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Drafting My Next Job Description

Ari Herzog

The employer will probably be a think tank or NGO involved in technology policy campaigns, but it could be private enterprise. As part of a coordinated team engaged in education and advocacy work, this position will impact initiatives important to our mission. Identify opportunities for public policy and advocacy engagement.

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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

The regular contests create excitement, spreading brand awareness and driving increased engagement to the posts. The videos are so engaging that you won’t be able to stop scrolling on their feed, even if you don’t plan to book a trip anytime soon. Airbnb also has a thriving TikTok presence with more than 274,000 followers.

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Why Is Social Media Measurement So Hard?

Convince & Convert

Enter Samantha Ngo from Forrester Research and Jonny Bentwood from Edelman Intelligence, two smarties who are going to help solve this conundrum of what and how to measure social media effectiveness. Unfortunately, every social media platform provides a different set of analytics. Others show engagement, but not when and where.

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20 Types of Digital Marketing that Works

Social Media Marketing

More and more brands use influencer marketing in their campaigns because they are getting more engagements and conversions. Brands use TikTok for brand positioning and marketing, strengthening their online presence engagements. VR can give your audience an immersive experience with your brand, making brand engagements memorable.

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How to Create a Social Media Content Calendar: Tips and Templates

Hootsuite

Certain social media calendar tools allow you to schedule social media posts ahead of time , and, just as important, manage your engagement from one place. Consistently showing up in your audience’s feed is the key to engaging them on social. And it’s not even guaranteed to earn engagement, if it feels slipshod or pushy.).

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