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    [Engineering] How to Take Advantage from Mobile Marketing & Location Based Marketing
    Is mobile marketing recently a part of your inbound marketing strategy? More and more people worldwide use mobile devices daily to access the web, to shop and to network on social media sites. Social sites like Twitter, Facebook and LinkedIn have apps out there to make it dump easy to communicate and update the network from the run. To ignore this growing mobile marketing trend could be a very dangerous failure for your business! To get your piece of the pie from this trend the first thing you need to do is to optimize your website and email communication for mobile use! That’s up by 2.2
    [Engineering] comScore April 2013 Search Engine Rankings
    Every month about this time comScore releases the search engine rankings data, and I try to remember report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Think of this more as the “market share” for the search engine industry. percent market share of the search engine industry, which is up 0.2 In April 2013, Google’s web sites were still on top of the search market in the United States. In April 2013, Google had 66.5 percent market share–which is up 0.4
    [Engineering] Search Engine Optimization Tip: Check Your External Links
    It can also result in your site dropping in terms of where it is placed on the search engine rankings. Links are a vital resource for effective search engine optimization, but they can also hurt you if they aren’t good links. Search Engine OptimizationWhen was the last time you checked all of the external links on your web site? Who are you linking out to? Hopefully, check your external links from time to time. You can’t just put them out there and then assume they are always going to work. This can make your site appear to be very unprofessional.
    [Engineering] Contributing to Search Engine Watch and CMSWire!
    I have some exciting news.  I’m now an official contributor to both  CMSWire and Search Engine Watch! I’ve been writing for both of these sites for a few weeks now but I’m finally ready to officially announce it.  If you’re not familiar with these two publications here’s what they are about along with what I’m going to be covering on each one: Search Engine Watch. Search Engine Watch used to be all about Search Engine Marketing and Search Engine Optimization. Now they feature topics such as analytics and social media.
    [Engineering] Search engine marketing and social: why SEO and search engine optimized content are not enough
    In order for your website or other online properties to be found online (inbound marketing), you still need a good search engine optimization strategy. Defining relevant keywords for your business and, more than ever, for your target groups. Relevance is increasingly becoming important in search. Click title to read more
    [Engineering] Search Engine Optimization Tip: Check Your 404 Errors
    This is only one seo tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. In fact, this search engine optimization tip is pretty simple: check your 404 error pages on your website. And if there are links to those 404 errors you can fix the errors and help your search engine optimization. Tags: Search Engine Optimization Google Analytics is not enough. The bottom line.
    [Engineering] Search Engine Optimization and Network Marketing: How to Get More Leads
    In fact, doing so is actually leaning towards search engine spam, and that simply copying someone else’s content was a no-no. The search engines don’t want it, and people don’t want it. One way that a business can bring in more targeted leads is via the internet search engines. In fact, when you are looking for something in particular (perhaps “making money at home or some other keyword phrase), we go to the search engines like and search for it. Learn a little bit about search engine optimization, if you can. Probably not.
    [Engineering] 5 more tips for Search Engine Optimization
    Branding Great Resources Tips Wordpress brand name breadcrumbs search engine optimization search engine optimization tips SEO tips table of contents Wordpress SEO plugins
    [Engineering] FTC Sends Letter to Search Engines Regarding Paid Ads Versus Natural Search Results
    The FTC has sent a letter to many of the major search engines, including AOL,, Bing, Blekko, DuckDuckGo, Google, and Yahoo!, as well as 17 of the “most heavily trafficked search engines that specialize in the areas of shopping, travel, and local business, and that display advertisements to consumers” warning them about making the distinction between paid ads and natural search results. Originally, in 2002, the FTC revised its search engine guidance. The FTC wants to be certain that the search engines make sure consumers are not deceived.
    [Engineering] Search Engine Optimization: Why a Blog is Important
    When talking to business owners about marketing their businesses on the internet, I often get asked about why I always recommend that their online marketing strategy, their search engine optimization efforts, include a blog. Unless your website is informational in nature and is about a historical event, your website content needs to be updated on a regular basis, especially when it comes to search engine optimization. And the search engines will notice, as well. Search Engine Optimization: Why We Still Need Meta Tags Recently, there has been a lot of debate in the.
