Oktopost

MARCH 7, 2022

There is no shortage of imperative marketing tactics that if you don’t do right now, your B2B organization will crash and burn. In this piece, we’ll break down social listening, how it’s different from social monitoring, and the benefits and ways to use social listening for your B2B brand. What is Social Listening?

B2B 155

B2B Sentiment Analysis Reputation 155

Convince & Convert

FEBRUARY 2, 2012

Jay: The idea is that you scan a wide variety of hashtags and keyword usage across primarily Twitter, I presume, but I’m sure you’re monitoring other social outposts as well? One of the things that we’re looking at really closely is sentiment analysis. I think it was 2007 that they played. I really do.

Social Media 117

Social Media Committee Team Questions 117

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Abusing Twitter hashtags during a crisis. Did you notice how many people I thanked via Twitter for their feedback (most of which echoed my sentiments exactly)? Back in March 2007, I highlighted two different kind of Twitter users who still exist to this day. I bet I’m not alone in this sentiment.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279