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    [SMS] Is Your Business Adapting to the Fast Economy Quickly Enough?
    If you’re a retailer, can you get strategic about placing SMS or QR codes around the store for special offers? Normally I’m not a big fan of infographics – at least ones that are poorly done, or resemble a NASCAR driving suit adorned with a million sponsor decals. But this particular one piqued my interest, as it looks at something that’s fast (no pun intended) becoming a problem for businesses of all shapes and sizes, and that’s the rise of the fast economy mindset. Created by: Online Graduate Programs. The clear takeaways?
    [SMS] The Metrics of Social Media - Danny Brown
    Mobile marketing is the perfect complement to social marketing and measurement can easily be achieved: Did you use a push SMS system to drive traffic to a mobile-friendly site? The vanity URL or QR codes (or the SMS push) leads to a dedicated landing page for your promo, where you can buy product or services.Or Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs The Metrics of Social Media May 12, 2010 32 voices share yours! In fact, social media can offer some of the best metrics for ROI around.
    [SMS] Mobile is the New Digital Native – Are You Ready?
    Do you build a mobile-enhanced micro-site that allows you to make quick offers and use push SMS marketing to promote? ? Smart businesses know that understanding your audience is key to your overall success. It doesn’t matter if you’re business-to-consumer or business-to-business focused – your audience, and their interaction with you, is what defines how well you meet your goals. Which is why this report from Exact Target is key reading for any business, small or large. Mobile Excess Needs Mobile Access. It’s also a great pointer as to how you approach your online marketing strategies.
    [SMS] On Facebook and the Death of Etiquette
    Two years ago, no way I’d tell you that it would be acceptable to converse via text message/SMS with grandparents.  Let’s face it.  Etiquette is a lost art.  Forget “interruption marketing&# for a minute and think about how people interact on a regular basis.  New technologies change that behavior as people seek to leverage the convenience they provide. When the phone was invented, an etiquette had to evolve on how to greet a new call, what’s an appropriate time to call, how to converse without interruption.  Same with instant messaging. Have an example to share? 
    [SMS] What new data can Facebook Home mine, and how might it use this?
    The Facebook Home app,  available on Android phones, integrates the phone’s operating system with the Facebook platform by taking over home screen with your Facebook newsfeed, and will also make SMS messaging  look like a Facebook chat. Chat Head: Facebook Home will bring together Facebook chat with SMS messages, so that you messages will get Facebook-ified and potentially trough the Android laucher will allow Facebook to read your messages sent outside its service. 'Facebook Home. What data can Facebook Home mine from your phone? and 6 a.m. What might it do with this data?
    [SMS] How Complex Is Your Communications Landscape?
    but I quickly counted 10 for myself (3 email accounts, Facebook, LinkedIn, SMS/Text, Voicemail, Twitter, Google Voice, and face to face) and suspect that most of us have five or more. George Hollister. In a recent blog post titled Our Many New Phones , Chris Brogan laments the number of locations that he checks for messages each morning and asks the question “Have we really improved the world?”    Chris checks email, Twitter, web sites, blogs, etc.—a total of 13 locations daily.  Not long ago, there were only three options—mail, phone, and face to face. And with you. Tweet This!
    [SMS] Six Simple Ways to Measure Owned, Earned and Paid Social Media ROI
    Mobile marketing is the perfect complement to social marketing, and measurement can easily be achieved: Did you use a  push SMS system  to drive traffic to a mobile-friendly site? 'There’s a popular misconception that it’s difficult to use targeted metrics to measure your social media ROI. Not true. Nor is social media only good for measuring an increase in brand awareness, although that’s definitely a measurement gauge. The fact is, social media can offer some of the best metrics for measuring your ROI. Blogger Outreach. How many comments did these posts receive?
    [SMS] 5 Excellent Productivity Tips For Google Reader
    Google Tutor. Your how-to guide for Google with Google tutorials, tips for using Google and advice. Excellent Productivity Tips For Google Reader. Written by: Abhijeet Mukherjee on Wednesday, June 18th, 2008 Posted to: Reader 6 comments, add yours! There are no doubts about the fact that Google Reader is the best browser based RSS reader available. It has some excellent features and helps you to easily deal with a large number of RSS feeds. Today I decided to mention few productivity tips for this app, which will help you manage your RSS feeds better. These are very simple but useful tips.
    [SMS] 5 Ways To Increase Your Mobile Web Traffic
    Access to customer support personnel via data capture forms, click-to-SMS, or click-to-call? Mobile is BIG. Really big. In fact, mobile — with a deeper penetration than electricity and safe drinking water — is the most pervasive technology ever invented. If 2011 was the year when mobile data, specifically mobile apps and mobile Web, reached the masses, then 2012 will be the year that companies everywhere on the planet do more than merely ‘go mobile.’ ’ They will focus efforts and resources on providing people an optimized experience on mobile. In the U.S. Staying ahead.
  • KIKOLANI  |  MONDAY, APRIL 15, 2013
    [SMS] How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks
    Confirmation Code SMS (Text Message) Issues. SMS/text messaging. 'Do you have a burning question you want to ask the support team at a popular social network, but you gave up because you couldn’t find the actual contact form through the endless maze of self-serve support documentation? If so, then you’re in the right place. The following are links to the contact information for Facebook, LinkedIn, Twitter, Google+, Instagram, Pinterest, StumbleUpon, and Reddit. How to Contact Facebook Support. The reason? They have over 150 contact forms! Signup and Login Issues.
    [SMS] OpenMarket’s Alex Moir: Move Beyond Mobile Marketing To Mobile Commerce Transactions & Loyalty Schemes
    The campaign, managed by the mobile marketing agency Sponge, awarded consumers with 25 pence of phone credit for texting in unique code (which appeared on the bottles and cans) to an SMS short code. SOPHISTICATED SMS: More brands are using text messaging to intensify the engagement with consumers and add value by integrating location , for example. The last weeks have seen a raft of reports analyzing the next big thing: mobile commerce. — confirms that mobile commerce is top of the agenda for the vast majority of UK retailers and marketing professionals. 13:10].
    [SMS] [COMIC] The Complexity Of Social Media Communications
    It all remains to be seen how humans will filter and process the massive amounts of data that are being thrown at us via Facebook, Twitter, YouTube and SMS text messaging. 'Social media…it’s a whole new shift in the way we communicate, right? But are we prepared for the vast range of communication channels that are available as new social media platforms launch? As social channels promise to connect us more closely, do we run the risk that some of our friends/family might not be using our preferred channels?Add In the meantime, pen and paper works still works, too. Cheers!
    [SMS] Facebook Email? Um, not really
    The new Facebook messaging will incorporate email, Facebook messages text (SMS) and other chat clients like Jabber all collected in an email address that will be If you’re a social media geek you already know about Facebook’s live session today to introduce their new messaging system. If you’d like to see the re-caps go here. Facebook’s Zuckerberg says This is NOT email, “Email’s too formal&#. The whole thing will be rolled out initially to a few thousand people and then gradually to the rest of the network.
