Buzz Marketing for Technology

NOVEMBER 16, 2011

Meanwhile, there are already other departments within corporations that are continually refining their budgets and plans using the latest business intelligence data from enterprise resource systems. Social Media Marketing and Darwin: Evolution or Irrelevance “If you don’t like change, you’re going to like.

Marketing 194

Marketing Sentiment Analysis Data 194

Buzz Marketing for Technology

APRIL 25, 2013

All the tools of the trade – text analytics, social media analysis, Website personalization, community analytics, computational advertising and online testing, among other things – were used for re-elect the President of the United States. This is not your ordinary conference about social media.

Marketing 258

Marketing Conference Fashion Mobile 258

Buzz Marketing for Technology

OCTOBER 5, 2013

For example, let’s say you need to make choices on where you’re going to invest your marketing dollars across various social media challenges. LH: One of our clients, Serena Software, makes a software application that help large companies manage the flow and upgrade of other software applications on mainframe systems.

Crowdsourcing 219

Crowdsourcing Collaboration ROI Meeting 219

Buzz Marketing for Technology

OCTOBER 6, 2010

And a question I get asked in every meeting when I present social media is – “so who is going to become the next Facebook?” There is no challenger on the market right now that can take on Facebook (yes, not even Google) for the front runner in the social networking space. Will Facebook replace your B2B Marketing email system?

Facebook 260

Facebook Applications Yahoo Social Networking 260

Buzz Marketing for Technology

MARCH 2, 2010

s Social Media in Business study found that 60 percent of consumers believe they are already interacting with companies on the social Web. Nearly all participants — 93 percent — believe all companies should have a presence in social media. A recent Cone Inc.’s Send this page to Print Friendly.

B2B 206

B2B Engagement Marketing Sentiment 206

Buzz Marketing for Technology

OCTOBER 20, 2010

Will Facebook replace your B2B Marketing email system? Tags: Applications Buzz Marketing Content Marketing Crowdsourcing Facebook Social Media Social Networking. When you think of lead nurturing platforms you typically think. I want to roll the clock back a few weeks.

Content 278

Content Crowdsourcing B2B Affiliate marketing 278

Buzz Marketing for Technology

APRIL 6, 2010

Social Media Lead flow in B2B Marketing Word spreads quickly in Social Media – sometimes more quickly. Will Facebook replace your B2B Marketing email system? Related posts: Generating a Buyer Persona with Facebook Advertising I am a big fan of David Meerman Scott’s work.

Platform 224

Platform Facebook CPM CPC 224

Buzz Marketing for Technology

FEBRUARY 16, 2010

If you follow Seth Godin at all you will know that Mass Media in forms that we are used to like Advertising isn’t working for or B2C breatherin. Related posts: The 4 P’s to Social Media Marketing Ok ok – based on the great response I got. Social Media is not a campaign it’s a commitment!

B2B 187

B2B Content Marketing StumbleUpon 187

Buzz Marketing for Technology

MARCH 30, 2010

Can your social media activities cost you your job? Will Facebook replace your B2B Marketing email system? Tags: Advertising Crowdsourcing Facebook Marketing Social Media Social Networking Strategy behavioral targeting. Email this to a friend? Related posts: Five Ways Facebook Can Get You Fired!

Advertising 205

Advertising Crowdsourcing Facebook Case Study 205

Buzz Marketing for Technology

APRIL 28, 2009

I suggested a few different places like investing in more Content Marketing, Lead Nurturing and Social Media. If the best place to get make a sale is with your existing customer base then the SECOND best place to make a sale is contained in your lead nurturing system. And finally. My response - Content.

System 100

System Cost Team Activities 100

Buzz Marketing for Technology

SEPTEMBER 8, 2009

In the last post called Just 4 People doing Social Media? we discussed how social media like email will eventually be in the hands of everyone in your organization. But in Social Media that approach wont work. The reason being is that each Social Media site has its own “norms” of behaviors that go with them.

Company 100

Company Repository Wiki Training 100

Buzz Marketing for Technology

MAY 23, 2012

Underpinned by technology and with a team of smart people ready to listen, interpret, and act, Social Business Intelligence can offer you unparalleled advantages as you make new product decisions, develop in new markets, and abandon unprofitable areas in favor of growth.

Focus Group 216

Focus Group Survey Authentication Sentiment 216

Buzz Marketing for Technology

JUNE 17, 2015

Let’s face it, these options have been around for fifteen years – your question takes me back to a workshop I did for Siebel systems around then, before they became part of Oracle. The CMM also helps you think about the right balance of what Michael Stelzner of Social Media Examiner called nuclear and primary fuel.

