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12 Facebook publishing tools for your brand in 2024

Sprout Social

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content.

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Facebook Search and Trending: Show Publisher Logo

Jon Loomer

Branding and traffic are at the core of a publisher’s goals. Facebook now allows publishers to upload logos within the new “Brand Identity” section of a page’s Publishing Tools to improve branding on the platform. How to Add Your Publisher Logos. This is where you’ll add your logos.

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Facebook Lead Ads and Organic Distribution

Jon Loomer

Today, let’s take a closer look at this as it relates to Facebook lead ads. When you create a Facebook lead ad form, you may be unintentionally limiting your distribution. As you can see in the screengrab above, Facebook limits the audience of your lead ad form to “restricted” by default. Lead Ads Distribution.

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How to Schedule and Automatically Publish LinkedIn Posts with Later

Later

You can now plan, schedule, and automatically publish your LinkedIn posts with Later, and it’s 100% free. In fact, a 2020 Hubspot study found that traffic from LinkedIn resulted in a higher visitor-to-lead conversion rate than traffic from Twitter or Facebook. Ready to level-up your LinkedIn strategy?

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How to Use Facebook Messenger Ads to Generate Leads

Jon Loomer

One of a Facebook advertiser’s primary goals is to generate quality leads. Today, I’m going to walk through how to use Facebook Messenger ads to generate leads. Facebook will then show your ads to people most likely to generate leads. If available, an answer will prefill from the user’s Facebook profile.

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How Does Agorapulse Compare to Facebook Creator Studio?

agora pulse

You’ve heard about Facebook Creator Studio and now wonder why you should pay for a third-party social media management tool. If you manage a number of Facebook pages, and they play a big part in your social media strategy, you’ve heard of Facebook Creator Studio. What Is Facebook Creator Studio and What Can It Do?

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Creator Studio for Facebook and Instagram: A guide for marketers

Sprout Social

Tools like Creator Studio for Facebook and Instagram can help. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is the difference between Facebook and Instagram Creator Studio? What is Creator Studio?`