Sprout Social

APRIL 29, 2024

A reputation management service is a professional service or software platform that helps individuals and businesses optimize and control how people perceive them.Reputation management services usually include a range of strategies, such as search engine optimization (SEO), content creation, social media management and review management.

Reputation 87

Reputation Brands Sentiment Survey 87

Social Media Strategies Summit

JANUARY 22, 2021

These trends, likely to have a lasting impact on the way we do business, can be leveraged by organizations currently reevaluating their audience outreach, messaging, and relationship-building strategies. Organizations Are Already Seeing Incredible Results. P2P Texting Campaign Results.

Strategy 209

Strategy Marketing SMS Mobile 209

Sprout Social

NOVEMBER 21, 2023

What’s their email marketing strategy? What kind of content are they publishing on their blog? In this article, we’ll walk you through the benefits of competitive monitoring and how to keep an eye on the competition using top strategies, tips and tools. What are they posting on social media? You need to know it all.

Sentiment 96

Sentiment Metrics Analysis Trends 96

Hootsuite

APRIL 25, 2024

From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. You’ll be able to understand brand sentiment, collect feedback, and intervene before situations escalate. 1 Social Media Tool Create.

Curation 80

Curation Social Media Management Tools Social Media 80

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. Marketing competitor analysis is the process of researching and analyzing your competitors’ marketing strategies and tactics to identify their strengths and weaknesses.

Analysis 104

Analysis Sentiment Marketing How To 104

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Investing in a customer marketing strategy doesn’t mean you’re taking away from building brand awareness. What is customer marketing?

Strategy 123

Strategy Brands Content UGC 123

Sprout Social

FEBRUARY 8, 2024

By visualizing opportunities, businesses can make strategic decisions when launching a new product/service or new social media marketing strategy. Competitive data unveils advantages and opportunities for your business by analyzing your competitors’ products, marketing strategy and social media. What is competitor mapping?

Comparison 109

Comparison Analysis How To Sentiment 109

Sprout Social

JUNE 7, 2022

It’s only natural to want to knock your IPO communications strategy out of the park. For an outsized impact, let social media be the secret sauce that elevates your strategy from “good” to “great.” Keep reading to learn more about social’s role in your IPO communications strategy. After all, it’s a major opportunity.

Strategy 115

Strategy How To Hashtag Team 115

Oktopost

MARCH 7, 2022

There is no shortage of imperative marketing tactics that if you don’t do right now, your B2B organization will crash and burn. Like actual listening, social listening can be the glue that holds your marketing strategy together. This shift created an opportunity for social listening to thrive in a B2B marketing strategy.

B2B 155

B2B Sentiment Analysis Reputation 155

Sprout Social

JANUARY 9, 2024

AI enables you to analyze data in real-time by computing the change in variables as they happen so businesses can monitor and pivot campaign strategies promptly. This ML-based automation gives back precious time to focus on planning and strategy while reducing workflow friction and workload. What are the four pillars of AI Analytics?

Analytics 113

Analytics Sentiment Analysis Patterns 113

Sherrilynne Starkie

FEBRUARY 13, 2018

The problem usually is they have no strategy or they have the wrong one. A social media consultant’s number one job is to set a strategy that aligns with the organizational goals and objectives. Research is a key part of developing a strategy and keeping a program on track. A competitor analysis is often done too.

Consultant 265

Consultant Social Media Drupal Content management systems 265

agora pulse

JANUARY 7, 2020

Create a reputation management strategy that results in more leads and better conversions by following these steps. Here are a few tools to create a social media listening strategy. the content creator’s) permission and give credit after you publish the update. Here’s how. Turn social media mentions into leads.

Reputation 137

Reputation Strategy Tweetdeck Review 137

Sprout Social

APRIL 15, 2020

As brands planned their strategies, they could not have predicted the way COVID-19 has quickly swept up global markets and conversations. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan. Adjust your 2020 social strategies and goals.

Strategy 142

Strategy Metrics Hubspot Retail 142

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. Make space to experiment As Cheyanne puts it, experimentation was the theme of Figo’s 2022 video strategy. Get them on board to allocate time and resources to your strategy. Just be sure to meet community expectations on each platform.

Social Media 110

Social Media Insurance ROI Meme 110

Hootsuite

SEPTEMBER 21, 2023

They can be key performance indicators : numbers that inform and measure your social media strategy and help your team see where you’ve been and where you’re going. It all ultimately depends on what business success you’re hoping to get from your social media strategy. But here’s the thing. Not all social stats are created equal.

Metrics 107

Metrics Examples Marketing HootSuite 107

Adam Sherk

MARCH 8, 2012

For most publishers social media has earned itself a prominent seat at the audience development table. However many still face issues with strategy, execution and incorporating social into a cohesive program. Here are eight social media questions that publishers should be asking themselves: 1. Have we got our buttons right?

Publishing 215

Publishing Questions Social Media Activities 215

Sprout Social

OCTOBER 4, 2021

In this article, we’ll break down best practices for measuring both your earned and your owned social data, how you can use this comprehensive perspective to inform strategy decisions across the business, and how you can do it all with a tool like Sprout. What is owned and earned data? How to measure owned data. Assess performance by network.

