Hootsuite

MARCH 26, 2024

But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done. Social collaboration tools make it easier for you to divvy up tasks among teammates, share feedback and ideas, and make sure everyone is on the same page. Try Hootsuite Inbox 2.0

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Collaboration Tools Social Media HootSuite 86

Webbiquity SMM

JANUARY 23, 2024

But with the steep rise in customer acquisition costs , and research showing it costs up to five times more to acquire a new customer than to keep an existing one, you can’t ignore the importance of customer retention. What do you need for better customer retention? Guest post by Mehdi Hussen. Customer-centric strategies.

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Sentiment How To Analysis Trends 142

Sprout Social

FEBRUARY 1, 2024

Most marketing professionals constantly grapple with two questions: What do our customers actually want and how can we turn them into our biggest champions? And when you apply this knowledge, you turn customers into fans and fans into vocal advocates. Applying these insights impacts your business strategy in two ways: 1.

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Social Media Sentiment Loyalty Microsoft 110

Social Media Strategies Summit

DECEMBER 29, 2022

A communications strategy sets out how you reach, engage, and convert your target audience, including: Who they are. How you talk to them. What content should you create. Lauren Oxford , Digital Communications Strategist for Gilbert, Arizona. Why you’re talking to them. Which channels to share it through.

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Strategy Press Release How To Collaboration 130

Social Media Strategies Summit

DECEMBER 22, 2022

It’s been a game-changer for the sector, transforming previously faceless organizations into teams of real people doing valuable work. Lots of agencies are doing an amazing job at showcasing what they do (and how they do it), helping them build large, highly engaged audiences. Provide Community News & Updates.

Social Media 171

Social Media Engagement Transportation Hashtag 171

Ignite Social Media

DECEMBER 20, 2021

If you haven’t tuned in yet, it’s a delightful show about an American football coach named Ted Lasso who’s hired by an English soccer (football!) team to inspire the players and lead them to new heights. Take them with you through the holiday season and into the new year. You know why? Lasso Lesson 2: Be a goldfish.

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Social Media Strategy Team Compete 184

Sprout Social

JANUARY 23, 2024

A series where we compile and analyze social media posts and campaigns inspiring us, and break down what makes them so genius. We will unpack how your brand can use these examples to spark your own scroll-stopping creative ideas—while maximizing your budget and doing more with less. Within 24 hours, the posts racked up 2.9

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Report Brands Library Sentiment 111

Ignite Social Media

JULY 6, 2023

If you’ve been tasked with developing a social media presence for your executives, we’ve summarized 12 key points to consider as you get started. If you’ve been tasked with developing a social media presence for your executives, we’ve summarized 12 key points to consider as you get started.

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Social Media Tips Authentication Resources 167

Sprout Social

MARCH 9, 2023

Corporate communications cover many verticals and each of them needs a separate strategy and skill set. In a world of information overload, corporate communications is your way to expand your reach and build your brand. You need to be able to convey your message clearly and consistently across a variety of stakeholders.

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Skills Template Templates Travel 113

Hootsuite

DECEMBER 12, 2023

How can you — a CEO, CFO, CMO, or other executive — tip the scale in your favor? You don’t necessarily need to film Instagram Reels or write long-form articles for LinkedIn. You also don’t need to be active on every social media platform, or have the most original thought leadership content. Here’s exactly how to do it.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Sprout Social

MAY 31, 2023

Managing communications has become quite the juggling act. There’s been a lot of discussion around the role of artificial intelligence (AI) in marketing and communications and for good reason: AI has the potential to reshape the corporate communications landscape. What can communications teams do with AI?

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Sentiment Press Release Analysis Team 123

Sprout Social

FEBRUARY 27, 2023

But how do you create content around diversity that resonates and feels authentic? But how do you create content around diversity that resonates and feels authentic? We spoke to marketers across industries to see what their brands are planning and what they’d like to see from their peers this Women’s History Month.

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Social Media Team Groups Groups 118

Sprout Social

JANUARY 12, 2023

External communication, marketing and public relations (PR) have been tricky for brands over the last few years. Leading to an ever-increasing emphasis on how corporations reflect these values when communicating with their audiences. What are brand values? Make aligned decisions. Engage like-minded consumers.

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Brands How To Authentication Exercises 130

Hootsuite

SEPTEMBER 6, 2023

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. Now, the final step to securing the job is answering the questions your potential new employer fires at you. This blog post covers frequently asked questions and what kinds of answers employers are looking for.

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Social Media Management Questions Social Media HootSuite 102

Buffer Social

JUNE 19, 2023

The first article from Buffer about AI went live in May 2022 to answer the question, “ Should you be using AI for content creation? ” Reflecting on this article is interesting because our stance then and now is the same – let it handle the small stuff, so you can better handle the big, creative work.

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Team Content Project Collaboration 109

Ignite Social Media

NOVEMBER 5, 2020

Social media was born in the late 1990s and has since grown into one of the most highly used forms of communication in our world. Now, people are using social media to educate themselves about what’s happening in the news, find information about local establishments, keep themselves connected to friends and family, and more.

Social Media 171

Social Media Tips Curation Feed 171

Sprout Social

JULY 28, 2021

Your brand is what people say about you when you’re not in the room. But what about all of the people who have a say in the purchasing process but may never even log in? In other words, you can’t rely on the “room” that is your product’s efficacy to impress them. But first, you have to figure out what that phrase is.

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Brands Team Industry Research 126

Buffer Social

SEPTEMBER 11, 2023

What we’re witnessing in today’s tough economy is the inevitable rise of social selling. It’s the first impression you’ll make on prospective employers, clients, partners, or investors — so make it count. What’s the true ROI? The ROI is insane.

