Webbiquity SMM

MAY 9, 2023

Doing that research and analysis up front will enable you to develop content that will resonate with them and drive them to take action. Image credit: Twitter Here’s how Sprout Social is doing it. In addition, identifying your target audience and developing a bond with them go hand in hand. How do you know your tactics are working?

Social Media 267

Social Media Tips Marketing HootSuite 267

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Keyhole offers social media listening and analytics for Twitter, Instagram, Facebook, YouTube, and other online media sources all in one easy to use dashboard.

Tools 84

Tools Sentiment Hubspot Price 84

Webbiquity SMM

MARCH 13, 2019

If we’re on a demo and I’ve done my research, I can usually just show these people how many people are searching for their product and services at Google and which keyword phrases to focus on first in order to start generating some of that traffic. But, HubSpot generates a good portion of our traffic from search engines now.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Webbiquity SMM

FEBRUARY 16, 2021

The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone. Recent research shows that 83% of users discover and research new products and services on Instagram. HubSpot: Lay a Bet on Instagram Video Marketing. Why Should B2B Companies Use Instagram Marketing?

B2B 259

B2B Examples Company Instagram 259

Hootsuite

AUGUST 16, 2023

When you’re doing initial research into which tools to choose, make sure you try them out before you commit or schedule a demo to see how they work. Hashtag research? HubSpot HubSpot , famous for being a big shot in customer relationship management (CRM), has spiced things up with its very own social media calendar.

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

Webbiquity SMM

FEBRUARY 13, 2018

Twitter emerged at the SXSW conference in March 2007. Here are three key findings from recent research, supported by nine useful social media stats, and recommendations on what to do with this information. Facebook was opened up to the public in 2006. Buyers appreciate business social media use. Small Business Trends ). MediaPost ).

Social Media 178

Social Media Marketing Hubspot Trends 178

Sprout Social

AUGUST 17, 2022

Based on Sprout’s own research, supporting sales strategy (65%) is the number one use of social data by brands. For starters, our platform keeps track of mentions, comments and keywords across multiple networks including Instagram, Facebook, Twitter and TikTok.

Campaign 125

Campaign Social Media Tools Hubspot 125

agora pulse

JUNE 22, 2017

Unlike Twitter , Facebook doesn’t have a separate advanced search function. Market research. Let’s say you’ve found that 50% of your ideal client base tend to love HubSpot. You can use it for a few different research exercises, including: Checking out the competition. Hashtag research.

Tips 127

Tips Hubspot Facebook Hashtag 127

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. For example, check out how Hinge has their Twitter profile set up. Or how brands like Hubspot couple important announcements with graphics instead of just using text?

Strategy 131

Strategy Brands Hubspot Survey 131

Justin Levy

SEPTEMBER 23, 2010

As we get closer to the Inbound Marketing Summit on October 6-7th (you can save 50% off using source code EBOOK50), Mike Volpe of HubSpot and I teamed up to conduct a survey of the speakers. We gathered all of the responses, analyzed all of the data, and have released a free ebook with the results of the research.

Hubspot 182

Hubspot eBook Marketing Feed Reader 182

Webbiquity SMM

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Though fairly new to Twitter, Amber is active and highly engaging, and her following is likely to grow quickly. Amber Buhl. Director of Sales for @ klout.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Convince & Convert

JANUARY 28, 2014

I didn’t have access to any paid research resources like JSTOR or a real library. As a content marketer, I am always backing up my white papers, ebooks, and blogs with powerful statistics and research that tell a story. You can also find her on Twitter and Google+. I just had the internet. Sounds easy right?

Statistics 132

Statistics Content Hubspot Marketing 132

Harp Interactive

MAY 18, 2010

A recent study by HubSpot concludes that the cost per lead for inbound marketing is dramatically lower than the cost of lead acquisition through outbound channels! Customers like to research, read reviews, compare and hear what other customers have to say about a product or service before making a purchasing decision.