    [SMS] Send Love Messages with Gmail Scribbles [Video]
    Related posts: How To Send Free SMS Text Messages From Any Computer. Have you tried Gmail Scribbles –  a cool new  way to compose messages using the Gmail app in your smart-phone. Use your fingers to draw hearts or love emoticons this Valentine’s day and send it to your loved ones. In the Gmail app compose screen, click the clip icon to add attachment > choose to attach Scribbles, draw something cool, color it with various brushes and send to your friends. Its the best way to send cool drawings, text, comics, and any message quickly without typing. All Rights Reserved.
    [SMS] Mobile is the New Digital Native
    Do you build a mobile-enhanced micro-site that allows you to make quick offers and use push SMS marketing to promote? Smart businesses know that understanding your audience is key to your overall success. It doesn’t matter if you’re business-to-consumer or business-to-business focused – your audience, and their interaction with you, is what defines how well you meet your goals. Which is why this new report from Exact Target is key reading for any business, small or large. Mobile Excess Needs Mobile Access. Are You Thinking Smart? amongst others.
    [SMS] Another QR Code Update
    QR Codes: A Safer Bet Than SMS - Gambling company  Ladbrokes  has seen QR codes outperform SMS in a recent customer acquisition campaign, delivering over twice as many responses and a third more acquisitions. We like to pop into the world of QR Codes once and a while to see what’s happening. Many folks think the QR Code will go the route of the dinosaur. Others believe it is the end-all, be-all. I’ll let you decide. Below are a few recent articles we have found on QR Codes. think a maturation perspective is a much better fit.
    [SMS] Mobile apps are a waste of time for associations.
    According to Pew, only 29 percent of adults with cell phones use apps on their phone, compared with 72 percent who use SMS (text messaging) and 38 percent who access the internet. Remember, the adoption rate for SMS is 2.5 * deep breath * There. said it. And I know I’m going to get a lot of grief over it, so let the debate begin. I’ve been thinking about this a lot lately, and my thinking has been influenced by research, including the September Pew Internet report on “The Rise of App Culture,&# and a r eport on global mobile statistics from MobiThinking.
  • INBLURBS  |  WEDNESDAY, MAY 30, 2012
    [SMS] How to reach B2B Executives? Get mobile!
    Look out for a two SMS marketing software which enables you to do and to control your messages. New studies of Google and Compete found out that that 28% of US B2B C-level executives used mobile devices to research business purchases. By the growing use and demand of mobile apps companies also become more dependent of them. Popular services like Facebook, LinkedIn, Twitter, Yelp, Foursquare, Groupon and other are using apps to stay in touch with their audience. new way of search has emerged where B2B executives to look out to find future business partners the more efficient way.
    [SMS] How to Make a QR Code for Your Web Site
    Enter the URL, Text that you want displayed, a Phone Number, or even an SMS (a message). My friend Josh just reminded me this morning that I had not set up a QR Code for my blog yet. have to admit that I have heard of and actually used QR codes, but I have not taken the time to actually set up a QR code for my blog. Here is how to set up a QR code for your web site or for any web page for that matter. What exactly is a QR Code? In short, it’s a barcode that you can scan (usually using an iPhone or Smart Phone) and when you scan it you are taken to a web site. Generate it.
    [SMS] An Offer They Can’t Refuse: Using Mobile To Drive Customer Acquisition
    But it also lays the groundwork for strategies that enable brands (and retailers) to build up an opt-in customer database , an interaction they can cultivate by offering coupons and SMS alerts to consumers who genuinely want to hear what the brand has to say. The holiday numbers are in, the mobile user surveys are done, and the implications for brands, retailers and marketers are profound. Mobile has become an integral part of the shopping routine, with the vast majority of consumers admitting to using their mobile phones to search and purchase gifts. Shopping will never be the same.
    [SMS] Why Online Banking on Mobiles Will Soar
    Consider this: There may be reporting on the demise of e-mail due to the rise of social media, however college students still see e-mail and SMS as critical mediums for online communication. Since 2008, consumers have been moving from brick-and-mortar banking to online banking at an impressive rate. This trend is welcomed not only by consumers who like the convenience of anytime banking, but also by financial institutions that like to streamline operations and cut down costs. opening an online savings account ). There are many critics that point out that will not happen. Meanwhile 4.2
  • DANNY BROWN  |  FRIDAY, MARCH 30, 2012
    [SMS] The Race for Mobile Supremacy and How It Affects Your Business Strategy
    While QR codes and push marketing via SMS campaigns have started the flow, the recent uptake in smartphone adoption across all parts of the globe means this year is going to be huge for mobile marketing and commerce. Or a movie tie-in special using mobile-exclusive codes for the Twilight saga, and have SMS specials delivered to moviegoers who text your number for the offer? If social media was the big thing in 2010 and 2011, then mobile is clearly leading the charge for the hearts and minds of both businesses and consumers in 2012. Analyzing the Data. Measure, Adapt, Implement.
    [SMS] First Friday Feature: MightyText: Web and Gmail Texting App
    Gtext adds a "Compose SMS" button in my GMail next to where I''d start an email, and brings the same photo and text history from the MightyText site to the place where I already spark most my communication. So from Gmail, I can chat (with Hangouts of course), send SMS or email, all in one spot. 'For nearly three years now, the overwhelming majority of text messages I''ve exchanged with friends, family and colleagues haven''t started with my phone, but instead, with my computer, thanks to the ever-improving application MightyText. MightyText''s Web UI. Awwww.
    [SMS] Trends: Twitter Changes Language Much Like the Telegraph Did - The.
    SMS was quite popular before twitter, and encourages the same sort of vowel-dropping and shorthand. English teachers were already commenting on the use of SMS shorthand in students papers before twitters rise to prominence in the last several years. Yeah, SMS should take the credit for this. Steve is using Posterous to post everything online. Shouldnt you? This chart from 1891 illustrates how phrases were condensed down into single words to adapt for what then was a new medium. Could "RT" become something we use in everyday speech? LOL, brb, ROTFL, WTF?, KTHXBAI.
    [SMS] Dialogue: A Perspective on Nurturing and Lead Management
    If I then engage on your website or then even send a message with an inquiry (email, messaging, SMS, etc.), Charles Hartness. To find a solution to a problem, most of us need to engage in a dialogue with a solution provider.  As a solution provider, you need to find people with a problem who can use your particular brand of solution and then engage them in a dialogue about why you have something that will meet their needs.  Whether you are solution-searching or solution-selling, the nature of the dialogue is essential to the delivery of the right solution. So what is true dialogue? 
