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Has the sonic brand concept finally come of age?

Sherrilynne Starkie

But, perhaps more importantly, it sets the company up to capitalize on what is probably the biggest disrupter of today’s marketing and communications, voice search. Amazon Alexa and Google Home devices are becoming pervasive and are changing how people search online. It builds on the traditions of classic jingles.

Brands 170
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How to Edit the Facebook Ad Destination URL by Placement

Jon Loomer

An easy way to do this is to use the Google URL builder. I provided my own examples above, but Google provides suggestions, too. I provided my own examples above, but Google provides suggestions, too. When you’re done, Google spits out a URL that you can use. Track in Google Analytics. Facebook URL Builder.

URL 157
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Monday Roundup: 2015 Marketing and PR Trends

Waxing UnLyrical

Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. How 4 Social Media Predictions Impact Email Marketers. 6 Digital Marketing Trends to Watch in 2015. ” That’s a sample of what you’ll get when you read this post authored by Erin Carson for TechRepublic.

Trends 100
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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

Tools 247
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The Complete Guide to TikTok Advertising for Marketers

Hootsuite

When it comes to hot social marketing trends, nothing is hotter than TikTok. Apple and Google Play users have downloaded the TikTok app over 1.5 Custom Influencer Package: Ad appears as part of sponsored content created by a TikTok user with influence in your market. . blockquote.tiktok-embed { all: unset !important;

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Post Case Study: Triberr Visits vs. Google Analytics

Kikolani

Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics. Triberr Visits vs. Google Analytics. Not all of the t.co

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Behr Paint Now Offering SEO and Search Engine Marketing Services

Bill Hartzer

But, apparently Behr Paint ( Behr Process Corporation ) is now offering search engine optimization and search engine marketing services to registered BehrPro professionals. Local businesses can now get their paint and their search engine optimization and search engine marketing services from the same company. That’s a good thing.