scribd Influencer Newsletter 142

Laurel Papworth

OCTOBER 8, 2012

I’m a social media strategist that blogs about social media and online communities so I find it frustrating when I am sent a PDF attachment on an email with a traditional media press release using agency created content, professional film crews employed to do the traditional campaign filming and ditto with professional musicians.

Press Release 111

Press Release scribd Social Media Film 111