    [SMS] 23 location-based terms every marketing agency and business should know
    SMS – Short Message Service. SMS – Social Mapping Service. Recently a few reports stated despite the popularity among tech evangelist many individuals were unaware of location based applications such as @TriOut, @Foursquare, @brightkite, @whrrl, @gowalla and more. The reports also stated due to the limited amount of awareness but still having millions of users there was little value in using various location-based applications in marketing campaigns. Sadly, I believe that is half-way true. GPS – Global Positioning System. Latitude and Longitude. Leaderboard.
    [SMS] In conclusion: Lessons from The Village Telco project in Kenya
    Safaricom, the country’s largest operator, had at least 3 different prices that I’d seen on their billboards and posters – Ksh 4 per minute if you simply went online, Ksh 2 per minute if you sent an sms for data conversion and finally, purchasing a data bundle or browsing package (unlimited by the day or bundle) which brought the cost down further. We’ve finally reached the point in our work for Village Telco where there’s been enough time for some reflection after the intense weeks of travel and observations across Kenya.  Facebook. Kenya is different.
    [SMS] Micro Persuasion: Turn Gmail Into Your Personal Nerve Center
    Be sure to turn off SMS alerts if you use these feeds since they will pile up.). am using Gmail to get SMS alerts for incoming messages, scraps in orkut, comment at my blog, Updated news with Google alerts. Micro Persuasion. Steve Rubel explores the impact of digital trends on business, culture, media and marketing. « NBA Launches Social Network | Main. Data Shows English Blogosphere Has Peaked » Sunday, February 25, 2007. Turn Gmail Into Your Personal Nerve Center. was lucky enough to get in on the Gmail beta when it launched and I havent looked back since. TrackBack.
    [SMS] 2010 Mobile Influencers: Trend Predictions in 140 characters (6th report)
    Advertising:  networks,  SMS, display, search, premium. “2010 Mobile Influencers” is the sixth and last report from the series “ 2010 Influencers Series: Trend Predictions in 140 Characters “. Findings: Major trends in 2010 Mobile: Across many of these predictions, we have identified the following trends suggested to influence Mobile in 2010: # Payment      # Commerce      #Metrics. Smartphones: Apple, Apps, iPhone, Google, Android. GPS      # Location      # Augmented Reality. Gaming      # Music      # Video. View more documents from TrendsSpotting. 2010 Consumer Trends. 2010 Mobile.
    [SMS] How To Have Value Added Conversations In Social Media
    The medium could be phone like telecon, SMS and so on, it could be over net like GTalk, Yahoo chats, emails, Social Networking Sites and so on. We all hear about having conversations on Social Media platform. We hear about have 'engaging' conversations. Involving humans to converse, share, comment, post and so on. Thereby creating better value added networking environment. Lets just step back and understand what is the meaning of conversation. The essence of conversation is broken down by the 'sending' and 'receiving' criteria. The reasons are plenty.
    [SMS] Special Delivery: Using Offline Shopping Behavior Data Better Targets Mobile Consumers
    Delivering relevant advertising in mobile requires the right channel mix (mobile Web, SMS, mobile apps), but even the best balance isn’t enough. As more people purchase smartphones and tablets , increasing their access to the mobile Web and applications, advertisers are clamoring to engage them there. But the bigger challenge is how to deliver people advertising they are likely to appreciate because it ticks all the boxes. Tim Jenkins draws from his company’s experience with Hartz, a U.S.-based Mobile advertising is set to explode. million in 2010 to $1.1 billion in 2011.
    [SMS] New Ways For Using QR Codes
    Your bookmarked links can be easily shared via SMS (text) or email, as well as some other methods. This Can you scan a QR code at 30,000 feet? Indeed you can – even without an Internet signal. The logical question is where is the value if you cannot link to the web? Read further and I’ll share some insights. Use QR Codes to BookMark Links. Since I had the time on my flight today, I scanned every code in the Southwest Airlines Spirit magazine to test whether or not they were valid codes – including a red one, and another that had a questionable quiet zone.
    [SMS] Mobile Marketing Association Mobile Forum Analysis @ Mobile Marketer
    In the UK and France, opted-in SMS advertising proved most effective at soliciting consumer response at 40 percent and 21 percent respectively. It’s also interesting to note the high marks for opted-in SMS advertising that came from brands (Coca-Cola, for example) and is echoed by Lightspeed findings. I’m back from the Mobile Marketing Association’s Mobile Marketing Forum event in London and recovered from a cold I picked up along the way. You can read more coverage and commentary at #MMAFLDN on Twitter.). Mobile Marketer guest column. France and Germany.
    [SMS] How Chicago Cabbie Grows Business Using Social Media
    SMS Messaging: He texts confirmation and arrival. Today’s guest post is written by Lisa Gerber. . My first real job in the PR industry was working with downtown Seattle retailers assisting them with cooperative branding and marketing initiatives. Right away, I noticed two types of business owners: The type who are passionate about their business and curious about how to apply new ideas to their models; and the victims, who blame outside sources for everything. They looked to their landlord and their neighborhood association to bring them traffic. Or “My customer isn’t on Twitter.”.
    [SMS] 4G, Location & Personalization Will Change The Mediascape Of Multicultural Marketing
    There’s no shortage of data that indicates that multicultural mobile users generally over-index their use of SMS, mobile web, and mobile advertising, as well as smartphone adoption. The use of SMS is much higher among diverse mobile users. This level of receptivity toward SMS bodes well for marketers pushing location-based offers and promotions via text notifications. Mobile is a global opportunity. But how can brands and marketers address a multicultural audience? Granted, one could say that these dynamics will impact all mobile users everywhere on the planet. bottle.
    [SMS] Mobile Takes Bigger Bite Of Marketing Pie; Mobile Commerce Moves To Cross-Media
    To achieve this, Macy’s provides consumers multiple ways for consumers to participate, including QR codes, SMS, MMS and the Internet via PC. SMS is a particularly powerful medium because the vast majority of devices can do it and the majority of shoppers are texters.) The fit between mobile and retail is obvious. It is on the road to becoming mainstream – and yet the avalanche of shopping apps on the market is squarely aimed at smartphone owners. Does it makes sense to exclude these shoppers from the action? Macy’s doesn’t think so. by Frost and Sullivan.
    [SMS] Get your Share of the 123% Growth in Mobile Purchasing
    Sart to collect mobile phone numbers to enable your mobile marketing through personalized SMS. Or How Mobile Devices will Make 90% of Your SEO Efforts Obsolete in the Future. In the past it has been important for a business to have good SEO in place to get found on the search engines through their target audience. Businesses optimized their websites and published content with keywords on a frequent basis. In the last years content marketing has emerged and a new era began on how to manage it to get found from customers who research on search engines and than in social media.
