Waxing UnLyrical
SEPTEMBER 12, 2019
Content marketing is all the rage, and for good reason: it works. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense. Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product.
Waxing UnLyrical
JANUARY 29, 2019
For businesses to remain competitive, a significant effort in achieving marketing automation is required, as the gains to consumer interactions and experience, and company productivity and profit are many to be had. Analytics is a prime example of how marketers and businesses can benefit from automation. Feature #2: Email marketing.
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Waxing UnLyrical
AUGUST 2, 2018
The best way to stand out from the noisy crowd is by employing a few tricks of the content marketing trade. As you work on your content marketing strategy, keep these in mind: Talk to your audience, not at them. The next time you write marketing copy: Use “you” instead of “we”. Segment your target markets.
Waxing UnLyrical
FEBRUARY 28, 2013
Yes, we’re even starting to talk about marketing. Libya’s Media and Marketing Industries Inching Forward is a post from: Waxing UnLyrical. Twitter Facebook Google+ LinkedIn Libya’s Media and Marketing Industries Inching Forward. Turn on the radio in Tripoli today.
Waxing UnLyrical
JULY 3, 2013
But this is the approach I see in the early days of a lot of start-up marketing. Unfortunately, most of these ideas fail because they fail to successfully hit their mark in the open market. And the reason they fail to hit their mark in the open market is that they fail to differentiate themselves from the competition.
Waxing UnLyrical
FEBRUARY 20, 2015
Ah… content marketing. “Let’s do some content marketing!” When content marketing lets you down. If I like their content, I might go so far as to connect with them on LinkedIn, and see how else I could help them. This is a classic case of being let down by content marketing. ” they say.
Waxing UnLyrical
MARCH 23, 2016
Last year, I started a Twitter chat called #SocialPowWow in order to have a meeting ground on Twitter for PR pros, marketers and startups from India and across the world. It was last year in October that I decided to start a chat to build a community of PR pros, marketers, and entrepreneurs in India to discuss topics of mutual interests.
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