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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

Conversion metrics. Conversion : these metrics demonstrate the effectiveness of your social engagement. Consumer : these metrics reflect how active customers think and feel about your brand. STEP 2 : Determine the reporting period your organization wants tied to brand awareness. Conversion metrics. Conversion rate.

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. Disclaimer – these are my opinions formed by my conversations with these firms). So lets dig in! ANALYTIC AGGREGATORS.