Small Business Mavericks

AUGUST 12, 2011

But lately I’ve heard some comparisons between Google+ and Twitter. In fact, some Google+ users are abandoning Twitter. Or replacing their Twitter profile links to drive traffic to their Google+ streams. Is Twitter old hat? First, I think Twitter still has value. It got me to thinking. Is it on the way out?

Google 98

Google Twitter Comparison MySpace 98

Small Business Mavericks

MARCH 4, 2013

According to Constant Contact, Twitter is the best social media platform for lead generation. People use Twitter to follow people they believe will deliver them high value content. It’s a low-commitment opt-in list. Twitter is best used to provide massive value for people interested in information about a particular niche.

B2B 87

B2B Twitter Buy Social Media 87

Small Business Mavericks

MAY 10, 2011

» Why Quora Is The New Twitter Quora has become quite popular lately in the Q&A arena. The problem is that Quora will run into some of the same problems that other websites have run into (namely, Twitter). If they’re not careful, Quora will end up being added to Google’s content farm list.

Small Business 156

Small Business Twitter Case Study Press Release 156

Small Business Mavericks

DECEMBER 13, 2011

Twitter has announced that they will have a new version of Twitter coming out. Businesses will now be able to choose what content they want on their home page at Twitter, along with a videos they choose to share on their page. Head on over to Twitter and check out the new enhanced pages.

Twitter 101

Twitter Brands Course List 101

Small Business Mavericks

MARCH 23, 2011

» How To Increase Your Twitter Followers So you’ve set yourself up a Twitter account and you’re raring to go. The object of Twitter is to help you connect with people you’d like to do business with so, with that in mind, let’s talk about how to grow your Twitter followers. Good for you!

Small Business 93

Small Business Twitter How To Case Study 93

Small Business Mavericks

MAY 24, 2012

Facebook and Twitter are too obvious areas. Twitter can be automated on many blog platforms through the addition of plugins or modules. All to often I come across posts that list sites that users should be using to promote their blog’s content. Whilst well meaning, those lists are pointless if your time is limited.

Small Business 168

Small Business Social Media Tumblr Module 168

Small Business Mavericks

JULY 6, 2015

Twitter has especially been effective, as has Pinterest, for driving traffic to websites and landing pages. Lists – On Twitter, you can create a list of people for any reason. Why not generate a list of people who have @mentioned you?

Social Media 70

Social Media Newsletter Groups Groups 70

Small Business Mavericks

JULY 6, 2015

Twitter has especially been effective, as has Pinterest, for driving traffic to websites and landing pages. Lists – On Twitter, you can create a list of people for any reason. Why not generate a list of people who have @mentioned you?

Social Media 70

Social Media Newsletter Groups Groups 70

Small Business Mavericks

FEBRUARY 28, 2013

Tweetups – Tweetups are Meetups for Twitter users. If you are active on Twitter and have a loyal local following, why not invite them to a Tweetup? Hopefully, you’ve organized your Facebook friends into lists and one of those lists is your local friends.

Foursquare 87

Foursquare Social Networking Google Hosting 87

Small Business Mavericks

DECEMBER 21, 2011

End the year on a positive note by using social media sites to list all the last minute sales you may have. Send everyone on your customer list along with new ones an end of the year sale. And, that includes watching emails and reading the ads on social media sites like Facebook and Twitter. Give it a try this season.

Sites 150

Sites Social Media Small Business Campaign 150

Small Business Mavericks

APRIL 7, 2015

A real estate agent had a slump in business and decided to experiment with IFTTT (IF This Then That), Twitter, and her business page on Foursquare. ” When the link in the tweet was followed, you went to her page, which gave lists of great things to do inside. Social Media IFTTT social media lead generation Twitter'

Real Estate 70

Real Estate Foursquare Social Media List 70

Small Business Mavericks

NOVEMBER 3, 2014

Here are his suggestions: Utilize analytics remarketing lists — they can be customized and configured for incredibly specific audiences if you use the features they provide. Remarketing for Dynamic Search Ads (RDSA) — apply your remarketing audience list to a Dynamic Search Ad campaign to focus further.

Tips 111

Tips Small Business Campaign Engineering 111

Small Business Mavericks

JANUARY 17, 2014

You can promote your blog posts, interact with and engage your audience, and produce valuable content for Facebook, Twitter, LinkedIn, Google+, Pinterest, YouTube, and other social media sites then lead them back to your website. Online Listing Websites – These include Google Places, Bing Local, and YellowPages.com.