    [Engineering] Turn Your Brand Into A Commitment Engine
    He has authored three bestselling business books, Duct Tape Marketing , The Referral Engine and his latest, The Commitment Engine. the commitment engine. the referral engine. Episode #345 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. There is a well-worn thought that small business can learn a lot from how big business operates. John Jantsch is one of the people who will flip that notion on its head. Jantsch spends his days helping small businesses grow. Enjoy the conversation. blogging. brand. business book.
    [Engineering] Don’t Pay for Search Engine Submission
    You do NOT have to pay for search engine submission services. There are still companies out there that are selling scamming others with a search engine submission service. But, in fact, if you look at it closely, it’s only a search engine submission service for $75 per year. The notice on the email says the following, which is meant to scare unsuspecting people: Don’t miss out on this offer which includes search engine submission for HALLOWEENCANDYCOUPON.COM for 12 months. Our services provide submission and search engine ranking for domain owners.
    [Engineering] How To Ensure You Rank In The Search Engines
    Ranking in the search engines is not as difficult as some folks might lead you to believe. SEO for Small Business content marketing keywords on-page optimization search engine rankings social media marketing It certainly doesn’t boil down to using all the right keywords with all the right keyword densities. In fact, if you are still counting keyword densities, then there’s a good chance you might fall victim to an algorithm update or complete change in how web pages are ranked. That’s not to say you shouldn’t use keywords at all. I’m not saying that.
    [Engineering] How to show short term social media ROI to your boss?
    To show a short term ROI out from social media is important to keep the activities motivated and long lasting. In the long term social media brings massive branding power as well. How to show short term social media ROI? You need to set up a strategy, which includes a whole set of tasks to get ROI out of social media and other online activities if you want to succeed! Inbound marketing offers this kind of strategy to help you succeed with your revenue goals. Inbound marketing positions you to execute a holistic marketing strategy and measure the results the smart way. Tweet this on Twitter!
    [Engineering] Growth Hacker Marketing And The Rise Of Engineers In Marketing
    These Growth Hackers are engineers, coders and entrepreneurs who don''t know (or follow) the traditional marketing path (because it''s not something they have studied or practiced). In a marketing world of real-time bidding, programmatic buying and more automation tools than you can shake a TV ad at, it would be clever to state that engineers and data are can easily overthrow an advertising system that is archaic, in a world where we understand human nature and what humans are doing online in ways most of us could never have imagined. engineer. To be useful. advertising.
    [Engineering] The Three Pillars of SEO: How Do They Align With Search Engine Processes?
    Implementing efficient SEO campaigns requires a very good understanding of the optimization process itself and how search engine processes work. By learning these core elements, companies can understand how search engines retrieve, index and deliver information, so they can ultimately build strong SEO strategies that bring a huge ROI. The other approach focuses on SEO as a form of computer science, and specifically Information Retrieval, or IR, which is what search engines themselves do. Search engines have grown to understand what a website’s content is all about.
    [Engineering] How Social Media Can Affect Your Search Engine Rankings
    Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Companies that consider themselves “very successful” at search engine optimization are integrating social media into their strategy, whereas, companies that are “not successful” at search engine optimization are not integrating social media into their strategy. How Social Media Can Affect Your Search Engine Rankings.
    [Engineering] Lundon’s Bridge Needs Search Engine Optimization Help
    Search Engine OptimizationI was recently browsing an article on the web that’s currently on the Alexa Hot URLs about the fact that Paris Jackson is now a cheerleader for her high school’s boys basketball team. The article mentions how she has more than 1 million followers on Twitter (no, I’m not following her), so I naturally clicked that link to her Twitter account. Uh, oh! That’s when I saw it. My jaw literally dropped when I saw this: OMG! cannot believe that the link in Paris Jackson’s Twitter account is pointing to
    [Engineering] How to Use IFTTT to Automate Search Engine Optimization Tasks
    Search Engine MarketingIf you have ever worked with an auto scheduler for tweeting , you know how useful they are. Its great to be able to schedule automated tweets to be tweeted at various times during the day, or week without having to be there to tweet the messages. If this, then that. Of course, sometimes this type of automation backfires, like when your plans change, and you’ve been tweeting about having a great time at destination A, while you are posting pictures, and status updates about being at destination B. Setting up an account on Ifttt is fairly easy.
