Did You Know? There is a Simple Version of Wikipedia
FEBRUARY 17, 2016
I bet you didn’t know that there is a simple version of Wikipedia, the popular online encyclopedia. While we certainly are familiar with the more technical side of Wikipedia, if you replace the “en” in the Wikipedia URL of any entry with “simple”, you will get the “simple” version of that entry. And easier to read? Now you know.
7 Effective Call-to-Action Examples and Why They Work
JULY 4, 2013
Wikipedia defines a call-to-action this way: A call to action, or CTA, is a banner, button, or some type of graphic or text on a website meant to prompt a user to click it and continue down a conversion funnel. LinkedIn , for example, uses customer testimonials to show the importance of growing your professional network. More Call-to-Action Examples and Resources. social media.
33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far
AUGUST 28, 2012
How to create and edit articles for Wikipedia by Web Ink Now. ** 5 STARS. Wikipedia is one of the most popular sites on the web, so getting exposure there is incredibly valuable. David Meerman Scott explains how to properly write for Wikipedia here. 101 Examples of Social Business ROI by Dachis Group. How do we demonstrate the ROI of social efforts? by MarketingProfs.
20 Top Twitter Monitoring and Analytics Tools
APRIL 26, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. How is your brand perceived? Wide reach. Direct feedback.
Real-Time News Curation - Types And Real-World Examples
SEPTEMBER 24, 2010
Print this article Real-Time News Curation - The Complete Guide Part 3: Types And Real-World Examples Whats more important? So this is by no means an attempt to rank or highlight the best out there, but only a dutiful report of what I have found during my investigation and I am very eager to discover more great examples to expand this collection. Types of Curation 1. magazine in 2006.
Six Links Worthy Of Your Attention #202
MAY 3, 2014
But few parents take this to the extremes that Blair McMillan and Morgan Patey did, living in the eighties for a year (one other notable example is the BBC documentary Electric Dreams , where a family gets a year''s technology each day, taking them from 1970 to 2000 in a month). And it was my first true experience really using Wikipedia , which, despite its flaws, was an amazing tool for an independent researcher, writer, even back in 2003. And, I having received, I also gave: I wrote a good chunk of the Feathered Dinosaurs article, at Wikipedia. wikipedia. Me too."
Why SEOs Need to Pay Attention to Freebase
OCTOBER 14, 2013
And Freebase, as well as Wikipedia and a host of other sources, make up the Knowledge Graph. Let’s take, for example, a search for my name, Bill Hartzer, over at Bing.com: Click on the image above to see a larger version of it. Among other things, it’s much easier (at least for now) to contribute to Freebase than it is to contribute to Wikipedia.
7 Worst Mistakes That Are Eating Up Your Content Marketing Success
OCTOBER 19, 2015
Ignoring Your Customer’s Questions: Ask yourself what could your target audience want to know—not from About.com or Wikipedia—but from you and you only? For example, if your business provides auto-repair service to customers, you may write about the latest car event, which is fine. Despite that, few organizations have it really figured out when it comes to content marketing.
Why the Web is NOT the source of knowledge
SEPTEMBER 27, 2012
If you just take Wikipedia as an example - entries are constantly changing, facts are evolving, different views on one subject are linked to by an article. Social Media wikipedia social media social web conversational marketing google making us stupid sharing knowledge web internetThe Web has been great for sharing knowledge but therein lies a problem for me. Knowledge is not static, knowledge is not singular, knowledge is not permanent and that is why I feel social media has been an even greater contributor to knowledge. Let me explain this random thinking!
Blog Topics: How to optimize content for topics versus keywords
JUNE 6, 2016
You’d write one piece of content about the topic ‘ticket prices in sports stadiums’ Have a look at articles on Wikipedia. For example, if I put in ‘blog topics’ I see keywords like: Blog ideas. ** Revised on 7th of June. Did you know that the average length of content in the top 10 search results is over 2,000 words? Why is that? Get it? Topic generator.
