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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Food for thought: recent research from Bazaarvoice notes that recommendations from everyday social media users (36%) are the most meaningful to consumers, handily beating out influencers and even subject matter experts. Actively gather and and curate user-generated content. Run campaigns that are actually worth talking about.

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Selling on Instagram: Everything you need to know

Sprout Social

Platforms such as Bazaarvoice , Pixlee and Dash Husdon each represent all-in-one social selling tools for brands interested in turning their Instagram accounts into storefronts. A bonus of using these types of Instagram social selling tools includes advanced analytics and user-generated content curation. Shoppable Instagram tools.

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12 Ways to Incorporate Your User-Generated Content on Different Channels

Social Media Strategies Summit

Image source Modern content marketing includes a mix of brand-created content and curated content. Your Email Campaigns Across all industries, brands, and locations, the average email open rate is just 26.8%. Many brands build social proof by incorporating a hashtag feed into the footer of their email campaigns.

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UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

Proactive Report

Bazaarvoice). A1: It’s curating #UGC from social media channels by hashtag and @Handle and then pulling that content into a hub on the brand website. By curating quality content from #UGC , marketers can use this insight to see what content works. 300% increase in traffic to the WestJet Christmas campaign landing page.

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UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

Proactive Report

Bazaarvoice). A1: It’s curating #UGC from social media channels by hashtag and @Handle and then pulling that content into a hub on the brand website. By curating quality content from #UGC , marketers can use this insight to see what content works. 300% increase in traffic to the WestJet Christmas campaign landing page.

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