B2B 100

B2B Adwords ROI Hubspot 100

Buzz Marketing for Technology

NOVEMBER 17, 2009

With all this data the question many CMOs wrestle with is – How to manage so much data from so many sources and separate systems to drive insights on how customers behave? With the goal being a seamless and consistent experience as customers and prospects pin pong across a variety of channels.

Data 100

Data Vocus Radian6 B2B 100

Buzz Marketing for Technology

JUNE 28, 2008

intellectual property is contained in the messages and attachments they send through their e-mail systems (source: Message Therapy, CIO Magazine, January, 2005). The problem is that far too many organizations use e-mail as the principal knowledge repository and storage system. Email is an inefficient document sharing system.

Sharepoint 189

Sharepoint Wiki Web 2.0 Class 189

Buzz Marketing for Technology

NOVEMBER 17, 2009

With all this data the question many CMOs wrestle with is – How to manage so much data from so many sources and separate systems to drive insights on how customers behave? With the goal being a seamless and consistent experience as customers and prospects pin pong across a variety of channels.

Data 100

Data Vocus Radian6 StumbleUpon 100

Buzz Marketing for Technology

JUNE 27, 2008

Social Media U: Take a Class in Social Media. Social media. Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Welcome to Social Media U. 25 Comments.

Class 274

Class Social Media Web 2.0 Wiki 274

Buzz Marketing for Technology

JUNE 23, 2008

Although 9 years old, From Degrading to De-Grading , is an interesting treatise on the impact of grades that not only is relevant to the educational system, but to the workplace as well. Many of us are struggling with ways to encourage the use of social media in the workplace. Flickr photo via ragesoss.

Project 100

Project FeedBurner Web 2.0 Wiki 100

Buzz Marketing for Technology

MARCH 31, 2009

As the co-author of Facebook Marketing for Dummies - I couldn't be more excited about this product which allow companies to be much more social in the very way they communicate. Tags: Social Networking Communications Facebook social media.

SMS 100

SMS Social Networking iPhone Applications 100

Buzz Marketing for Technology

JUNE 27, 2008

Massive list posts ("50+ Ways to Use Flickr," "100 Social Media Resources", etc.) The more I work with people who are new to social media, the more I believe that simplicity is the key. I think thats the situation for a lot of people when it comes to social media. Comments (0). |.

Project 234

Project Web 2.0 Wiki Flickr 234

Buzz Marketing for Technology

NOVEMBER 17, 2011

Metavana aims to make all systems socially-aware so that all employees in the Enterprise make VOTC part of their jobs! Also, can the Metavana model be applied to other types of unstructured data besides social media, such as blogs, forums, survey verbatims, etc…? A: We believe we are broader than EFM.

Microsoft 235

Microsoft Sentiment Engineering Survey 235

Buzz Marketing for Technology

JULY 2, 2008

Is it okay for a learning professional to be unaware at this point of social media and its impact on learning and work? How can you apply them to your existing systematic learning system if you don't know what the heck wiki even means? I'm not sure I buy this. How can you design with these new tools if you don't understand them?

Wiki 189

Wiki Web 2.0 Wikipedia RSS 189

Buzz Marketing for Technology

JULY 22, 2008

· Filed under General and tagged: design , models , social media , virtual organizations , web 2.0. I love social media and online collaborative tools. social media. Leveraging Technology to Turn Virtual Organization into Vehicles of Collaboration. July 2, 2008 at 7:45 pm. · t think itâ??s

Collaboration 100

Collaboration Organization Web 2.0 Tag Cloud 100

Buzz Marketing for Technology

JULY 24, 2008

On June 11, 2008, leading authorities on the World Wide Web will gather at Rensselaer Polytechnic Institute for an old-fashioned debate with a social media twist. The questions for discussion will be shaped and selected by the collective wisdom of Web users from around the world.

Eventful 176

Eventful Policies Collaboration Wikipedia 176

Buzz Marketing for Technology

SEPTEMBER 23, 2008

In short, what they do is act as a platform that aggregates all your types of media (both new media and social media) to create a very different type of experience than say a standard community. HiveLive has a very different take on Enterprise Communities.

