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SMS Marketing Trumps Social Media Marketing [Infographic]

Puzzle Marketer

A recent infographic by Mogreet , a leader in mobile video and MMS messaging, stacks up the usage and engagement of SMS & MMS mobile communication against social media’s top players Facebook, Twitter, Google+, and Pinterest. SMS and MMS are powerful marketing tactics that can get your message directly to your audience and more importantly, they’ll see it.

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7 Tips to Leverage the Power of SMS Marketing

Convince & Convert

Not all SMS marketing campaigns are created equal. There are some companies who fully integrate SMS marketing into their business strategy and others who see it as a side project. If you’re already on board with SMS marketing, here are some tips and suggestions on how to maximize your success. 1. Create an SMS Marketing Team. SMS is all about immediacy.

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Everything You Need to Know to Run a Successful SMS Marketing Campaign

Convince & Convert

Image via If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible. Have you tried using SMS yet in your business? Having S.M.A.R.T

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SMS Marketing: a Grossly Underrated Marketing Tactic


Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Silverstone, a British motor racing circuit, drove a 680% ROI from its integrated SMS campaign.

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SMS Marketing in Business Statistics

Engaging Brand

Digital marketing has grown from blogging to social networking to many more social media marketing tools and of course with the rise of the tablet or smartphone, mobile marketing is becoming another area to consider. Marketing marketing in business digital marketing social media marketing mobile marketing slicktext sms marketing

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Hurricane Sandy & Social Media: 5 Must-Reads


When a natural disaster strikes, social media sites are is often the first place people go to find, and share, information. Here are 5 must-reads on Hurricane Sandy and social media. By Adi Robertson From tweets to SMS to data dumps, social media goes broad and deep in a disaster. Hurricane Sandy Showing Social Power Of Instagram.

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[COMIC] The Complexity Of Social Media Communications

SocMed Sean

Social media…it’s a whole new shift in the way we communicate, right? But are we prepared for the vast range of communication channels that are available as new social media platforms launch? As social channels promise to connect us more closely, do we run the risk that some of our friends/family might not be using our preferred channels?Add Cheers!

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Social Media for NonProfits: Not Strictly Unprofitable


We have some amazing examples of social media campaigns by non-profit organizations. In fact, they were some of the earliest adopters of social media because it was a free platform to spread awareness. However, the only benefits they attributed to social media were more likes and views for their campaigns. Get Social. Measure Benefits. Conversion.

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How Social Media and Mobile Technology Impact the Customer Experience [Infographic]

Puzzle Marketer

It’s easy for technology start-ups and web service companies to understand the importance of communicating with customers through channels such as social media and mobile technology. How Social Media and Mobile Technology Impact the Customer Experience Infographic: Infographic by: Avaya. They have it ingrained in their DNA. Are you adopting the right channels?

How Chicago Cabbie Grows Business Using Social Media

Spin Sucks

SMS Messaging: He texts confirmation and arrival. He seems to be the cabbie to the social media geeks. Social Media Twitter Business Growth chicagocabbie lisa gerberToday’s guest post is written by Lisa Gerber. . They looked to their landlord and their neighborhood association to bring them traffic. He happily accepts credit cards.

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The Untapped Potential Of Emojis And Their Role In Social Media Marketing


Nokia 3310 with its smileys ruled the way we communicated, almost every SMS sent out had a ‘smiley’ attached. Taco Bell’s social media petition to ask for a taco shaped emoji, or the Domino’s Twitter emoji pizza ordering are just a couple of examples of how emojis can impact your marketing program for your target audience. Well, there’s your answer in that very question.

The Changing Customer Service - Social Media

Social Media Network Marketing

Due to Social Media the way customers are now serviced has taken a change. And it goes without saying, that though we have good possibility via the Social Media there will be some who will perform well and others who may not. If there is birthday greeting to be sent out then perhaps an SMS would go out. Coming to the Social Media scenario it is changing the way people interact. And, shall we say this is shaping up now with Social Media? This change is for the good. They still exists. And what''s more customer''s give feedback.

