agora pulse

NOVEMBER 10, 2020

Discover how to create effective reports and find the best social analytics tool for your brand. Social Media Analytics Defined. What are social media analytics? Social media analytics relies on data to: Identify patterns. Zoho Social. Social media channels. squarelovin.

Analytics 179

Analytics Social Media Tools Price 179

agora pulse

DECEMBER 9, 2020

Although the absolute perfect time to share content doesn’t exist, with some research and testing, you can find the best times for your brand to post on social media. For social media managers, publishing content that fails to generate likes, shares, or clicks is a worst-case scenario.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Oktopost

DECEMBER 21, 2023

Research your market The 2023 CMO Survey found that marketing budgets account for more than 10% of their organization’s total budget , and contribute to about 9% of their organization’s revenue. Furthermore, market research helps identify untapped opportunities, understand consumer needs, and tailor marketing campaigns for maximum impact.

Marketing 62

Marketing Survey Skills How To 62

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. The social media field is becoming more complex as it expands. This is not an easy job.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Oktopost

NOVEMBER 22, 2023

Since the vast majority of B2B buyers are increasingly using social media to find solutions, crafting a compelling and impactful social media marketing strategy is vital to your marketing success. But, for B2B social media managers, cutting through the noise on social media can be challenging.

B2B 117

B2B Trends Social Media UGC 117

Sprout Social

JANUARY 19, 2022

And the best way we know how to research an audience is through social listening. What is social listening? Social listening is using social media to find honest, relevant conversations people are having about your business, products and competition. Now, it’s time to conduct deeper competitive research.

Products 135

Products Social Media FAQ Sentiment 135

Sprout Social

DECEMBER 15, 2023

Time management Time batching is a common time management tactic that is possible when you start scheduling your social media content ahead of time. Set aside a block of time to research and plan your content ideas, a block of time to create your content and a block of time to schedule your content.

Facebook 121

Facebook How To Publishing Analytics 121

Hootsuite

JANUARY 18, 2024

We’re giving out free social media advice that doesn’t involve black-hat techniques (we look better in white, tbh), get-rich-quick schemes (tried, failed), or snake oil (not good for the snakes). We’re breaking down the best practices social media managers, creators, and Instagram pros use to get those reel view gains!

Instagram 92

Instagram HootSuite Hashtag Embedding 92

Mindjumpers

AUGUST 17, 2011

Tweet At the moment, there is much discussion going on about the actual ROI of a social media presence. Many businesses going social are not sure how to measure their social media efforts and this makes them question how much to invest online. million in equivalent media over a year. Media value.

Hitwise 255

Hitwise Study Facebook Patterns 255

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. A Daily, Weekly, Monthly Social Media Management Checklist We’ve found before that social media managers have a full-time schedule getting all their many tasks accomplished.

Social Media 93

Social Media Notification Social Media Management Metrics 93

Buffer Social

JUNE 19, 2023

However, a pattern emerged in two recent events that prompted us to ask ourselves: how do we let people know our stance on AI? The social posts experiment Our social media manager, Mitra, shared the results of her experiment of writing social posts with AI.

Team 109

Team Content Project Collaboration 109

Oktopost

NOVEMBER 16, 2023

75% of B2B buyers use social media to make buying decisions. Their research and engagement can turn into precious data for your business. You can collect data manually and use tools such as Microsoft Excel or Google Sheets to track metrics from the social networks you will analyze. It’s not just about networking anymore.

Analysis 70

Analysis Data Sentiment Metrics 70

Sprout Social

APRIL 25, 2023

To understand your audience’s relationship with Facebook, start by researching the latest platform demographic data. To reach and engage new consumers with similar demographics and behavior patterns, create a lookalike audience. Determine if the platform should be a high priority for your brand. Optimize your posting strategy.

Facebook 115

Facebook How To Aggregator Metrics 115

Unmetric

NOVEMBER 4, 2019

What is the purpose of having a social media analyst? And most importantly, what does it take to be a social media analyst? Social media analyst vs. Social media manager. Often people confuse the roles of social media analysts and social media managers to be one and the same.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Hootsuite

NOVEMBER 28, 2022

Market research. Obviously a few comments won’t revolutionize your product strategy, which is why Reddit shouldn’t be your sole source of market research. But it’s an easy and free way to validate or generate ideas, especially if you notice common feedback patterns. Social listening. 6 ways businesses can use Reddit.

Reddit 100

Reddit Brands Meme Forums 100

Sprout Social

JANUARY 10, 2024

A complaint management system will quickly identify, categorize and organize complaints to solve customer problems fast, so your team can focus on executing a winning customer experience strategy. This is where a comprehensive social media management platform like Sprout Social shines.

Reputation 105

Reputation System Brands Knowledge Base 105

Hootsuite

JUNE 16, 2021

We dug into the research and grilled our own social media team for insights to discover the ideal number of times a day (or week) to post for each platform. 81% of people use Instagram to research products and services. Key Instagram statistics to keep in mind when posting: Instagram has 3.76 billion visits every day.

Social Media 145

Social Media HootSuite Statistics Template 145

Sprout Social

SEPTEMBER 16, 2022

And social media managers, in particular, have to move quickly to keep up with the speed of social. If you’re not a customer, try this out in Sprout for free with a 30-day trial and see how you can streamline your social media management. Let’s face it, our lives are hectic these days.