  • PAMORAMA  |  MONDAY, MAY 3, 2010
    [SMS] Who's Using Twitter in the US? Some New Demographics [Charts]
    As SMS use grows, marketers need to plan ways to leverage SMS as a valuable part of the marketing mix. pamorama marketing, life, social media Home About Bookshelf Links Contact Who’s Using Twitter in the U.S.? Some New Demographics [Charts] by Pam Dyer on May 3, 2010 Share A new Edison Research report draws many interesting conclusions about U.S. Twitter users. The report summarizes the most recent data from a three-year tracking study conducted by Edison and Arbitron. The findings will help you better understand Twitter usage and assist in your social marketing efforts.
    [SMS] Barcamp Delhi 5: Spreading the Word out !
    Moneysaver is a service that comes in handy to consumers as its affordable (Just Rs 100 monthly), accessible (Just a sms away), Available (More than 200 outlets where one can buy moneysaver recharge card.) Not only Moneysaver, but other companies are also trying to utilize SMS, Bluetooth, mobile websites, to cost effectively reach customers. Home About In the Media SMTP Settings in MediaWiki After Hiatus, Social Media Predictions & 2009 October 10, 2008.7:08 08 am Barcamp Delhi 5: Spreading the Word out ! Yeah we are talking about BarCamp ! that interests the people.
    [SMS] The Bees Awards Winners 2010
    Here, we will list the winners of the 16 different categories of the event: Best 140 Characters (SMS, Tweet): Saatchi & Saatchi Los Angeles. Tweet Earlier we wrote about The Bees Awards on the blog , which is the 1st international social media competition for marketing and communications professionals. Two days ago, the winners of the competition were revealed at an event at the Legion of Honor in San Francisco, and founder of the Bees Awards, Bastien Beauchamp, tells us that the event was very well received. Best Use of a Micro-Blogging Platform: Phéromone, the interaction agency.
    [SMS] How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 4 of 5)
    Having the ability to SMS donations for Haiti relief was truly amazing. Why didn’t we SMS relief for them. Home It’s Josip Archives Let’s Talk The Word on the Web How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 4 of 5) Written on June 4, 2010 by Josip Petrusa 0 Comments Tweet Share Save Smart phones, pads/tablets, apps, social media, social networking, laptops, wifi and 3G are all commonplace aspects of everyday life. And literally everyone is effected in one way or another by these characteristics of “personal” technology. Who is helping now?
    [SMS] Beluga Connects Japan Quake Survivor With Pregnant Wife
    With the horrific earthquake in Japan destroying lives and devastating communications lines, trying to connect survivors of the disaster was nearly impossible Friday and into Saturday with phone lines down and SMS unavailable throughout much of the country. No SMS and no voice calls at all were possible for nearly 10 hours. One man, stranded 10 miles from home, found a way to connect with his wife, 8 months pregnant, using Beluga , the group texting application launched at the end of 2010 , recently acquired by Facebook. Our thoughts are with you and all the people in Japan."
    [SMS] Mobile apps are a waste of time for associations.
    According to Pew, only 29 percent of adults with cell phones use apps on their phone, compared with 72 percent who use SMS (text messaging) and 38 percent who access the internet. Remember, the adoption rate for SMS is 2.5 '[Editor''s note - this post originally appeared on November 11, 2010. I thought it would be fun to repost it today, January 22, 2014 - and see if things have changed. Rather than edit any of this post, I''ll hand it over to you. What do you think? Was Lindy right, 4 years ago? The floor is yours.]. ————– * deep breath * There.
    [SMS] Make The Grade: Taking The MMA Mobile Marketing Certification Test
    From mobile penetration to the nuts and bolts of arranging and executing an SMS campaign, this test has it covered. Mobile is not just about adapting PC content to smaller screens. Using mobile to drive positive results for brands and advertisers requires marketers to grasp a wide range of concepts , ranging from campaign types and formats, to consumer best practices and privacy, to mobile measurement and metrics. Put another way, mobile marketing requires us to master a laundry list of fundamental skills. This is where the Mobile Marketing Association comes in. Get certified!
    [SMS] Behind the Scenes of the Ford Fiesta Movement
    By executing these challenges, teams are able to earn points (collected through event RSVPs, Foursquare check-ins, SMS interaction, and more). Two weeks ago, myself and Alyssa Gardina were selected from an application pool of over 1000 people to participate in the Ford Fiesta Movement program, representing the city of Dallas. ll explain the program in more detail if you’re interested, but if you’re short on time — over the next four months, we’ll be counting on participation from you to make this program a successful one. About the Fiesta Movement. About the Challenges. Challenge #1.
    [SMS] Facebook Page Managing Updates for Admins
    Mobile: View more detailed instructions about connecting your Page to a mobile device and managing your presence via email, the mobile website, iPhone or SMS. Facebook Pages help brands, businesses, and public figures build a presence to connect with the people who like them on Facebook. For administrators of Pages, managing the content and look of that presence is one of the most important aspects of building a successful Page. Facebook has launched a redesigned Page Manager to make managing Pages easier and quicker. You no longer need to go to a different interface.
    [SMS] Why We Will Ultimately Break-Up with Social Media
    We’ll realize that our true friends and colleagues are only a call, SMS, text or email away. Home It’s Josip Archives Let’s Talk The Word on the Web Why We Will Ultimately Break-Up with Social Media Written on August 26, 2010 by Josip Petrusa 8 Comments Tweet Share Save Over the last week or so, I’ve spent some considerable time reflecting about social media. What is it? Why do we use it? How long will it last? These were only but a few questions that came to mind. And the more I thought about it, the more I began to realise. Many of us have also changed as a result of it.
    [SMS] Your Secret Weapon for Standout Social Media Success
    An SMS reply with links, directions, or relevant phone numbers. Remember when the standard was to answer the telephone by the third or fourth ring? Or to return a call within 24 hours? Responsiveness still wins the social media game, every time. And it’s not about using fancy technology – we all know how much we love getting an automated system to take our phone call – but about putting human resources at the points of contact for the places where your customers are trying to find and talk to you. Responsiveness simply means saying “I see you over there.&#
    [SMS] Two Paradigms of Digital Activism: Empowering With Information and.
    Frontline SMS , Freedom Fone and Video Volunteers are good examples of the ‘empowering with information’ paradigm of digital activism. While SMS outreach have resulted in spike in call volumes, postcards have attracted “more determined callers&#. Follow the blog on RSS , Twitter or Facebook and youll never miss a post again! It seems that my Guardian Activate 2010 talk on two paradigms of digital activism has resonated with thinkers and practitioners in the space. In the second paradigm of digital activism, you work with a group that is anything but disadvantaged. Lets talk.
    [SMS] How to Market Banking to Gen Y
    Consider this: There may be reporting on the demise of e-mail due to the rise of social media, however college students still see e-mail and SMS as critical mediums for online communication. On July 2010, Bloomberg Businessweek reported that “Gen Y lacks confidence about making financial decisions&#. Despite stepping up their marketing efforts, investment companies claim that they cannot get the attention of Gen Y. Meanwhile 4.2 million people say they like Apple iTunes on Facebook. As another example, Schwab, which began sending Twitter feeds in mid-June 2010, has 277 followers.