Blogosphere 115

Blogosphere Small Business Review Sites 115

Small Business Mavericks

FEBRUARY 12, 2012

It could be the ease of use, or perhaps its central philosophy – we all love lists, and Pinterest is really based on that list philosophy, the only difference being that these lists are generally image and video related. There is something about Pinterest that does capture the eye.

Small Business 114

Small Business Price Sites List 114

Small Business Mavericks

SEPTEMBER 26, 2011

You can use your e-mail list to drive new traffic to your social media profiles and increase your following. Send an invite – Aside from your weekly or monthly newsletter, send out a special e-mail invitation to your subscriber list to invite them to follow you on Twitter, Facebook, LinkedIn and other social media sites.

Discount 98

Discount Newsletter Social Media Sites 98

Small Business Mavericks

DECEMBER 7, 2011

Almost everyone is on Facebook today, or Twitter, or LinkedIn. Use Google Local to list your business. You can post your blog to several websites that will send your blog to many areas of the internet. You will have people reading about your business from half a world away. Start a fan page on Facebook.

Small Business 177

Small Business Advertising Sample Samples 177

Small Business Mavericks

APRIL 9, 2011

Let your customers know you have a listing at these sites (you do, don’t you?) The more reviews you have, the more likely your local listings will appear in the search engines. Other sites like Yelp and CitySearch offer local business listings and a way for customers to review a business.

Small Business 156

Small Business Review Case Study Press Release 156

Small Business Mavericks

OCTOBER 2, 2011

In its initial life stage you had to have an invitation from a current Google+ user, then you were put on a waiting list. Now, there is no waiting list and the invitations have gone by the wayside. We could be entering the Facebook-Twitter-Google+ world. It’s been a couple of weeks now since Google+ went public.

Google 93

Google LinkedIn Social Media List 93

Small Business Mavericks

SEPTEMBER 27, 2011

Personalize your e-mail messages – When you send out your e-mail newsletter or even a special e-mail for a particular promotion, make sure it is personalized to each individual on your subscriber list. Retweet their tweets - It’s nice that you follow your followers back on Twitter, but do you retweet their tweets?

Newsletter 101

Newsletter Social Networking Comments Twitter 101

Small Business Mavericks

NOVEMBER 20, 2011

But if you insist, here are 23 ways to link your social media accounts: Send Google+ to Twitter. Send Facebook to Twitter. Send Tumblr to Twitter. Send your WordPress blog posts to Twitter. Send Twitter to Facebook. Send Twitter messages to your WordPress blog. Send Twitter to Tumblr.

Tumblr 98

Tumblr API WordPress Aggregator 98

Small Business Mavericks

AUGUST 23, 2011

Here is a list of successful websites that aren’t all that pretty or do not have a great deal of graphic design work going in their favor: Google – It’s pretty simple with a white background and a search box. Twitter – Not much to it, right? Take a look around at some of your favorite websites. Are they pretty?

Alltop 161

Alltop Wikipedia Yahoo Report 161

Small Business Mavericks

MAY 4, 2011

Rely on lists – Lists work. Ordered lists. Unordered lists. Google Goes Local With Local Search » 3 Timeless Copywriting Techniques Ever wonder how effective copywriters manage to get people to click their links and read their content? Learn the power words and watch your words shine. They are memorable.

Case Study 161

Case Study Press Release Small Business Adwords 161

Small Business Mavericks

APRIL 28, 2012

They look at social media like Facebook and Twitter and think wow – I can promote my business as much as I want, it’s as easy as pressing a few keys. It’s a total waste of time building a list of 1000 followers on Twitter, if few of them are potential consumers.

Social Media 126

Social Media Marketing Publishing Engagement 126

Small Business Mavericks

JANUARY 8, 2013

Here’s the short list: Make sure your site’s architecture is sound. Share to LinkedIn, Google+, Facebook, and Twitter. Then share those on your Twitter, Facebook, Google+, and LinkedIn profiles. To get indexed, they need to get crawled. Get a sitemap. Add some inbound links. Update your website frequently.

Sites 98

Sites Google Engineering How To 98

Small Business Mavericks

AUGUST 16, 2012

That includes Facebook, LinkedIn, Twitter, Google+, Pinterest, YouTube, and several others. In fact, the search engines have de-listed a lot of them. But some of them are still valuable places to get your website listed. You’ll get a bio and a link back to your website. Places like Yahoo!

