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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. And a 73% conversion rate for SMS… I mean, come on!

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Mobile Marketing Goes To The Dogs

Diva Marketing Blog

The principal watch dog for abuses in mobile advertising is the Federal Trade Commission, working under the 2003 CAN-SPAM Act. While CAN-SPAM was initially focused on the glut of spam email messages flooding computers, Section 14 of the Act specifically bans companies from sending unsolicited commercial text messages to cellular phones.

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6 Ways to Filter Your RSS Feeds - ReadWriteWeb

Buzz Marketing for Technology

But since, the company has shifted gears and now offers Blastfeed as an enterprise filtering solution. ZapTXT also powers email, IM, and SMS alerts for sites like TheStreet.com. And dont look past Rasasa for RSS to SMS, IM, email. © 2003-2008 ReadWriteWeb. not via an RSS reader). For do-it-yourselfers, Yahoo!

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