Remove Marketing Remove Mobile Remove Questions Remove Sports
article thumbnail

Mobile Advertising Segmentation – Tablets & Smartphones

Small Business Mavericks

Cynthia Boris at Marketing Pilgrim reveals some interesting tidbits about tablets and smartphones regarding mobile advertising click-throughs. Here’s a run down of some of the more interesting findings: Smartphones dominate games, social media, communications, productivity apps, news, weather, dating, sports, and shopping.

Mobile 101
article thumbnail

Wondering If Mobile Technology Kills Creativity

Ari Herzog

Over the last decade we have seen a rise in mobile technology and mobile applications like never before. At the same time, mobile apps have moved from apps of convenience ( satellite tv streaming , staying on top of sport scores , etc.) When he's not blogging, Ari helps brands improve their digital media marketing.

Mobile 140
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

article thumbnail

What it Means to Create “Fit Content”: A Story of Brand Identity

Oktopost

Watch the recording: Want to hear more from renowned B2B marketing leaders? but the question remained, how did they do that? Christopher P Willis is Acrolinx ’s Chief Marketing Officer, responsible for all aspects of the company’s Marketing strategy. Meet Christopher Willis the CMO/CPO of Acrolinx. Episode Summary.

Brands 144
article thumbnail

Chatbots: The future of conversational commerce and marketing

Buzz Marketing for Technology

It’s no secret that the rise of computer apps is transforming both the marketing and customer experience. Recently, I had the pleasure of speaking with Christian Brucculeri, the CEO at mobile messaging company Snaps, a developer of chatbots and other marketing technology products for companies.

article thumbnail

YouTube At A Crossroads: Social Media Network or Streaming Service?

Ignite Social Media

We asked one of our representatives what prompted the move, and the GWI research team replied with the following: We reviewed the social media questions last year and felt that the landscape had changed since they were first introduced in 2013 and that YouTube would now fit more comfortably into the TV, film and video services. YouTube TV.

YouTube 155
article thumbnail

Instagram Reels 101: Everything Your Brand Needs to Know to Get Started

Social Media Strategies Summit

The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. First off, bear in mind that Reels are mobile-only. That means you can only create and share them from a mobile device, or from a scheduling tool that incorporates this feature.

Instagram 233