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Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152
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10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

When you have a group of people submitting their work, there is an awareness that it isn’t just one idea that will work, so the result is a higher quality of work. Crowdsourcing is an useful model because it can be used by any group for any reason. It also allows you to share your bookmarks on other social networking sites.

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Five Benefits to Using Twitter Â? Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales). Gray is Everyone please post stuff in my honesty box.

Twitter 131
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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I am fascinated by the amount of social networks that I’m part of, but better yet, I’m intrigued to find that I assume different “personas,&# at least in terms of choosing friends (and using the networks), on each social site.

MySpace 114
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Choice of Form: Two Legal Seminars As Social Media

Techipedia: Tamar Weinberg

The blogger (Professor Jutras) posts his ideas, occasionally throws in some editorial and takes some light, widget-fed microblogging (the current events some students share). As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us I see this seminar as a blog. Answers Yahoo!

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Building Trust: A Relationship is Not a Newsletter Opt-In

Techipedia: Tamar Weinberg

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

surveys, focus groups, test marketing) often spend millions to locate their target markets. Establishing a social media strategy will help you see where potential customers are hanging out. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo!