Small Business Mavericks

JULY 6, 2011

A new report shows that LinkedIn – not Facebook and not Twitter – is the No. 1 social network. Twitter, on the other hand, hasn’t caught on in the mainstream just yet. I’m not a bit surprised that, in terms of ROI, business professionals find LinkedIn to be their most important social network.

Social Networking 177

Social Networking LinkedIn ROI Report 177

Pam Moore

SEPTEMBER 2, 2016

” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. You do not need to treat every social network equal nor spend the same amount of time and investment on every social network.

Social Networking 113

Social Networking Strategy Analysis ROI 113

Pam Moore

JULY 28, 2019

” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. You do not need to treat every social network equal nor spend the same amount of time and investment on every social network.

Social Networking 60

Social Networking ROI Training Template 60

Mindjumpers

SEPTEMBER 19, 2011

Thus, the calculation of ROI on social media gets calculated accordingly. Similar Posts: How to Measure the Return On a Social Media Campaign. Your Favourite Social Networks as Comic Book Heroes [infographic]. For every different approach, the KPIs and returns are measured accordingly.

ROI 264

ROI Social Media How To Campaign 264

Webbiquity SMM

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. This also applies to other professional / social networks (e.g.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Mindjumpers

DECEMBER 1, 2010

You can follow Tehneyat on Twitter @tehneyat. Jumo , a new social networking platform for non-profit that we blogged about a few months ago, launched in its beta version yesterday. I think this is one of the social initiatives you have to try out and see how it rolls out for individuals over time. Browse causes.

Social Networking 193

Social Networking MySpace Technorati Project 193

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. The fourth most-popular social network for Canadians is Instagram. But, Twitter is alive and well in Canada.

Marketing 367

Marketing Syndication Adwords News 367

Sherrilynne Starkie

MARCH 8, 2015

In a startling admission by Twitter apparently, one in five users never actually tweet. Twitter has almost 284 million users however nearly 24 million of them never issue updates via the social networking platform, according to data filed by Twitter with the US Securities and Exchange Commission (SEC).

Twitter 150

Twitter Metrics ROI Social Networking 150

Dave Fleet

JUNE 15, 2010

Social media ROI is a hot topic right now, as social media begins to (slowly) mature. It does so by examining peoples’ previous web activity, including competitors’ websites, blogs, social networks and so on. In doing so, it determines whether your visitors are qualified leads or just browsing.

Sysomos 273

Sysomos ROI Social Media Privacy 273

Pam Moore

JULY 13, 2017

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. Social Profit Factor Training Academy and Marketing Nutz Can Help! .

Strategy 165

Strategy Twitter How To Training 165

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Billion spent on social media marketing in the U.S. alone last year , it’s clear that social media is being cemented as a marketing function in most B2B organizations. Yet, 61% of marketers claim measuring ROI is a top challenge.

B2B 91

B2B ROI Social Media Hashtag 91

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. Make your content easy to share by including social sharing buttons on your blog posts. All of the old measurements are moot.&#.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Pam Moore

JULY 12, 2019

Content marketing ROI. ” Or “what was the ROI on your last content marketing campaign? ” Or “what was the ROI on your last content marketing campaign?” Unfortunately many marketers like to take the easy route, yet they'll be the first to complain that social media doesn't work.

ROI 60

ROI Content Marketing Template 60

Pam Moore

JUNE 12, 2019

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. How I got started using Twitter. Humanizing your brand using Twitter.

Authentication 111

Authentication Strategy Brands Twitter 111

Ignite Social Media

SEPTEMBER 26, 2016

Facebook, Twitter and Instagram all made moves last week in the ad space that social media marketers will want to be up to speed on, in this week’s Social You Should Know. Twitter Releases New Study on Multimedia Effectiveness. Running a Twitter ad with an emoji? All smart moves in my view.

Social Networking 60

Social Networking News Nielsen API 60

Kikolani

JUNE 19, 2012

It’s entitled 40+ Tips on How to Become a Social Media Rockstar on Twitter, Facebook, and Google+ – the three social networks I feel are the most important. If you enjoy it, please be sure to leave a comment and share it on Twitter, Facebook, Google+, or your other favorite social networks.

Social Networking 113

Social Networking Crowdsourcing How To Directory 113

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. Utilize social media targeting. Guest post by Samantha Waites. Source: Pixabay.

Social Media 205

Social Media Tips Metrics B2B 205

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Social Media ROI is like Santa Claus I entered this contest where I had to post “sweet&# advice about social marketing. Thank you in advance for your support!!

ROI 128

ROI Social Media StumbleUpon Digg 128

Koka Sexton

FEBRUARY 24, 2012

There are many articles on the ROI of social media. Many of them talk about the ROI of social media not being revenue but more about extending marketing reach and connecting with prospects and customers. One I read recently was called Tackling the Question of Social Media ROI: Change Your Goals.

ROI 102

ROI Social Media Engagement Skills 102

The Realtime Report

JANUARY 22, 2014

Twitter has proven itself to be a valuable marketing tool for edgy clothing brand American Apparel. In an interview recently posted on the Twitter blog , American Apparel’s Director of Marketing Ryan Holiday discusses a single flash sale on Twitter that earned $50,000 for the clothing brand. Email Vs. Twitter.