Does Google Freshness Update Make Online Reputation Management More Difficult?
NOVEMBER 14, 2011
Unfortunately a recent example that illustrates this concept in action is Joe Paterno and the terrible events that allegedly took place at Penn State. While the #1 and #2 organic listings are still a general bio and a Wikipedia page, the news onebox at the top and all eight listings under the embedded image results are related to the scandal. How It Works. What You Can Do.
Augmented Reality for PR and Marketing Pros
SEPTEMBER 20, 2012
realized as we chatted, I spend a lot of time showing examples of this cool new trends when I speak, but I’ve never shared it with you. Augmented reality, according to Wikipedia, is: a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data. Some Examples.
Writing tricks for content marketers
AUGUST 19, 2014
For example: Old style: Download Facebook Messenger now! Photo credit: Wikipedia). For example, having “cooking” “cooks” and “cookery” on the same post could get lower ranking than just using just one of those variants. Time was you only had to worry about writing for the human eye and sometimes for the ear. Good headline writing has long been an art form. Related articles.
How Rich Answers Provide a New Approach to SEO
Convince & Convert
NOVEMBER 30, 2015
Let me start by showing you an example. This is an example of a result where Google provides the answer directly. Some include images, such as the example shown above, and others don’t. For further reference, here is an interesting example of a chart in response to the query, “What is the population of Russia?”: Image via BigStockPhoto.com. Tables.
The Superhuman Guide to Keyword Research & Competition Analysis
NOVEMBER 12, 2013
It’s always better to start this kind of thing with examples so let’s go ahead and pick a niche. I’m going to pick the learn guitar niche, as it has a large audience and I do actually want to improve my guitar-playing skills so it’s an industry that has been on my mind. They’ve racked up close to 15,000 views so far and there are hundreds of posts to read.
Content Creators: Enough with the Boring
FEBRUARY 23, 2015
For example, according to Wikipedia , content is: …information and experiences that provides value for an end-user/audience in specific contexts…something that is to be expressed through some medium, as speech, writing or any of various arts. By Lindsay Bell Content. Those of us who work in digital marketing and communications instinctively know what the word means. Go on.
The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor
MARCH 30, 2016
There’s no perfect solution for tracking all activity for a campaign but you can do it based on a combination of a number of factors, for example: Hashtag – Hashtags will not be used for all mentions and for all platforms but it’s a great way of isolating traffic. For example, imagine being able to catch some negative press before it reaches the masses! Sales Leads.
“I Don’t Know What an API Is, and at This Point I’m Too Afraid to Ask”
NOVEMBER 2, 2016
Schedule a 3 hour Wikipedia self-study session this evening. An example JSON blob for a single day, showing all of those dimensions would look like: Don’t worry about entirely understanding all the curly brackets and colons. Working in an industry that is even remotely technical means acronyms. A lot of them. Hear it once on a podcast? Probably not important. Twice from a peer?
Using word clouds in communications analysis
AUGUST 13, 2012
According to Wikipedia a word cloud is a visual representation for text data, typically used to visualize free form text. For example if a respondent repeats the question asked in the answer (as is frequently the case) you can’t suppress those words which often gives an inaccurate representation of key words. It’s so very simple, yet so very useful. Do you use word clouds?
Top 6 Ideas for Incredible Viral Content for Social Media.
Techipedia: Tamar Weinberg
JANUARY 28, 2010
Some examples follow: What are Your Chances of Surviving a Zombie Apocalypse? Examples include: Instant Domain Search (with its AJAX glory) Website Monitoring Tests Think about it this way: MyBlogLog has a widget , statistics, and a community. Here is an example of each: As you can tell, both of those instructional videos work quite well. Viral content is what people look for.
