Keyhole.co

NOVEMBER 21, 2023

In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience. Analysis of Apple’s social media accounts As a top player in computers, laptops, and mobile devices, Apple has millions of followers across its social media accounts. million LinkedIn: 17.6

Social Media 59

Social Media Strategy Apple iPhone 59

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses.

Strategy 123

Strategy Brands Content UGC 123

Oktopost

MARCH 15, 2021

We’re working from home, live streaming classes and get-togethers, and shifting even more of our social lives onto social media. For B2B marketers, the big news about the pandemic-inspired social media renaissance isn’t about vibing on TikTok, but about what’s been happening on LinkedIn.

B2B 136

B2B Social Media Strategy LinkedIn 136

Social Media Network Marketing

FEBRUARY 27, 2024

In today's rapidly evolving digital landscape, staying ahead of the curve is essential for businesses looking to make an impact on Social Media. Video Dominance: Short-form videos have emerged as a powerhouse in social media marketing, with platforms like TikTok leading the charge.

Trends 56

Trends Social Media Meme Authentication 56

Keyhole.co

JANUARY 20, 2024

Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty.

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

OCTOBER 23, 2019

Brand loyalty will build ambassadors and help you retain customers long term. This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. What is brand loyalty and why is it important?

Loyalty 88

Loyalty Brands How To Discount 88

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase.

Retail 104

Retail Social Media Brands Tips 104

Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. We’ll also explore the best Facebook Messenger marketing strategies for 2023. So, whether you’re just getting started with Facebook Messenger or looking for new ways to improve your strategy, this one’s for you!

Strategy 118

Strategy Facebook Marketing FAQ 118

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior.

Social Media 142

Social Media Meme HootSuite Influencer 142

Likeable

AUGUST 13, 2020

You may think that social media and email are at opposite ends of the marketing spectrum, and even that they’re “rivals,” but that actually isn’t true! Neither one diminishes the effectiveness of the other—in fact, if both are done correctly, they can absolutely work together to drive leads and build brand loyalty. There are 3.73

Social Media 144

Social Media Marketing Loyalty ROI 144

Ignite Social Media

MAY 6, 2019

The loyalty phase of the customer journey keeps your best customers coming back for more. Paid social media is one way to give attention to this most-deserving audience to maintain what has become an important business relationship. For the best results, be sure events are tracked (note: avoid using automatic events).

Loyalty 86

Loyalty Construction Conversation Data 86

Sprout Social

JUNE 14, 2022

Looking to tap into the marketing strategy that gets 4x more open rates than email? Marketing by SMS has several advantages over other mobile marketing strategies like email marketing and push notifications. Transactional SMS marketing messages are sent in response to an event or action. Build customer loyalty.

SMS 107

SMS Strategy Marketing How To 107

Sprout Social

FEBRUARY 15, 2024

In general, audience engagement, and social media engagement in particular, isn’t easy to come by. Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following.

Engagement 105

Engagement Tips Loyalty Metrics 105

Buffer Social

JULY 18, 2023

You’ve probably seen social media marketers boasting these kinds of results on Instagram. Their strategies can help you grow your online business to unimaginable heights. We go into how top social media managers achieve tremendous growth for their clients’ businesses on social media.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Sprout Social

JUNE 17, 2021

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. For businesses wondering when to start making greater investments in social, the time is now. Not convinced?

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Statistics Social Media Marketing Survey 145

Sprout Social

JANUARY 26, 2021

So instead of trying to anticipate the next big thing for 2021, we’re going in the opposite direction and sharing what not to do on social media based on what we learned in 2020. From taking a stand on current events to embracing the rise of TikTok, here are six things to keep in mind when executing your 2021 social strategy.

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Social Media Metrics Data Team 143

The Realtime Report

NOVEMBER 16, 2022

Social Media. In today’s world, social media is essential for business success. However, more than simply having a social media presence is required. To take advantage of the benefits of social media, businesses need to be actively engaged with their followers. Create A Website And Blog.

Tips 182

Tips Marketing Loyalty Hotels 182

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

AUGUST 16, 2023

It was a scene out of futuristic fiction—a decades-old bank collapsing mere hours after a social media post went viral. In what was supposed to be a non-event, Silicon Valley Bank (SVB) announced they were selling securities to raise capital. Soon, subsequent Tweets questioning the health of SVB went viral.

Social Media 74

Social Media Banking Brands Sentiment 74

Socialmedia.biz

JULY 8, 2020

Social media marketing is way more than posting a pretty picture and watching the likes roll in. Done correctly, social media marketing can build brand loyalty and, ultimately, drive sales. Done correctly, social media marketing can build brand loyalty and, ultimately, drive sales.

