Ignite Social Media

JULY 6, 2023

You can also see a full discussion by four experts in this roundtable discussion on corporate executives’ social media presence we posted yesterday. Craft a personal brand statement that clearly communicates your value proposition to your target audience.

Social Media 167

Social Media Tips Authentication Resources 167

Sprout Social

MARCH 5, 2024

The dream team: How social team structures can support product portfolio marketing According to Dan, “The Nelnet social team sits on the corporate marketing org, and functions like an in-house agency for Nelnet’s various brands—each with different goals and identities on social.” Over communicate.”

Resources 103

Resources Telecommunications Collaboration Project 103

Sprout Social

JANUARY 3, 2023

When everyone is on the same page, it makes it easier for folks to share their unique insights and experiences. Valuable insights they make look at include: Customer sentiment. Across all departments, audience insights from data-driven social media marketing are crucial to predicting the success of campaigns and product launches.

Collaboration 122

Collaboration Social Media Team Sentiment 122

Waxing UnLyrical

SEPTEMBER 5, 2017

Special guest Annsi Krol , CEO and co-founding partner of byBrick Insight and on AMEC’s International Board of Directors, is an expert on this, so who better to discuss it?! Khali Sakkas , Chief Executive of Insights & Research for Isentia and AMEC Board member.

Strategy 209

Strategy Banking Metrics Travel 209

Waxing UnLyrical

MARCH 31, 2019

After working on Welcome to the Machine: A Primer on AI for Marketers (coming later this year), for almost a year now, I can offer you some quick insights that may help. Here are four questions my peers often ask and some insights. I see the ability to screen the huckster influencer as perhaps the greatest impact on communicators.

Analytics 164

Analytics Influencer Issues Metrics 164

Convince & Convert

FEBRUARY 21, 2024

Does your company have a process in place to check against bad info in all internal and external communications. Overreliance on ChatGPT for any copywriting or communication is simply a bad practice. Poor Content Don’t let ChatGPT do your homework for you. Mainly because it’s not usually that good —yet.

Training 154

Training Policies Team Guidelines 154

Oktopost

APRIL 9, 2024

Insights into your target audience- Demand gen focuses on learning how to communicate effectively with your customers, giving you actionable insights into their needs, values, and behavior Source How does B2B demand generation work? At the same time, these campaigns also benefit significantly from planning and organization.

B2B 62

B2B Marketing ROI Hubspot 62

Dave Fleet

NOVEMBER 9, 2016

Richard Edelman, in a thoughtful town hall meeting with our global team today – and now captured on his blog – laid out a communications-focused lens on what happened, as well as some well-reasoned ideas on what businesses should look to do in the wake of the results. Corporate Social Media ≠ Personal Social Media. Pay attention.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Pam Moore

OCTOBER 9, 2017

People have been buying from other people, communicating with other people and connecting with other people for years, decades and centuries. It's these common foundations that weave the threads for relationships, trust and community. It's these common foundations that weave the threads for relationships, trust and community.

Brands 166

Brands Small Business Communities Authentication 166

Keyhole.co

SEPTEMBER 12, 2023

The other two plans are Corporate and agency at $239/month and $479/month. Analytics and Reporting Tools For consistent campaign enhancements, you need conclusive insights. The hashtag tracker is particularly useful and the insights have proven to be of great use for our campaign.” month, $20/month, and $36.55/month.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Social Media Strategies Summit

FEBRUARY 1, 2024

However, LinkedIn suddenly becomes relevant if recruitment or corporate social responsibility are key focuses of our imaginary social media strategy for Brooklinen. Use graphs and charts to communicate key data, such as your social media followings and engagement rates, versus your competitors.

Analysis 184

Analysis Social Media How To Hashtag 184

Oktopost

JULY 14, 2021

She has experience across brand, corporate communications, digital, marketing, insight-led marketing campaigns with a proven track record of delivery in complex matrix organizations driving ROI results. With outstanding experience in developing teams and talent, Jill excels at connecting strategy with people for results.

B2B 118

B2B Apple Consultant Team 118

Sprout Social

MAY 11, 2023

With this intel on hand, you are empowered to respond to reputational risks before they become a full-blown crisis, and expand the breadth of your corporate communications strategy. This intel gives you the audience insights you need to create a customer-centric social strategy.

