Techipedia: Tamar Weinberg

MARCH 12, 2009

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. Reply BarbaraKB March 12, 2009 at 10:32 am Good analysis, Tamar.

Brands 133

Brands Message Boards Travel Forums 133

Convince & Convert

JANUARY 21, 2014

“Earned media” has become a bit of a buzzword in the internet marketing community lately, but it’s easy to forget that earned media existed long before the internet in the form of media coverage. Kiva is a nonprofit, and they didn’t use any paid media, so there were no paid campaigns to interfere with the analysis.

Study 167

Study Social Media Forums Case Study 167

Viper Chill

OCTOBER 26, 2009

To find out where your audience is hiding, I recommend searching: Google : Try keyphrases such as “top blogs on [niche],&# “[niche] forum,&# “[niche] community&# Facebook : Search using the form on the top right of the site for keywords relating to your market.

Forums 76

Forums Influencer Avatar Blogger 76

Viper Chill

AUGUST 25, 2011

Even though there are thousands upon thousands of micro-niches and active communities discussing the most peculiar topics, there’s still only room for a handful of ‘rockstars’ to emerge from each of them. It’s really about having an impact on your own niche community, however small or obscure it may be.

How To 79

How To Influencer Technorati Forums 79