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Social Media Security Tips and Tools to Mitigate Risks

Hootsuite

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.

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How to Use Social Media for Crisis Communications and Emergency Management

Hootsuite

On a regular day, connecting with your audience on social media requires tact, care, and forethought. Social media crisis communication for brands comes down to one reassuringly simple question: how can you help? In this post we’re taking a look at social media best practices during a real-world crisis or emergency.

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[Interview] The Story Of The World’s First Global Flight Without Fuel, And How Social Media Helped

Audiense

This flight allowed us to open many conversational doors, and social media had a big role to play in that. One discussion alone achieved over 60,000 views across all platforms, and this highlights the ability that social media had to connect the flight with celebrities and global figures. See their convo here: https://t.co/YiA8lJf6hk

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[Interview] The Story Of The World’s First Global Flight Without Fuel, And How Social Media Helped

Audiense

This flight allowed us to open many conversational doors, and social media had a big role to play in that. One discussion alone achieved over 60,000 views across all platforms, and this highlights the ability that social media had to connect the flight with celebrities and global figures. See their convo here: https://t.co/YiA8lJf6hk

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How to Use Twitter Analytics: The Complete Guide for Marketers

Hootsuite

Knowing your audience is one of the most important guiding principles for every social media marketer. Design-By-Committee Chairman 5. A lot of people at the aquarium view being silly or funny as somehow undermining our scientific credibility,” said Patrick Webster , the aquarium’s social media content creator.

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