Content 98

Content Directory Marketing Yahoo 98

Small Business Mavericks

FEBRUARY 3, 2014

Share your posts on Facebook and Twitter – Push your content out to pull your clients in. Get subscribers for your newsletter - By capturing subscribers for your newsletter you create a warm contact list that you can market to any time. Use videos effectively - Videos are powerful marketing tools.

Brands 107

Brands Newsletter Google Video 107

Small Business Mavericks

FEBRUARY 4, 2013

The same topic is also trending on Twitter. Can local topics go viral and hit the trending lists? If you think your goal is to make your local topic trend on Google+ or Twitter, then you’ll be disappointed. The top trending topic on Google+ this morning is #SuperBowl. Then there’s the half time show.

Trends 93

Trends Marketing Metrics YouTube 93

Small Business Mavericks

JUNE 22, 2015

Twitter is notorious for delivering high click-through rates (CTR) and conversions if done well. Here’s the question, Is Twitter the only social media website capable of generating leads, or is there a set of principles that can be followed to increase CTR all around? Pinterest has a very loyal demographic in strong female base.

Social Media 70

Social Media MySpace Retail Process 70

Small Business Mavericks

JUNE 22, 2015

Twitter is notorious for delivering high click-through rates (CTR) and conversions if done well. Here’s the question, Is Twitter the only social media website capable of generating leads, or is there a set of principles that can be followed to increase CTR all around? Pinterest has a very loyal demographic in strong female base.

Social Media 70

Social Media MySpace Retail Process 70

Small Business Mavericks

JUNE 14, 2011

Local business listings in directories such as Yahoo, Google, and others. Leveraging applications such as FourSquare and Twitter with geo-targeting capabilities to target your reach. Adding mobile/digital coupon offers that allow you to reach your audience via text message, e-mail, Facebook and Twitter. Where Mobile is headed.

Mobile 107

Mobile Strategy Wireless Marketing 107

Small Business Mavericks

SEPTEMBER 10, 2011

It’s a great article except that the five ways shared can apply to any social media – Twitter, LinkedIn, Google+, you name it. First on the list is the time-intensive nature of social media marketing. All Facebook has a blog post titled “5 Ways To Fail At Facebook.&# Fail to use your imagination.

Social Media 124

Social Media How To Campaign Social Networking 124

Small Business Mavericks

OCTOBER 1, 2012

Below that is a list called “People Who Know” — these are experts in the field. It might even be a way to find new people to follow and connect with on Twitter and Facebook. I found this angle to be fun but not all that helpful. Roll over one and you get the side pop you see above. This might be helpful.

Klout 98

Klout Team Influencer Features 98

Small Business Mavericks

JANUARY 12, 2015

Target Facebook and Twitter ads to LinkedIn connections. You may already have done some of the tips in Search Engine Journal’s list, and I hope you have. Research competitors on LinkedIn and see how you stack up.

LinkedIn 70

LinkedIn Journal Engineering Research 70

Small Business Mavericks

AUGUST 21, 2015

That said, here are 4 uncanny ways to generate more leads using social media channels: Write an E-book – This might seem out of place on a list like this, but you can actually use an e-book to generate leads through social media. If you publish a weekly newsletter, share it once a month on Facebook, Twitter, Google+, and LinkedIn.

Social Media 70

Social Media Newsletter LinkedIn System 70

Small Business Mavericks

AUGUST 21, 2015

That said, here are 4 uncanny ways to generate more leads using social media channels: Write an E-book - This might seem out of place on a list like this, but you can actually use an e-book to generate leads through social media. If you publish a weekly newsletter, share it once a month on Facebook, Twitter, Google+, and LinkedIn.

Social Media 70

Social Media Newsletter LinkedIn System 70

Small Business Mavericks

SEPTEMBER 21, 2015

Native ads are those ads that pop up in your Twitter and Facebook feeds (and other places) that look a lot like your normal feed posts. You can add video marketing to our list of under-used online marketing tools. Imagine more advertisers using video content in their native ads.

Video 70

Video Marketing Case Study Mobile 70

Small Business Mavericks

JULY 20, 2015

It’s interesting to also note 45% of people who sign up for a newsletter or e-mail list also ignore future messages from the company. It’s easier (and simpler) to just login using your Facebook, Google+, or Twitter account (if you have one). But you also have to offer something of value. When are Passwords an Issue?

Issues 70

Issues Newsletter News Sites 70