YouTube 110

YouTube Video How To Mobile 110

Hootsuite

MAY 21, 2020

You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Plus, you’d have to create some kind of reporting dashboard to collect and share all your research. trillion social posts in real time. But that would take up your entire day. Save Time Now.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Hootsuite

JANUARY 4, 2023

Social marketers do a lot more than scroll through TikTok all day. Shout out to all the social media managers juggling so many hats while keeping their social channels afloat. Social listening. This is also a powerful tool for competitor research. Community management. Research your audience.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

DECEMBER 20, 2019

According to Pew Research Center, 71% of U.S. adults use the social network. Tik Tok has been hailed as the latest teen craze, but Facebook still corners the social market when it comes to reaching teens around the world. Findings from a Pew Research Center survey show that 75% of women in the United States are on Facebook.

Social Media 111

Social Media Facebook Marketing HootSuite 111

Sprout Social

OCTOBER 4, 2021

Social data stands to have a monumental impact on businesses—but only if marketers start tapping into its potential now. Sprout’s Post Performance Report pulls the top posts (across every network) for a given time period by engagement, giving you a way to identify patterns in what grabs your audiences’ attention.

Data 124

Data Metrics Sentiment Analytics 124

Unmetric

JULY 17, 2016

Falling Facebook Reach numbers has been keeping social media managers up for years now. When Marshall Manson of Social@Ogilvy published a whitepaper in 2014 that showed how Reach hit rock bottom, for some it was an eye opener, for others it was proof of what they already suspected.

Data 60

Data Facebook Metrics Social Media Management 60

Hootsuite

AUGUST 19, 2019

In their “What if…” videos, they use research to answer hypothetical questions. Of all the tips for starting a YouTube channel, competitor research is one of the most valuable. Schedule ideas for YouTube, as well as any other social platforms you manage. Do you see any patterns? Verifying is simple. Get Started.

YouTube 111

YouTube Tips Brands HootSuite 111

Sprout Social

JULY 11, 2022

Conduct competitive research. Then, look for patterns: Which videos have the most views? In the Research section of your channel-level YouTube Analytics, find a list of what your audience and viewers are searching for to help spark ideas, and identify what competitors are publishing. Conduct competitive research.

YouTube 94

YouTube How To Analytics Metrics 94

Hootsuite

JANUARY 24, 2022

You can also get creative with your social listening strategies. Think about ways people’s social media posts could help provide useful data for your business. For example, researchers found they could use text social media data mining to predict morning traffic patterns or gain insights into college students’ mental health.

Data 94

Data Social Media HootSuite Template 94

Lucy Hall

FEBRUARY 28, 2015

To help you cut through the noise (and possibly save you a few hundred pound per month on a social media manager), I have put together a handy guide on what to schedule, What NOT to schedule!!, when to schedule and how to schedule your social media activity. Which parts of my social media should I automate?

Activities 60

Activities Social Media HootSuite Patterns 60

Lucy Hall

DECEMBER 22, 2014

To help you cut through the noise (and possibly save you a few hundred pound per month on a social media manager), I have put together a handy guide on what to schedule, What NOT to schedule!!, when to schedule and how to schedule your social media activity. Which parts of my social media should I automate?

Social Media 60

Social Media HootSuite How To Patterns 60

Sprout Social

DECEMBER 19, 2019

Create a pattern in your Instagram feed of tweets and memes versus product or stock photos. You can add interactivity just for fun, or you can use it strategically for market research and to gather ideas for future products, services and launches. Find even more content in the Explore tab.

Trends 93

Trends Instagram Meme Authentication 93

BeingOptimist

JANUARY 31, 2023

The truth is that determining the best moment to share content on social media can be difficult. There are many statistics and notions for many platforms, but patterns evolve and move almost continuously. You must perform research. And you’re not the only one attempting to answer these two conundrums.

Hashtag 40

Hashtag Film Privacy Analytics 40

agora pulse

JULY 23, 2019

For example, you might not want to share a whole cookie recipe—but could share some photos of the raw dough or arrange cookie cutters in an engaging pattern around a baked cookie. . If you are new to an industry or field, take some time to do research before you start. See whether there are related things that you can share.

Social Media 107

Social Media Insurance Pharmaceuticals Real Estate 107

Buffer Social

JULY 9, 2018

If you are a social media manager, you’ve likely looked at ‘best time to post on social media’ studies to come up with several posting times for your brand. Let’s go through how to find your best time to post on social media while learning about your audience! I know I have.

Study 111

Study Social Media Overview Aggregator 111

Mindjumpers

JUNE 19, 2014

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. These areas have been somewhat excluded in the past by more traditional information systems research.

Research 194

Research Data Social CRM Wikipedia 194

Keyhole.co

NOVEMBER 6, 2022

You can also analyze your performance on social media and measure your results against competitors. This can help spot trends, patterns and optimize your social media strategies. Similar to other tools on this list, Meltwater offers a social media management functionality. Iconosquare.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

NOVEMBER 28, 2022

You can even use them for product research. When I was a social media manager at Shedd Aquarium , nothing said “go viral” like a cute otter or penguin. This allows you to include up to six images in one Story in a grid pattern. Typically, these Stories include a Poll sticker so viewers can vote for “This” or “That.”

Instagram 126

Instagram Engagement Brands Avatar 126

agora pulse

MAY 18, 2016

Do your research — even if it’s time consuming. If you are serious about rocking global social media marketing, then posting an Arabic update with an English image is not okay. TAKEAWAY- Avoid using clichés and stereotypes just because they fit with your campaign idea. Always Localize Images & Videos.

Social Media 63

Social Media Marketing How To Patterns 63

Buffer Social

MARCH 18, 2019

The ability to identify with audiences and post content that reflects those feelings and beliefs is one of the most underrated skills of today’s top social media managers. One of the first steps in relating to our audience on a deeper level and increasing engagement on social media is simply writing better captions.

Engagement 76

Engagement How To Overview Social Media 76