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| Page 1 of 38 | Previous | Next | ADAM SHERK NOVEMBER 16, 2010 7 Conversion Rate Optimization Tips for Publishers Paras has been doing some interesting work with A/B testing and conversion rate optimization so I thought it would be good to get some tips for publishers from him. As the director of Visual Website Optimizer (A/B testing software) I have had the opportunity to observe hundreds of A/B tests by our (publisher) customers and analyze what works for them. Tags: Publishing Yes / No. | ADAM SHERK DECEMBER 18, 2012 My Top Posts of 2012 on Inbound Marketing and Audience Development Beyond Facebook Insights: Useful Facebook Analytics Tools. Good Ideas for News Media Facebook Pages. Social Media Questions Publishers Should Be Asking Themselves. SEO Metrics for Publishers: How are You Tracking and Measuring Success? Publisher Survey: Reddit Traffic Way Up, Digg Way Down. PublishingWays that Social Media Impacts SEO. Thanks! | | | | | | | FIREBELLY AUGUST 8, 2012 Content Creation? Curation? Focus on Publishing Instead But the one thing that we’ve both agreed on is the importance of publishing of our content, regardless of where it came from. Publishing is the overall approach of content and conversation. It’s more than just publishing a post to your blog, or uploading a video to YouTube. But in the B2C world, it’s Twitter and Facebook. Less filling!” | ADAM SHERK DECEMBER 15, 2010 Translation and Localization Tips for Publishers asked Christian to provide some tips for publishers looking to expand their presence in international markets. To reach an overseas readership online publishers must ensure that they properly localize their content. If your publication uses a lot of ‘people’ imagery it is important that it properly reflects the people of the country you are publishing in. For example, if you are publishing a magazine about human resources management it might seem odd to readers in Japan if all the images depict European workers. 10 Practical Twitter Tips for Publishers. | ADAM SHERK DECEMBER 14, 2010 Which News Sites Have the Highest Reading Level According to Google? Related posts: Which News Sites Have the Most Valuable Facebook Pages? PublishingI saw Malcolm Coles’ post on Google’s reading level scores for UK newspapers and thought it would be fun to do the same thing for US news sites. Last week Google released a new search filter that allows users to refine search results by reading level. So what reading level does Google assign to major news sites in the US? was going to look at top 25 US newspapers online according to Journalistics but I decided to include a wider variety of news sites. How do the US news sites stack up? ABC News 41%. | ADAM SHERK DECEMBER 21, 2011 My Top Posts of 2011 on SEO, PR and Social Media for Publishers Nevertheless, here are my top 10 posts of 2011 by pageviews: Which NBA Teams Have Seen the Most Growth on Twitter and Facebook? Beyond Facebook Insights: Useful Facebook Analytics Tools. Is Using Facebook Comments Good for Publishers? The post on Facebook analytics tools did well considering I just published it last week. PublishingThank You. | | | | | | | | | -
ADAM SHERK | TUESDAY, NOVEMBER 13, 2012 An Ode to Blog Comment Spam few make it through each week but the vast majority are caught before they are published. Is Using Facebook Comments Good for Publishers? PublishingEver notice how the most flattering blog comments are actually the spam comments? This always makes me smile, so I thought I’d share a handful of them here. It would be a shame for so much unbridled positivity to never make its way into the world. Finally, you have to admire the “it’s them not me” approach of this one: I have to say Akismet does a good job of catching spam comments like these. MORE >> -