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The Digital Marketing Streams Of 2013

Engaging Brand

Social Media Marketing. For those of you who aren’t familiar with social media, it’s simply a way of sharing, communicating, and networking via specific online outlets. A few examples of these outlets include websites such as Facebook, Twitter, and LinkedIn. The goal with social media marketing is to engage with your customers instead of selling to them.

Tips To Get You Started On TSU [For Personal Use, Business Use, Brand Use] - Social Media

Social Media Network Marketing

First thing first get to know the Social Media Platform: TSU is pronounced as 'sue'. You may wonder why TSU when we already have many other Social Media Platforms where we have our set of Friends and Relatives already. Opportunity to do just the same things you already do on other Social Media Platform just that here you will be rewarded not just be another person in the sea of people. ​​ Over 3.5 Million Users Who Are Musicians, Artists and Everyday Social Media Users With Friends And Family ​Are ​ All On TSU. Tsu is a great Opportunity.

2012 Social Media Business Trends

Blue Focus Marketing

As the end of the year draws near, it’s time to start looking at social media trends for 2012. Competition will intensify as the rules of marketing are further altered by social media, mobile web and all in real-time. For businesses that don’t start embracing social media, 2012 may mark the beginning of their declining growth and profit. for brands? for PR?

3 Unbelievable Lessons and Sessions from Social Media Strategies Summit NYC

Simply Measured

Last week, social marketers from all over the world came together to be a part of Social Media Strategies Summit in New York City.  I brought some serious lessons back with me, but I don’t want to keep them to myself! Don’t Be Afraid of the Dark: How to Measure Dark Social. Kevin Shively spoke about what dark social is, and why you should care.

List of Social Media Management Systems (SMMS)

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter @ mattgalloway Wow thanks, I really appreciate that. This is one component of Social CRM, which if you haven’t heard about, please read the report on the 18 use cases of Social CRM.

Gary Hayes Social Media Count

Laurel Papworth

Social Media statistics: Ever wondered how many people are blogging, uploading videos, tweeting right at this very minute ? Here’s a counter that displays growth of Twitter, money spent on Facebook gifts, number of SMS’s sent worldwide second by second. Social Network activity measured in real time. You might want to factor that into the social media counter! Technorati Tags: counter , Facebook , Gary Hayes , numbers , Online Communities , social media , social networks , statistics , Twitter , youtube.

How To Have Value Added Conversations In Social Media

Social Media Network Marketing

We all hear about having conversations on Social Media platform. The medium could be phone like telecon, SMS and so on, it could be over net like GTalk, Yahoo chats, emails, Social Networking Sites and so on. What are the kind of conversations that you should have on Social Media Sites while working for your brand and business is a question that we need to answer. Lets dwell a little deeper into the business side of conversations on Social Media Sites. It could be to socialize, to keep in touch, to stalk, to check out details and so on.

Marketing Automation, Set It and Forget It

Puzzle Marketer

SMS Communication – There has been a boom of success stories relating to SMS marketing campaigns. Once you get that opt-in permission however,  you’ll get their full attention as 98% of all SMS are read. Social Media – Not really in the same bucket of a usual marketing automation solutions, but I still put it in the same category because some of it can be automated. Whether you’re a B2B or B2C company, it’s advantageous to manage your customers and prospects in one of the many customer relationship management (CRM) systems.

24 Full Service Tools to Manage B2B Social Media

As the final wrap-up in our ongoing series of Social Media Management Systems (SMMS) reviews for B2B companies, we’re providing a list of the most popular desktop and web-based systems on the market. The social networks that each systems supports is listed along with the price (if published). We encourage anyone in the market for a social media management system to understand the features and functionality you need first, then find a system that matches your requirements and budget. Price : Free (ad supported, up to 5 social networks), Pro $5.99/month.