    [Engineering] Search Engine Marketing Manager Job Opening in Mesquite, Texas
    A recruiter friend of mine is currently looking for a Search Engine Marketing Manager. The job opening/position is located in Mesquite, Texas. I’ve listed the details of the position, contact Pam directly if you think you qualify for the position: We are currently searching for a full-time, permanent Search Engine Marketing Manager in Mesquite. – Develop, implement and maintain comprehensive organized search engine optimization recommendations. – Knowledge of Search Engine Optimization, along with all of the associated online analytics tools.
    [Engineering] Throwback Thursday: Altavista Search Engine, Circa 1996
    It wasn’t that difficult to get your web page ranked in most of the search engines, as long as you had a good title tag, meta tags, and the right content on the page. One of the search engines that drove a lot of traffic back then was Altavista. What was your favorite search engine? Search Engines Back in 1996, I was spending my spare time (early mornings and evenings) trying to rank web pages that I built in raw html code. There were no WYSIWYG editors out there, or at least I didn’t have access to any. created websites using notepad and html code.
    [Engineering] comScore December 2012 Search Engine Rankings
    Every month about this time comScore releases the search engine rankings data, and I try to remember report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Think of this more as the “market share” for the search engine industry. comScore, Inc. NASDAQ: SCOR), a leader in measuring the digital world, has released its monthly comScore qSearch analysis of the U.S. search marketplace. Google, of course, remained at the top of the U.S. percent (up 0.1 percentage points) and Yahoo!
    [Engineering] February 2012 Search Engine Rankings
    Every month about this time comScore releases the search engine rankings data, and I report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Think of this more as the “market share” for the search engine industry. comScore, Inc. NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in February with 66.4 Google Sites led the U.S.
  • SOSHABLE  |  TUESDAY, APRIL 10, 2012
    [Engineering] Ways to get More Traffic for your Facebook Page Through Search Engine Optimization
    Here are some tips and ways to attract traffic for your Facebook page through search engine optimization. So, to get started with search engine optimization through social media, make sure you have a fan page on Facebook or Twitter. Updating it regularly, posting fresh content is a great search engine optimization technique and Google loves this king of strategy rather than purchasing back links or posting spam to attract people. Another one of the ways to get more traffic for your Facebook page through search engine optimization is getting links. Create a Fan Page.
    [Engineering] How Social Media Helped Get Top Search Engine Rankings with 2 Hours
    Today, I performed a really simple test to see if Likes from social media type websites could contribute to a top search engine ranking in the search engines. Granted, there are a lot of various factors here to take into account–but after analyzing the results, it appears that social media “likes&# contribute a lot when it comes to search engine rankings. So, what did I do to set up and prove my theory that social media likes contributes to search engine rankings? And yes, I am using some pretty basic Search Engine Optimization Best Practices.
    [Engineering] How To: Remove Paid Links Without Hurting Your Search Engine Rankings
    When it comes to search engine rankings, we all know that one of the major search engine ranking factors is how many links you have to your website. So, if you want to rank well for “red widgets”, then having lots of links with “red widgets” in the anchor text pointing to your site will help your search engine rankings. Especially if those paid links are helping your website’s organic, or natural search engine rankings? Search Engine Ranking Problems. Your website has been penalized in the search engines because of paid links.
    [Engineering] Book Review and Giveaway- The Commitment Engine by John Jantsch
    The Commitment Engine: Making Work Worth It , by John Jantsch. In the Commitment Engine he shows us what commitment really means in a business and a personal sense. In the book he says “A commitment engine business must always ask ‘How can we make what we give away better than what our competitors charge for?’” Want a free copy of the commitment engine? I did get a review copy of the book, but honestly I would have bought it anyway, and in fact I did. It’s making work fun. Psychic ownership. Think about it like this. Maybe not.
