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How Government Agencies Can Keep Their Communities Engaged in Creative Ways [VIDEO]

Social Media Strategies Summit

Government agencies can leverage social media to share (sometimes critically) important information with their communities. For example, although Vacchi Hill’s agency doesn’t deal with tourism, following tourism agencies online provides a great source of inspiration. Use the right hashtags, especially on Instagram.

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Why Social Media Marketing Isn’t Synonymous with Community-Driven Marketing

Pixlee

Building relationships with current and potential customers is a cornerstone for social media marketing in the digital age, and creating thriving communities has to be the center of your marketing strategy. But what is community-driven marketing and how can brands use it successfully? What is Community-Driven Marketing?

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15 Innovative Brands Using Technology to Power Their Content

Pixlee

Old Navy curates this content from various social media platforms and displays it on its website. HYLETE shows off UGC on their product pages and features reviews to connect the brand to the community. Hylete harnessed the power of Instagram and its broader community to power its dynamic content in all of their marketing channels.

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Introducing Instagram Reposting by Buffer: Never Run Out of Amazing Content

Buffer Social

Live events, meetups and talks are great times to create and curate content. Eventbrite use a branded hashtag, #EBevents , to share and follow content from events that use Eventbrite to sell tickets and they also repost content from some Instagram users who attened Eventbrite events. Monitor brand mentions, tags, and hashtags.

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7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

so that they’re alerted to those posts, using hashtags to call out and index conversations, a widget that you can add to your blog, posting to multiple “Amplogs&# (the sites you set up on Amplify, though as of now, you can’t do this at one go), and more. It really is a community. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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On Lists, Their Importance, And How To Get On One

Waxing UnLyrical

Not-so-obvious: Use hashtags smartly. If you’re sharing PR-related content, an obvious hashtag is #pr. A not-so-obvious hashtag to include is #solopr, which is related to Kellye Crane ‘s Twitter chat. If it’s a publication list you want to be on (or want your client to be on): apply. These fine folk did: Jan.

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How to Host a Successful Instagram Takeover in 7 Easy Steps

Hootsuite

For instance, curator Kimberly Rose Drew travelled to Milan for a takeover with Prada: View this post on Instagram. Choose a hashtag. This step could be optional, if your takeover is part of a bigger campaign that has a hashtag already. But a hashtag can be a useful tool here! Don’t forget to include your hashtag!

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