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How to Effectively Bottle Social Media and Product Integration

Convince & Convert

This year, instead of hoping to get it just right, I’ll be serving a wine that has the best aspects of Thanksgiving (family, friends, socializing) built right into the product. include() may indeed be the world’s most social wine. An Intoxicating Social Media Experiment. Designed from the ground up to converge social media (the newest of the new) and wine making (the oldest of the old) into one package, include() is an interesting example of crowd sourcing and modern marketing sensibilities. It was friendly, thoughtful and inviting.

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The History of Marketing [Infographic]

Puzzle Marketer

SMS messaging on mobile phones gets introduced in 1992 and twenty years later is still at it’s infancy. Social media spreads in 2003 and 2004 with Myspace, LinkedIn, and Facebook. Content Marketing Email Marketing Online Advertising Paid Search Search Engine Optimization Social Media google history internet marketing mobile marketing sms social mediaIf you’re looking for a quick and easy Marketing 100 class then look no further than this great infographic created by HubSpot and designed by BlueGlass. Do you remember AltaVista?

How To Spread Your Facebook Page URL And Twitter Handle - Social Media

Social Media Network Marketing

work as Freelance Social Media Network Online Professional. Signature in your Forums as well Write a Blog Post for them mentioning what people will find if they join them Request your existing Network to share and spread them ?? Your Turn, add to this List! My Business Page is on Facebook at: [link] pervarakapadia Do join me

5 Tips for a Fantastic Marketing Conference

Puzzle Marketer

Embrace Social Sharing – If you’re going to throw an event or conference then you need to be prepared for people to talk about it online. ExactTarget created a “ Social Media Lounge ” space that automatically posted tagged Tweets , Instagram photos, and Facebook posts. Content Marketing Email Marketing Online Advertising Social Media conference event event marketing keynotes live mobile sms speakers statisticsThe event pulled together 4,000 marketing clients and industry thought leaders all learning together.

The Mobile Imperative

Twist Image

often lament this moment in time as being one where us Marketers are trapped in media purgatory. If you think that most brands still struggle with the Web, e-commerce and Social Media, I'm proud to state that I think mobile - and how it will connect us - will make everything else look like a joke. media channel. media purgatory. social media. brand.

World Cup Social Media Fever: 53% of US Smartphone Users Plan To Use Facebook To Discuss The Games

The Realtime Report

With the 2014 World Cup in full swing, it has become evident that soccer has taken over social media, especially when it comes to Facebook. Facebook (53%), tied with SMS(phone texting), beat out Twitter (28%), phone calls (25%) and Skype/chat apps (18.8%). and Portugal on Sunday, viewer ratings and social media posts are expected to rise even more. The U.S.-Ghana

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search 7 Surprising Statistics About Twitter in America April 29th, 2010 |Written By: Jay Baer | View Comments Tweet Ah Twitter, we thought we knew you. Also, 73% of Twitter users send SMS text messages multiple times per day.

Now People Can Join Your Facebook Fan/Business Page via SMS/Text.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers&# to your Facebook Page, via text message! Pingback by How to Get People to Your Social Sites and Keep them Coming Back « Saying It Social | August 24, 2010 | Reply Leave a comment Click here to cancel reply. eMarketer reports that consumers force retailers to adopt social strategy. Have a local radio spot?


Facebook’s Messenger App: What You Need To Know

The Social Media Incubator

One permission says that Facebook may  edit, receive, read, and send SMS messages. Apps Facebook Mobile Apps Mobile Tips Rules & Regulations Social Media Social Media Education Social Media News Social Media Tips messenger app privacy settings In recent weeks, Facebook has been the talk of the town by making it required for mobile users to download their Messenger app to send their friends messages from their mobile device. Although it should be noted that all versions of the app have a rating of 3.5 stars.

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“Digitally Mature” Companies Make More Money

The Realtime Report

These companies are “using technologies like social media, mobile, analytics and embedded devices to change their customer engagement, internal operations and even their business models. Still looking for ways to convince your boss, clients or board of investors to invest money in realtime tools and strategies? Our research points to a real “digital advantage” to those that do.”