Web 2.0 100

Web 2.0 Mashup Aggregator Microsoft 100

Buzz Marketing for Technology

OCTOBER 4, 2008

If you see social media as primarily a more simple and efficient way for the usual experts to be able to share their opinions and content, then youre missing the point of the revolution. One of the big questions Im frequently asked about using social media is whether or not the tools "work." But Do They Work?

Project 265

Project Web 2.0 Module Wiki 265

Buzz Marketing for Technology

JULY 16, 2008

Che faccio torno al classico LMS (Learning Management System) con rigide linee di confine da non oltrepassare? Personal Branding con i Social Media â?? uso degli strumenti offerti dai Social Media e dal Web2.0. è e perché potrebbe essere interessante saperlo ? E se dopo che lâ??abbiamo di Luigi Centenaro.

Wiki 100

Wiki Web 2.0 Blogroll RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

Will they freely submit to such structured information environments as those provided by SAP and Oracle, content and knowledge management systems, and communication by email? Japanese Business Culture & Social Computing. fix Social Security? Old Media meets Social Media - KETC and the Mortgage Crisis - On the edge of launch.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Buzz Marketing for Technology

JUNE 23, 2008

In fact, I recently completed the transition a 100% media green state. I continue to use Gmail as a nerve center - my primary capture system. The feature is great on many levels, but its especially handy as a private info trapping system. Btw, it was great meeting you ip at the social media immersion. Great topic.

Bookmarklet 182

Bookmarklet Tips FeedBlitz Screencast 182

Buzz Marketing for Technology

JUNE 27, 2008

The Interconnected Workplace - An Ever-Changing Flow The new conditions of an interconnected workplace world - free-flowing information delivered via integrated information systems, linked together in networks of relationships - are rapidly redefining the nature of work. Social Media Today. MonkChips - James Governor.

Compete 100

Compete Energy Collaboration URL 100

Buzz Marketing for Technology

JUNE 27, 2008

Social Media. uses information systems focussed on people â?£ socialmedia. socialcomputing. enterprise2.0. knowledgeworker. knowledgeworker2.0. collaboration. knowledgemanagement. Groups/Events. Getting it right. Knowledge Management. entreprise 2.0. Web 2.0 @ Work. e2Camp.net. Enterprise 2.0. Privacy Info New! understands â??the

Folksonomy 270

Folksonomy Web 2.0 Wiki Collaboration 270

Buzz Marketing for Technology

JUNE 28, 2008

It is an integral part of my online presence (as evident by searching for my name in any search engine) and references to it could be easily included in a variety of other documents or systems. « New weblog, new RSS feed | Personal side of social media: learning from weblogs » Welcome! No Comments yet » -->.

RSS 113

RSS Metadata WordPress Applications 113

Buzz Marketing for Technology

JUNE 27, 2008

Companies and industries dont exist in isolation, they are all part of a broader system. I wonder if the popularity of this post is a sign that few people are actually in control of their use of social media. In fact, I think that social media is creating a generation of social outcasts.

Web 2.0 244

Web 2.0 Movable Type Collaboration Journal 244

Buzz Marketing for Technology

FEBRUARY 23, 2011

A small relatively un-noticed posting on the Facebook blog gave marketers who use social media one of the greatest gifts I have seen in marketing in quite a while. Which means you can now truly measure your progress daily, weekly, monthly in social media. Will Facebook replace your B2B Marketing email system?

CPM 252

CPM Facebook ROI Metrics 252

Buzz Marketing for Technology

MAY 13, 2010

Now that Avaya has developed our Social Media Manager solution ( get our new book on this ) to help folks like Frank to automate what he and his team currently does which is reading tweets and other social data to find support related items. Use Social Media to spot issues before they hit the Contact Center!

Crowdsourcing 213

Crowdsourcing Mashup Reputation Foursquare 213

Buzz Marketing for Technology

JULY 7, 2010

A: Too often we get hung up on the latest “hot thing” in marketing: the jingle, the tag line, telemarketing, direct mail, CRM, brand management, websites, SEO, Social media, etc. they are tools, systems and programs…the means to an end, not the end. And while they are important (given the right situation), effective, etc.,

Groups 183

Groups Groups B2B Forums 183

Buzz Marketing for Technology

APRIL 1, 2010

Using a multichannel approach that leverages traditional and non traditional channels like Social Media is the key. And Social Media can actually help accelerate this stat for you because of the viral effect. A brilliantly phrased question from which comes the answer – 3 to 5 times. Tweet This! Share this on Facebook.

B2B 252

B2B Content Press Release Marketing 252