The Realtime Report

DECEMBER 31, 2012

What were the most popular social media case studies in 2012? User backlash was aimed at both Toyota and Twitter, which had verified multiple accounts used in the campaign (via LocalResponse technology). Still, Wion offers some great lessons for engaging on social media – even when things “don’t go as intended.”

Case Study 194

Case Study Study Social Media Film 194

The Realtime Report

APRIL 28, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+, Linkedin and Pinterest: Facebook. Any social media updates that we missed? Related Stories Which Social Networks Drive the Most Engaged Referrals?

News 170

News Social Media API Facebook 170

The Realtime Report

JANUARY 9, 2014

Which US newspaper do you think is tops on Twitter? These top three received the most mentions on Twitter in 2013; USA Today and the Washington Post also dominated the list of the top 10 most-tweeted newspaper website stories in 2013. Clearly, users are consuming – and sharing – news via Twitter.

Twitter 195

Twitter Press Release Statistics Journal 195

The Realtime Report

DECEMBER 31, 2012

What social media stats got the most attention in the last year? According to our traffic-counting elves, here are the top social media statistics we published in the last year: Twitter Hits 500 Million Registered Users (Feb 24): Approximately 12.3

Tumblr 178

Tumblr Social Media Social Networking Statistics 178

The Realtime Report

MARCH 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and LinkedIn: Facebook’s new ad campaign structure. Any social media updates that we missed? ABC joins other U.S.

News 164

News Social Media Facebook LinkedIn 164

The Realtime Report

DECEMBER 31, 2013

What were the best social media campaigns in 2013? Here are the top campaigns we published (based on traffic) this past year – and then one more for good luck. From funny to heartwarming, these brands crafted special messages around the holiday and used social media to engage consumers.

Campaign 168

Campaign Social Media Case Study Study 168

The Realtime Report

DECEMBER 30, 2013

It’s been a bit quiet on the social media news front over the holidays, but here are a few updates worth checking out: Google+ and Facebook. Let us know if we missed any updates, and we look forward to bringing you more of latest social media news in 2014! Facebook Year in Review. Happy New Year!

News 150

News Review Google Social Media 150

The Realtime Report

JULY 23, 2012

Regular social media use can stave off depression among older users. According to a study by by Shelia Cotton, a sociologist at the University of Alabama, Internet and social media users over the age of 50 may reduce their chances of suffering from depression by one-third compared to those who do not participate in social media.

Activities 192

Activities Social Media Journal Study 192

The Realtime Report

JUNE 2, 2018

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . That tagline is so fitting for describing my team’s experience in working in the social media industry. Indeed, we have “seen a thing or two” when helping clients with their social media strategies and management.

Reputation 70

Reputation Social Media Syndication Insurance 70

The Realtime Report

MAY 30, 2018

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . That tagline is so fitting for describing my team’s experience in working in the social media industry. Indeed, we have “seen a thing or two” when helping clients with their social media strategies and management.

Reputation 70

Reputation Social Media Syndication Insurance 70

The Realtime Report

JULY 25, 2012

In addition to being featured on Gatwick’s Soundcloud channel, the stories and authors will be promoted via a social media and PR campaign. Gatwick’s summer campaign using Soundcloud is another example of a social media first for the airport.

Publishing 187

Publishing Travel Tumblr Campaign 187

The Realtime Report

AUGUST 23, 2012

During two weeks in early June, the Obama campaign published 614 posts vs. just 168 for Romney. The study examined the websites of the two campaigns in detail, as well as their postings on Facebook, Twitter and YouTube – and the public reaction to that content. both campaigns averaged two posts per day on Facebook.

Campaign 181

Campaign Engagement Social Media Study 181

The Realtime Report

MAY 25, 2021

It came to light this week that after the 2020 election, Bill Barr‘s Department of Justice was looking into a Twitter account named after a politician’s fictitious cow. Unlike some other social media, on Twitter it is within the rules and terms of service to have an anonymous account, as the system does not mandate identity verification.