Data 124

Data Metrics Sentiment Analytics 124

Webbiquity SMM

NOVEMBER 8, 2022

When an unknown variable is introduced, people are likely to take action depending on the sentiments of the majority. Affiliate sales support independent publishing. Social proof should be an integral part of overall marketing strategy, as it promotes trust, authenticity, and authority for any brand.

comScore 299

comScore Marketing Case Study Review 299

Sprout Social

FEBRUARY 8, 2021

While you know the impact your social strategy can have on your brand’s business goals, sometimes it can be difficult explaining that impact to the rest of your organization. This type of report is ideal for providing a high-level overview of your social performance to the broader marketing organization. Publishing Team Report.

Report 130

Report Social Media Metrics Team 130

Sprout Social

JANUARY 23, 2024

As TikTok creator @ashathemuseologist puts it, “Topicals…is employing brand strategies that have never been before—have never touched this Earth. Organizing a brand trip with Black influencers across the diaspora to go to Ghana during Detty December has to be, could only be, the brainchild of a young Black woman…I’m the demographic.”

Report 110

Report Brands Library Sentiment 110

agora pulse

NOVEMBER 10, 2020

With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy. With Analisa analytics, you can report on campaigns, followers, competitors, influencers, and hashtags to improve your paid and organic efforts. Social media channels.

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

JANUARY 16, 2024

What kind of content are they producing and where are they publishing it? Analyzing competitor strategies Competitor strategies are gold mines of insights. Analyzing competitor strategies Competitor strategies are gold mines of insights. You can also check how often certain keywords crop up. How does it work?

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Sprout Social

JULY 23, 2020

My boss also taught me the importance of social media silence, a strategic measure we take during times of crises—local or national—and halt all social media publishing. It’s a strategy that should be used sparingly and only during times of crisis or extreme unrest. You have to stay silent. You’re going unnoticed.

Social Media 145

Social Media Brands Sentiment How To 145

Oktopost

JULY 4, 2022

You’ll need a social media management tool that can do everything that Social Studio did, however, why not take the opportunity to re-evaluating all of your organic social media needs? Social media management & publishing. If you had to publish each and every post manually, you’d do literally nothing else.

B2B 131

B2B Social Media Management Metrics Social Media 131

Sprout Social

MAY 15, 2023

While one tool gives you an in-depth sentiment analysis, another may be much better at predicting trends. Brand-specific conversations give you more visibility into customer experiences and brand sentiment. Sprout offers a 30-day free trial so you can test out its publishing and analytics capabilities.

Tools 111

Tools Tweetdeck Brands Sentiment 111

Keyhole.co

DECEMBER 13, 2023

Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

MAY 12, 2023

Content optimization Have a site but are clueless about spiking your organic traffic? Whenever new web content is published that matches your alert, you’ll receive an email notification with a link to that content. Know the best practices and strategies that are working in your niche.

Tools 52

Tools Strategy Marketing Analysis 52

agora pulse

JANUARY 6, 2021

Whether you’re new to the role or you really need to streamline your daily routine, a list of typical tasks can help you get organized and get better results. Review Scheduled Content or Publish Live Posts. If you need to publish posts manually or share time-sensitive content, set an alert to do so at the right time.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Hootsuite

MAY 1, 2023

It also helps to keep your team stay organized and on task. This also allows you to make more informed decisions regarding future content strategies. Post promotion: Implementing paid and organic strategies to boost posts. Approval: Reviewing and approving all content before it is published.

Template 134

Template Templates Social Media Tips 134

Sprout Social

JANUARY 19, 2021

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. And in these “unprecedented times,” these customer insights are critical not only for marketing, but for business strategy across the organization. Benchmark against competitors.

Data 96

Data Sentiment API Analysis 96

Keyhole.co

NOVEMBER 7, 2023

It involves factors that require analytical skills to translate data into strategies. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. With hashtag statistics, you unlock audience insights crucial for shaping your social media strategy.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Keyhole.co

FEBRUARY 3, 2024

Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. The bottom line is you need to do sentiment analysis to check if your share of voice is positive or negative. Strategies for increasing SOV Looking for ways to improve your SOV? Consider your user requirements.

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

MAY 24, 2022

Achieving a balance between paid, owned and earned media strategies is an ever-evolving skill. As consumers turn to social media for everything from education to entertainment and more, the channel’s role in a successful integrated marketing strategy expands. Now, social strategies apply to more than just owned media.

Sentiment 97

Sentiment Metrics Hashtag Review 97

Sprout Social

MAY 3, 2023

A CMO’s charge is to show up as a clear mirror for the organization in terms of where we are succeeding, where we are failing and what our customers want. In the current climate, whether you’re a CMO with a background in strategy or demand generation, you will be called upon to communicate the value of social media to your CFO.

ROI 95

ROI Cost B2B Organization 95

Oktopost

AUGUST 10, 2023

That’s why, now more than ever, optimizing lead generation strategies to identify and nurture these MQLs becomes paramount to any organization’s revenue generation efforts. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Sprout Social

DECEMBER 6, 2019

There weren’t established processes or a structure in place, which meant there wasn’t a lot of visibility into what other functions of the broader team were publishing. Here are four ways prAna’s Social Media Lead aligns her social strategy to overall business goals every day. Not to mention, she was a team of one.

Strategy 60

Strategy Team Meeting Collaboration 60

Sprout Social

MAY 8, 2023

It’s important to understand how posting on TikTok at the right times can be a huge benefit to your TikTok marketing strategy. All time frames are recorded globally , meaning you should be able to publish with the times provided in any timezone and see positive engagement results. Users on average spend 23.5 Fridays at 9 a.m.

Tourism 108

Tourism Travel Education Engagement 108