So Slang: dictionary of street terms
MARCH 17, 2012
Some examples: Bazinga! A catchy phrase to accompany your clever pranks. Image via Wikipedia. There’s a free online resource to check out the real defnition of slang words and street terms. It’s contributed to and edited by thousands of people online who add their own meanings to millions of words. As popularized by Sheldon Cooper ( The Big Bang Theory ). Bazinga!
How to Create a Social Thought Leadership Presence for the C-Suite
DECEMBER 13, 2016
As such, as well as a complete profile meaning an individual is more likely to appear in search results actually on LinkedIn – it has a knock on impact on Google searches too, even ranking higher than a Wikipedia entry. If you’re looking for examples who stand out, I follow a few who are good value. With @NASDAQ 's @Machiz doing a @facebook live to talk about @thrive.
Owned vs. Earned Media: Measuring the ROI
SEPTEMBER 28, 2011
Forrester has a really simple chart that shows you the media type, definition, examples, the role, benefits, and challenges. I’m not a paid media expert so I’ll leave that segment to those who are. Earned media, according to Wikipedia is: Favorable publicity gained through promotional efforts other than advertising. Earned So where did that leave us? Earned Media.
Seven Marketing Mistakes That Are Waaaaaay Too Common
NOVEMBER 24, 2015
Explained by the almighty Wikipedia : [Survivorship bias] is the logical error of concentrating on the people or things that “survived” some process and inadvertently overlooking those that did not because of their lack of visibility. For example, if your niche is business-centered then LinkedIn might be your platform. By Karol Krol. really mean it! The Solution.
Gamification: Why Play?
JUNE 19, 2012
According to Wikipedia, gamification “is the use of game design techniques, game thinking and game mechanics to enhance non-game contexts. Take Foursquare as an example. small example. Have you seen any great examples of gamification recently? Tweet A couple of weeks ago, I wrote a blog post about how people spend their time online. Benefits of gamification. Sushi.
The Ripple Effect of Blogging: Inbound Marketing is Not Enough to Exist
JULY 14, 2011
When looking up the definition, I obviously found an article on Wikipedia defining inbound marketing as indeed just that, I quote: “Inbound marketing is a marketing strategy that focuses on getting found by customers.. So, please forgive me if the recommendations Wikipedia says David Meerman Scott has made, are not entirely correct. Inbound marketing is not about being passive.
SEO Mega-Checklist: 75 steps to increased visibility for your site (infographic)
JUNE 20, 2016
Here’s an example of how you can shorten your URL. Search For Broken Link Building Opportunities on Wikipedia. Look for broken links on the relevant Wikipedia pages and replace them with yours. Getting a backlink from Wikipedia is very good for improving your website’s search engine visibility. Post by Nirav Dave. Capsicum Mediaworks. L et’s be honest. Search SEO
Five models of content curation
APRIL 14, 2011
Let’s run through them quickly, and I’ll point to an example of each from this blog. Here’s another example. My recent 7 Truths about Online Influence post is an example of this, as is my analysis of Quora from a while back. I’d love you to tak a look at this post by Rohit Bhargava: Five Models of Content Curation. We like them a lot.
Search Engine Optimization: Why Image Alt Tags are Important
JULY 26, 2010
Let’s take a look at what Wikipedia says about Alt Tags. Wikipedia explains what an Alt Tag really is: “The alt attribute is used in HTML and XHTML documents to specify text that is to be rendered when the element to which it is applied cannot be rendered. Wikipedia actually tells us that Alt Tags are really a Misnomer. Take a look at the alt tag example from NetMechanic.
The 21 Best Content Curation Tools
FEBRUARY 21, 2017
Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). Expert summary compilations (example: Soulati Media ). Expert interview roundups (example: iDigic ). Discover, review and curate content from blogs, news sites, Google Plus, Facebook, Amazon, Ebay, YouTube, Twitter, Flickr, Instagram, Wikipedia, or any RSS feed.
