| | | Jeff Korhan | | Engineering | 195 articles |
| Page 1 of 2 | Previous | Next | JEFF KORHAN MARCH 18, 2013 Memorable Marketing Content is Original, Fresh, and Personal Google Authorship in particular, as well as the periodic freshness updates by the search engine giant, all suggest otherwise. The practice of repurposing marketing content across multiple channels seems to be not only acceptable, but one that many online marketers encourage. Is repurposing markting content really a good idea on a web that is rewarding original work? . Be Your Memorable Self. | JEFF KORHAN AUGUST 31, 2012 Why Isn’t Your Business Blogging? By consistently publishing fresh content to your blog, you are serving both your customers and the search engines that will help you find new ones. As a consumer yourself, wouldn’t you like to have easy access to fresh updates concerning the products and services you regularly use? Your customers are no different. Customers have been conditioned to expect answers whenever they need them. | | | | | | | JEFF KORHAN OCTOBER 18, 2010 QR Codes LIKE Your Facebook Page - Jeff Korhan Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « How Sharing is Redefining Business and Marketing | Main | Actions that Engage » October 18, 2010 QR Codes LIKE Your Facebook Page QR Codes will play a significant role in the future of social media marketing. What's not to like about that? | JEFF KORHAN APRIL 22, 2012 Manipulate Google at Your Own Risk If you are using SEO tactics to deceive your audience, you will not only irritate and lose them, you will encourage Google to minimize your site in search engine rankings. In your real life you are a stand up guy or gal who would never consider misleading anyone. If that is true, then why are so many marketers still using the SEO manipulation tactics of old to trick Google into ranking their site more highly? The word on the street is this is becoming increasingly risky because Google is going to be coming down hard on sites that are still gaming the system. Inflated Keyword Density. | JEFF KORHAN MAY 20, 2012 Facebook vs LinkedIn – Is a Public Company Better? This is unfortunate because with their massive database of contextual social data, Facebook has the potential to be the most desirable search engine in the world! If they do this, you can be sure I’ll be buying more shares of Facebook, because they will finally be giving us what we have been waiting years for – a social search engine to tap into the wisdom of our friends. | JEFF KORHAN SEPTEMBER 22, 2011 Facebook Page Comments Go Public Another reason you should love all comments is that traffic sends a signal to Google and the other search engines that gets your content ranked higher. Today Facebook announced new changes at their f8 conference. There is always a lot of hoopla and excitement associated with this annual event, though I’ll reserve my comments for later. My ongoing promise to you is to not just report the news – but to give you a thoughtful perspective on what it means for your small business. Technology is like a shiny new toy that creates a great deal of excitement. We all get that. | | | | | | | | | -
