Ari Herzog

NOVEMBER 30, 2010

The top right corner of every blog post on AriWriter now sports a LinkedIn share button. A Facebook share button is at the bottom of the post.). The LinkedIn share button was released earlier today on the professional networking site’s blog. Share it on LinkedIn! Related posts: 12 Ways to Use LinkedIn Today.

LinkedIn 87

LinkedIn MySpace Sports News 87

Pam Moore

FEBRUARY 21, 2017

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? 10 Reasons You Need to Build Your Personal Brand (white paper).

Template 167

Template Templates Social Media Social Networking 167

Pam Moore

MAY 14, 2017

They definitely were invented long before Facebook, Twitter, LinkedIn and blogging. Emotional branding is not just about finding a funny or sad photo, video or quote to tap into the emotions as a one night Facebook gone viral approach. 50 Ways to Inspire Your Audience (white paper). You Are the Media!

Brands 166

Brands Authentication Wikipedia Training 166

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. But to successfully execute employee advocacy, you don’t need to use LinkedIn Elevate.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Pam Moore

OCTOBER 1, 2017

Not Facebook. Not LinkedIn. Even when you place a simple ad on Facebook, the first question Facebook will ask you is, “who do you want to target? Even when you place a simple ad on Facebook, the first question Facebook will ask you is, “who do you want to target?” Not Facebook.

Strategy 166

Strategy Marketing Training Small Business 166

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. But to successfully execute employee advocacy, you don’t need to use LinkedIn Elevate.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Buffer Social

MAY 1, 2017

Is it possible to create the perfect Facebook ad ? But we needed a true expert on Facebook advertising to find out. Molly has been experimenting, iterating, and rocking Facebook ads for more than 5 years and currently manages millions of dollars in budget for dozens of clients. Why Facebook Ads are a lot like dating.

Facebook 103

Facebook CPC Avatar Social Media Management 103

Pam Moore

JANUARY 4, 2017

I can help you use free marketing with Facebook NOW! You can’t build a blog, launch a Facebook profile, post beautiful photos on your Instagram page and call it a day. They optimize their LinkedIn company profiles. They setup their primary social channels on platforms such as Facebook, Twitter and Instagram.

Social Media 167

Social Media Social Networking Training Instagram 167

Mindjumpers

JANUARY 11, 2012

The big three social platforms in 2011 were Facebook, LinkedIn and Twitter, with YouTube and blogs following closely. Similar Posts: 2012 Social Marketing & New Media Predictions [White Paper]. How to Drive Business Value with Social Marketing Funnel [white paper]. Click here to download the PDF.

Survey 250

Survey Report Social Media ROI 250

Pam Moore

NOVEMBER 23, 2020

Social media should not be a band-aid you slap on the side of your business, hoping you can improve your bottom line with more amplification via Twitter, Facebook, Instagram or LinkedIn. Be sure to download the full white paper which includes even more tactics and strategies to get your Social Media Budget Approved !

Training 78

Training Marketing Consultant Template 78

Buzz Marketing for Technology

DECEMBER 29, 2010

Is The White Paper Dead for B2B Marketing? – In a recent conversation I was having with the Bloom Group they believe “the practice of publishing white papers must come to a close because of the utter proliferation of white papers, and the poor content contained within so many of them.”.

B2B 209

B2B Engineering ROI Social Media 209

Hootsuite

MAY 31, 2023

Caption writing Every day, millions of hand-written social media captions are sent out across platforms like Instagram, Facebook, TikTok, and Twitter. The company is active on Twitter, Facebook, TikTok, and Instagram. Repurposing content Looking to turn a white paper into an Instagram post? How often should we post?

Social Media 140

Social Media HootSuite How To URL 140

Webbiquity SMM

FEBRUARY 8, 2011

Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. You can get the whole story in B2B Blogging Trends in 2011 , a free (and no registration required) white paper from Aggregage (the software that powers the BMZ site).

Aggregage 181

Aggregage B2B Trends Hubspot 181

Waxing UnLyrical

SEPTEMBER 18, 2013

Content: Turn insight and tips shared into white papers, tip sheets, blog posts, or webinar topics. She manages the company’s Twitter , Facebook , Google+ , LinkedIn , Tumblr , and Instagram communities, contributes to Cision Blog , and assists with content, social strategy, and tactics.

