Sprout Social

JANUARY 18, 2022

Creating an investor relations-specific social presence can help your brand engage more proactively with business audiences like investors, analysts, and market and finance reporters. The traditional approach to public relations —sending out a press release and hoping for media pick up—is not returning the same opportunities it once did.

Skills 124

Skills Sentiment Team Press Release 124

agora pulse

SEPTEMBER 14, 2020

If you are on a list that does not fit your brand or seems like spam, feel free to report the list and/or block the list creator from adding you to more lists. These are lists of people who regularly share relevant and high-quality content on Twitter, even if they are not influencers—yet. Influencers. Reporters by subject area.

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List Products Twitter Eventful 107

agora pulse

DECEMBER 14, 2016

Analyze Campaigns – If you are issuing press releases or campaigns then you need to monitor the public reaction. Monitor Influencers – We have talked a lot about influencer marketing this year and that’s because it’s super important. Best for monitoring Twitter influencers. Do people like your campaign?

Tweetdeck 60

Tweetdeck Social Media Management Press Release Influencer 60

Likeable

JULY 23, 2020

Photography app VSCO kicked off #BlackJoyMatters with a global call to action, urging online communities to create, capture, and share their interpretations of Black Joy to social media through posting art, first-person videos, and/or photos across every social platform using the hashtag #BlackJoyMatters. View this post on Instagram.

Social Media 85

Social Media Crowdsourcing Brands Press Release 85

Convince & Convert

APRIL 16, 2013

It is not about blasting people with a press release, or cold pitching reporters strictly because a tool said they covered your beat (though a fair bit of that still goes on), or even building a site and hoping people will come. Determine Your Reporting Cadence. Does this require you to do a little more due diligence?

Analytics 142

Analytics Press Release Health Care Data 142

Oktopost

SEPTEMBER 24, 2019

This is done by crowding out the negative content with positive content that will show up in the same searches, hashtags, and news feeds as the negative stuff. Maintaining a strong corporate reputation isn’t just about building up enough cumulative goodwill to shake off bad publicity or an underwhelming quarterly financial report.

Reputation 84

Reputation Press Release Airlines Construction 84

Sprout Social

FEBRUARY 7, 2024

According to Crayon’s 2023 State of Competitive Intelligence Report, 66% of stakeholders say competitive intelligence (CI) is important to their success. Whether it’s tweaking pricing, developing new features, increasing budgets or partnering with other firms—knowing the market directly influences your business strategy. The challenge?

Tools 91

Tools Sentiment Marketing Reputation 91

Sprout Social

FEBRUARY 7, 2022

Media relations is the art of developing and managing relationships with reporters and media outlets. To create a mutually beneficial media relations strategy, aim to make reporters’ lives easier. To create a mutually beneficial media relations strategy, aim to make reporters’ lives easier. The opportunities are endless.

Strategy 101

Strategy Press Release How To Report 101

Sprout Social

FEBRUARY 22, 2021

According to one report, 88% of the top B2B content marketers prioritize their audience’s needs over sales or promotional messages. Consider how 65% of B2B buyers consciously focus more on credible content from industry influencers. Embrace the hashtag. Write with your prospects top of mind and focus on their needs first.

B2B 134

B2B Social Media Hashtag Press Release 134

Social Media Strategies Summit

OCTOBER 7, 2021

Furthermore, your virtual event promotion ideas can directly influence success. Create an event hashtag: Make it unique, short, and easy to understand. In this case, you encourage potential attendees to use your hashtag to join and ask event sponsors to provide giveaway items you can give away as gifts. And guess what?

Eventful 206

Eventful Marketing Upcoming Influencer 206

Keyhole.co

MAY 12, 2023

If you are still under the influence that you can escape the online reputation drill, let us enlighten you with some unfair benefits. This can include blog posts, social media updates, and press releases. Plus, you can also see the top posts and influencers having that word.