  • BILL HARTZER  |  FRIDAY, MAY 28, 2010
    [Engineering] Search Engine Optimization Tip: Check the Whois on Your Domain Name
    This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. For this search engine optimization tip, let us talk about the Whois and the data that it contains. When I’m talking about whois from a search engine optimization perspective, I’m talking about who owns your domain name. The search engines tend to like older, more established domain names.
    [Engineering] Will New Domain Name TLDs Carry Extra Weight in the Search Engine Rankings?
    So, with all of these new TLDs, will these new domain names carry any extra weight when it comes to search engine rankings? It’s in his best interest to spread rumors like this: if people think that they’ll get a boost in search engine rankings, people will buy more of the new TLDs. We know this currently occurs because you can see search engine preferences websites for educational search topics, likewise websites for government related search topics. The new generic TLDs (top level domains) are coming soon. Absolutely Not. Oh, really? What?!?
    [Engineering] How to get search engine ratings with one way link building services
    How to get search engine ratings with one way link building services. So certainly when the traffic rate is leveraged, your sales also enhance thus promoting your products thereby securing you a top page rank in the popular search engines. Links are essential for a website to acquire a good page rank by the search engines even though your website possesses a quality content. As a web master if you can execute a successful one way link building you will be counted high in the perception of top search engines; it will definitely becomes a plus point for your site.
    [Engineering] Takeaways from Google’s Updated Search Engine Optimization Starter Guide
    A while back, I took a long hard look at Google’s first version of the Google Search Engine Optimization Starter Guide. Google has now updated their Google Search Engine Optimization Starter Guide, along with some interesting information: interesting if you read between the lines ,so to speak, in the document. will point out my observations and the big takeaways from this new version, but first, some history about the Google Search Engine Optimization Starter Guide. Now, we have a new version of the Google Search Engine Optimization Starter Guide. Hmmmm.
    [Engineering] Mike Dillard Sues Website Owner Over Manipulative Search Engine Optimization Techniques
    In fact, it appears that all of this is because of organic search engine listings in the Google search engine. The following are statements taken directly from the affidavit: “Stein quickly followed-up his discussion by identifying and targeting certain search-engine keywords to divert web traffic to his site, including:- “elevation group, the elevation, us elevation, best elevation, elevation media, elevation marketing&# – to opportunistically palm off on my success…&#. Post on Google Buzz. Share this on Reddit. Stumble upon something good?
  • BILL HARTZER  |  TUESDAY, MAY 31, 2011
    [Engineering] Entry Level Search Engine Optimization Job Opening
    An Interactive Marketing Agency based in Dallas, Texas that specializes in the Travel industry is seeking a new Search Engine Optimization (SEO) Coordinator. Search Engine Optimization is a discipline within Internet Marketing that helps ensure that our client Websites’ show up in the Search Results of Google, Yahoo! This individual will work with our Search Engine Optimization team to provide support services. Feel free to get in touch with me directly if you are interested in this search engine optimization position. Search Engine Marketing JobsSummary.
    [Engineering] Search Engine Optimization: Did Google Change My Title Tag Without My Permission?
    wrote about a site called that will help you track your website’s rankings in the Google search engine. Today, when checking the search engine rankings of that blog post, Google, for whatever reason, has decided to change the title tag of that blog post–without my permission! This is the title of the blog post (this has never changed): Search Engine Optimization with Track Your Google Rankings. I use WordPress for my blog. For search engine optimization professionals like myself, this is quite unnerving, to be honest with you.
    [Engineering] Search Engine Market Share for December 2011
    Every month about this time comScore releases their search engine rankings, the search engine market share, for the previous month. So, since it’s January 2012, we are now seeing the search engine market share for December 2011. comScore, Inc. NASDAQ: SCOR) is a leader in measuring the digital world, and released its monthly comScore qSearch analysis of the U.S. search marketplace. Google’s web sites led the core search market in December 2011 with 65.9 percent of search queries conducted. Google has 65.9 percent market share, which is up 0.5 percent (up 0.1
    [Engineering] New Search Engine Features Beef Up Restaurant Results
    Because of the massive demand for restaurant information from local and mobile searchers, search engines are looking for ways to provide more relevant information to users. While adding a menu may or may not increase local search engine rankings, having this information available to searchers makes restaurants more attractive to eaters. Restaurants that make this information available to search engines like Yahoo! Google and Yahoo! are once again competing for local and mobile market-share with new features that promote additional restaurant information in search results.
