Sprout Social

AUGUST 2, 2022

More than half of consumers anticipate using YouTube in the coming year , trailing only Facebook, according to the latest Sprout Social Index™. One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there. Live videos.

YouTube 139

YouTube Trends Strategy Content 139

Atom Thought

JULY 6, 2010

And that brings us to a couple of questions everyone is asking today- Is Group Buying going to be the next big thing? Or Is Group buying = social shopping? It’s too early to say anything and is too niche a concept to really take on ecommerce or social commerce. What are the challenges for group buying sites?

Buy 203

Buy Groups Groups Crowdsourcing 203

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. It provides a wealth of data and information to leverage in your pitches and client strategies.

Social Media 112

Social Media Strategy Case Study RFP 112

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. What is dark social? 1 Social Media Tool Create. Browsed a Facebook Group?

HootSuite 120

HootSuite URL Analytics Forums 120

Later

APRIL 9, 2020

So with this in mind, here are 8 YouTube strategy tips to increase your video views and set you up for success on the platform: YouTube Tips #1: Optimize Your Video SEO . When it comes to YouTube, the strength of your SEO strategy can make or break the success of your videos. Ready to take your social media strategy to the next level?

YouTube 82

YouTube Publishing Video SEO 82

Sherrilynne Starkie

MAY 9, 2018

Social media management platform Hootsuite has announced a global partnership with Pinterest to natively integrate the social networking platform into the Hootsuite platform. The move means that Hootsuite customers will be able to schedule and publish visual content directly to their Pinterest boards. May 09, 2018.

News 170

News Google Social Media HootSuite 170

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. The fourth most-popular social network for Canadians is Instagram. Owned Media is self-published content.

Marketing 195

Marketing Syndication Adwords News 195

Sprout Social

APRIL 10, 2017

For your business, brand or enterprise company, this channel is unavoidable if you’re truly trying to create a worthwhile play in social media marketing. Your Facebook marketing strategy has to be unique. Every marketing strategy you’ve read–at least the good ones–probably suggested to create goals for your specific market.

Strategy 111

Strategy Facebook Marketing Metrics 111

Koka Sexton

DECEMBER 16, 2022

LinkedIn is a social networking site specifically designed for professionals, and it offers a variety of tools and features that can help you build your professional brand and connect with others in your industry. You can also use LinkedIn’s publishing feature to write and share long-form articles on the platform.

LinkedIn 92

LinkedIn Engagement Tips Reputation 92

Sherrilynne Starkie

JULY 19, 2013

Twitter has gone mainstream as people, brands and organizations flock to the social network. The key to realising the true value of Twitter as a communications channel lies in understanding how and why key stakeholders use the social network. This should inform Twitter engagement and content development strategies.

Twitter 320

Twitter How To Social Networking Activities 320

Sprout Social

APRIL 25, 2024

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. If your answer is anything other than “yes”, you need this social media strategy deck.

Template 80

Template Templates Social Media RFP 80

Sprout Social

SEPTEMBER 30, 2022

We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling? Social selling is a lead generation strategy designed to help salespeople interact with prospects through social networks. Social networks can help you build your personal brand.

Tips 133

Tips Authentication LinkedIn Groups 133

Social Media Strategies Summit

JUNE 8, 2023

It’s still the most-used social network in the US, with 73% of American consumers visiting the site regularly… Source: Statista It’s also the platform 65% of marketers plan to use most in 2023. But they were interested to discover if they could use the social network to increase purchases via physical retail stores.

Brands 130

Brands Facebook Influencer Campaign 130

Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Learn how to be a social media digital marketing rebel.

ROI 78

ROI Strategy How To Marketing 78

Ignite Social Media

JANUARY 8, 2024

It’s the post that never goes out of style and continues to engage your audience long after it’s been published. How do you define Impressions in social media? What does Reach mean in social media? How are Video Views defined in social media? These are the metrics you use to measure your social media success.

Social Media 124

Social Media CPA CPM CPC 124

Pam Moore

FEBRUARY 21, 2017

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? We didn’t stop at just creating an amazing image sizing reference guide!

Template 167

Template Templates Social Media Social Networking 167

Twist Image

NOVEMBER 13, 2011

Along with starting one of the most interesting open source projects, LibriVox (for audio books based on books in the public domain), Hugh also works on book and publishing start-ups. The book publishing industry is going through dramatic change and digitization. book publishing. facebook group. online social network.

Publishing 94

Publishing Public Domain Open Source Hosting 94

Webbiquity SMM

JANUARY 24, 2019

Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. Preparing your business for social media automation. Executing an automation strategy needn’t be all that complicated. The first step is to choose which social media sites on which to focus your activities.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Almost 38 per cent of Canadians is on Pinterest, an image-based social network. Owned Media is self-published content.