Cost 226

Cost Hubspot Marketing ROI 226

Waxing UnLyrical

AUGUST 15, 2016

ABX is a syndicated advertising effectiveness research firm that measures all ads for clients and their competitive sets across all media types (including social), and provides results in 24 hours. Hubspot is the tool we use for all marketing and PR outreach. Twitter Facebook Google+ LinkedIn #SocialPR Spotlight: Angie Jeffrey.

Hubspot 100

Hubspot Syndication URL Training 100

Socialmedia.biz

JULY 8, 2020

If you’re looking for more guidance, HubSpot has a handy “make my persona” tool , and we’re also partial to Claritas. To get you started on the right path, Sprout Social compiled a roundup of demographic data for platforms like Facebook, Twitter, YouTube, and SnapChat. Research variations of those hashtags to see what’s used the most.

Social Media 179

Social Media Tips Hashtag UGC 179

Convince & Convert

JUNE 1, 2014

That happened to me – and you’re damn right I dad-milked that sucker – when it was announced last week that (among digital marketers) I am the most retweeted and most mentioned person on Twitter (PDF). How is Pharrell the #10 most mentioned person on Twitter among digital marketers? That guy is EVERYWHERE!

Twitter 167

Twitter Marketing Conference Consultant 167

Unmetric

AUGUST 28, 2019

About 30% of the tweets that mention brands neglect to use their Twitter handles. . TweetDeck, owned by Twitter, is a social media dashboard that helps you manage multiple Twitter accounts in an organized manner. The tool allows you to customize your Twitter feed by streamlining what’s relevant to your business.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Webbiquity SMM

JUNE 25, 2012

online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. It’s difficult to build a large social following on Twitter, Facebook, LinkedIn, YouTube, Google+ or any other such site right out of the gate. Photo credit: DIY Marketers.

Social Media 170

Social Media Vimeo Content Hubspot 170

Buffer Social

JANUARY 22, 2024

Instead, I can provide certain themes and insights based on research, expert opinions, and raw instinct for what we might see.   She shared three key factors contributing to this shift – Social media managers increasingly need an alternative to X (Twitter). So, what does all this mean for LinkedIn in 2024?

Social Media 101

Social Media Authentication LinkedIn B2B 101

Sprout Social

APRIL 12, 2022

Web analytics tools like Google Analytics and Twitter Analytics are common PR aids, along with SEO platforms like Moz and Ahrefs. Public relations professionals also frequently use media databases, news monitoring and email automation through services like Mailchimp and HubSpot.

Statistics 107

Statistics Skills Analytics Press Release 107

Convince & Convert

JUNE 7, 2017

Meanwhile, Hubspot research found that 65 percent of companies said generating traffic and leads was their top marketing challenge. Those who scroll through his Twitter feed will quickly realize a few things: He supports his company as often as he can, he likes to wear the color magenta, and he loves Batman. Click To Tweet.

Campaign 147

Campaign Marketing B2B Conference 147

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. Three of the companies aren’t on Twitter.

Social Media 176

Social Media B2B Exercises Hubspot 176

Oktopost

DECEMBER 5, 2022

According to HubSpot , around 16% of an average website’s traffic comes from social media. Since Google’s algorithm views social media sites as authoritative, simply being talked about or mentioned on Facebook and Twitter may signal that your site has some authority. ↑ Social media traffic. Social signals.

SEO 115

SEO Social Media Reputation Real Estate 115

Webbiquity SMM

NOVEMBER 12, 2012

I was reminded of that famous quote from Mark Twain recently in a Twitter exchange about the web presence optimization framework. Nevertheless, the point raised on Twitter is valid: a number of overlapping terms in use address at least parts of the digital marketing and PR mix. Inbound Marketing. Internet Marketing.

AJAX 194

AJAX SEO Engineering Metrics 194

Webbiquity SMM

JUNE 25, 2012

online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. It’s difficult to build a large social following on Twitter, Facebook, LinkedIn, YouTube, Google+ or any other such site right out of the gate. Photo credit: DIY Marketers.