ADAM SHERK | TUESDAY, MARCH 19, 2013 Interesting Magazine and Digital Stats from Pew State of the News Media 2013 One is that among the news magazines examined Time.com has the largest online audience by far: Despite this it didn’t make the list of top news sites by Facebook interactions, as rated by NewsWhip: So there are apparently opportunities for further growth there. Instead it is creating additional news consumption: Combined with the modest but rapidly increasing mobile ad market, there’s a potential bright spot in a world of otherwise declining ad revenue: Related posts: Pew Study: Facebook Users Get 70% of News Links from Friends and Family, Not News Orgs. Publishing MORE >> -
ADAM SHERK | THURSDAY, MARCH 8, 2012 8 Social Media Questions Publishers Should Be Asking Themselves For most publishers social media has earned itself a prominent seat at the audience development table. To provide a strategic overview and set a framework for the discussion I came up with a list of questions that summarizes the types of issues we frequently encounter in helping publishers with social media. Here are eight social media questions that publishers should be asking themselves: 1. This seems like a very basic thing but I audit websites for a living and I see publishers making mistakes with their social sharing buttons all the time. AddThis). Social Medi MORE >> -
SOCIALFISH | FRIDAY, SEPTEMBER 24, 2010 The future of publishing? Check out the accompanying discussion on Facebook , too. What could these ideas mean for association publishing? know some associations (including ASAE) are actively thinking about how to publish content for tablets. Think about this in terms of the future of publishing (or the “future of the book , per IDEO). Is it just “how do we publish our existing content in such a way that it works nicely on an electronic tablet or mobile phone so our members can read it while on the go? Tags: Uncategorized creativity design thinking publishing MORE >> -
ADAM SHERK | TUESDAY, MAY 14, 2013 Link Building Tactics for Publishers 'When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. It is one of the many reasons that content marketing has become so popular, as brands in other industries put an emphasis on content development and promotion and essentially become publishers themselves. For traditional publishers, link building typically falls within the third main bucket of a comprehensive SEO program, which includes technical, editorial and marketing initiatives. MORE >> -
- Publisher Survey: Reddit Traffic Way Up, Digg Way Down ADAM SHERK | WEDNESDAY, JANUARY 25, 2012
- How to Publish Daily When You Have A 9-5 Job PUSHING SOCIAL | TUESDAY, JANUARY 10, 2012
- Editorial Planning for Facebook Marketing MINDJUMPERS | WEDNESDAY, MARCH 7, 2012
- My Top Posts of 2010 on SEO, PR and Social Media for News and Sports ADAM SHERK | MONDAY, DECEMBER 20, 2010
- Pinterest: Great Opportunity for Lifestyle Publishers and Brands ADAM SHERK | MONDAY, NOVEMBER 21, 2011
- Can Publishers Harvest Social Media Intent in a Meaningful Way? ADAM SHERK | WEDNESDAY, MARCH 30, 2011
- How publishers curate the world of content EMEDIAVITALS.COM | FRIDAY, SEPTEMBER 24, 2010
- Top Magazines on Google+ Have Larger Fan Base But Less Engagement Than On Facebook THE REALTIME REPORT | TUESDAY, AUGUST 28, 2012
- B2B Blogging Gets Publishing Discipline PAUL GILLIN | THURSDAY, MARCH 24, 2011
