ProBlogger

MAY 5, 2012

In fact, the following strategies will allow you to determine exactly who your best customers are so that you can optimize your marketing to speak directly to their fears and fantasies, and push their “hot buttons,” allowing you to attract more of the same (high-value) customers. Putting it all together: creating your customer avatar.

Project 38

Project Research Avatar Survey 38

ProBlogger

MAY 4, 2012

The so-called “gurus” relentlessly preach a gospel of Customer Avatars and Empathy Maps, telling you that you must know the hopes, fears, and dreams of your readership in order to effectively position your offer. Mining Facebook: a treasure trove of marketing goodness. Facebook is a goldmine for the blogger or online marketer.

Quantcast 39

Quantcast Project Research Survey 39

Viper Chill

FEBRUARY 17, 2014

I don’t really doubt Daniel’s claim, partly because his comment actually had an avatar and partly because his site actually looked good. Here’s the fact I see in Quantcast: They’re coming back. Daniel confirmed that this is Australian dollars so at the current exchange rate that’s about $90,000 USD.

Adsense 88

Adsense Sites Examples Quantcast 88