    [Engineering] Search Engine Optimization: Why Your Web Content Strategy Must Involve Promotion
    So how do you develop a strong, proven, web content strategy that is good for search engine optimization (SEO)? In order for a web page (a product) to rank well in the search engines, that web page needs to have links and references from other web pages on the internet. Generally speaking, in the past, one web content strategy for search engine optimization has been to write (or have someone else write) and article about each of your products: post them on other web sites and link them back to your product page. Tags: Search Engine Optimization Where do we fail?
    [Engineering] Behr Paint Now Offering SEO and Search Engine Marketing Services
    But, apparently Behr Paint ( Behr Process Corporation ) is now offering search engine optimization and search engine marketing services to registered BehrPro professionals. Local businesses can now get their paint and their search engine optimization and search engine marketing services from the same company. ” If you are a local painting contractor or have your own painting business, you can register with BehrPro and get additional marketing services: – Search Engine Optimization. Search Engine Optimization That’s a good thing.
    [Engineering] Search Engine Optimization: Is Social Sharing the Next Link Building?
    What’s interesting to me, as a search engine optimization expert and online marketer, is not the fact that Google has upgrade Google Reader. When it comes to search engine optimization , historically it always been about links. Search engine like Google, Bing, and Yahoo! From a search engine’s perspective, the theory here is that most likely you are sharing something with your friends because you like it. The search engines are in the business of giving us great search engine results. It is, after all, pretty cool stuff. Oh really?
    [Engineering] Search Engine Optimization: 5 Important SEO Ranking Factors
    It would appear that many search engines are trying to gauge the relative influence of Facebook and Twitter users, and as the report puts it: “These changes could lead to likes becoming as important as links in the algorithms.” Search Engine OptimizationSEO Ranking Factors are probably the most important thing to know when you are creating a web site since they are the rules that determine how popular your website will be on the internet–and how much high it would go in search results. There are more than 200 factors that contribute to this ranking scheme. Remove the no.
  • INBLURBS  |  MONDAY, JULY 11, 2011
    [Engineering] Attract your buyer persona with article marketing to generate more business leads
    Once you start using article marketing, you can reach to top pages of search engines for your keywords and also start generating huge leads for your business. Article marketing and keyword marketing goes hand in hand and you should be aware of your keywords which can help your business reach top pages of search engines and to get found of your target audience. Article marketing or we can say content marketing is a very interesting way to attract customers online. Article marketing is a great way to generate business leads for your businesses. Tweet this on Twitter! =.
    [Engineering] Search Engine Optimization Job Openings – Dallas Texas
    From time to time, I post search engine optimization-related job openings in the Dallas Fort Worth Texas area, and other current SEO-related job openings. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo! The position is available to an individual that displays a high level of internet expertise and keeps up to date with advances in search engine marketing. Search Engine Marketing JobsPPC Marketing Specialist. Search Marketing.
    [Engineering] Use May Infringe Upon Search Engine Patents
    got together recently and formed Schema.Org , that will help you, as a webmaster, web designer, or search engine marketer , standardize your html code. Take a look at some of the language being used in the Terms of Service: …patent claims that are necessarily infringed by including markup of structured data in a webpage… By using the code that the search engines–collectively–are recommending that you use, you may be a patent infringer. You may be infringing on the patents that are owned by particular search engines. Search Engine Technology
    [Engineering] CheapTweet Upgrades Its Social Deals Search Engine , a major Twitter-based social deals search engine site, has launched CheapTweet Version 2, in celebration of indexing over 5 million deals online to offer users an better social shopping experience. rollout adds upgrades to its core search engine, voting mechanism, and a new look and feature called the DealStream that helps visitors find the right deal at exactly the right time. CheapTweet ( is a social deals search engine that scours Twitter to find any and all money-saving opportunities available to consumers. CheapTweet’s 2.0
  • SOCIAL WAYNE  |  FRIDAY, MAY 31, 2013
    [Engineering] Women and Girls in Science, Technology, Engineering and Mathematics [STEM] #infographic
    Diversity infographics Technology Engineering and Mathematics girls Science stem women Courtesy of:
    [Engineering] Social Media vs. Traditional Advertising
    ————————————————————————————————————————— Author’s Bio: Jeffrey Gross is an Search Engine Optimization (SEO) Enthusiast who lives on Long Island, NY. Jeff's Search Engine Optimization Company (nPromote) helps Long Island business owners (and business owners across the country) get their businesses to the top of the search engines.