Eventful 195

Eventful Hashtag Community building Tumblr 195

Waxing UnLyrical

AUGUST 26, 2013

Michael Brenner analyzes a recent white paper by Brendan Dell on content marketing. Twitter Facebook Google+ LinkedIn Monday Roundup: Moving Forward. The New Rules Of Content Marketing. Why: In order to keep moving forward, we must understand the new strategies available to reach potential customers.

Wikipedia 181

Wikipedia Consultant Flickr Compete 181

Pam Moore

JULY 9, 2018

Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. As Instagram hits 1 billion active users, Facebook already over a billion and more than 1 billion people using Facebook Messenger alone, ignoring the technologies is not an option.

Content 163

Content Training Marketing Industry 163

Pam Moore

NOVEMBER 23, 2020

Social media should not be a band-aid you slap on the side of your business, hoping you can improve your bottom line with more amplification via Twitter, Facebook, Instagram or LinkedIn. Be sure to download the full white paper which includes even more tactics and strategies to get your Social Media Budget Approved !

Training 78

Training Marketing Consultant Template 78

Kikolani

JUNE 20, 2012

For freelancers, LinkedIn is the 21st Century phone book. They do searches for “freelance writer” — or graphic designer, or web developer — on LinkedIn. There are two basic strategies for finding great clients on LinkedIn. One is to actively market yourself on LinkedIn to prospects you identify.

LinkedIn 126

LinkedIn How To Skills Retail 126

Pam Moore

OCTOBER 9, 2017

Digital Body Language: 105 Factors Impacting Your Brand (white paper). Related Stories Facebook Messenger: The Unfair Competitive Advantage for Small Business Webinar How to Write Your Brand Story – 6 Must Have Content Elements Why, What and How of an Audience First Marketing Strategy and Segmentation. SoundCloud.

Brands 166

Brands Small Business Communities Authentication 166

Mindjumpers

MAY 15, 2012

Parts of Big Data are produced via Big Data Applications (BDA) such as LinkedIn or Facebook. Breaking down BDAs’ structure to us, Raj De Datta’s article explains: “ Every user that joins LinkedIn adds a signal to the LinkedIn BDA stack, enabling the recruiter to harness all their millions of profiles, not just their individual silos.

Data 262

Data Software Applications Compete 262

Oktopost

APRIL 14, 2023

Real-life example: A social media manager for a B2B company found that their LinkedIn posts were not generating enough engagement, despite efforts to promote the company’s content on the platform. Real-life example: A social media manager for a B2B company was tasked with promoting a white paper on multiple social media platforms.

Social Media Management 62

Social Media Management Social Media Tools B2B 62

Waxing UnLyrical

AUGUST 2, 2018

Here are three examples: Facebook is best for B2C companies that share short, consumable content (see below) and special offers or discounts for first-time buyers. LinkedIn is better for B2B companies that publish thought leadership articles and get recommendations. Think ebooks, white papers and even blog posts.

Content 124

Content Brands Findability Marketing 124

Buzz Marketing for Technology

JANUARY 14, 2010

They spend lots of time building the perfect blog, the perfect Facebook page, the perfect Twitter page but then have no plan for a sustained content creation. The #1 question I get about Facebook Marketing (because of my book Facebook Marketing for Dummies) – is what do I do now after I set up my Facebook page for my business?

Brands 213

Brands Hubspot Social Capital StumbleUpon 213

Pam Moore

MAY 27, 2016

It’s no surprise that Facebook is still one of the hottest social networks around. Check out these statistics published by Facebook as of March, 2016. Facebook is no different. Here are 15 things that smart, social savvy business marketers never do on Facebook. . Spam the Facebook wall of your friends.

Facebook 113

Facebook Marketing Groups Groups 113

Twist Image

MAY 3, 2012

Yes, we're all excited when a big brand scores a slum dunk and everyone gets all excited about capturing likes on Facebook , but the dirty little secret of the Internet is this: is you think that social media is good for consumer brands, it's much more powerful for those in the business to business space. Speaking of LinkedIn.