    [SMS] Five Benefits to Using Twitter Â? Techipedia | Tamar Weinberg
    When email is unavailable, there’s almost always SMS. Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Internet , Marketing , Social Media > The Many Uses of Twitter The Many Uses of Twitter by Tamar Weinberg on June 15, 2007 Share As I promised in my earlier thread , besides answering the typical question, “What are you doing?&# , Twitter has many additional uses. What are my top picks? Twitter as a tool to communicate during conferences. Similarly, Michael Twittered during SES in April. So did I. Michael A.
    [SMS] Dear Gmail, Look out. Love, Facebook
    By allowing users to view entire conversation strings with friends or family, and to seamlessly communicate with them using their preferred messaging system (email, chat or SMS), Facebook took ownership of the merger of previously divided conversation platforms. Image: This week Facebook announced their “modern messaging system,&# setting off a flurry of blogosphere exchanges as to whether Facebook will trump Gmail. TEMPERATURE: Facebook is built of warm contacts (family, friends, friends of friends and the odd random suggestion). informal. immediate. personal. simple.
    [SMS] Bake Social Into Your App To Succeed
    At a basic level, this means employing SMS and/or app push to listen, inform and show that you are genuinely interested in cultivating and curating a community around your mobile app. 'Whether you want your app to be discovered or your brand to be heard, the key opportunity in the shift toward mobile is engagement. Mobile users not only log in more frequently; they also spend more total time on social media sites. Most of us (as much as 91 percent in India, compared to 42 percent in the U.K.) access social networking sites from mobile devices. 65 percent) and lastly the U.S.,
    [SMS] Postcard from Kajiado: Cheap chinese phones and the internet
    The problems are legion – from the fact that only genuine brands like a Nokia or Samsung are easily and directly set up with the mobile operator’s internet connectivity by receiving an SMS to the fact that the OS was rarely well configured or programmed.  Downtown Kajiado, Kenya, 21 Oct 2011. It wasn’t the first time we’d heard this from a cyber cafe operator, but apparently the biggest challenge to mobile phone users wishing to get online by using their spanking new phones was whether they were a cheap Chinese phone or a fake. 
    [SMS] Small Businesses Online Marketing Efforts Surge in 2012 [Infographic]
    According to Ebrahim Keshavarz, AT&T vice president of Small Business Product Management, the toolkit “enables customized marketing programs that can be shared via multiple media at once, whether it be Facebook, SMS, email or more.”. As marketing dollars flow from traditional to social media , more small businesses are leveraging social platforms in order to drive traffic and increase visibility. Location-Based Social Networks & Daily Deals. Small business owners are slowly gravitating towards location-based social channels such as Foursquare. LinkedIn & Facebook.
  • TWITIP  |  FRIDAY, JUNE 18, 2010
    [SMS] How To Incorporate Twitter Into Your Event
    June 19, 2010 Derek @mediafunnel Another great way is to let fans post to your stream via a ‘guest post’ widget, or via SMS or email. Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Lara Kulpa @larakulpa How To Incorporate Twitter Into Your Event 16 [Hey everyone - our submission form has been acting up, so if you have submitted a guest post and have had troubles, please email it to me at - Thanks!] You can follow Jenni at @jenniizzo. Thanks!
    [SMS] 24 Full Service Tools to Manage B2B Social Media
    It allows you to manage multiple social channels, email, SMS and blog accounts all from one interface. As the final wrap-up in our ongoing series of Social Media Management Systems (SMMS) reviews for B2B companies, we’re providing a list of the most popular desktop and web-based systems on the market. We’ve attempted to organize the platforms into categories for entry level users, advanced marketers, enterprise platforms and agency options. The social networks that each systems supports is listed along with the price (if published). ———-. BuzzTrac. Postling.
    [SMS] What Separates Effective Mobile Marketing From Noise; Why Mobile Is The First Screen
    wasn’t alone in my view that SMS is a reach strategy that often leads to an opted-in relationship with a customer or prospect. The best insights I’ve seen or heard about consumer behavior on tablets were shared during a seminar in New York conducted by the Direct Marketing Association in collaboration with the online news destination Mobile Marketer. The messenger was Craig Etheridge, vice president of mobile advertising sales for USA Today at Gannett Digital. What is Etheridge seeing? Mobile users average six-minute session times, but they return often. His mobile marketing do’s?
    [SMS] Social Photos: When a picture is worth 140 characters
    Will the evolution from the written letter to email to SMS to twitter continue to photo sharing apps that let pictures speaks for themselves? Image: Download Squad. Over the last weeks we have witnessed the peaceful demonstration in Egypt that overthrew President Mubarak’s regime. In the last few days we watched the protests it has inspired in Yemen ,  Iran , Bahrain and Algeria. On one hand You Tube videos have provided critical transparency as to what was happening on the ground in real time in Egypt. Effectively sharing could become a tireless game of ‘Snap!’
    [SMS] Skype down: How does this affect your marketing?
    Vbuzzer offers everything from computer to phone calling, faxing and SMS, to web conferencing, video email and more. In these days where the ability to communicate is important to stay in touch and to do business a total down of a service can mean the difference between success and failure. Kommunicaton is an important part of the business building process. Especially if you have something to sell what is much more expensive you need to open all possible channels to stay in touch with your target client and deal partners. It is vey useful to have a backup system for cases like this!
    [SMS] 5 Helpful Social Media Must Reads
    Digitalia | Indianapolis Social Media Marketing « Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) | Main | Firebelly at Blog Indiana » August 13, 2010 5 Helpful Social Media Must Reads Tweet 1. Twitter Launching Official Tweet Buttons This Week By Ben Parr Twitter is launching an official Tweet Button for sharing articles on websites and counting how many times a URL has been shared. the Tweet Button is designed to be the most comprehensive counter of retweets and shares across Twitter’s network. It is a single line of code that can be added to any website.
    [SMS] 30 Days of Shopping, Stalking, and Tracking the Fastest Growing Retailers
    Consider that of the Hot 100 Retailers with brick and mortar stores, only: 2% used in-store signage to promote email or SMS (text message) engagement. I know I have not been writing much on the blog. However, there is a big reason why and it was just released for public consumption yesterday. My first full scale research report for ExactTarget. We tracked the 100 of the fastest growing retailers over a 30 day period through shopping, social, email, website, in-store employee behavior and much more. Download the full report here. Revenue optimization. Website optimization. Website. Email.
    [SMS] Are you green-washing to build up your marketing database?
