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Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? For publishers with multiple titles cross-network promotion is an excellent tactic.

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. For publishers there is promise, however it’s too soon to say if the pros will outweigh cons such as giving up some control and/or technical complications. Site Speed.

SEO 100
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10 SEO Tactics That No Longer Work (If They Ever Did) | Small.

Small Business Mavericks

Publishing Only Other People’s Stuff – I see blogs with auto-generated content and think, “Do you really think that’s going to work?&# About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? It’s the inbound links that count.

SEO 93
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Why Blogs that Allow Guest Posts Will Be Penalized in 2013

ProBlogger

What’s the wrong way to publish guest posts? Do you notice who it is published by? It also includes links to all the content that the author published on your website. Imagine reading this article (see screenshot below) and not being able to click on the resources the author is talking about. A real person.

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Do you lose value by turning off comments on a blog?

The Way of the Web

Or I can respond with my own blog post, as I’ve done here, which does carry the additional potential benefit of a link back if the conversation continues, or they publish their pingbacks (When a site links directly to your article). But that doesn’t work so well if I just wanted to mention a website name and a link, for example.

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5 Ways that Social Media Impacts SEO

Adam Sherk

I thought I’d share it here along with some links to additional resources. It is intended to be a general overview for publishers. That’s a common question these days as publishers try to make the most of search and social for audience development. My Top Posts of 2011 on SEO, PR and Social Media for Publishers.

SEO 278
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Increase Your Income With Google Adsense

Viper Chill

Become a Resource, Not a Destination With any ads you put on your site, you have to remember that they’re going to take people away from your website. An example of the latter could be a Rapidshare search engine, a blog that offers MP3 links, a free PDF resource, or anything that offers users downloads in some form.

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