    [Engineering] Facebook Acting More and More Like a Search Engine
    Is it just me, or is Facebook acting more and more like a search engine, crawling all sorts of URLs. Facebook is acting more and more like a search engine every single day. So, is Facebook Bot really Facebook’s new search engine? Search Engines Social Media More than they have in the past. Here is a perfect example: If you take a look at the screen capture above from my stats just now, you’ll notice that Facebook Bot is visiting over and over again. But not only are they visiting over and over again, that part I can possibly understand. Are they crawling?
  • BILL HARTZER  |  FRIDAY, MAY 14, 2010
    [Engineering] Search Engine Optimization Tip: Adding Content to your Web Site
    This is only one seo tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. For this search engine optimization tip, let’s talk more about content and adding content to your web site. That brings me to the most important point here: you cannot expect to create a few web pages and expect that web site to rank well in the search engines (especially Google ). Doing it Yourself.
    [Engineering] Easy tips how to get content for your blog
    This is the most asked question executives ask when corporate blogging is mentioned. Blogging is one of the most powerful ways to attract new customers towards a business website, products and services. With blogging businesses can build trust and credibility with their audience. Studies show that businesses who blog get up to 55% more traffic to their website than businesses who don’t blog. Each published blog entry is an outpost of a company and an additional chance to get found, seen and get leads online. But how often should you blog and what topic should you blog about?
    [Engineering] Top 5 Search Engine Optimization Audit Quick Tips
    If you have every noticed a sudden loss of website traffic or if the traffic has gone down considerably then it’s time to start thinking about a search engine optimization audit. Even if you already have someone who is taking care of your SEO for your website, it is good to have an SEO Audit done at least every 6 months to make sure that your website is performing the way it should: and having someone take a look at your website for search engine optimization issues that your SEO may have missed can be a good thing. Tags: Search Engine Optimization Digg this!
    [Engineering] Search Engine Marketing Job Opening: Organic Search Marketing Strategist
    – Translate client’s marketing goals into a responsible and successful organic strategy based on your knowledge of the search engine algorithms. – Analyze monthly search engine performance reports to determine if new optimizations are needed. – Stay updated with new search engine algorithm changes and tactics. – Keep abreast of latest search engine trends and news. – 3-5 years experience in organic Search Engine Optimization. Tags: Search Engine Marketing Jobs Creating detailed SEO recommendations. Improving SEO expertise.
    [Engineering] Why Fresh Content is Important for Search Engine Optimization
    SEO is all about understanding what popular search engines and web users want. Thus, a company that offers everything latest that a user or a search engine wants, will definitely be ranked higher in search results and in turn would make more sales and will have the opportunity to best others in the business. Search Engines love fresh content. When doing a web search on a popular search engine, the first thing you get to see is that the latest, are always at the top. Search Engine OptimizationThe phenomenon applies to everything available on the internet.
    [Engineering] Relevance and Content Key in Search Engine marketing
    Since ages, search engine marketing pays a dominant role in the interactive marketing mix. Companies try to optimize their sites for keywords that are relevant to their business (and if they are good also relevant for the search engine user). They look for information via search engines, use peer review sites and more information and interaction options with other people, as they are possible in social networks and media. In the past, search engines had the monopoly of searching for information on the Internet. And the focus is shifting. That price is privacy.