    They did a call out in-store, on marketing materials and in the local mall’s display board asking patrons to opt into SMS messages for a schedule of local sports personalities coming into the store for autograph sessions. Last week a conversation in my office really got under my skin. My coworkers Cristina and Karen were discussing that a large retailer asked them if they wanted to be green and have their store receipt emailed over to them. Now on the surface this seems very logical, less paper equals less trees being cut down. Permission based marketing should offer value to both sides.
    [SMS] The History of Twitter
    The limit was set because 160 characters was the SMS carrier limit and they wanted to leave room for the username. The History of Twitter. “This is what the naysayers fail to understand: it’s just as easy to use Twitter to spread the word about a brilliant 10,000-word New Yorker article as it is to spread the word about your Lucky Charms habit.” ” -Steven Johnson, author of  The Invention of Air. Twitter is approaching its 6 th birthday soon and the platform has really come a long way from its early beginnings. in San Francisco, California. Twitter Beginnings.
    [SMS] Twitter versus Plurk: Not Even in the Same League
    On the other hand, Plurk is really new, and thus, Twitter wins on followers (and the fact that mobile access — via SMS — totally owns), so the Plurk discussions (for now) are at a minimum. After using both closely, the comparison to Twitter shouldn’t even be the case. Plurk and Twitter are two entirely different beasts. Personally, I don’t even see the need to compare the two at all. The only similarity is a 140 character limit for posts — so Plurk is essentially a microblogging platform. But Plurk is a lot more, and Twitter still has its place. Which sux!
    [SMS] Handbook of Online India: New TrendsSpotting Report
    Indian Mobile Market: Penetration, growth, GSM versus CDMA subscribers, price per services, SMS growth, consumer satisfaction and loyalty,mobile music. Trendsspotting Handbook of Online India. View more documents from Taly Weiss. TrendsSpotting has released its new research cover: Handbook of Online India. Globally India is the seventh largest internet market. However, its internet penetration of slightly less than 3% points to tremendous growth potential. TrendsSpotting’s Handbook of Online India captures the most updated statistics covering modern India markets. India Online 2.0:
    [SMS] Handbook of Online India: New TrendsSpotting Report
    Indian Mobile Market: Penetration, growth, GSM versus CDMA subscribers, price per services, SMS growth, consumer satisfaction and loyalty,mobile music. Trendsspotting Handbook of Online India. View more documents from Taly Weiss. TrendsSpotting has released its new research cover: Handbook of Online India. Globally India is the seventh largest internet market. However, its internet penetration of slightly less than 3% points to tremendous growth potential. TrendsSpotting’s Handbook of Online India captures the most updated statistics covering modern India markets. India Online 2.0:
    [SMS] Getting Informed at Netroots Nation 2012 – Summary #NN12
    Winning Online ( using Mobile Technology – a vendor presentation from Mobile Commons, a Brooklyn, NY based firm, incidentally ) was also excellent, and I think MC did a great job streamlining the interface and complexities of running a mobile SMS campaign that generates results at an affordable price, interfacing with and other CRM systems. The sound came out fairly well and there were a lot of talking points, including the cost of 3 cents, average for SMS messages and putting in a mobile call to action will lead to larger lists (of potential voters).
    [SMS] Hierarchy Of Communication
    Members communicate in IM/SMS. Not all types of communications are equal. When you meet someone in person you form a deeper relationship with them than thousands of online interactions. We’re increasingly seeing a hierarchy of contact. At the lowest levels members talk via contributing content which others read. It’s slow, thoughtful and not interactive. At the higher levels are immediate response, real-time communication and stronger context (i.e. talking by IM is stronger than chat-rooms – you had to add that person to your instant messenger). Members communicate in person.
    [SMS] How Twitter Changes Us
    Twitter, the new SMS? From Gina Gotthilf at Blue Glass : What has changed, nonetheless, is the way its users interact with the platform and the nature of content being distributed – not due to Twitter’s own efforts, but to those of its users. What can we expect moving forward? For starters, we’re facing a whole new world order of communication. know, I know, everyone says that about everything all the time. But look at it this way – Twitter forces us to condense our thoughts into 140 characters. Beyond wishful thinking, here are a few considerations we can expect for 2011 and beyond….
    [SMS] Freemium Revenues: Social Media Business Podcast
    The other freemium services I spoke about on the podcast are Skype : free calls on mobile and on computer – but pay for voicemail and SMS. We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free , how can you then charge for it? And what is free stuff anyway – marketing? advertising? mugs game?  If you offer some services at a paid-for premium, which ones should you choose to monetize? I’ve included links and charts below for your perusal.
    [SMS] New Texting Champion is 13 – Sign Email is Going Away
    Instead, they are increasingly turning to SMS (or Twitter) and social networks for communication. By Erik Qualman. Brianna Hendrickson won this year’s LG U.S. National Texting Championship. Hendrickson , a 13-year-old from Brooklyn, New York won $50,000 for charity and $50,000 for herself. The fact that she is only 13 and sends an average of 7,000 texts per month is a reflection of the times. And according to Sandberg, only 11% of teens email daily–clearly, a huge generational drop. It came down to who could type, “Old McDonald had a farm, Ei, ei, oh!
    [SMS] Facebook Home – The Pursuit of Social WOW for Brands
    Because this feature is integrated in to Android SMS system, users can also respond directly with their own text. 'On April 12, in an exclusive partnership with AT&T, HTC released the exciting new HTC First. The First has many new features , perhaps the most exciting of which is the inclusion of the immersive new mobile platform Facebook Home. This new take on the mobile social experience should better equip brands to put the “wow” into their interactions with their Facebook community. The Facebook Home platform aims to do just that. Leave your family at the table. It’s powerful.”.
    [SMS] 4 Translation Apps for iPhones
    Your translations can be emailed, SMS-ed or shared via social media. The vexing lack of communication brought upon mankind since that Babel thing is nearly solved. The creative developers that bring you the following iPhone apps are leading the way. With today’s technology bringing the world together in new unprecedented ways, a good translator is fast becoming not an option but a necessity. Translate Professional. Translate Professional , optimized for the iPhone 5, is especially handy because it can be used offline. Text can be translated amongst 50 languages. Translator For All.
    [SMS] 5 Helpful Social Search Articles
    Digitalia | Indianapolis Social Media Marketing « Firebelly at Brainstorming & Social Media Optimization Summits | Main | Flickr Friday: The Content Grid » September 03, 2010 5 Helpful Social Search Articles More and more consumers are either bypassing traditional search engines and seeking information from their networks on social sites OR theyre going to the traditional search engines and then consuming content from social sites in the search results. Here are 5 articles to help you understand social searchs relevancy to your business. Your comment has not yet been posted.