Apparel 161

Apparel Twitter Retail Case Study 161

The Realtime Report

APRIL 16, 2014

At the turn of the decade, Facebook and Twitter were the two giants in social media. As both social giants look to roll out new ad platforms in the coming months, now is as good a time as any to reflect on what they’ve done to meet the needs of today’s businesses. The Trouble with Twitter. The Bottom Line.

Twitter 187

Twitter Small Business Facebook Cause marketing 187

Pam Moore

JUNE 4, 2019

Take a listen to episode 219 of the Social Zoom Factor podcast to learn the following: . How to increase sales, leads and ROI with conversion rate optimization. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Conversion rate definition. Conversion rate optimization (CRO) definition.

ROI 60

ROI Conversation Template Templates 60

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. The fourth most-popular social network for Canadians is Instagram. Twitter is alive and well in Canada.

Marketing 195

Marketing Syndication Adwords News 195

agora pulse

JULY 27, 2016

Return on Investment, otherwise known as ROI, is the cornerstone of your business. In this post, I’ll show you how you can prove your social ROI to your customers. Let’s hear from: Leandri Janse van Vuuren, Managi, Director of Social Media 101. The Challenge of Proving Social ROI.

ROI 60

ROI Metrics Proposal Analytics 60

Hootsuite

JUNE 29, 2020

Search social networks. After your Google search, visit each of the main social networks and search directly for your brand and product names to see if you uncover any unexpected accounts. Source: Twitter. But be prepared to escalate matters to the social networks for help if you can’t resolve things yourself.

Template 145

Template Templates Social Media HootSuite 145

Pam Moore

NOVEMBER 23, 2017

By tapping into the power of mobile marketing, social media sites such as Facebook, Twitter, LinkedIn, Instagram and Pinterest you can really turn up the volume in sales and business over the holidays with your online platform, website and blog. Supporting Resources: Social Profit Factor: Social Media Training Academy.

Social Media 165

Social Media How To Marketing ROI 165

Hootsuite

AUGUST 26, 2019

Twitter’s 139 million daily active users interact with brands on the network in important ways , from retweeting your content to a broader audience to making purchases that directly impact your bottom line. Benefits of using Twitter analytics. For instance, the overall Twitter audience is 69% male and 31% female.

Analytics 112

Analytics Twitter HootSuite Metrics 112

Pam Moore

MARCH 9, 2020

Too often they are chasing shiny objects, have a deep rooted fear of missing out and end up wasting cycle after cycle on social networks, technology and tactics that simply are not even appropriate for their business. Social media is so much bigger than a Facebook page or Twitter handle.

ROI 78

ROI Strategy How To Marketing 78

Josh S Peters

SEPTEMBER 18, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The GAP, ROI, and Awareness The GAP, ROI, and Awareness Written on September 18, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment!

ROI 100

ROI CPA Campaign Buy 100

Unmetric

JULY 9, 2019

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI.

Analytics 72

Analytics Tools Twitter Hashtag 72

Webbiquity SMM

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? Twitter Spaces has a pretty compelling value proposition. They might not.

B2B 306

B2B Influencer Platform SMS 306

Laurel Papworth

MAY 6, 2013

Undoubtedly, this is because of the closeness of the social graph (a hundred close family and friends) on Facebook, versus the relative looseness of the connections on Twitter (several thousand acquaintances). Twitter: @silkcharm. It’s worth noting that Facebook shares are worth dramatically more than tweeted links.

ROI 101

ROI Buy Social Media Social Graph 101

Webbiquity SMM

JANUARY 24, 2019

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Ignite Social Media

OCTOBER 24, 2022

Social Media Reporting: Provides helpful information about what content is and isn’t working while sharing trends and performance. Social Media ROI: Track what posts are driving sales, leads, and traffic. NotImpressed: Their biggest plan only offers 6 social networks and doesn’t include Pinterest or TikTok Smaller package sizes.

Review 78

Review Social Media Management Price Collaboration 78

Pam Moore

JUNE 2, 2017

We have developed your fast track to social media business success! Tired of no ROI and wasted time and money… look no further than Social Profit Factor! Of course we also help you master every top social network such as Facebook, LinkedIn, Twitter, Instagram and more! Still need more information?

Training 167

Training Communities Social Media Real Estate 167

Sprout Social

FEBRUARY 6, 2017

Social media ROI is one of the most heavily debated topics in the online marketing world. Because measuring the effectiveness of social media marketing efforts isn’t as clear cut as, say, running a Google AdWords campaign. A separate study gives some insight as to why companies aren’t measuring their social media ROI.

ROI 40

ROI Social Media Analytics Cost 40

Pam Moore

JANUARY 24, 2018

Facebook and other top social networks have been migrating toward a pay to play model for the last 3-5+ years. For years we have been warning marketers, brands, our social media academy students and clients to stop building their business on rented Facebook land. It's risky business. Stop following the herd.

Content 167

Content Training ROI Social Networking 167