Top 5 Signs Your Business Should Not Be Using Social Media

Almost Savvy

A poorly constructed and executed social plan often leads to results more problematic than had the business done nothing at all. Did you calculate the ROI of the telephone or the company car before you invested in them? Beware the hidden dangers of social media.

Top 5 Signs Your Business Should Not Be Using Social Media

Almost Savvy

A poorly constructed and executed social plan often leads to results more problematic than had the business done nothing at all. Did you calculate the ROI of the telephone or the company car before you invested in them? Beware the hidden dangers of social media.

Top 5 Signs Your Business Should Not Be Using Social Media

Almost Savvy

A poorly constructed and executed social plan often leads to results more problematic than had the business done nothing at all. Did you calculate the ROI of the telephone or the company car before you invested in them? Beware the hidden dangers of social media.

BrightEdge Awarded Patent for Operationalizing SEO

Bill Hartzer

BrightEdge , a company that provides enterprise SEO, has been awarded its first patent issued by the United States Patent Office. According to BrightEdge, “Share of voice is an innovation from BrightEdge that helps companies understand how their search rankings stack up against the competition. This patented capability helps companies discover new competitors and create winning competitive SEO strategies.

SEO 86

The Marketing Problem Is Simple: There Are Too Many Ads

Twist Image

The entire construct of the advertising industry was built on the scarcity model. There was only a finite number of pages in the newspaper allotted to advertising. But, they feel this way not because it's expensive to advertise or because there is a lack of substantive places to put those ads. Beyond the politics and business of Google , the untethering of their advertising model and creation of a veritable advertising network was impressive.