  • LOUIS GRAY  |  THURSDAY, MAY 2, 2013
    [SMS] Mobile Data Goes Up, Phone Calls Go Down, Can't Explain That
    And the telecoms are no doubt praying that all of the youth addicted to texting stick with SMS and far away from the many different free services that connect people in real time. 'By the end of last month, Verizon was regularly sending me updates on how close I was to reaching the top of my 4 gigabyte data cap available in the plan I share with my wife. But I was nowhere near capacity for our shared voice plan. Not by a long shot. Do I need to get anything?" and hang up. It''s unlikely the activity seen in our own home is unusual. It''s very interesting to watch.
    [SMS] [Case Study] Have you crossed the mobile threshold?
    data point from an SMS campaign was another trigger for our approach to responsive design. The CDC KNOWIT campaign is an SMS-based service that sends HIV testing location information based on a five-digit zip code query via text. More research exists regarding the effectiveness of empathy in SMS-based HIV medication adherence and intervention. 'The first of hopefully many case studies of the awesome work that ICF (the company we consult for) does every day. This one is w ritten by Jeremy Vanderlan, Mobile Practice Lead. Interested in mobile strategy? Contact us. Conclusion.
    [SMS] Mobile Trends and Augmented Reality: RWW Unconference
    They will SMS friends when they have a specific need, call from their mobile when their need is more obscure, or choose to call from a landline when they have a more general interest in learning whats new. I was honored to participate in the RWW Mobile Summit which took place today in Mountain View, California. The event was structured in a unique unconference style, great for encouraging brainstorming and insights sharing. While the topics of interest were freely suggested, it came by no surprise that Augmented Reality enjoyed most of the attention. standardization.
  • FIREBELLY  |  FRIDAY, JULY 9, 2010
    [SMS] 5 Fun Twitter Quizzes
    Digitalia | Indianapolis Social Media Marketing « Fridays Fun Online Finds | Main | Coleman Campsite: The Original Social Networking Site » July 09, 2010 5 Fun Twitter Quizzes Its Friday and todays fun finds are 5 Twitter quizzes that are sure to entertain you, enlighten you, and help you unwind after a busy work week. You know what they say - all work and no play makes Jack a dull boy! How addicted to Twitter are you? The Ultimate Twitter Quiz How much is your Twitter account worth? The Twitter Spelling Test Which type of Twitter user are you? Have a great weekend!
    [SMS] IMPACT: Mobile Marketing Absent From U.S. Elections; Will We Appreciate Advertising On Twitter?
    Of these 19 apps can access their location and five apps can access their SMS and MMS messages. The U.S. midterm elections” were held this week. Did mobile really make a difference in any race? The prediction that the Democrats were going to lose seats in the Senate and House of Representatives came true. But, judging from the absence of mobile in campaign efforts (at least in my home state of Washington), political parties and interest groups lost much more: the opportunity to reach us on our mobile phones. Fast forward to 2010 and mobile is the missed opportunity. Way too many.
    [SMS] Top 10 Apps for Windows Phones
    Input your details once, then send them quickly and easily via SMS or email to new contacts. Back in July 2011, I pointed out 4 smartphone releases to keep an eye on , including the  HTC HD7S  , which is claimed as the most robust Windows smartphone out there. Given the good reception of this Windows Phone, here is a list of top 10 apps available for this smartphone. Lyrics by MusixMatch. Price: Free. One of the few great Windows apps we’ve found that’s not ported from another platform, Musix Match is a lyric search system that gives you access to over five million songs.
  • STAY N' ALIVE  |  FRIDAY, JULY 1, 2011
    [SMS] New Images Suggest "Shared Circles" Coming Soon in Google+
    This would completely replace just about every feature Twitter has of benefit (other than perhaps the 140 character limit and SMS interface if you call those benefits) - it will be interesting to see what happens as more and more Twitter users get Google+ accounts. In a recent blog post (language), Rohrweck uncovered some new images hinting at the possibility of sharable Circles to others you want to share to in Google+. Such functionality would be comparable to Twitter Lists, which anyone can subscribe to. Great job Florian! Technology google+ social google plus
  • ENGAGE  |  FRIDAY, MARCH 1, 2013
    [SMS] Tools of the Trade: 9 Hacks for Web Journalists
    When I’m looking for an item on Craigslist, I use IFTTT to alert me via email or SMS so I can be the first to jump on it. Now and then we need to stop cutting wood and sharpen the saw. This little story explains exactly what I mean: A man sees a woodcutter furiously trying to cut down a tree with an obviously dull saw. So he asks “Hey, why don’t you stop for a minute and sharpen your saw? Your work would go much faster!” ” The woodcutter replies, “Stop and sharpen my saw? don’t have time for that! Look at all these trees I have to cut down!”
    [SMS] Is Social Media the Final Frontier of Marketing?
    People will share content on mobile devices through IR/SMS/email. Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? by Tamar Weinberg on February 22, 2008 Share This is a guest post from Pierre Far, who recently launched a very cool program called Social Alerter which notifies you as soon as your website has a solid chance of hitting the Digg or frontpage. Is it new? If so, how? It also becomes direct.
    [SMS] 10 Thought Leaders Share Thoughts on Curating Content
    According to recent survey about 90% US people read sms and this shows how people interested in mobile. Sending sms through shared short code or own brand short code to customer helps to reach your products to customer. It’s no longer enough to provide fundamental features and benefits information about products and services to succeed competitively online. Consumers and of course, business buyers, seek additional information, resources and others to connect with on the topics of interest to them. Pure creation is demanding. Pure automation doesn’t engage. Why bother?
    [SMS] The Everything Guide To Mobile Apps For Developers, Businesses & Brands
    Achieving App Impact: Using SMS To Encourage Ongoing Engagement. Months of research, hard work and teamwork enter a new stage today as I deliver the final manuscript to the team at Adams Media for a new kind of app book ebook that equips developers, small businesses and brands with the business basics they need to produce and market mobile apps. If you want to create an winning app you must have a broad base of knowledge that allows you to indentify your target audience and delight them again and again. Mobile App Economy is booming. Open for everyone. alone having downloaded an app.
    [SMS] ANALYSIS: Arby’s Mobile Marketing Campaign, Emerging Markets
    Arby’s created 172 local databases and that allowed Arby’s to handle the SMS response traffic from its TV and mobile promotions. This week marked the launch of The Mobile Marketing Review podcast series , where the Mobile Mavens (me, Kim Dushinski and Linda Daichendt) openly discuss and critique mobile marketing campaigns from brands and marketers worldwide. The response has been overwhelming — a clear indication that the timing is right for a series that examines campaigns to show how they really stack up. Press release & podcast ). Arby’s data points.