Reputation 131

Reputation Tools Brands How To 131

Sprout Social

JUNE 14, 2023

Moving up the corporate ladder The professionals looking to leave their social media careers behind don’t plan on exiting the field entirely. Several survey respondents mentioned an interest in areas with more straightforward avenues to growth, like demand generation or corporate communications.

Survey 97

Survey Marketing Social Media Management Badge 97

The Realtime Report

MAY 22, 2023

The attractive, user-friendly cloud solution automatically analyzes the results and delivers immediate insights that help improve employee engagement. In any case, e-commerce enables startups, small enterprises, and major corporations to sell things on a global scale and reach clients all over the world.

Platform 91

Platform Engagement Loyalty API 91

Sprout Social

JUNE 16, 2022

Corporate mergers and acquisitions are long, complicated deals that take months if not years to execute. Compliance risk: Especially for companies in regulated industries like finance and pharmaceutical, there is additional risk as everything posted on your social media channels must comply with strict federal regulations for communication.

Social Media 109

Social Media Pharmaceuticals Reputation Team 109

Buffer Social

JANUARY 22, 2024

Instead, I can provide certain themes and insights based on research, expert opinions, and raw instinct for what we might see. Lia’s prediction is bolstered by her research on LinkedIn for a client and seeing examples of what corporate accounts such as Lyft, Robert Half, SEMRush, Vista Social, and Hubspot are doing on the platform.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Mindjumpers

APRIL 14, 2011

The company was established in December 2009 by Nick Johnson , and until now Useful Social Media has put together two conferences about social media in marketing and communications relation. In June 2011, they will be holding The Corporate Social Media Summit in both New York and San Francisco. The State of Corporate Social Media 2011.

Social Media 215

Social Media Conference Report Upcoming 215

Oktopost

JANUARY 31, 2024

Analyzing which types of employee advocacy content lead to the highest conversion rates provides valuable insights into what resonates most with the audience. Meanwhile, engagement metrics, such as likes, shares, and comments, provide insights into the audience’s level of interaction and interest.

ROI 62

ROI Engagement Metrics How To 62

Oktopost

MAY 16, 2022

Represented by Colin Day, Oktopost’s Managing Director EMEA, and Andrew Davies, Marketing Director at Capco , we highlighted some of our biggest insights into getting actionable value from social media, and how to do it for yourself. Social posts that seem like they’re written by some corporate entity always sound bizarre.

B2B 91

B2B Engineering Social Media Privacy 91

Waxing UnLyrical

APRIL 2, 2017

As you catch up on your reading, I thought I’d point you to a very interesting read on using Twitter to extract meaningful insights. They’re factoring what they already know about how people behave and communicate in earthquake zones into their search, to get the most relevant returns that support their ultimate goal.

Research 200

Research Tweetdeck Survey Banking 200

Waxing UnLyrical

AUGUST 15, 2017

Special guest Annsi Krol , CEO and co-founding partner of byBrick Insight, who’s also on AMEC’s International Board of Directors, was full of wit & wisdom… stay tuned for the recap! Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc.

Content 188

Content Metrics Banking Consultant 188

Sprout Social

JUNE 7, 2022

It’s only natural to want to knock your IPO communications strategy out of the park. Social’s role in investor relations has blossomed over the past few years, making it a go-to channel for listing day communications. Keep reading to learn more about social’s role in your IPO communications strategy.

Strategy 116

Strategy How To Hashtag Team 116

Social Media Strategies Summit

OCTOBER 21, 2021

Wherever he posts, Scudamore’s social presence is universally upbeat, offering personal insights, strategies, and motivational messages that have played a part in his business success. The business world she inhabits is decidedly corporate –– after all, General Motors is one of the world’s biggest and most recognizable businesses.

Social Media 211

Social Media Startup LinkedIn Telecommunications 211

Sprout Social

APRIL 26, 2022

And with new data revealing that the majority of people expect CEOs to be the face of change at a company, strong executive communications are a must. Communications professionals are increasingly involved with managing brand and corporate identity. Let’s get into the question of, “What is executive communication?”