- The Future Of Books And Publishing TWIST IMAGE | SUNDAY, NOVEMBER 13, 2011
- Disclosure And Facebook’s Social Plugin DAVE FLEET | TUESDAY, MARCH 22, 2011
- Why Facebook Breeds Voyeurism ARI HERZOG | SATURDAY, FEBRUARY 19, 2011
- Don’t Waste Your Time (and others) By Publishing Crap PR AT SUNRISE | THURSDAY, JANUARY 13, 2011
- The Power of Facebook Advertising [Infographic] MINDJUMPERS | TUESDAY, SEPTEMBER 4, 2012
- Will Facebook Always Be Free? Probably Not For Everyone! SOCMED SEAN | SATURDAY, APRIL 14, 2012
- Is Using Facebook Comments Good for Publishers? ADAM SHERK | MONDAY, MARCH 7, 2011
- An Open Letter to Facebook TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, APRIL 28, 2010
- Facebook Groups: Privacy Bait and Switch? ALMOST SAVVY | THURSDAY, OCTOBER 7, 2010
- Where does content fit in Facebook’s new marketing model? DAVE FLEET | MONDAY, MARCH 5, 2012
- How Advertisers Are Using Facebook Ads [Infographic] MINDJUMPERS | TUESDAY, APRIL 24, 2012
- Why Bloggers Should Self-Publish PROBLOGGER | THURSDAY, NOVEMBER 17, 2011
- Facebook is Now the Leading Publisher of Web Display Ads PAMORAMA | TUESDAY, MAY 18, 2010
- How To Use Facebook For Marketing MINDJUMPERS | TUESDAY, MAY 3, 2011
- How to Actively Use Facebook Post Insights to Improve Your Community Management MINDJUMPERS | THURSDAY, APRIL 26, 2012
- 5 Essential Elements of a Successful Self-published Book PROBLOGGER | MONDAY, OCTOBER 22, 2012
- All You Need To Know About Your Facebook Reach [Study] MINDJUMPERS | FRIDAY, DECEMBER 2, 2011
- 5 Useful Facebook Updates To Notice MINDJUMPERS | FRIDAY, JUNE 1, 2012
- #DearKen: How Can I Best Use Social Media When I Present At Conferences? MOBILEGROOVE | THURSDAY, APRIL 5, 2012
- Monetizing Facebook DIRECT MARKETING OBSERVATIONS | FRIDAY, FEBRUARY 25, 2011
- When’s the Best Time to Publish Blog Posts? PROBLOGGER | SUNDAY, DECEMBER 5, 2010
- What You Need To Know About Facebook, Content And Brands TWIST IMAGE | FRIDAY, JUNE 29, 2012
- Facebook will surge ahead in India THE MARKETING BLOG | SATURDAY, FEBRUARY 6, 2010
- What to Know About Changes in Facebook Insights [infographic] MINDJUMPERS | FRIDAY, OCTOBER 21, 2011
- Find out What your Facebook Fans Really Think! HARP SOCIAL | TUESDAY, APRIL 13, 2010
- 5 Steps to Submitting a Guest Post & Getting It Published KIKOLANI | MONDAY, JUNE 20, 2011
- Publishing Content Beyond Your Blog SMALL BUSINESS MAVERICKS | SATURDAY, MARCH 17, 2012
- What is your Reach on Facebook? (Any why you shouldn’t care) JANET FOUTS | THURSDAY, APRIL 5, 2012
- How To Create the Perfect Facebook Fan Page TECHIPEDIA: TAMAR WEINBERG | TUESDAY, DECEMBER 1, 2009
- Guidelines for your Facebook Page’s Timeline Cover Photo FREELANCE SOCIAL MEDIA | WEDNESDAY, FEBRUARY 29, 2012
- I’m Not Sure About the Facebook Facelift KYLE LACY | TUESDAY, SEPTEMBER 27, 2011
- Facebook LinkedIn Twitter in 2013 ARI HERZOG | FRIDAY, DECEMBER 28, 2012
- Busting Facebook’s Most Widespread Myth CONVINCE & CONVERT | TUESDAY, MARCH 26, 2013
- How To Create Offers On Facebook MINDJUMPERS | THURSDAY, MAY 10, 2012
- Which News Sites Have the Most Valuable Facebook Pages? ADAM SHERK | MONDAY, MAY 17, 2010
- How to Create Sharable and Engaging Wall Photos on Facebook MINDJUMPERS | WEDNESDAY, JULY 11, 2012
- 5 changes to Facebook Pages and Places to help global brands FRESHNETWORKS | FRIDAY, JULY 8, 2011
- Facebook Advertising for Dummies (Wiley) BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, AUGUST 11, 2010
- Dear Facebook Friends, You're Doing it Wrong TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, JUNE 23, 2010
