Dave Fleet

SEPTEMBER 29, 2010

This is becoming more and more important as the early adopters who have built large followings become the focus of more and more attention from marketers – not only will the returns be greater from focusing on niche influencers in terms of success ratio; those people have more credibility within those communities.

Conversation 277

Conversation Metrics Social Graph Sentiment 277

Convince & Convert

MARCH 9, 2016

While once thought of as a fading trend , influence marketing is back and hotter than ever. This white hot channel is not only the talk of the town—it’s showing its staying power with results marketers only dream of. Questions around authenticity and trust have long accompanied influence marketing and will continue to.

Influencer 60

Influencer Marketing Authentication Social Graph 60

Convince & Convert

FEBRUARY 3, 2016

One of a marketer’s goals is to make meaningful connections with consumers. Content marketing is meant to be a strategic way to reach and attract a defined audience. When I fell into the trend in early November, my husband was convinced this would be something else that he found in a drawer, slowly dying after a useless life.

Content 60

Content How To Marketing Case Study 60

BeingOptimist

AUGUST 16, 2022

And below, read in more detail about useful software available on the market that you should pay attention to. Thus, for example, the Jive social platform offers tools for creating content and sharing in order to simplify monitoring and interaction. HR Software Review: List of Best HRM Optimization Software. Conclusion.

Software 52

Software Jive Telligent System 52

Proactive Report

AUGUST 29, 2012

One of the factors you should be monitoring is who in your social graph is getting media attention. Perhaps this might be too narrowly focused for everyone, but it is a perfect digital PR tool, since we need to know who in our social graph is getting media coverage and what they’re saying. Posted by Sally Falkow.

Social Graph 75

Social Graph Tools News Influencer 75

Convince & Convert

JUNE 15, 2012

Recent examples include search plus your world and the recent inclusion of the knowledge graph. Taken together, these changes can signal a larger trend and hint at where the search “game” is heading. One of the overarching trends over the past 18 months in ranking factors is the increased importance of social signals.

Google 126

Google Content Construction Social Graph 126

Twist Image

FEBRUARY 1, 2017

Massive technological innovation number one: Facebook mixes your daily usage, these external data sources and your social graph using machine learning. With so much individual sentiment already in the system, think about the machine learning system's ability to know, understand and dissect mass trends and cultures on top of that.

Advertising 40

Advertising Sentiment Social Graph System 40

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. And this is where social media monitoring tools come into place. And as a bonus, it’s extremely user-friendly.”.

Tools 52

Tools Social Media Sentiment Price 52

Proactive Report

MAY 8, 2017

Download the PDF of the Social Media Strategy Template here. Download the PDF of the Social Media Strategy Template here. Almost three-quarters of all adults are active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business.

Template 56

Template Templates Social Media Strategy 56

Twist Image

FEBRUARY 4, 2013

When marketing professionals talk up the merits of digital marketing and/or social media, there is a common trend to regress back to the traditional metrics that advertisers have been leaning on for far too long. It's not that brands and marketers are squandering this opportunity. digital marketing.

Social Graph 110

Social Graph Sentiment Advertising Loyalty 110

Justin Levy

JULY 30, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Are Blog Comments Dead? Written on July 30, 2010 by Justin Levy in blog , community , facebook , interactions , social media , twitter 23 Comments - Leave a comment! I have seen this trend increase. I understand your point.

Comments 220

Comments Disqus Social Graph Blogger 220

Techipedia: Tamar Weinberg

DECEMBER 5, 2012

For the last few years, social media has taken the marketing world by storm, if you aren’t engaging with your visitors then you’re probably putting yourself at a massive disadvantage against your competitors who do. Like any other form of marketing, if we want the budget and resources to pursue it then we need to prove its worth.

Social Media 260

Social Media Analytics URL Campaign 260

Proactive Report

SEPTEMBER 5, 2012

The Cluetrain Manifesto said markets are conversations. We’re certainly seeing that trend develop online with recommendations and reviews playing a rapidly growing role in influencing purchase decisions. What does all this mean for your PR and marketing strategy? You have to be seen to be doing the right thing.

Reputation 90

Reputation Sample Samples Social Graph 90

Proactive Report

SEPTEMBER 4, 2012

If you are mapping your social graph , and you should be, this app can be helpful in understanding your Facebook friends. Try it out>> Social Dashboard Focused on Trends. Bottlenose is a new social dashboard now in public beta. An App to Analyze Facebook Friends. Posted by Sally Falkow.

Tools 58

Tools Social Graph Trends Report 58

Convince & Convert

JANUARY 13, 2011

You’re focusing solely on hand-raisers who are expressing need through the phrasing of their social communication. Marketing & PR. Marketing and public relations professionals spend a lot of time trying to craft and deliver the perfect message. But here’s the thing: you’re approaching people when they’re ready for you.

Company 142

Company Conversation Radian6 Social Graph 142

Proactive Report

JANUARY 5, 2011

In Chapter Four, Markets are Conversations , Doc Searls describes PR’s role in this new conversational world: “They aren’t censors, they’re the company’s best conversationalists. How do you find the stories that the market really wants to hear? You can read the original version free online.

Social Media 76

Social Media Social Graph Survey Conversation 76

Convince & Convert

FEBRUARY 10, 2010

Tip of the Iceberg Unlike enterprise-class social anthropology services like Rapleaf , Flowtown is incredibly easy-to-use, and is tuned for the do-it-yourself marketer. “We want to be the mint.com of social marketing,&# says Ethan Bloch , co-founder of the San Francisco based company. link] Michael A.