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LinkedIn Tips Skills URL 113

Buffer Social

NOVEMBER 22, 2022

Each interviewee so far has shared amazing insights into their process and mindset around personal branding, so you should definitely check out the full interviews. While convention dictates that you be discoverable through different channels, you may not be able to keep up with the demands and specific culture of each one.

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Brands Exercises Newsletter Project 100

Sprout Social

NOVEMBER 8, 2022

So how can you make your TikTok bio stand out from the rest? In this post, we’ll share some of the best TikTok bio ideas that will help you get more followers , views and likes. We’ll also show you some examples of awesome TikTok bios from successful brands and influencers. TikTok bio ideas to inspire you.

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Tips Upcoming Travel Badge 89

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. But with the right tools and processes, automation also breaks down silos and makes your whole business a well-oiled, data-driven machine. Feel free to jump ahead: What is marketing automation?

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Team Hubspot Marketing SMS 110

Sprout Social

NOVEMBER 3, 2022

Instead, they’re only doing what’s required and reclaiming their lives outside of work. Where are emboldened, frustrated employees getting inspiration to withdraw? In this article, we’re breaking down quiet quitting—what it is, why it matters and what you should do if you notice your employees getting burnt out.

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Team Loyalty Report Collaboration 98

Sprout Social

JANUARY 18, 2022

If you think of all your corporate communications skills as ingredients for a recipe, then social media expertise is the seasoning. After a few tumultuous years, the corporate communications field has evolved dramatically. That doesn’t mean you need to take a “social media for beginners” course. Social listening.

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Skills Sentiment Team Press Release 128

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” That said, understanding some of the common elements of viral videos can make your content more discoverable and engaging, increasing your chances of going viral. What makes a social media viral video? Were you inspired?

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Video Social Media How To Trends 129

Sprout Social

FEBRUARY 26, 2024

Welcome back to the Post Performance Report (PPR), a series where we compile and analyze social media posts and campaigns inspiring us, and breakdown what makes them so genius. We unpack how your brand can use these examples to spark your own scroll-stopping ideas—while maximizing your budget and doing more with less.

Report 66

Report Atlassian Brands Sentiment 66

Buffer Social

MAY 17, 2023

Even if you replace “popular influencers” with “micro creators” and “millions of followers” with “thousands of followers,” there’s no denying that a collaboration done right can have a spectacular impact on your audience. What is social media collaboration? The result?

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Collaboration Social Media Project Reputation 93

Buffer Social

JUNE 23, 2022

Do you ever wish there was a shortcut to better understanding everyone you worked with? At Buffer, we've had assorted documents to communicate work preferences over the years.   What is a work blueprint? I definite have. How we set these up internally We now host these blueprints in Notion.

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Template Templates Collaboration Project 70

agora pulse

APRIL 9, 2020

If you’re in need of an expert’s advice and inspiration, we’ve got both. Whether you are a seasoned sales manager or one just getting started, you know that managing a talent pool of high-achieving sales reps is one of the most fulfilling and exciting challenges in your sales career.

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Team Collaboration Report Process 140

Oktopost

APRIL 8, 2020

What lessons can be learned from the global economy to help marketers deploy new B2B messaging in this current climate? Subscribe wherever you listen to podcasts and stay tuned for our next episode. There are many ways to do this. But whatever action you take, Scott emphasizes, “Do not just sit and stew, do!”.

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B2B Authentication Social Media Meeting 122

Sprout Social

APRIL 26, 2022

And with new data revealing that the majority of people expect CEOs to be the face of change at a company, strong executive communications are a must. Communications professionals are increasingly involved with managing brand and corporate identity. Let’s get into the question of, “What is executive communication?”

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Strategy How To Training ROI 87

Laurel Papworth

APRIL 29, 2023

I’ll have the hemlock (Socrates) over the decapitation (Cicero), in case you were wondering. You may pronounce orator differently than I do. laurelpapworth.com/alchemy ChatGPT wanted to summarise the transcript for you. Here you are (ChatGPTs opinion, not necessarily mine). Tomato, Tomahto.

Eventful 98

Eventful Conference Case Study Sentiment 98

Sprout Social

MARCH 20, 2023

In this article, we’ll give you several tips for a successful short-form video strategy, featuring expertise from beauty giant Glossier. But first, let’s get into a few highlights about short-form video, and ways you can get buy-in. At the risk of stating the obvious: Short-form video is a big deal.

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Buy Video How To Template 118

Oktopost

JUNE 26, 2023

But that’s what’s on paper. Here’s what you need to know about encouraging employee advocacy. Jump to Section First of all, what is employee advocacy? What are they going to advocate with? What can you repurpose? How are you going to make advocacy fit? How are you going to motivate them?

Social Media 62

Social Media How To Reputation Analytics 62

agora pulse

MARCH 20, 2020

Here are remote work tips to help you through any rough patches you may encounter, whether you’ve worked from home for just a week or years. One day, you’re driving to work, looking put-together and (dare we say?) You may find something new here about working from home. So, why do that at home?

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Exercises How To Meeting Class 205

Likeable

JULY 1, 2020

It’s clear that, for many companies, there is a lot of work to do—but there is also a lot of great work being done. Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. VP of Communication & Social, Activision Blizzard.

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Industry Marketing Insurance Yahoo 134

Buffer Social

JANUARY 27, 2023

I originally wanted to start along the lines of “Empathy is a powerful tool”, but felt like this gave the impression that we should fake empathy to get what we want; wielding it as a tool to be used when needed. It can help us get closer to the customer’s experience and more fully understand what they need from us.

Issues 109

Issues Conversation Team Exercises 109

Pam Moore

JULY 10, 2017

Communication has and always will be foundational to relationships and success in life or business. Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Social media simply gives us a medium to communicate with other human beings.

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Content How To Marketing Training 166