Mindjumpers

JUNE 24, 2011

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog. Improve your ranking.

Company 206

Company Hubspot eBook Diagrams 206

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. And as a bonus, it’s extremely user-friendly.”

Tools 84

Tools Sentiment Hubspot Price 84

Webbiquity SMM

MAY 1, 2018

Trade show or event marketing offers an excellent opportunity for businesses and marketers to gain valuable face-to-face time with potential clients, customers and business partners. However, digital technology, and social networking sites in particular, have fundamentally altered the way events are experienced.

Platform 152

Platform Engagement Hashtag Eventful 152

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Photo credit: DIY Marketers.

Social Media 176

Social Media Content Vimeo Marketing 176

Firebelly

JANUARY 22, 2018

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic. For each dollar marketing professionals spend on influencer marketing, they produce $6.50

Marketing 181

Marketing Influencer SEO Adwords 181

Hootsuite

APRIL 12, 2021

Social network depth: As the networks continue to evolve, we’re working hard to provide the most up-to-date channel capabilities. Sparkcentral by Hootsuite helps you build personal connections in the moments that matter the most to your audience on the social and messaging channels they already use, unlocking value at scale.

HootSuite 98

HootSuite Insurance Hubspot Sharepoint 98

Sprout Social

OCTOBER 25, 2022

Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. The classic marketing funnel looks straightforward but in reality, every customer journey is different and some can be much longer than others. Share of voice compares your brand’s market share on social to its top competitors.

Strategy 127

Strategy Brands Hubspot Survey 127

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. About 30% of the tweets that mention brands neglect to use their Twitter handles. . TweetDeck, owned by Twitter, is a social media dashboard that helps you manage multiple Twitter accounts in an organized manner.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Firebelly

MARCH 19, 2010

Digitalia | Indianapolis Social Media Marketing « Facebook Fans Mean Business (And Are More Likely to Buy) | Main | Hook A Facebook Fan Up: Theyre Looking For Discounts » March 19, 2010 Social Media Marketing Madness [Cartoon] It has been uber busy in the Firebelly office this week. View an alternate.

Social Media 100

Social Media Marketing Hubspot Paid Search 100

Buffer Social

JANUARY 22, 2024

Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn. Similarly, Lia Haberman , who writes the ICYMI newsletter , which chronicles the latest in marketing, shared a LinkedIn-focused prediction, except with a focus on brands.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Buzz Marketing for Technology

JANUARY 14, 2010

Whether you are a CMO’s of a B2C or B2B Marketing team the key in this next decade is sharing and the key to sharing is Content! Some people call it Content Marketing (Junta42) some people call it Inbound Marketing (HubSpot) but the meaning is basically the same. Why you need to build your Social Capital?

Brands 213

Brands Hubspot Social Capital StumbleUpon 213

Hootsuite

MAY 6, 2024

Hootsuite is a comprehensive social media management tool. It also features social media scheduling, in-depth analytics, automated reporting, and easy social listening — everything you need to handle your social media marketing and customer service from one place. Saved replies cut down on manual response time.

Tools 79

Tools HootSuite Team Social Media 79

Absolute PA

JUNE 13, 2014

Equally, we haven’t got time to play around – our marketing activities need to pay! So, let’s look at how to market on social media in a genuine way that gets the results we’re looking for. People on Facebook and Twitter are looking for a solution to their current problem or issue. Hubspot: @HubSpot.

Social Media 84

Social Media Hubspot Marketing Newsletter 84

Waxing UnLyrical

MAY 13, 2019

Using our example above, there are lots of groups advocating green living on different social networks. You should also be listening for new industry trends, concerns, fears, opportunities, markets, strategies, etc. Here is an alphabetical list of 20 highly recommended social listening tools to help you sharpen your social ears.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Sprout Social

NOVEMBER 19, 2020

It’s a common and necessary inquiry for any brand or agency selecting a software vendor, particularly in the marketing technology space. Earlier this year, Sprout announced a new integration with Microsoft Dynamics 365 which complements our existing suite of CRM and help desk integrations including Salesforce, HubSpot and Zendesk.

Reddit 100

Reddit Hubspot API Reputation 100

Writtent Blog

APRIL 25, 2013

1) 6.7MM people publish blogs on blogging websites, and another 12MM write blogs using their social networks. Tweet (Source: Hubspot ). Tweet (Source: HubSpot ). 7) B2B marketers who use blogs generate 67% more leads than those that do not. Tweet (Source: HubSpot ). Tweet (Source: HubSpot ).

Statistics 111

Statistics Hubspot comScore Sysomos 111

Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Social media is about having a conversati0n with your prospects, not broadcasting to them. Failing to LISTEN.

Social Media 193

Social Media Sysomos Case Study B2B 193

Oktopost

NOVEMBER 18, 2020

It’s fantastic when marketing gets a good number of leads and passes them over to sales to ultimately convert into Sales Qualified Opportunities and finally closing a sale. However, not all leads marketing hands over should have been handed over. Sales and Marketing Are One. This is particularly so for sales teams.