    [Engineering] Search Engine Optimization 101: The Meta Description Tag
    There are many pieces to the puzzle with search engine optimization , and one of them is the meta description tag. This is very important so don’t overlook it because this tag will show up in the actual search results so you get higher in the search engine rankings. Search Engine OptimizationThis is a wonderful way to entice potential traffic to see what your website is all about once they read the meta description tag. Make sure you include your keywords or keyword phrase in that description tag as well. This will help you get it higher in the search results.
  • INBLURBS  |  TUESDAY, JULY 5, 2011
    [Engineering] 6 Facebook Page Business Advantages to support your social media marketing strategies
    6th Advantage to be on Facebook, SEO: As the major search engines like Google, Yahoo and Bing indexing social media content and give it out in search requests, your communication could also be on such a search result and make you known with people who didn’t new you before! Facebook has surpassed Google with search requests and is now the most trafficked site on the web. With its 700+ million users, Facebook is reaching a worldwide audience. There about 3 million Facebook pages of local businesses online and this number increases daily. As your network grows there also your reach grows.
    [Engineering] Search Engine Optimization 101: Working Keywords into Your Web Pages
    Recently, I posted a review of SEM Rush , a great search engine marketing tool that can help you with your keyword research. As you use this keyword research tool, though, it’s critical that you understand exactly how keywords themselves are a part of your overall search engine optimization plan for your website. They are going to help drive more of that traffic your direction when consumers type them into search engines. Search Engine OptimizationLet’s review how to work keywords into your web pages.
    [Engineering] Survey Shows Marketing Budgets to Increase Spend in Social Media, Search Engine Marketing in 2011
    An annual marketing budget survey of business-to-business marketing trends released today is showing that marketing departments are going to increase their budget in Social Media and in Search Engine Marketing in 2011. In online spending patterns, search engine marketing and online advertising continue to consume larger portions of the budget. and Bing have become the front door for purchase decisions today, and that search engine presence is a key driver to getting their company’s fair share of sales. Search Engine Marketing Social MediaShare this on
    [Engineering] Google Issues Search Engine Optimization Report Card
    This is very interesting, because as you might recall, a while back on the Vizion Interactive Search Engine Optimization blog I wrote about how Google issued a Search Engine Optimization Starter Guide , set up an example web site, and used a 302 Temporary Redirect. Anyhow, this Search Engine Optimization Report Card that Google is issuing now on themselves is written by one of the same Google employees, Brandon Falls, who originally wrote the Google Search Engine Optimization Starter Guide. Tags: Search Engine Optimization Go figure. Description meta tag use.
    [Engineering] U.S. Hispanics are the Growth Engine of the Country [Video]
    Latinos will account for more than 80% of the growth in the population of 18- to 29-year-olds over the next few years and this makes them a key demographic for marketers targeting young consumers. However, marketers need to develop their marketing strategies taking into account the rapid changes under way in the composition of the population of the Hispanic youth. Let’s take a look at the 2010 Census data compiled by the Pew Hispanic Center: 58% of Latinos in the 20- to 29-year-old age group are U.S.-born, born, 81% of Latinos in the 15- to 19-year-old age group are U.S.-born, born, and.
    [Engineering] 3 Ways how to use Online Video for Business Lead Generation
    Ask your collages to explain one of your products in plain English and upload, add a descriptive title, tag and describe this video to help search engines to index it and your audience to find it. The average internet user is watching 30 minutes of video online daily! These people mostly lookout for entertainment. This opens wide opportunities for your business to get your products and services in front of potential future buyers when they are looking. The use of online video is growing as people also increasingly watch videos from their mobile devices. Steve Garfield’s video blog.
    [Engineering] March 2012 Search Engine Rankings
    Every month about this time comScore releases the search engine rankings data, and I report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Think of this more as the “market share” for the search engine industry. posted February 2012 search engine rankings , as well, if you would like to compare February 2012 with March 2012. During March 2012, according to comScore, “Google Sites led the U.S. explicit core search market in March with 66.4 Sites with 13.7
    [Engineering] Search Engine Marketing Job Opening: Senior Account Manager
    ICONSTAFF has an opening for a hardworking professional to manage and successfully implement search engine marketing campaigns for their client’s customer base. This person will lead a team to develop, implement, and analyze search engine marketing campaigns for these client’s that drives business results. Identify and develop the most effective and cost-efficient search engine strategy to achieve the client’s objectives and goals. Previous search engine marketing is preferred. Tags: Search Engine Marketing Jobs Excellent writing and communication skills.