In-House Counsel Use of Social Media Survey: An Interview With Greentarget’s John Corey
APRIL 18, 2013
” WIKIPEDIA. Lee Pacchia : “Wikipedia usage is up. Don’t tell me that in-house lawyers are using Wikipedia to do their work? They’re not looking up terms of art in Wikipedia that they’re supposed to know already, are they?” The last couple of years, the Wikipedia issue has raised more questions. WHAT IS AN INVISIBLE USER?
The Most Overused Buzzwords and Marketing Speak in Press Releases
JUNE 29, 2010
So I searched PRWeb ’s press release archive for a selection of overused terms, buzzwords and marketing speak using a “site:prweb.com” search on Google, for example: I opted for Google over PRWeb’s internal search because internal search results are not typically very good. Tim – “low hanging fruit is a great example of overused meeting speak, thanks. Drives me nuts.
How to Use Facebook for Business and Marketing
Techipedia: Tamar Weinberg
MAY 5, 2010
Share the 10OFF discount code for everyone, for example. Hootsuite , for example, has multiple tabs that highlight their social involvement elsewhere on the web. Take MySpace as just one of many examples of an online property that become too comfortable with its “space. felt the same way for your rushImprint example (but that might not be the opening page).
Social Proof or Social Spoof?
NOVEMBER 3, 2011
Social proof, also known as informational social influence, is a psychological phenomenon where people assume the actions of others to reflect correct behavior for a given situation…The effects of social influence can be seen in the tendency of large groups to conform to choices which may be either correct or mistaken; a phenomenon sometimes referred to as herd behavior (source: Wikipedia ).
Craft a Writing Style Guide for Your Website
MARCH 7, 2016
For example which will you use: The United States of America, the United States, the US, USA, U.S.A.? You may want to consider including some examples of Do’s and Don’ts and pieces that reflect the style you want. For example, you wouldn’t expect a fashion blog to include footnotes. Have you ever heard someone refer to content as “noise”? Want onboard?
Why Can’t We Define Public Relations?
FEBRUARY 14, 2012
Our industry, for a very long time, has used media relations as the example when describing what we do because it’s tangible. [LONG POST ALERT!]. By way of illustration, let’s summarize that conversation for a minute. Gini Dietrich took issue with a post by Steve Cody on Inc. where she believes his definition of PR is too narrow. But it’s doing us a huge disservice. Enter PRSA.
List of 12 Top Social Media Podcasts in 2012
JANUARY 21, 2012
For example, this episode had my mouth out of synch with the words and took Gary hours to correct. Do you want to know the best social media podcasts for you or just want to increase your podcast listening around Facebook, Twitter, social media, online communities and so on? Here is a list I came up with – you might have more social media podcasts to add to the list. Snack as thy will.
Monday Roundup: Moving Forward
AUGUST 26, 2013
Bryce uses the examples of Weight Watchers, SiriusXM, and Encyclopedia Britannica to illustrate why sacrificing some revenue by offering a free product to compete with services such as FitBit, Pandora, and Wikipedia can contribute to companies moving forward rather than behind. 4. Life is good, right? Image: Steve Worsethandetroit via Flickr, CC 2.0. Enjoy! 1.
The Ultimate Guide to Keyword Research
JUNE 20, 2011
Terms like Facebook, Marketing, Forex and eBay are examples of this. Examples of Body keyphrases could be Facebook Banners (surprisingly popular), Online Marketing, Forex News and eBay Motors. Examples of tail keyphrases include Online Marketing Expert San Diego and Forex Trading Software Online. Little-Known Way to View Wikipedia’s Analytics. Wikipedia Analytics.
The State of Link Building 2016: What I Learned Manually Analysing 1,000 Search Results
JUNE 22, 2016
For example, I recently sent 1,000+ clicks to various search results (from around the world) to see if an increased click-through rate (CTR) would influence search engine rankings. The links come from sources like: Wikipedia external links. Do private blog network’s still work? Does a higher word-count help your pages rank better? Did Glen really spend 60 hours on this article?