Yahoo 145

Yahoo Journal System Social Media 145

The Realtime Report

AUGUST 1, 2012

Now that Twitter is a media company, building a walled garden around “its” content , it has two customers. And, like other media companies, it now needs to build another wall: a Chinese Wall between its advertising and editorial departments. Publishers need to mediate between the two.

Twitter 178

Twitter Privacy Advertising Team 178

The Realtime Report

JANUARY 19, 2020

2020 has brought a flurry of new advancements and methods to the digital marketing game, from new social media features to audience growth strategies. During real-time bids, advertisers bid in a digital auction run by publishers on ad space based on cost-per-thousand-impressions (CPM). Collaboration with Influencers.

Strategy 204

Strategy Tips CPM Marketing 204

The Realtime Report

MAY 13, 2020

million subscribers on Instagram, 5 million on Twitter and 1.5 Most actors, musicians and traditional ‘Hollywood talent’ rely on a team to create and publish social content which they largely utilize as a mechanism to promote upcoming projects and events like movies, television shows and concerts. million on Facebook.

Influencer 127

Influencer Upcoming Analytics Authentication 127

The Realtime Report

JUNE 11, 2014

It’s good news for app publishers, but there’s still a long way to go. social networking and weather apps have the highest retention rate. Social Media Statistics app publishers app retention Localytics mobile app' Last year that number dropped to 22%, and this year it’s down to 20%.

Tumblr 184

Tumblr iPhone Statistics Sports 184

The Realtime Report

APRIL 11, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. Twitter: 241 million monthly active users. Teens Prefer Instagram Over Facebook, Twitter. This was the first time in the survey’s history that Instagram outranked Facebook and Twitter as the most important social network for this demographic.

Social Networking 189

Social Networking Instagram Tumblr Facebook 189

The Realtime Report

NOVEMBER 22, 2013

The #RLTM Scoreboard: Social Networking Stats for the Week. Twitter: over 218 million monthly active users. via Twitter. By 2016 Social Networking Stats: Top 20 Most Viral Publishers on Social Networks, #RLTM Scoreboard. Social Media Statistics messaging apps Snapchat social networking statistics'

Social Networking 184

Social Networking Tumblr Statistics Reddit 184

The Realtime Report

DECEMBER 13, 2013

The #RLTM Scoreboard: Social Networking Stats for the Week. Twitter: over 218 million monthly active users. via Twitter. Social Media Statistics Amazon Apple holiday boards Pinterest Searchmetrics social media statistics social networking statistics Walmart' Facebook: 1.15 via Facebook.

Retail 150

Retail Social Networking Tumblr Statistics 150

The Realtime Report

MAY 7, 2014

” The study was based on information from six leading mobile publishers, each of whom provided a complete month of mobile advertising data, and focused on three key measures: click through rates (CTR), completion rates and non-skippable vs. skippable ads. To download the full study, click here.

Mobile 177

Mobile Study Video Press Release 177

The Realtime Report

DECEMBER 27, 2013

The #RLTM Scoreboard: Social Networking Stats for the Week. Twitter: over 218 million monthly active users. via Twitter. We continue to deliver value to professionals through investment in core products and strategic initiatives such as mobile, students, and the professional publishing platform.”. Facebook: 1.15

Social Networking 161

Social Networking LinkedIn iPad Tumblr 161

The Realtime Report

SEPTEMBER 3, 2020

Look for Fake Social Media Account(S). Fake social media profiles are becoming increasingly popular – perhaps due to the rise of influencer marketing. How To Spot A Fake Social Media Profile. Whether it be followers on Twitter, connections on LinkedIn, or friends on Facebook?

Study 184

Study Reputation Survey SEO 184

The Realtime Report

DECEMBER 20, 2013

The #RLTM Scoreboard: Social Networking Stats for the Week. Twitter: over 218 million monthly active users. via Twitter. Thanks largely to growth in mobile ad revenue, Facebook became a major player in the digital ad space this year; the social network is now the 2nd largest digital ad seller in the US (with $3.17

Social Networking 142

Social Networking Mobile Tumblr Statistics 142

The Realtime Report

NOVEMBER 7, 2012

The share of traffic coming to publisher sites from StumbleUpon has dropped 53% since last July, according to new data from social plug-in provider Shareaholic. With this drop, Twitter now tops StumbleUpon’s share of traffic by a small margin of.22%.