Findability 106

Findability Social Media Case Study ROI 106

Webbiquity SMM

JUNE 25, 2012

It’s difficult to build a large social following on Twitter, Facebook, LinkedIn, YouTube, Google+ or any other such site right out of the gate. Well-written white papers can also serve as effective long-term lead-generation assets.

Social Media 176

Social Media Content Vimeo Marketing 176

Pam Moore

NOVEMBER 29, 2016

Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people. It’s what they say about you when you leave the room, what they think about you after they watch your Periscope or Facebook Live video. Download our 105 Factors Impacting Your Digital Brand white paper.

Brands 60

Brands Strategy Small Business Authentication 60

Sprout Social

JULY 20, 2016

Unlike social networks such as Facebook, Twitter or Instagram where users sign up for a variety of purposes, a majority of LinkedIn users are there for business. Most people sign up for LinkedIn for one of three reasons: Networking. LinkedIn lead generation is a mystery for a lot of companies. Job hunting.

LinkedIn 40

LinkedIn Groups Groups B2B 40

Webbiquity SMM

JUNE 25, 2012

It’s difficult to build a large social following on Twitter, Facebook, LinkedIn, YouTube, Google+ or any other such site right out of the gate. Well-written white papers can also serve as effective long-term lead-generation assets.

Social Media 170

Social Media Vimeo Content Hubspot 170

Pam Moore

MAY 6, 2019

There is not a lack of blogs to read, LinkedIn, Facebook and Instagram live video streams to engage in, YouTube channels to watch, or podcasts to listen to. 8 Steps to Develop a Social Business Plan (white paper). How do you stand out from the crowd? How do you rise above the noise? Give us a shout and let's get to work!

Influencer 60

Influencer Activities Content How To 60

Convince & Convert

FEBRUARY 5, 2018

Do a quick search on Twitter or LinkedIn for topics like Hadoop, DevOps, or SecOps. A study by Social@Oglivy in 2016 found that Facebook Pages with more than 500,000 likes are seeing less than one percent in organic reach. Technologists are active on social media. It’s a fact. Brands are investing in employee advocacy.

Strategy 147

Strategy Social Media Marketing Consultant 147

Waxing UnLyrical

APRIL 3, 2015

Lukas Treu : White papers. Twitter Facebook Google+ LinkedIn 18 PR Standbys That Will Never Die. Mary Deming Barber : AVEs. Scott Kaminski : Media advisories, holding statements and people complaining about media advisories and holding statements. Scott Kaminski (yes, again): Advertorials. Based in the Washington, D.C.,

Press Release 100

Press Release Consultant Metrics Communities 100

Pam Moore

JUNE 8, 2017

Digital Body Language: 105 Factors Impacting Your Brand (white paper). 10 Reasons Personal Branding is a Requirement Not an Option (white paper). Worksheet: Download our POST audience analysis worksheet to help you identify and prioritize your top audiences. 7 Top Personal Branding Goals to Build Your Strategy .

Authentication 167

Authentication Brands Training Communities 167

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Email is used far more than Facebook and Twitter combined. Daily activity for Facebook: 60 million updates. I created a Facebook Custom App Thumbnail that opens into a simple form.

List 257

List Organization Tips Newsletter 257

Webbiquity SMM

DECEMBER 13, 2011

LinkedIn: it’s best to have some familiarity (real world or online) before trying to make a connection. Facebook: liking a brand page (or asking someone to like yours) is fairly superficial. However, friending someone on Facebook is widely viewed as a deeper level of social networking connection.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

SocialFish

APRIL 7, 2011

I co-authored a white paper with SocialFish about social media policies. Regardless of your beliefs about social media, it is here to stay – 500 million people on Facebook or 175 million registered users of Twitter can’t all be wrong. They are already on Facebook, LinkedIn and Flickr.

Policies 222

Policies Social Media Handbook Guidelines 222

Pam Moore

MAY 12, 2019

In the digital age of today marketers know how to strategically piece together a beautiful canvas of images on their Instagram profile, create eye catching Facebook cover photos, and engaging video intro and outros for YouTube. 15 Tips to Zoom Your Brand (white paper). How to differentiate from your competition via branding.

Brands 109

Brands Strategy Reputation Authentication 109