Social Media 128

Social Media Marketing Social CRM Consultant 128

Janet Fouts

MAY 12, 2015

I did a search today on Google Trends comparing Periscope and Meerkat. I still recommend it if you have a Twitter acct as Periscope can leverage the social graph to spread the word about your video stream, but if you don’t have a Twitter account you can simply sign up with just a mobile phone number. What’s new.

Video 70

Video Avatar Social Graph Twitter 70

Kikolani

MARCH 11, 2013

If you don’t do SEO for a living but want to do some major search marketing work with your website, you’re in luck. The following are awesome SEO tools you can use for free or cheap for a limited time to do your search marketing research. Identify top pages, view social activity data, and analyze anchor text.

SEO 167

SEO Tools Analysis CPC 167

Twist Image

JANUARY 21, 2013

As the search and the social graph becomes an area of focus for Facebook, "FaceWash finds and helps you remove profanities from your Facebook profile. Pushing this trend forward will be the increase in influence marketing. If one of you is attracted and the other isn't, neither is notified.

Trends 111

Trends Klout Social Graph Mobile 111

Buffer Social

JANUARY 12, 2023

If there’s one thing we love to check on at the end and beginning of any year, it’s the trends. Perhaps antithetical to my love for trend-watching, the biggest lesson I’ve learned from predictions is that no one can tell the future. Who got what right — or wrong? What did no one see coming?

Social Media 124

Social Media Social Media Management Collaboration Fashion 124

Convince & Convert

NOVEMBER 1, 2011

You and I have the rare luxury of doing this for a living, but take an average marketing director or average CEO. As you know, there’s been somewhat of a micro trend recently of people just sort of saying, “You know what? That every year, you would double the size of your social graph, depending on what you were sharing.

Klout 122

Klout Social Capital Influencer Social Graph 122

Keyhole.co

NOVEMBER 19, 2020

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data. Save time, as all your social media analytics are available to you in one platform. This can help spot trends, patterns and optimize your social media presence. .

Tools 98

Tools Social Media Sentiment Price 98

Bare Feet Studios

JUNE 9, 2010

I don’t think “everyone&# is the only valuable market proposition. This is why Twitter is a tool, not a marketing plan and some day, there will be a different tool. That changes the character of the social graph and who’s listening for everyone. It is an incredible business platform in many ways IMO.

Upcoming 57

Upcoming Conference Social Graph Flickr 57

Proactive Report

DECEMBER 21, 2010

EyeforTravel published their 2011 Trends and their number one pick is the increasing need to integrate social content and activity on your corporate website. Sites will become a hub to aggregate and explain activity on social networks, and add long-form value. It helps you because you become part of the their social graph.

Sites 85

Sites Trends Social Media Social Graph 85

Mindjumpers

DECEMBER 19, 2012

The most recent report from 8th Bridge provides an overview and trend evaluation of the most recent state of Social Commerce. Social Commerce Trends. A significant trend can be witnessed in the rapid adoption of Pinterest. Important Findings about Social Media around the World in 2012.

Report 242

Report Retail Survey Social Graph 242

Bare Feet Studios

OCTOBER 10, 2008

Uptown Uncorked : Bringing People and Business Together with New Media Digital Voodoo : Digital Voodoo is a social media strategy and intelligence firm with expertise in marketing, advertising, and operations. The Michael Schneider : Social Media technologist and groundswell evangelist. Macro results.

Social Media 40

Social Media Construction Consultant Upcoming 40

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. What’s going to happen next?

Social CRM 134

Social CRM Influencer Klout Social Media 134

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan?

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Proactive Report

NOVEMBER 10, 2012

“Companies need to look at social media from a strategic perspective across the business organization and not relegate it to marketing and communications or let it exist independently within each function or department of a business,” says SHRM Darla Moore School of Business researcher Rob Ployhart. (A social audit.)

Mobile 111

Mobile Reputation Social Graph Skills 111

Proactive Report

DECEMBER 24, 2015

Mapping the social graph. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. Keep an eye on the trends and statistics. An easy way to start is with the free email course on the 15 Digital Skills PR and marketing pros need right now. Identifying audiences. Data mining.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

Mapping the social graph. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. Keep an eye on the trends and statistics. An easy way to start is with the free email course on the 15 Digital Skills PR and marketing pros need right now. Identifying audiences. Data mining.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

Mapping the social graph. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. Keep an eye on the trends and statistics. An easy way to start is with the free email course on the 15 Digital Skills PR and marketing pros need right now. Identifying audiences. Data mining.

Klout 40

Klout Social Graph Influencer Training 40

Techipedia: Tamar Weinberg

MARCH 10, 2008

I think that’s a really important trend in the world. Zuckerberg : It’s part of a larger trend. Lacy : You view this as a social graph and you see this as a multi-decade process. Our marketing director has a tech background. Lacy : When you compare Web 1.0 and Web 2.0, Zuckerberg : Correct.

Web 2.0 104

Web 2.0 MySpace Applications Microsoft 104

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Buffer Social

DECEMBER 6, 2023

  Since then, I’ve been posting, engaging, commenting, sharing, messaging, and interacting on a near-daily basis — slowly but steadily attracting my tribe of B2B marketers.  You are the head of marketing -- the CEO asks: "what's our website conversion rate?" " Pause. I recently had a baby.

Analysis 88

Analysis Twitter Meme Hashtag 88

The Way of the Web

AUGUST 12, 2010

But the men’s market trumps that with FHM down 18.1%, Nuts down 22%,Zoo down 27.9%, and Loaded down 26.3%. That market fall is only matched by the decline in TV mags. The internet – free, accessible content which matches many of the print markets –including digital editions of the same titles. magazine, which dropped 20.2%

iPad 29

iPad Yahoo Flipboard Social Graph 29