Social Media Strategies Summit

MAY 19, 2022

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Creating Social Media Content Vs. Finding It. Twitter Explore. Facebook Fan Pages.

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Social Media Content UGC Curation 264

Ignite Social Media

JUNE 20, 2023

Generated by Bing and ChatGPT When a rationale marketer first sees ChatGPT or Bard crank out a blog post in 30 seconds, fear and wonder mix in equal parts. It was, “Marketers won’t be replaced by AI. Marketers who don’t use AI will be replaced by marketers who use AI.” How did it do that? Am I expendable?

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Tips Content SEO Engineering 161

Social Media Strategies Summit

FEBRUARY 23, 2024

There’s plenty to learn from all of its YouTube content, but we were especially impressed with the brand’s single-minded approach to YouTube Shorts. Whereas most marketers try a bit of everything on Shorts, Beardbrand sticks to a single theme with its short-form video content: so-called “beard transformations.”

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Examples YouTube Transportation Video 201

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. So, let’s dive deeper into your future social media video strategy and see how you can make content that people will want to engage with!

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Social Media Video Feed Feedly 153

Convince & Convert

APRIL 25, 2024

For the past eight years, NetLine’s annual analysis of B2B content consumption and demand has stood as a lighthouse for marketers navigating the stormy waters of content strategy and lead generation. million first-party content registrations and offers a map for marketers in search of treasure (aka new business).

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B2B Report Case Study Content 105

Sprout Social

JANUARY 24, 2024

In this post, we’ll walk you through finding, using and optimizing LinkedIn hashtags to get more eyes on your content. We’ve also rounded up the top 30 most popular hashtags on the network so you can hop on relevant trends and boost your LinkedIn marketing strategy. Table of contents: What are LinkedIn hashtags?

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Hashtag LinkedIn Trends Analytics 115

Sprout Social

OCTOBER 4, 2023

How does one topic perform on social compared to another? But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights.

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Strategy Brands UGC Marketing 123

Sprout Social

JANUARY 24, 2024

What was it about the person and content that convinced you to pause or even inspired you to try a new product or service? From understanding audience interests to pinpointing the right collaboration for a campaign, there are many intricacies to influencer marketing. What is an influencer-brand partnership?

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Influencer Brands Collaboration Authentication 103

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. They’ll work long hours into the night, dragging content, kicking and screaming, into existence. Content curation tools can help. This comprehensive guide examines the top contenders for content curation software.

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Curation Social Media Management Tools Social Media 64

Sprout Social

OCTOBER 18, 2023

Find relevant and authentic influencers for partnerships According to a Q3 Sprout Social Pulse Survey of 307 marketers, 81% of respondents say influencer marketing is an essential piece of their social strategy. But listening can inspire and inform new content that resonates. And this trend is likely to continue.

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Examples Social Media Sentiment Influencer 123

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

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Examples Influencer Campaign Marketing 127

Hootsuite

APRIL 17, 2024

On Threads, content is presented to users via two different tabs: the For You tab and the Following tab. The Following tab is pretty straightforward—it delivers content from accounts you follow in chronological order. The For You tab, though, offers a mix of content from your friends as well as recommended users.

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HootSuite Feed Feedly Instagram 82

Convince & Convert

DECEMBER 15, 2023

You rank higher on search engine results, which drives more clicks to your profile and content. At the core of SEO is directing the audience towards the most relevant content, businesses, and individuals. This method is one of the most important strategies for LinkedIn marketing. Tim Hanson is doing the same.

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SEO Social Media Strategy Hashtag 157

Oktopost

APRIL 26, 2024

Research shows that 81% of lawyers are already leveraging social media to set themselves apart professionally and 71% of them are acquiring clients through their social media marketing efforts. 3 Reasons to bring social media marketing to your law firm You may think social media is for consumer brands.

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Social Media Management Social Media Reputation Platform 62

Writtent Blog

NOVEMBER 17, 2023

When you first start a business blog, coming up with blog topic ideas can be tough. Interviews There are experts in every industry, and experts specializing in every topic within that industry. Interviewing those experts is one of the best business blog topic ideas because they make your blog a better resource and help your readers.

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FAQ Case Study Hubspot eBook 98

Writtent Blog

NOVEMBER 23, 2023

Article writing can be a huge part of your content marketing strategy. Done right, article marketing has a lot of benefits. To help you make the most of this type of content marketing, we’ve compiled a list of the best article writing tips to get you started. Write about a very specific topic.

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SEO Tips Web 2.0 Directory 98

Writtent Blog

DECEMBER 20, 2023

So you’ve finally generated some great interview ideas for your company’s content marketing strategy. Share with them your plan for the interview , including the topics you want to cover and any specific questions you will ask. To really make the most of your interview, you could use it in multiple content formats.

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Tips Press Release Software eBook 97

Oktopost

MARCH 31, 2024

From finding the right balance of content to the types she creates, Sarah dives all in with the best practices you should implement for any advocacy program. Sarah candidly shares how she supports her team while also learning from her advocates on ways she can better her program and continue to create more relevant content.

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Training Apple LinkedIn Hosting 91

Sprout Social

MARCH 21, 2024

There’s never been a better time to invest in influencer marketing —especially UK TikTok influencers. The platform, known for its fast-moving trends and authentic content, is often tough for brands to break into. However, TikTok consumers are generally more interested in lighter topics such as celebrities and music.