Marketing 199

Marketing Syndication Adwords Social Media 199

SocMed Sean

JUNE 9, 2013

So Google can publish stats all they want, but until I see an active feed like Facebook and Twitter… I just don’t believe it. I use Hootsuite, Buffer and IFTTT to syndicate my content across various social media groups, always ensuring that the right message is being delivered to the right group. –Sean.

Google 273

Google Syndication API HootSuite 273

Buffer Social

OCTOBER 1, 2018

Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach. While his competitors were hacking the Facebook algorithm, using clickbait, and growing their Facebook Page and website, Banišauskas decided against such a strategy. So how can you apply this strategy?

Organization 108

Organization Flipboard Social Media Company 108

Mindjumpers

NOVEMBER 23, 2012

As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. Read the entire report here.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Webbiquity SMM

JUNE 7, 2018

Content is a vital component of every digital marketing strategy. Developing and documenting an effective content marketing strategy improves your chances of getting quality leads and potential sales. LinkedIn is the primary social network for professionals, about 546 million , round the world. Join Niche Groups.

B2B 217

B2B Brands LinkedIn Influencer 217

Sprout Social

OCTOBER 4, 2016

LinkedIn’s professional focus makes it a unique network for planning and executing a content strategy. As with any social network, paying attention to your community’s behavior can save you a lot of time and better inform future posts. Strive to Find Correlations to Better Inform Strategy. SproutChat.

LinkedIn 77

LinkedIn Data Strategy Content 77

Hootsuite

NOVEMBER 5, 2021

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Get a holistic overview of your content.

HootSuite 116

HootSuite Notification Hashtag Upcoming 116

Ignite Social Media

SEPTEMBER 16, 2021

While it wasn’t fancy, we used that tool a fair amount to show brands that their customers and prospects were increasingly migrating to the social web. Social Technographics Today . As near as I can tell, Forrester now publishes what they call the Consumer Technographics Benchmark Survey , which covers far more than social media.

Survey 148

Survey MySpace Microsoft Social Media 148

Hootsuite

JANUARY 13, 2022

In this article, we’ll provide you with easy-to-do social media optimization techniques to help improve your brand’s visibility on social media, get more engagement for your posts, and get your audience telling you what they want. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.

Social Media 145

Social Media HootSuite Hashtag UGC 145

Myrland Marketing

APRIL 6, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Pam Moore

SEPTEMBER 18, 2017

You publish yet another epic piece of content. Your epic piece of content is shared all over the social and digital web, once again. Could it be that you are not creating or publishing content designed to convert? You need to create your own content strategy that supports your business and marketing goals.

Content 162

Content Training How To ROI 162

Kikolani

DECEMBER 1, 2014

is available on social media. Not only will you be able to quickly see which networks you can establish your name upon, but you will also discover over 500 social networks. Especially considering there are so many social networks that you “must” be a part of to reach your audience. $99

Social Media Management 165

Social Media Management Social Media Tools Microblogging 165

SocMed Sean

JANUARY 21, 2019

Three Ideas For Implementing Social Media Knowledge Management Inside Your Organization Build An Internal Social Network Create an internal knowledge base that employees can refer to that helps them learn about your products and serves while also sharing their experience and knowledge.

ROI 269

ROI Social Media CSR Knowledge Base 269

Hootsuite

JANUARY 2, 2024

Here’s what really works to build your network. Bonus: Download a free step-by-step guide to combining organic and paid social tactics into a winning LinkedIn strategy. When you’re purely looking at growing your network and opportunities instead of making a new BFF, which type of comment was more effective? or “Agree!”.

Comments 106

Comments LinkedIn HootSuite Analytics 106

Hootsuite

JANUARY 4, 2023

How do you “do” social media marketing, and how do you get started? In this post, we’ll walk you through everything you need to know about marketing your brand on social media. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. What is social media marketing?

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

JULY 11, 2022

As far as social media platforms go, Snapchat is pretty casual. But that’s social networking. When it comes to marketing on the app, strategy is key. Developing a successful plan for your brand requires knowing a lot about your audience, and that includes which social platforms they use, and how, and why.

Marketing 103

Marketing Reddit Advertising Analysis 103

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. Here, an AI-powered scheduling and publishing tool can be a game changer. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Hootsuite

APRIL 12, 2021

Social network depth: As the networks continue to evolve, we’re working hard to provide the most up-to-date channel capabilities. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Axa Insurance implemented a messaging-first strategy using Sparkcentral.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Hootsuite

NOVEMBER 30, 2020

In research published last month , we revealed the extent of global social media use. billion engaged users who spend an average of 2h 29m online per day—with more than 14 people starting to use social media every second. Like Stories, Instagram carousel publishing will soon be available to all plan types.

HootSuite 119

HootSuite Instagram Metrics Template 119