JEFF KORHAN | WEDNESDAY, OCTOBER 6, 2010 How to Back-Up Your Facebook Information - Jeff Korhan Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Business Referral Tracking | Main | Facebook Applications Dashboard » October 06, 2010 How to Back-Up Your Facebook Information Today Facebook announced three very interesting and useful features. First, you now have the ability to download ALL of your Facebook content - photos, videos, posts. the works! They also launched a dashboard to help you manage your connected applications, which I will cover in tomorrow's post. the works! MORE >> -
JEFF KORHAN | MONDAY, JUNE 18, 2012 10 LinkedIn Tips for Growing Your Business If this is done properly, you can have those links attached to your chosen keyword phrases, thereby further enhancing your search engine optimization (SEO) both within LinkedIn and on the open web. This original article by Jeff Korhan (now updated) was published earlier at Social Media Examiner. Why should you use LinkedIn for networking? With 161 million business members, and a reputation as a trusted network , LinkedIn may be the most powerful business networking service both now and moving forward. How are you using LinkedIn to grow your business? 3: Tag Your Skills and Expertise. MORE >> -
JEFF KORHAN | FRIDAY, OCTOBER 26, 2012 3 Ways Content Marketing Makes Every Business Better If so, then your perspective is relevant – one that both your community and the search engines that serve them want to know more about. One of the reasons many businesses do not create and publish online content to serve their communities is the assumption it has already been done. This false assumption ignores the fact that most problems are chronic and original perspectives are the only way to slowly break them down to develop sustainable solutions. There are 3 ways online content marketing will make every small business better. 1 – Everyone Makes a Unique Contribution. MORE >> -
JEFF KORHAN | MONDAY, MARCH 11, 2013 Google+ Goes Big and Bold 3 – Identity Engine – Of course, while you are there, check your content for accuracy and completeness, taking the time to add links to published content from other places on the web. As an identity engine, Google+ will continue to be one your best opportunities to help the search optimization of your online presence. 4 – Social Search Engine – Having your Google+ reviews and +1 shares readily accessible at the top of your about page is no accident. It is clear that Google+ is not sitting back waiting to see what Facebook does next. What’s New. MORE >> -
JEFF KORHAN | SUNDAY, OCTOBER 9, 2011 How the Facebook Contextual Engine Can Grow Your Business Facebook is building a contextual search engine that will readily tell your story and connect you with new social and business opportunities. The Facebook contextual search engine is a database that is comprised of content that is derived from what you share with it. The contextual engine does the rest by helping to connect you with those that are most ideally aligned with you – both personally and professionally. If you really want to learn how the Facebook contextual engine is working, take a closer look at the “false positives.” One more thing. MORE >> -
- Two Essential Social Media Marketing Practices JEFF KORHAN | TUESDAY, FEBRUARY 1, 2011
- Social Marketing is Getting Personal JEFF KORHAN | SUNDAY, DECEMBER 12, 2010
- How to Prepare Your Business for Social Search JEFF KORHAN | MONDAY, JULY 4, 2011
- 3 Essential Small Business Writing Practices JEFF KORHAN | FRIDAY, DECEMBER 28, 2012
- 4 Ways to Clean Up Your Site for SEO JEFF KORHAN | SUNDAY, JULY 31, 2011
- Why Isn’t Your Business Blogging? JEFF KORHAN | FRIDAY, AUGUST 31, 2012
