Convince & Convert

AUGUST 10, 2010

I did not work on the Klout campaign. note: good post about this program from Valeria Maltoni ) JF : Opt-in rates for those campaigns have been north of 70%, which is just astounding. note: CoverGirl is a client of Marina Maher Communications , one of my clients. Customer service? McCann , Viral Heat Did you enjoy this blog post?

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Social CRM Influencer Klout Social Media 133

Convince & Convert

AUGUST 19, 2010

It's very easy to forget that Social Media and email can work together. It's even easier to forget (or ignore) how offline marketing materials can supplement and enrich online campaigns. Sound off in the comments, and maybe we’ll put together another post with great examples. Great post, as usual.

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Social Media Strategy Tourism Social CRM 140

Convince & Convert

APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. What would you do? I think this is a fundamental necessity.

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Social Media Strategy Influencer Social CRM 147

Convince & Convert

JULY 15, 2010

In small businesses or one man bands it's easier to get an overview of who's responsible for what.

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Social Media Consultant Strategy Organization 140

Convince & Convert

JUNE 30, 2010

One of the greatest benefits in the emergence of social media communication and marketing is that now every consumer has a voice that can be heard. It's not like the “old days&# where TV/radios advertisements and marketing campaigns had to appeal to broadly defined targets markets.

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Social Media Strategy Automotive SEO 128

Convince & Convert

SEPTEMBER 21, 2010

link] Michael Neuendorff Found out about Ojbective Marketer's tool for social media campaigns via Jay Baer's recent post. Looks v interesting. link] [link] David Wang Hi Jay, I'm in the same boat as Sharon. I use lots of these but found new tools from this post.

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Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

SEPTEMBER 20, 2010

link] Alltop Are You Slow Enough to Succeed in Social Media? link] Social-Media.alltop [link] JobShoots Are You Slow Enough to Succeed in Social Media? link] #news #socialmedia [link] JobShoots Are You Slow Enough to Succeed in Social Media?

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Social Media Strategy Affiliate marketing Company 159