Social Media 179

Social Media Tips Hashtag UGC 179

Social Media Strategies Summit

NOVEMBER 30, 2022

hours on social media. Brand stories help otherwise faceless organizations build an emotional connection with their audience, leading to higher engagement, loyalty, and sales. They don’t just want you to mention these events; they expect action. Sign up for one of our upcoming social media conferences.

Campaign 304

Campaign Brands Influencer Collaboration 304

The Realtime Report

FEBRUARY 15, 2024

Edutainment Takes Centre Stage: The Rising Trend from CES 2024 and Its Impact on Social SEO By Kait Shiels CES never fails to infuse the new year with excitement as it unveils technological innovations and trends poised to power 2024. But how does this translate into social media?

SEO 103

SEO Trends Education Embedding 103

Webbiquity SMM

FEBRUARY 16, 2021

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone.

B2B 259

B2B Examples Company Instagram 259

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media. They don’t want to be sold to.

Social Media 220

Social Media Meme Advertising Strategy 220

Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. A post shared by Sprout Social (@sproutsocial). What is a “meet the team” social media post?

Meeting 98

Meeting Team Social Media How To 98

Sprout Social

SEPTEMBER 14, 2020

Any social media manager will tell you part of the job is learning how to deal with and adapt to the unexpected. In 2020 alone, social marketers have had to pivot from their original strategies to deal with both a pandemic and nationwide protests. Images and video are a must-have for engaging social followers.

Strategy 145

Strategy Marketing Sports Team 145

Sprout Social

FEBRUARY 1, 2021

In a socially distanced year, businesses witnessed firsthand what a crucial role social media plays in connecting brands with their customers. For some brands, 2020 was all about trying new things on social, while others prioritized engaging the communities they’d already built. You’ll embrace a more strategic role.

Social Media 137

Social Media Social Media Management Marketing Communities 137

Keyhole.co

NOVEMBER 8, 2023

By now, pretty much all businesses know the importance of social media. Worldwide, there are nearly 5 billion social media users. Social media compliance sounds easy. In this article, we’ll explore 8 important lessons about social media compliance – but first, what exactly is it?

Social Media 52

Social Media Policies Guidelines Privacy 52

agora pulse

DECEMBER 11, 2020

Consider integrating email marketing and social media to make your campaigns stronger and richer. A strong social media strategy can help your clients or company reach an impressive list of goals. But you can amplify your efforts by linking social media with another powerful channel: email marketing.

Campaign 150

Campaign Social Media UGC Marketing 150

Keyhole.co

FEBRUARY 9, 2024

As of late 2023, Facebook is the most widely used social media platform in the world. Why wouldn’t you want to market your business on the biggest social media platform out there? There are things like paid ads, or if you’re not looking for paid sponsorships, you can opt for numerous free promotional strategies.

Strategy 52

Strategy Facebook Marketing Groups 52

Keyhole.co

FEBRUARY 16, 2024

It is particularly essential for busy social media marketers who value their time. Keep reading and find your perfect tool and strategies to analyze YouTube competitors and outrank them. Simply put, it gives you a clear understanding of how your competitors perform on the platform, what strategies they apply, and when exactly.

Analysis 52

Analysis YouTube Tools Strategy 52

Oktopost

NOVEMBER 14, 2022

Influencer marketing is one of the most powerful strategies that could be done for your business. It helps you reach out to a wide range of people, generate new prospects, foster connection with your audience, increase brand loyalty, and of course, B2B’s ultimate metric — get sales. What is influencer marketing strategy?

B2B 69

B2B Influencer Strategy Industry 69

Social Media Marketing

DECEMBER 16, 2019

Social media gives an amazing asset to outreach: Companies can share stories, talk about occasions or offers, or examine solutions or services with intrigued clients or potential customers. Private businesses or new companies can procure immense benefits by simply improving their social media presence.

Small Business 141

Small Business Social Media Engineering Consultant 141

Buffer Social

MAY 17, 2023

In this article, we will explore the ins and outs of social media collaboration, its effectiveness, real-life examples, and how to approach a potential collaboration to maximize its potential. What is social media collaboration? What are the benefits of social media collaborations?

Collaboration 93

Collaboration Social Media Project Reputation 93

Sprout Social

APRIL 15, 2020

As brands planned their strategies, they could not have predicted the way COVID-19 has quickly swept up global markets and conversations. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan.

Strategy 142

Strategy Metrics Hubspot Retail 142

Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? It was only a small part of a social media RTM strategy that Oreo had decided to implement. The social media discourse could have swayed against ASOS quickly.

Strategy 125

Strategy B2B Marketing Conference 125

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. Unbelievable turnout (more than 260) for a first-time event, and tremendous kudos to Fred Von Graf , who organized it practically solo. Awareness, Sales, or Loyalty? Because tools will change.

Social Media 167

Social Media Strategy Consultant Conference 167