How To Spread Your Facebook Page URL And Twitter Handle - Social Media

Social Media Network Marketing

work as Freelance Social Media Network Online Professional. My Business Page is on Facebook at: [link] Do join me

Social Media Should Drop Dead

Twist Image

You can't kill a good online social network. " DeadSwap removes the need to go to a fixed location and turns the off-line file sharing system into a real-world social network where individuals secretly pass USB sticks from one person to another (in a very James Bond -ish kind of way). The passing of the data is centralized and controlled by local, independently operated SMS (text message) gateways. online social network. social media. social web. Plus ca change. The response back was, "if it's online, they're giving it to me."

Social Media Comment Trolls and How to Deal With Them

Shift Digital

Social media has become a prolific marketing tool and one of the benefits you can enjoy is a frequent personal interaction. recent article, 5 Ways to Handle Comment Trolls on Social Media by John Brandon observes that while you enjoy the benefits of this tool, there’s a possibility for abuse with emerging social media. At the frontline of these attacks are comment trolls-those seeking to attack a company through repetitive and offensive social commentary. The post Social Media Comment Trolls and How to Deal With Them appeared first on.

How One Unhappy Customer Multiplies Across Social Media


Digitalia | Indianapolis Social Media Marketing « What the F**k is Social Media NOW? Main | Jakes Take: Facebook Hits The Big 5-0-0 » July 22, 2010 How One Unhappy Customer Multiplies Across Social Media While shopping for new tires last night, I overheard a woman and the tire store manager (let's call him "Todd") getting into an argument.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The 3 Amigos: Email, Blogging, Social Sharing August 19th, 2010 |Written By: Jay Baer | View Comments Tweet For a while now, there’s been too much talk about social media vs. email vs. search. link].

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The 6 Dangerous Fallacies of Social Media October 8th, 2008 |Written By: Jay Baer | View Comments Tweet (Amazing Gangsta Chimp image by the talented Matt Cioffi ) You may have heard of social media.

8 Marketing Trends to Implement in Your 2012 Marketing Plan


What a year was 2011 for social media and marketing! Things moved at the speed of light, right?  I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. But social media is a powerful marketing medium that MUST be used in your marketing tactics today.  Be authentic.

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Freemium Revenues: Social Media Business Podcast

Laurel Papworth

We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free , how can you then charge for it? This podcast comes from an overview of social media monetization revenues presentations and courses that I’ve been running for the last few years.

A/B Testing: The Staggering Success of Presidential Optimization and How to Do It Yourself

Simply Measured

The one that performs better in terms of conversions wins the challenge.” It’s a data-driven way to improve a host of online actions like click-through rates, email signups, social sharing, and (of course) purchases. You’re Doing Social Wrong Download. The Role of Social Analytics in Optimizing a Social Plan Download. Education & Analysis Social Media

Social Media Tools, Apps, Resources and Plugins

Harp Interactive

Tools for an Engaged Social Presence. I am always interested in finding the best and latest tools to enhance and expedite the  social media experiences, maintenance and growth for Harp and for our clients. Taweet (beta) is a social calendar and event promotion application for Twitter. Provides a snapshot of your social media presence. taweet. Tweetake.

Show 377 - How to make your brand reach the next billion

Engaging Brand

This weeks  The Engaging Brand podcast  is ready! - The free audio podcast for business covering social media, managment skills and marketing tips. from the MIT Media Laboratory on Reality Mining , declared one of the '10 technologies most likely to change the way we live' by the MIT Technology Review and joins  Anna Farmery  to discuss . How do you approach brand strategy and social marketing in emerging markets? SMS marketing through free air time. Jana's CEO,  Nathan Eagle , is a former Harvard professor with a Ph.D. What are emerging markets?

Monday Roundup: Campaigns

Waxing UnLyrical

Everything You Need to Know to Run a Successful SMS Marketing Campaign. Why: Has your business tried implementing an SMS campaign? How Your Organization’s CEO Can Use Social Media for Thought Leadership. The 5 Step Guide To Using Social Media in Crisis Management. How NOT to Run Your Social Media. Here! 3.  Silly, But…. Shock, horror!

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