Reputation 52

Reputation Tools Sentiment Review 52

agora pulse

OCTOBER 22, 2020

Decide ahead of time what hashtags to use for the event. You don’t know when you’ll hit your 10,000th Facebook fan or the exact date the organization giving you an award will publish that press release. Create a “shot list” of ideas of types of content you want to capture. Q&As of the speakers.

Social Media 128

Social Media Content Social Media Management Eventful 128

Convince & Convert

AUGUST 24, 2012

Another is sort of consumer-influenced analytics , obviously Klout being the only thing in that quadrant. Twitter hashtags are everywhere. They put out a press release earlier this year about what some of the trainers on the site are earning, and it seems to be going quite well. Yeah, I’ve noticed it more and more.

Social Media 115

Social Media API Training Class 115

agora pulse

MAY 24, 2016

A recent MarketingSherpa report found that 75% to 80% of marketers cited lead generation as their number one priority. She’s completely right as content curation breaks the ice, makes the introduction and can build solid online relationships with industry influencers. What do they like?

Curation 67

Curation Content Paper.li Press Release 67

Convince & Convert

APRIL 27, 2012

As opposed to social media essentially just being a tiny little press release machine. The answer that came back was that 44% of Americans 12 plus reported that they see tweets mentioned on other media nearly every day. In sports, how often does ESPN report on tweets? Nearly every day. That’s another broadcast.

Insurance 115

Insurance Journal Research Hashtag 115

Webbiquity SMM

FEBRUARY 13, 2017

71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television. Tagboard uses hashtags to search for and collect public social media within seconds of being posted to networks like Twitter and Facebook.

Social Media 207

Social Media Tools Netvibes Sample 207

Sprout Social

MARCH 27, 2023

Components of a social media campaign include: Organic posts Paid promotions Contests and giveaways Branded hashtags User-generated content Creator partnerships Social media campaigns are often part of an omnichannel strategy. Influencers and creators are already masters of creating content that resonates.

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Campaign Social Media UGC Metrics 127

Hootsuite

JULY 29, 2020

An Instagram story posted by fashion influencer Danielle Bernstein (@weworewhat) on July 20 suggests Reels may soon come to the American market, too. As TechCrunch reports , on July 7, Instagram started a small global test that replaces the Activity tab with an Instagram Shop tab. In the U.S., Instagram tests a central Shop tab.

Instagram 145

Instagram Badge Feed Feedly 145

agora pulse

SEPTEMBER 2, 2020

Decide early on which hashtags best represent your agency and sector. Much of our work is on Twitter, so our team uses Tweetdeck to closely monitor influencers, mentions, and lists. TweetDeck also allows you to schedule tweets, track hashtags, reply, send direct messages, and create multiple lists all from one easy dashboard.

Social Media 148

Social Media Marketing How To Tweetdeck 148

Convince & Convert

DECEMBER 30, 2015

Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. While interviews may be an avenue to gather testimonials and quotes, you may also use them for gathering insight from industry influencers you may have never met before.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. While interviews may be an avenue to gather testimonials and quotes, you may also use them for gathering insight from industry influencers you may have never met before.

Types 60

Types Content Diagrams Posterous 60

Kikolani

SEPTEMBER 17, 2013

Connect with influencers in your market. If you have a valuable piece of content that you want shared more widely, make sure you have built up connections with other influencers in your niche. Once you have built up connections with other influencers, they may naturally share your great content but they might also miss it.

Tips 168

Tips Influencer Blogger LinkedIn 168

Audiense

MARCH 30, 2017

But there’s more to governmental social media than Donald Trump, and Burson-Marsteller’s Twiplomacy reports uncover in-depth details in how the globe’s governments, diplomats, and leaders are using social media all across the globe. Going via DM is far more effective than an email to a general government address.

Study 60

Study Case Study Press Release Curation 60

Hootsuite

DECEMBER 4, 2019

For example, you could share a photo of your team celebrating winning a big new client or an industry award, or introducing a new product or an important hire, instead of just posting a link to the press release. You can post the report or an article covering its key findings on LinkedIn. Influencer content.

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Examples Social Media Brands Content 145