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Socialnomics Book Review | jasonyormark.com

Jason Yormark

I recommend The Social Media Bible or The New Community Rules: Marketing On The Social Web if you are looking for a resource like that. I've got to believe that anyone with a background like his would still see the value in old media, and realize that not all marketing campaigns ROI relate directly to sales and in fact larger issues.

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7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

It really is a community. I think what delights me most about Amplify is that there really is a community sense to it. Specifically, it was on a blog purportedly on analytics/intelligence, that raved about the Digital Death campaign, citing huge views, clicks, etc., as "success." Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Aggregation and de-duplication : crawling web data, aggregating multiple media databases, removing spam and duplicate articles 2. But when it comes to the most difficult parts of research – where domain expertise is required, even the best tools tend to fall short. votes, comments, inbound links) and web analytics data (e.g.