Engagement 91

Engagement Social Media B2B Team 91

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Hubspot has the answer.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Convince & Convert

MAY 7, 2013

Create a landing page on your website or blog (you can use Hubspot , FormStack , Impact , or Landerapp ) that requires a name, company name, and email address to register and has all of the information about the webinar. Now you want to think about email marketing, separate from the newsletter. Human beings are visual creatures.

Hosting 162

Hosting URL Newsletter Analytics 162

Socialmedia.biz

JANUARY 3, 2017

It’s obvious that when you have more social media followers it will automatically result in more blog traffic as more people will reshare your posts and click on the links you share. Do you want to drive more blog traffic with social media? Let’s look at ways to convert blog visitors into social media followers….

Social Media 75

Social Media Embedding How To Posterous 75

Webbiquity SMM

FEBRUARY 2, 2012

Why Quora Won’t be “Bigger than Twitter” by Smart Insights. In this amazingly prescient post, Dave Chaffey lists 14 reasons why Quora won’t overtake Twitter (yes, in early 2011, there were people who suggested that it would) including “Asking or answering questions isn’t a daily must for most.

SEO 146

SEO MySpace Hubspot Patterns 146

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all.

Social Media 176

Social Media B2B Exercises Hubspot 176

Waxing UnLyrical

APRIL 11, 2011

Social media talking heads and agencies will use fancy numbers because they look impressive, and it benefits their businesses. Social networks will also do the same, partially to attract news coverage, members, and investors. Does tweeting “specials” when only 25 Twitter users are within driving distance help you sell more?

Social Media 212

Social Media How To Hubspot Compete 212

agora pulse

JANUARY 28, 2020

You’ve heard the words “dark social” bandied about … but what does it really mean? Actually, you’ve probably been making the shift to this form of social media marketing already. JP : “There are some things that tie into dark social to where it’s making mistakes.

Remix 139

Remix Social Media Management Conversation Social Media 139

Buffer Social

SEPTEMBER 15, 2016

We had the privilege of speaking with HubSpot VP of Marketing Meghan Keaney Anderson about the specific attributes she looks for when hiring social media managers, as well as how a highly successful startup like HubSpot views social media marketing. Amanda Sibley , HubSpot marketing.

Social Media Management 40

Social Media Management Hubspot Social Media How To 40

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. This has made producing social media content a top priority for 95% of B2B marketers.

ROI 52

ROI B2B Social Media How To 52

Marketing to Serve

NOVEMBER 26, 2017

Social media has grown in popularity not only for individuals wanting to share and connect with their social networks, but for businesses too. billion social media users ( We Are Social ). billion are actively using social media, across multiple devices and around the clock. Let me paint a picture for you.

Social Media 66

Social Media Strategy Content How To 66

Buffer Social

OCTOBER 14, 2019

As ever, a ton is happening in the world of social media , and it can be hard to catch every story. So we want to highlight some of the biggest news items from recent weeks that might impact your social media marketing. That’s a good takeaway for marketers. It was a side of him you don’t alway see in public forums.

News 63

News Facebook Survey Hubspot 63

Buffer Social

MARCH 27, 2018

You can also find your top posts on Twitter , LinkedIn , and Pinterest using the respective native analytics. For example, a while back, we created a Twitter poll to ask our followers what sort of content they would like to see more of from us. Or perhaps their way of marketing resonates with you. Buffer customers.

Content 110

Content How To Overview Analytics 110

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Buffer Social

JUNE 16, 2016

But then it dawned on me — I’ve never taken the time to write any of this incredible information down to share with other marketers! If you happen to spend time sharing to social for your business or brand, it’d be great to hear your thoughts in the comments here, too! Well, I’m happy to change that.

Social Media 40

Social Media Social Media Management Project Marketing 40

Kikolani

MARCH 24, 2011

Making Money Online / Marketing / Online Business. The only inbound marketing guide you will ever need – how Hubspot generates leads for their software, including their top three lead generation sources. Social Media / Social Networking. Find out and apply them to yours! Looking for some link love?

Mashup 128

Mashup Resources Remix SEO 128

Webbiquity SMM

MAY 10, 2011

More recently, numerous writers including Olivier Blanchard , Neil Glassman and Mark Schaefer have tried to make the case that social media ROI is real, can be measured, and must be measured. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Buffer Social

JULY 16, 2018

Why UGC ( user generated content ) and influencer marketing are a few of our go-to Instagram marketing strategies. Selling on Instagram: How to Use Instagram’s Shoppable Posts – HubSpot Blog. How to Sell With Instagram Shoppable Posts: Shopping on Instagram – Social Media Examiner Blog.

Instagram 75

Instagram Strategy Tips How To 75

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? What will likely be the hot trends in social media over the next couple of years? Marketing Pilgrim ). Social networks and blogs In the U.S

Social Media 229

Social Media Hubspot B2B Marketing 229

Absolute PA

JUNE 20, 2014

If you spend enough time online using social media to market your business , researching ways to market your business and absorbing advice in forums that help you market your business, chances are you’ve read plenty about the importance of measuring your social media success. This information is key.

Social Media 58

Social Media Analytics YouTube Hubspot 58