- Is Social Media a Left or Right Brain Activity? - Jeff Korhan JEFF KORHAN | FRIDAY, MARCH 26, 2010
- 5 Ways to Make Your Blog Posts Outstanding - Jeff Korhan JEFF KORHAN | TUESDAY, OCTOBER 5, 2010
- When Users are Not Customers JEFF KORHAN | SUNDAY, SEPTEMBER 16, 2012
- How Blogging Converts Relevancy into New Business JEFF KORHAN | WEDNESDAY, MARCH 9, 2011
- Creating Addictive Marketing Content JEFF KORHAN | WEDNESDAY, JANUARY 18, 2012
- Social Media Etiquette: Always Bring a Gift - Jeff Korhan JEFF KORHAN | WEDNESDAY, JUNE 9, 2010
- The Cardinal Rule of Content Marketing JEFF KORHAN | WEDNESDAY, DECEMBER 7, 2011
- The 3 Step Cure for Writer's Block JEFF KORHAN | SUNDAY, MAY 8, 2011
- Google+ for Small Business: An Interview with Chris Brogan JEFF KORHAN | THURSDAY, JANUARY 26, 2012
- Say Goodbye to Little White Marketing Lies JEFF KORHAN | TUESDAY, NOVEMBER 29, 2011
- QR Codes for a Good Cause JEFF KORHAN | TUESDAY, OCTOBER 26, 2010
- How You Can Grow Your Business with QR Codes JEFF KORHAN | SATURDAY, FEBRUARY 26, 2011
- Facebook Groups Simplified - Jeff Korhan JEFF KORHAN | MONDAY, OCTOBER 11, 2010
- Personalize Your Small Business Marketing JEFF KORHAN | SUNDAY, JUNE 27, 2010
- Social Media and Small Business Marketing to Older Adults - Jeff. JEFF KORHAN | SUNDAY, AUGUST 29, 2010
- Your Interactive Expertise Distribution Site JEFF KORHAN | SUNDAY, JUNE 26, 2011
- Tall Tweets for Tweeting Longer than 140 - Jeff Korhan - New Media. JEFF KORHAN | TUESDAY, NOVEMBER 2, 2010
- Getting Started with Social Media - A Small Business Checklist. JEFF KORHAN | SUNDAY, AUGUST 8, 2010
- Still Don't Get Social Media? Try This - Jeff Korhan JEFF KORHAN | FRIDAY, SEPTEMBER 3, 2010
- 2011 - The Year of Relevance JEFF KORHAN | MONDAY, DECEMBER 13, 2010
- Your Conditioned Collaboration with Facebook JEFF KORHAN | TUESDAY, DECEMBER 14, 2010
- Social Search is Taking Shape as Expected JEFF KORHAN | THURSDAY, FEBRUARY 17, 2011
- A Social Networking Theory - Jeff Korhan JEFF KORHAN | SUNDAY, AUGUST 15, 2010
- SEO for The Common Man JEFF KORHAN | MONDAY, JANUARY 9, 2012
- High Value Content Marketing JEFF KORHAN | TUESDAY, MARCH 22, 2011
- How Google is Like A Third Grader JEFF KORHAN | SUNDAY, JANUARY 15, 2012
- It’s Only a Matter of Time JEFF KORHAN | TUESDAY, AUGUST 23, 2011
- Typepad vs WordPress – Pros and Cons JEFF KORHAN | MONDAY, MAY 30, 2011
- How Facebook is Humanizing Search JEFF KORHAN | THURSDAY, OCTOBER 14, 2010
- Locate Your Friends with Facebook Places - Jeff Korhan JEFF KORHAN | WEDNESDAY, AUGUST 18, 2010
- Productivity Simplified JEFF KORHAN | SUNDAY, SEPTEMBER 26, 2010
- Want To Be A Small Business Celebrity? - Jeff Korhan JEFF KORHAN | WEDNESDAY, SEPTEMBER 1, 2010
- How Often Should I Blog? - Jeff Korhan JEFF KORHAN | SATURDAY, SEPTEMBER 11, 2010
- Google vs. Facebook and Your Small Business Marketing JEFF KORHAN | TUESDAY, NOVEMBER 9, 2010
- Small Business Lessons from the BP Flap JEFF KORHAN | SUNDAY, JULY 25, 2010
- Wajam is Social Search JEFF KORHAN | TUESDAY, JULY 5, 2011
- Google Search Plus – A New Game Changer JEFF KORHAN | FRIDAY, JANUARY 13, 2012
- Thank You Small Business Readers JEFF KORHAN | THURSDAY, AUGUST 19, 2010
- Blog Title SEO - Jeff Korhan JEFF KORHAN | MONDAY, OCTOBER 4, 2010
- How to Encourage Social Media Sharing JEFF KORHAN | MONDAY, OCTOBER 25, 2010
- The Bright Side of Losing Social Media Privacy JEFF KORHAN | SUNDAY, AUGUST 22, 2010
- Social Media Success Happens JEFF KORHAN | MONDAY, JULY 12, 2010