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Influencer Brands Fashion Review 101

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

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Social Media Tips HootSuite Marketing 121

Oktopost

SEPTEMBER 28, 2023

While common practice leaves the bulk of this responsibility to the marketing team, it shouldn’t be left to them alone. By having marketing teams and sales reps working together to raise awareness online, your brand will stand out to prospective customers and attract leads to your marketing ecosystem.

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Social Media How To B2B Team 135

Sprout Social

OCTOBER 31, 2023

I spoke with Peter Kennedy, Founder and General Manager, Influencer Marketing for Tagger by Sprout Social, to discuss how leaders can measure and maximize their influencer marketing return on investment (ROI) at each customer journey stage. Let’s cover three reasons why influencer marketing ROI matters: 1.

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ROI Influencer Marketing Survey 107

Buffer Social

OCTOBER 16, 2023

What is realistic, is niching down – that is, pick a topic (or set of topics) and build your content around them. With content pillars. I’ve written about content pillars before and wanted to bring my systems and thoughts to the Buffer audience. What is a content pillar?

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Template Templates Social Media Content 102

Writtent Blog

DECEMBER 18, 2023

For entrepreneurs and small business owners, content marketing can seem out of reach. Although proven to be an effective way to attract prospects, generate leads, and retain customers, content marketing appears to require more time and money than you have to invest in it. The basics 1. Know thyself. Do your research.

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Tips Content Press Release Marketing 98

Ignite Social Media

DECEMBER 7, 2020

This focus stemmed from users wanting to have more of a community feel around topics and interests they care about. The pandemic has fostered the growth of groups with more people looking to connect virtually about the topics that interest them. You can read more about unlocking new opportunities with the Branded Content Tool here.

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Groups Groups Tips Facebook 200

Hootsuite

JULY 25, 2023

Have you been using ChatGPT prompts for marketing? ChatGPT helps marketers brainstorm ideas faster, make decisions quicker, and increase productivity within their day-to-day workflow. That’s why we’ve compiled a list of the best ChatGPT prompts for marketers. Explain the marketing segments for [INSERT INDUSTRY].

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Marketing Upcoming HootSuite Campaign 90

Oktopost

MAY 4, 2023

Want to hear more from renowned B2B marketing leaders? Episode Summary In today’s highly competitive content landscape, marketers are faced with the challenge of not only creating content that stands out but performs. Catch all episodes here.

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Survey Content B2B How To 131

Sprout Social

FEBRUARY 5, 2024

Recognizing Black History Month means brands need to go beyond marketing messages that preach solidarity but offer little action. Cultural conversations exist beyond the realms of 30 or 31 days so it doesn’t make sense to only create content or launch campaigns around those months when you can talk about these cultures year round.

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Social Media Authentication Communities Campaign 112

Writtent Blog

DECEMBER 26, 2023

It’s no coincidence that the entrepreneurship and content marketing trends went up around the same time. All businesses can use content marketing, but startups need it the most. The only problem is, content marketing is a unique ballgame, especially for startups and small businesses.

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Startup Content Marketing ROI 97

Oktopost

JANUARY 23, 2023

Catharina Sartori Mensak , Content Marketing Manager at Stahl is sharing her playbook on crafting humanlike, engaging content that is the opposite of boring. Cat unpacks tactical ways to make your content less boring and more authentic, even in highly regulated industries. the first step is being yourself!

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B2B Apple How To Authentication 136

agora pulse

AUGUST 27, 2020

Be topically relevant. Be Topically Relevant. The very first tip I want to share with you has to do with choosing the right topic. You should always make any visual components that you use in your post relevant to your topic. You should always make any visual components that you use in your post relevant to your topic.

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Engagement Social Media How To Examples 182

Writtent Blog

DECEMBER 20, 2023

You know that inbound marketing is the hot new trend and that attracting customers with compelling content really works. The problem is creating and distributing all that content. Use these steps to create a content marketing strategy that will take your business to the next level.

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Strategy Content How To Marketing 98

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. So have business intelligence tools that enable marketers to personalize marketing efforts based on customer sentiment.

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Process Sentiment Analysis Applications 111

Oktopost

MAY 8, 2023

Sam Thomas Davies reveals the tried and true methods that allow him to always have a repertoire of strong content. Sam Thomas Davies , Growth Marketing Manager at Drip , joins host Olivia Messina to discuss his approach to content marketing and his tried and true methods that allow him to always have a repertoire of strong content.

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Content Marketing Journal Template 118

Oktopost

MARCH 27, 2023

Kristina Thomas goes Behind the Post to share her strategy for creating compelling social content in the finance industry. She shares her secret to creating engaging content, which looks like sharing content that your audience is interested in while sparking conversations.

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Industry Content Apple YouTube 144

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023.

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B2B Trends Social Media UGC 117

Buffer Social

MARCH 23, 2023

They serve distinctly different audiences and create very different types of content. For content creators , one of the biggest debates is whether or not to "niche down" and focus on a specific topic or audience. Not niching down can also allow you to be more creative and versatile with your content.

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Patterns Newsletter Case Study YouTube 113