StumbleUpon 190

StumbleUpon comScore URL Publishing 190

The Realtime Report

AUGUST 1, 2014

Maybe you remember when media research was just about capturing TV viewership and print readership? Welcome to the Era of Media Sprawl. Social media, blogs, and discussion boards mean that users generate as much online content as brands do. Online searches deliver instant sources on virtually any topic you can imagine.

Strategy 178

Strategy B2B Marketing Research 178

The Realtime Report

JANUARY 14, 2014

There are daily deals from the likes of Groupon and LivingSocial, or the ability to offer deals to consumers checking in or using Foursquare, the location-based social platform. Created to offer both flexibility and control to restaurant owners, LiveDeal lets users instantly publish customized offers — whenever they want to.

Foursquare 142

Foursquare Press Release Discount Industry 142

The Realtime Report

JULY 24, 2012

Last week, Twitter announced that it would no longer require advertisers to send a Promoted Tweet out to all of its own followers first. And Twitter continues to move closer to being an effective advertising-supported media platform, encouraging brands to use it for one-way messaging as opposed to dialogue and conversation.

Engagement 177

Engagement Advertising Twitter Conversation 177

The Realtime Report

JANUARY 27, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google, Pinterest and Snapchat: Pinterest now supports GIFs. Facebook, Twitter, Google. Any social media updates we missed? Let us know in the comments below.

Mobile 161

Mobile Analytics News Social Media 161

The Realtime Report

MARCH 10, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Pinterest and Reddit: Facebook. Twitter bans porn videos on Vine - last week Twitter officially banned pornographic content on Vine (CNN). Any social media updates that we missed?

News 167

News Instagram Reddit Social Media 167

The Realtime Report

MARCH 17, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Pinterest and WhatsApp: Facebook. Any social media updates that we missed? Let us know in the comments below.

News 175

News Social Media Video Facebook 175

The Realtime Report

JULY 25, 2012

million times in one month, from blogs to forums to social media. million, or 54% – happened on Twitter. The Burson-Marsteller Global Social Media Check-Up analyzed the activity of the Fortune Global 100 companies on Twitter, Facebook, YouTube, Google+ and Pinterest. Twitter accounts, 10.4

Company 157

Company Twitter YouTube Forums 157

The Realtime Report

OCTOBER 11, 2012

When Reebok set out to consolidate their social presence, a brand audit found that the company had no less than 225 Facebook pages, 100 YouTube channels and 30 Twitter accounts. ” ( SmartBlog on Social Media ). Fans, followers and view counts increased for the brand on social platforms.

Brands 165

Brands Aggregator Guidelines Team 165

The Realtime Report

JUNE 28, 2017

Tip #2 Boost Your Social Media Presence. Customers are using social media more and more when finding brands, products and services. Ensure that you have a team managing your social media profiles throughout the day, getting back to customer queries as quickly as possible. Tip #10 Start A Contact Center.

Wireless 70

Wireless Loyalty Review Mobile 70

The Realtime Report

JULY 2, 2014

Facebook, Twitter, and Snapchat all started simple – though not this simple, admittedly – but they prove that an uncomplicated app can evolve into something bigger, and more useful. When Twitter first launched, 140 characters seemed incredibly short; now Yo takes messaging down to just two characters.

Notification 167

Notification Mobile Apple Tools 167

The Realtime Report

NOVEMBER 1, 2012

Many physicians are making use of social media – as a way to manage new information, discuss the latest journal articles or research, and to help provide quality care. David May, MD, told American Medical News that Twitter can function as a large-scale “doctors’ lounge,” and an open space for discussion.

Survey 192

Survey Social Media Journal Forums 192

The Realtime Report

JUNE 6, 2019

If you publish an email newsletter, repurpose your existing content in those newsletters. They’re popular with readers, they tend to get a lot of social media shares, and Google and other search engines love them. Promote Your Popular Social Media Posts. Some of your content may only live on social media.

Content 148

Content eBook Engineering Newsletter 148