Remove Comments Remove Community building Remove Community Platforms Remove Questions
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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Brands are revisiting social media as a community-building tool, rather than a marketing platform. Or better yet, give me a place in social media where we can communicate together during the game if I have a question or I actually need assistance. See you next time.

Team 149
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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Brands are revisiting social media as a community-building tool, rather than a marketing platform. Or better yet, give me a place in social media where we can communicate together during the game if I have a question or I actually need assistance. See you next time.

Team 98
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Audiences or communities? Defining the new social media landscape

Sprout Social

They may ask questions at the cast Q&A afterward and the actors might adjust their performance based on how it’s being received, but realistically the script doesn’t change based on audience input. Community platforms work in the same way, putting the focus on interpersonal relationships. Everyone has a role. Room to grow.