Buzz Marketing for Technology

JUNE 27, 2008

In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere. Respect copyright, fair use and financial disclosure laws.

Guidelines 280

Guidelines Wiki Virtual World Policies 280

ProBlogger

MAY 3, 2023

Ensure that you have clear terms and conditions on your blog that outline the ownership of your content and any limitations on its use. Copyright your original work to safeguard against unauthorized use or plagiarism. Encourage discussions, facilitate conversations, and respond to comments and inquiries promptly.

Collaboration 37

Collaboration Blogger Apparel Guidelines 37

Convince & Convert

JULY 21, 2010

I hope Michael Lasky will take a look at your comments and provide some more insight – he’s the lawyer (I’m just the lowly marketer) and I have found him to be a fascinating source of information around these issues. Jay was generous in sharing his blog but he wasn’t going to give me that much room! Im Jay Baer.

Social Media 153

Social Media Policies Consultant Social CRM 153

ProBlogger

DECEMBER 26, 2016

I used that quote in an article, and Bob Burg tweeted me the other day saying, “Thanks for quoting me” and began a conversation. Firstly, I would say there’s ethical reasons for it and legal requirements in some cases to give credit to those whose words and ideas you are using. That’s one way that you might use quotes.

Content 34

Content How To Blogger Diagrams 34

ProBlogger

OCTOBER 26, 2016

Most bloggers don’t use quotes. Their writing can become a bit of an echo-chamber: they’re constantly giving their own viewpoint, but without situating it within a broader conversation. Here’s where to go next: How to Use Quotes Effectively – and Legally. Many countries have a “ fair use ” policy covering these.

Blogger 20

Blogger Blogosphere StumbleUpon List 20

ProBlogger

DECEMBER 26, 2016

I used that quote in an article, and Bob Burg tweeted me the other day saying, “Thanks for quoting me” and began a conversation. Firstly, I would say there’s ethical reasons for it and legal requirements in some cases to give credit to those whose words and ideas you are using. That’s one way that you might use quotes.

Content 20

Content How To Blogger Diagrams 20