Social Media 176

Social Media Content Vimeo Marketing 176

agora pulse

SEPTEMBER 28, 2017

Automatic following on Twitter and Instagram is one of the most common social media growth technique, but that doesn’t mean it’s effective. A study by security researchers suggests that 8% of all Instagram accounts are fake , with robots automatically commenting, liking and following in exchange for a follow back.

Social Media 120

Social Media Brands How To Review 120

Webbiquity SMM

FEBRUARY 8, 2011

Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t.

Aggregage 181

Aggregage B2B Trends Hubspot 181

Pixlee

OCTOBER 14, 2021

Do your research. On a similar note, Mark loves content and contributes to several authoritative blogs like HubSpot , CoSchedule , Foundr , etc. Connect with him via LinkedIn or Twitter. . TikTok is the type of app that can keep up with its audience’s short attention span and capture them for more than 858 minutes per month.

Strategy 86

Strategy Brands UGC Apparel 86

Buffer Social

MARCH 27, 2018

You can also find your top posts on Twitter , LinkedIn , and Pinterest using the respective native analytics. For example, a while back, we created a Twitter poll to ask our followers what sort of content they would like to see more of from us. Here are a few ways to research on your favorite companies: Facebook.

Content 110

Content How To Overview Analytics 110

Sprout Social

APRIL 19, 2022

Listening allows you to conduct your own voice of the customer research by tracking conversations about your brand and relevant topics. Integrations with Zendesk , HubSpot, Salesforce and more allow you to see a customer’s order history, contact information and overall relationship to your brand. Sprout Social. American Red Cross.

Conversation 100

Conversation Strategy Social Media Marketing 100

Oktopost

NOVEMBER 18, 2020

Digital transformation has caused a fundamental change in the way that buyers like to research and make purchases. 35-50% of sales go to businesses that respond first HubSpot. Tightly aligned’ companies achieve 24% faster three-year revenue growth and 27% faster three-year profit growth HubSpot.

Engagement 89

Engagement Social Media B2B Team 89

Ignite Social Media

MARCH 25, 2021

This was 2006, just after Twitter had launched, but the world didn’t yet know Tumblr, Pinterest, or Instagram. But in terms of running the business, we really like Hubspot as both a CRM and as a marketing/tracking tool. About the only thing missing was a lightbulb over my head. Paid advertising on social media was still 4 years away.

Social Media 172

Social Media Advertising Team Hubspot 172

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales.

Lurker 203

Lurker Klout Policies Consultant 203

Keyhole.co

JUNE 2, 2022

According to Hubspot , 34% of all marketers use influencer marketing as their go-to strategy for marketing their products or services, making it the most widely used tactic for marketers with the biggest ROI potential. Source: Hubspot. You might also want to consider LinkedIn and Twitter for written posts.

B2B 59

B2B Influencer Marketing ROI 59

Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Automated welcome DMs on Twitter and the like are obnoxious. Corporate Twitter accounts should reveal who’s behind them whenever possible.

Social Media 193

Social Media Sysomos Case Study B2B 193

Postcron

JANUARY 10, 2020

In fact, research shows that the purchase likelihood for a product with five reviews is 270 percent greater than a product having no reviews. Tools like HubSpot Personalization Tokens make it easy for marketers to add tokens that are personalized to the email recipients. Find him on Twitter @DholakiyaPratik for a quick chat. .

Review 123

Review Apparel Reputation Survey 123

Kikolani

MAY 28, 2013

In this post, I’m going to share my research into popup opt-in forms: who’s using them, case studies, WordPress plugins, and the alternatives for building your mailing list. Be sure to follow Kristi on Twitter , Facebook , and Google+. They are everywhere, from new blogs to some of the most respected blogs in the industry.

Case Study 168

Case Study WordPress Study FeedBurner 168