  • BILL HARTZER  |  SUNDAY, JUNE 30, 2013
    [SMS] New ICANN Regulations Require Domains to be Verified by Email or Phone
    the telephone number of the Registered Name Holder (and, if different, the Account Holder) by either (A) calling or sending an SMS to the Registered Name Holder’s telephone number providing a unique code that must be returned in a manner designated by the Registrar, or (B) calling the Registered Name Holder’s telephone number and requiring the Registered Name Holder to provide a unique code that was sent to the Registered Name Holder via web, email or postal mail. In the new ICANN agreement , the WHOIS Accuracy Program Specification has been updated. Domain Names
    [SMS] Why We Need to Take a Stand for Our Privacy
    Allows the app to send SMS messages. 'Over the weekend, I posted this status update on my Facebook profile. Every day it seems I read a new privacy concern regarding Facebook. From the Messenger App recording audio and video without your knowledge , to Facebook always resetting your Privacy settings to the default Public setting whenever an update goes through, to people appearing in Sponsored Ads without permission – it’s becoming equally tiring and concerning. ” I’m thinking my shelf life with Facebook is coming close to its end. We’re Better Than This.
  • E-LIGN  |  MONDAY, FEBRUARY 10, 2014
    [SMS] Email Marketing is Not Dead, It Has Evolved
    Another way that email marketing has evolved is through SMS or text messaging. 'Think email marketing is dead? Well think again. Email as a marketing tactic has simply evolved. While it is true that the old blanket email style of marketing has gone the way of the dinosaurs, a new wave is replacing it. Today businesses know how easy it is for customers to opt out of email lists, so the messages sent need to be interesting, pertinent and useful for your readers. Send them discounts, personalized messages and information that they can use. Innovative Techiques. Texts. Email Marketing
    [SMS] ForumOxford Tomorrow(!); Showcases Mobile Thought Leadership, Apps & Action
    Presentation: How to develop creative and effective SMS-based mobile games. Tomi Ahonen, my friend and esteemed colleague, calls ForumOxford THE thought leadership event of the year. And if you check out the stellar line-up of mobile thinkers and doers (after the jump), you will have to agree. No sales pitches here. It’s a gathering sharply focused on solutions and passionate about shaping our collective mobile future. And, at only GBP 295 for registration, there is no excuse not to join the conversation. Register here. Unfortunately, I won’t be in the U.K. ForumOxford force.
    [SMS] Will India See a Rise in Digital PR?
    Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore. 'Ed: A version of this post originally ran on September 20, 2013 on We republish it with minor edits and updates. Sixty two! Yes, the rupee is 62 against the U.S. dollar (as of December 1, 2013). To us Indians, it looks like the dollar is on an escalator and the rupee is on a ventilator! Image: Amit Kumar  via Flickr,  CC 3.0. The falling rupee has hit many Indians, and seems to have caught up with the Indian media in the past few months. ABP Pvt.
    [SMS] 5 Best Practices for a Successful QR code Marketing Campaign
    Tap to SMS (text). Are you wondering how to use QR codes to enhance your marketing? Just getting started with QR codes? Scan this code for a comprehensive article on the basics - How to Use QR codes to Grow Your Business. This article (now updated) first appeared in Social Media Examiner  where I am a regular contributor. It’s another great resource to help you with your small business marketing. . Why QR codes? QR and other two-dimensional (2D) codes can be readily integrated into your current business marketing practices to bring your online content to a mobile audience in real time.
    [SMS] 3 Ways Push Notifications Bring You Business
    But the notification differs from SMS, or texting, because it occurs within an app that the user has downloaded. One growing trend in mobile marketing is something called push notifications. These work well for a number of reasons. First, let’s define what it is. push notification is a message you can send through an app to a user’s mobile phone. You can communicate any message, share news, or just offer a greeting. The fact that the mobile user has downloaded the app implies that they’ve given you permission to contact them in this manner.
    [SMS] What Is Mobile Marketing?
    The following mobile marketing methods are just a few of the ways that small businesses can reach customers through mobile devices: SMS, or texting. This week we’re talking about mobile marketing. What is it, should you pursue it, and if so how will it impact your business? First, what is mobile marketing? In a word, mobile marketing is any marketing that involves interactive marketing through mobile devices such as cell phones, PDAs, Bluetooth devices, tablets, and other connected handheld devices. Multimedia presentation. Push notifications. Interactive gaming. App development.
    [SMS] Doodle: Where Do Social Networks Originate? The Young and the.
    Jeans, Cafe Latte, MySpace, SMS, Music (Jazz, Elvis, Beatles, Madonna take your pick) they are all trends that are youth initiated and then as youth gets older they take their habits with them in to mainstream. Steve is using Posterous to post everything online. Shouldnt you? Steve Rubel owns this site 5,034 subscribers The Steve Rubel Stream 4 Aug 2009 Doodle: Where Do Social Networks Originate? The Young and the Geeky Here's something I have been thinking about - as illustrated by the above doodle I threw into my notebook tonight. These aren't mutually exclusive either.
    [SMS] How to Use Social Media for Crisis Management
    Several popular social media networks, including Facebook and Twitter allow instant SMS messages to be sent through the websites. So, by sending out an SMS, you can ensure that your employees remain safe from potential dangers. Share this post Tags: crisis situation , emergency , sms , social media One Response to “How to Use Social Media for Crisis Management&# MITCHELL says: July 1, 2010 at 4:57 am If used properly, social networks can also be used to inform your employees on time about any emergency situation. Canadian Health&Care.No
    [SMS] Social Networking Stats: Facebook To Acquire WhatsApp, #RLTM Scoreboard
    In a blog post about the acquisition, Facebook also noted that WhatsApp’s messaging volume approaches the SMS volume of the entire global telecom industry. 'The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via  Facebook. YouTube. over 1 billion monthly unique users. via  YouTube. Twitter: 241 million monthly active users. via  re/code. Qzone: 599 million monthly active users. via  TechCrunch. Sina Weibo: over 500 million users. via  The Next Web. Renren: over 170 million users. via  iResearch iUser Tracker. via  VK. via  Vine.
    [SMS] ROSKA Healthcare Advertising Sees Demand For Mobile Codes; Paves Way For Smart(er) Health
    The proliferation of smartphones and connected devices is pushing this communication “far beyond traditional SMS- and MMS-style, two-way communications.&#. In 2011 MSearchGroove profiles the innovators in mobile health (mHealth) to give you the inside track on how (and where) mobile is connecting stakeholders to make a difference. This week the spotlight is on Kurt Mueller, Chief Digital and Science Officer at ROSKA Healthcare Advertising , a full-service healthcare advertising agency using digital solutions to power direct-to-physician and direct-to-patient/consumer marketing.
    [SMS] How Much Emphasis Should MBA Programs Place on Social Media?
    Students need to know how to reach different types of customers across multiple platforms that include web advertising, SMS and email along with social media marketing. For students earning an MBA degree, courses in social media trends have become an integral part of the curriculum. To capitalize on this growing marketing segment, some universities are even offering Social Media MBAs. Rutgers University, according to U.S. News and World Report, has started to offer what it calls a “mini-MBA” in social media marketing. The key to digital marketing transcends social media.
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