- Facebook Brings Ads To Your Timeline – Whether You Like It Or Not SOCMED SEAN | THURSDAY, DECEMBER 22, 2011
- Buying Friends, Followers And Likes TWIST IMAGE | TUESDAY, JULY 17, 2012
- How Facebook Could Become Irrelevant WAXING UNLYRICAL | TUESDAY, NOVEMBER 20, 2012
- And You Will Know Us By The Trail Of Content TWIST IMAGE | WEDNESDAY, AUGUST 1, 2012
- Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1 WEBBIQUITY SMM | TUESDAY, DECEMBER 27, 2011
- Are your new fans on Facebook REALLY new? (Research) THE REALTIME REPORT | TUESDAY, JULY 10, 2012
- Facebook Becomes Most Popular US Web Site PAMORAMA | TUESDAY, MARCH 16, 2010
- The Fleeting Value Of Content TWIST IMAGE | FRIDAY, SEPTEMBER 9, 2011
- Facebook’s new update scheduler SHERRILYNNE STARKIE | THURSDAY, MAY 31, 2012
- Spy on Your Facebook Competitors with HyperAlerts CONVINCE & CONVERT | TUESDAY, APRIL 5, 2011
- Making Copies TWIST IMAGE | FRIDAY, JULY 6, 2012
- 5 Social Sites That Aren’t Facebook WAXING UNLYRICAL | WEDNESDAY, OCTOBER 24, 2012
- Studies Determining The Value of a Facebook Fan MINDJUMPERS | WEDNESDAY, AUGUST 17, 2011
- Content vs. Community: How Online Publishers Can Nurture Both MASHABLE.COM | SATURDAY, AUGUST 20, 2011
- 36 (of the) Best Facebook Guides, Stats and Rants of 2010 WEBBIQUITY SMM | MONDAY, JANUARY 10, 2011
- Facebook, LinkedIn and Twitter in Plain English PAUL GILLIN | WEDNESDAY, APRIL 18, 2012
- Everyone’s a curator now… THE WAY OF THE WEB | SUNDAY, OCTOBER 9, 2011
- Facebook: editing comments SHERRILYNNE STARKIE | FRIDAY, JULY 27, 2012
- How to Publish Your Blog on Amazon Kindle PROBLOGGER | WEDNESDAY, NOVEMBER 28, 2012
- The Complete Business Guide To Facebook Deals SAYING IT SOCIAL | THURSDAY, NOVEMBER 4, 2010
- Twitter Is Not Easier Than Blogging TWIST IMAGE | FRIDAY, APRIL 20, 2012
- The Responsibility Of Twitter TWIST IMAGE | FRIDAY, NOVEMBER 2, 2012
- Facebook for Business STEPHEN P SMITH | FRIDAY, DECEMBER 9, 2011
- Katango Brings 'Magic' Facebook List Creation to the Web LOUIS GRAY | WEDNESDAY, AUGUST 3, 2011
- Targeting Facebook Fans with Your Content Using Built-in Tools KYLE LACY | MONDAY, JUNE 10, 2013
- Digital Sharecropping – Why Most Facebook Customization is Wasted Effort CONVINCE & CONVERT | WEDNESDAY, OCTOBER 27, 2010
- Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2 WEBBIQUITY SMM | TUESDAY, MARCH 6, 2012
- Why your business must own its content THE WAY OF THE WEB | TUESDAY, JANUARY 22, 2013
- Facebook vs LinkedIn – Is a Public Company Better? JEFF KORHAN | SUNDAY, MAY 20, 2012
- Finger-Pointing, Self-Righteousness And Middle Fingers TWIST IMAGE | WEDNESDAY, DECEMBER 19, 2012
- Ads Worth Spreading TWIST IMAGE | FRIDAY, MARCH 2, 2012
- The Death of Traditional Book Publishing | Spin Sucks SPIN SUCKS | WEDNESDAY, AUGUST 25, 2010
- Self-Promotion And Self-Loathing In The Digital Age TWIST IMAGE | WEDNESDAY, OCTOBER 10, 2012
- Are You Wasting Facebook Business Opportunities? SMALL BUSINESS MAVERICKS | FRIDAY, MARCH 16, 2012
- The Simple Guide to the Facebook Insights Tool SOSHABLE | SATURDAY, NOVEMBER 5, 2011
- Win a Copy of The Facebook Marketing Book ARI HERZOG | SUNDAY, FEBRUARY 6, 2011
- Forget Increasing Twitter Followers or Facebook Fans – Be Meaningful Instead ARI HERZOG | FRIDAY, JUNE 25, 2010
- The Face Of Facebook TWIST IMAGE | TUESDAY, FEBRUARY 28, 2012
- Social Subscribe – Why Facebook Likes Do Matter CONVINCE & CONVERT | TUESDAY, JUNE 19, 2012
- Generating B2B Leads on Facebook KOKA SEXTON | WEDNESDAY, NOVEMBER 28, 2012
- How To Suck At Facebook: A Beginner’s Guide JOEY STRAWN | MONDAY, JANUARY 24, 2011
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