The Realtime Report

FEBRUARY 16, 2017

Content and social networks are the new currency. Done right, influencer marketing and video content is proven to have impact throughout the funnel by driving greater awareness, retail traffic, sales conversion and loyalty. In this study we looked across CPG, Health & Beauty, Electronics, Software, Apparel and Durables.

Video 131

Video Retail Influencer YouTube 131

Pixlee

OCTOBER 24, 2018

Not to mention, the Director of Social Media at Kimpton Hotels and Restaurants, Whitney Reynolds says “Social media’s peer-to-peer content informs and inspires purchasing decisions because of its authenticity and first-person storytelling capabilities…”. Be Transparent on Social Media. Do Good During the Holiday Season.

Authentication 42

Authentication Brands CSR Hotels 42

Hootsuite

AUGUST 11, 2022

They recognize your logo or tagline, making it easier to communicate effectively through social content, especially in images or short-form video. Brand awareness is a required first step before building brand loyalty. Nike is the most valuable apparel brand. A social listening tool like Hootsuite is extremely helpful here.).

Brands 120

Brands HootSuite Film Instagram 120