Strategy 87

Strategy How To Training ROI 87

Waxing UnLyrical

DECEMBER 13, 2018

So what strategic advice can this 20-year veteran offer that will be of value to you – today’s communication professional? Get away from all communication, social media, etc. For over 20 years Kathy has led the marketing departments for corporate, mid-size and small businesses. Turn on Do Not Disturb on your digital devices.

Strategy 175

Strategy Energy Small Business System 175

Sprout Social

JUNE 13, 2023

At Sprout, we’re dedicated to shaping solutions that amplify sophisticated social strategies, creating a direct link from social insights to return on investment. They currently have 55 users across various teams including product marketing, corporate communications, product communications and community.

Atlassian 102

Atlassian ROI Social Media Collaboration 102

Waxing UnLyrical

AUGUST 8, 2014

So today, I figured I’d share some of the key insights that have struck me over the last couple of days, viaconference-related tweets. On balance: Key takeaway from Edelman’s “Balancing Act” panel at #C2Miami : Recharge, Be Present, and Communicate.  Edelman Talent (@EdelmanTalent) August 8, 2014.

Conference 237

Conference Consultant Energy Meeting 237

Dave Fleet

OCTOBER 14, 2010

Tweet Let’s chat about the biggest challenge I think digital communicators on the agency side face nowadays. Senior marketing decision makers have often spent their whole careers thinking in terms of public relations (sometimes corporate and marcom), advertising, internal communications and, more recently, digital communications.

Campaign 400

Campaign Trends Compete Curation 400

Waxing UnLyrical

SEPTEMBER 29, 2017

Khali Sakkas , Chief Executive of Insights & Research at Isentia and an AMEC Board member. Here’s some of what we talked about: On changes to the PR measurement field: A2: Biggest changes in insights have been in big data, data visualisation and increased awareness of measurement #amecmm #measurepr.

Consultant 163

Consultant Banking Metrics Data 163

Dave Fleet

DECEMBER 21, 2011

Let’s get this out of the way: Search engines are a key part of communications nowadays. Do they go to corporate sites to read-up on specs and options? Take a look at your website analytics and it’ll be clear – there’s no avoiding it. Once my consumers have searched (or not), where do they go?

Engineering 271

Engineering Review Sites News 271

Social Media Strategies Summit

FEBRUARY 24, 2021

One key insight was that a lot of Netflix subscribers regularly fall asleep while bingeing their favorite shows. Corporate Communications Manager Shelby Khan explained: “Social media moves much faster than traditional journalism, which makes it a great real-time barometer for how we are perceived. Source: Sprout Social.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Buffer Social

SEPTEMBER 11, 2023

If you’re a full-time employee, you may want to consider a banner that is aligned to your company’s corporate branding. Here are some examples of soft skills: Communication: The ability to clearly and concisely communicate with others, both verbally and in writing. Avoid being overly corporate or stuffy.

LinkedIn 113

LinkedIn Tips Skills URL 113

Oktopost

NOVEMBER 16, 2023

By analyzing social engagement data, you gain insights into which topics resonate most with your target audiences. These insights allow you to double down on creating more of the content that works and reduce time spent on underperforming content. At the same time, short image posts get a high reach on X.

Analysis 69

Analysis Data Sentiment Metrics 69

Convince & Convert

NOVEMBER 16, 2023

In the ever-evolving realm of social media, where platforms are both arenas for branding battles and hubs for community conversations , Twitter’s transformation into ‘X’ has become a fascinating study in corporate identity evolution. Sunny’s critique pointed out these missing elements in X’s approach.

Twitter 78

Twitter Social Media Sentiment Reddit 78

Waxing UnLyrical

JUNE 13, 2016

So what better way to kick the week off than to feature some of the world-class speakers and their thoughts on integrated communications, which is the theme of this year’s Summit? Lessons from NATO for Leading the Way in Digital Communication. Why: “I like integrated communication strategy. Here you go.

Education 100

Education Exercises Consultant Banking 100

The Realtime Report

AUGUST 12, 2019

Social media gives you multiple platforms and opportunities to talk to and communicate with your customers, potential customers, and straight-up fans. Being involved with your community on any level is a surefire way to manage and show your business reputation in a positive light. Social media is how you’re going to achieve that.

Reputation 111

Reputation How To Review Communities 111