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Web 2.0 Expo – cool stuff seen on the floor of the show

Buzz Marketing for Technology

They are the nexus of a digital marketing company mixed with a technology firm that does Microsoft CRM, Business Intelligence and Analytics to provide creative solutions for brand perception and instantiation. So that means they integrate things like blogs, podcasts, wikis, forums into a “Hive” (one could say mashup here).

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Top 10 Data Analysis Tools for B2B Marketing

Oktopost

It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. Over two thirds (69%) even said they were making measurement and analytics their top priority. . The rise of data analytics. The problem? 5 Ways data analysis boosts B2B ROI.

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Five models of content curation

SocialFish

Aggregation – There is a flood of information online and Google can only give you a best guess at the most relevant, but there are millions and millions of pages returned for any search result. Aggregation is the act of curating the most relevant information about a particular topic into a single location.

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Fetching Friday – Resources Mashup & Best Keynote at Blog World

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and the best keynote at Blog World Expo 2010 on kikolani.com. The Resources Mashup. How to measure blog conversion – a simple step-by-step guide to establish a blog conversion strategy and measure it by setting Google Analytics Goals.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

They would typically leverage social networking sites and news aggregators, and engaging in such a way that their message or product is communicated. Online community managers are a slightly different breed than social PR folks, or bloggers, or people who are devoted to social news or folks who are widget and mashup fiends.