- Using Social Media to Enhance Your Sales Process - Jeff Korhan JEFF KORHAN | FRIDAY, OCTOBER 29, 2010
- Quality Online Content is Not Enough JEFF KORHAN | MONDAY, JUNE 27, 2011
- Start with Listening to Your Customers JEFF KORHAN | TUESDAY, JULY 19, 2011
- Will Google+ Be an Email Killer? JEFF KORHAN | MONDAY, JULY 18, 2011
- Social Media Is Not A Business Fantasyland - Jeff Korhan JEFF KORHAN | WEDNESDAY, AUGUST 11, 2010
- A Social Media Friendly Small Business File Tagging System - Jeff. JEFF KORHAN | TUESDAY, AUGUST 17, 2010
- How Sharing is Redefining Business and Marketing - Jeff Korhan JEFF KORHAN | MONDAY, OCTOBER 18, 2010
- Is Your Marketing Content Evergreen or Floral? JEFF KORHAN | MONDAY, MARCH 28, 2011
- Lead Your Small Business or Risk Irrelevance JEFF KORHAN | THURSDAY, JANUARY 20, 2011
- Whole Lotta Sharing Going On JEFF KORHAN | WEDNESDAY, JULY 6, 2011
- Fusing is Confusing: How To Uncomplicate Your Marketing - Jeff Korhan JEFF KORHAN | TUESDAY, SEPTEMBER 7, 2010
- What Your Business Needs to Know About Social Graphs JEFF KORHAN | THURSDAY, JANUARY 27, 2011
- Seductive Social Media - Jeff Korhan JEFF KORHAN | TUESDAY, AUGUST 24, 2010
- Small Business Marketing Talk - #8 JEFF KORHAN | TUESDAY, JULY 6, 2010
- How Social Media is Revolutionizing the College Textbook Market. JEFF KORHAN | TUESDAY, AUGUST 10, 2010
- Double Dutch IS Foursquare for Conventions and Events - Jeff Korhan JEFF KORHAN | FRIDAY, JUNE 4, 2010
- My 27 Favorite Blogging Tips - Jeff Korhan JEFF KORHAN | WEDNESDAY, FEBRUARY 17, 2010
- Real-Time Social Media Search Analytics - Jeff Korhan JEFF KORHAN | TUESDAY, JULY 20, 2010
- Tell Me Something I Don't Know JEFF KORHAN | TUESDAY, MAY 17, 2011
- Google+ Pages for Business Are Now Open JEFF KORHAN | MONDAY, NOVEMBER 7, 2011
- A Practical Small Business Use of 2D Codes JEFF KORHAN | THURSDAY, JANUARY 13, 2011
- A Blog for a Long Weekend - Jeff Korhan JEFF KORHAN | FRIDAY, SEPTEMBER 3, 2010
- Personal Experience Drives Your Small Business JEFF KORHAN | FRIDAY, JULY 2, 2010
- You Cannot Be a Little Bit Social JEFF KORHAN | THURSDAY, JULY 22, 2010
- Cross-Collaboration with Social Media - Jeff Korhan JEFF KORHAN | MONDAY, JULY 12, 2010
- Jing is a Powerful Online Visual Communication Tool - Jeff Korhan JEFF KORHAN | MONDAY, AUGUST 9, 2010
- Email Marketing Service MailChimp Likes Facebook - Jeff Korhan JEFF KORHAN | FRIDAY, JULY 9, 2010
- Marketing with New Media in Mind - Jeff Korhan JEFF KORHAN | TUESDAY, SEPTEMBER 7, 2010
- How To Add The New Twitter Tweet Button to Your TypePad Blog. JEFF KORHAN | SATURDAY, AUGUST 14, 2010
- How to Start a Blog - Jeff Korhan JEFF KORHAN | SUNDAY, AUGUST 29, 2010
- SAY What? JEFF KORHAN | TUESDAY, SEPTEMBER 21, 2010
- What's Inside Matters Most JEFF KORHAN | TUESDAY, SEPTEMBER 28, 2010
- Helping Small Businesses Embrace Social Media JEFF KORHAN | WEDNESDAY, JULY 7, 2010
- True Expertise Breaks Through to The Audience - Jeff Korhan JEFF KORHAN | SUNDAY, SEPTEMBER 19, 2010
- Customer Driven SEO Leads You to Their Favorites JEFF KORHAN | THURSDAY, SEPTEMBER 23, 2010
- It's In My Blog JEFF KORHAN | MONDAY, MARCH 14, 2011
- 10 Blog Commenting Strategies JEFF KORHAN | MONDAY, JUNE 28, 2010
- Social Media Observations JEFF KORHAN | WEDNESDAY, JUNE 23, 2010
- Social Media Emotions JEFF KORHAN | MONDAY, JULY 26, 2010
- Lighten Up Your Social Media Life JEFF KORHAN | TUESDAY, AUGUST 3, 2010
- Why You Should Trust the Social Networks JEFF KORHAN | WEDNESDAY, JUNE 2, 2010
| |