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LinkedIn vs Facebook: Which Will be Better for B2B in 2021?

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LinkedIn may have a higher concentration of users who will engage with B2B marketing content. When you want to get your name out there in a big way, Facebook gives you a better reach for your dollar with its considerably lower CPM. In addition, Facebook is by far the more mature advertising network. Employee Advocacy.

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The Future Of Display Advertising (It's Bigger Than You Think)

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Banner advertising (or display advertising) has a bad rap with consumers, but it's a driving force in the advertising community. We need to do a better job of extolling the value of display advertising. What do you think needs to happen for this to turn into a $200 billion piece of advertising business? publishers.