    [Engineering] How to get more Clients and Sales with Social Media Marketing
    Social media marketing is one of the prominent strategies of Internet marketing. Social media networks like facebook, Myspace, Twitter etc. are the places where you can find different people from various countries. Here the people interact with others in order to make friendship, share information, hobbies, make a professional relationship with others(B2B, C2C, B2C). Thus social media networks are major sources for generating business leads and getting introduced to new clients. Social Media sites are places where people search for their needs and requirements in web. Tweet this on Twitter!
    [Engineering] Job Opening: Search Engine Optimization SEO Senior Analyst in Dallas Texas
    Cottonwood Financial has an opening for a Search Engine Optimization SEO Senior Analyst in the Dallas, Texas area. The Search Engine Optimization (SEO) Sr. Stay abreast of new search engine optimization industry developments and incorporate into ongoing SEO management. • SEO and website design vendor management. Tags: Search Engine Marketing Jobs This position reports to their Director of Marketing and will be responsible for implementing and executing SEO strategies and tactics in order to increase organic website traffic and lead generation. The SEO Sr. COMPANY.
    [Engineering] Search Engine Optimization: 7 Important Considerations for Link Building Strategies
    When it comes to search engine optimization , the bottom line is that link building is still important. Simply putting it, your link popularity on the web can easily upgrade or degrade your popularity with the search engines, especially Google. Raising your popularity with the webpages means raising your graph with the search engines as well. link building Search Engine OptimizationThe popularity of any web page is dependent on its reaction off-page. To understand how this phenomena works, we must understand the concept of “link building”.
    [Engineering] Moving to HTTPS for Better Search Engine Rankings
    Due to Google’s recent official announcement that an https site is a search engine ranking factor, I’ve decided to move my site,, to https from http. wrote earlier about https secure websites and search engine rankings, and my recommendation that you consider switching your website from http to https. But let’s talk about search engine rankings. Google has officially come out and told us now that https on a site is a search engine ranking factor. Google Search Engine Optimization Search Engines
    [Engineering] Search Engine Optimization with Track Your Google Rankings
    We all want to track our Google search engine rankings. There are lots of search engine optimization tools out there that will help you perform search engine ranking checks. Search Engine Optimization link buildingBut there is one in particular that looks very promising, called SEOette. With SEOette, you can track your Google rankings , backlinks, and other important SEO factors. Not only can you see current rankings, but your entire history beginning the day you sign-up. Your competitors will be scanned for potential keywords that you can use.
    [Engineering] Introducing Blekko, the Self-curated Search Engine
    It’s the search engine that prides itself on human curation. Blekko separates itself from other search engines by making use of the “/” tag—the slashtag as a search tool. Using slashtags, you can basically create your own search engine for any topic you like. The ability to tailor and customize your own search engine results packs a lot of power, and if you spend a little time browsing your whole site and coming up with ideas, you can find yourself becoming very, very creative. Introducing Blekko, the Self-curated Search Engine.
    [Engineering] From MAGNET: Manufacturing and Engineering Jobs Are In Demand
    Manufacturing and Engineering Jobs Are In Demand. [.] the demand for jobs in manufacturing and engineering is as strong as ever. This brief video provides a glimpse into the world of manufacturing and engineering and the wonderful future that goes with it. Uncategorized careers engineering jobs MAGNET manufacturing manufacturing advocacy and growth network trends Each month we’ll be featuring a blog post from our friends at MAGNET (Manufacturing Advocacy & Growth Network). You can visit MAGNET online at
    [Engineering] Gentlemint, Start Your Engines: A Pinterest for Men
    I’m sure you’ve heard your female friends obsessively talking about Pinterest, the greatest social network since sliced bread. But what about men? We need our mancave of a pinboard/social network to show off our wares. Luckily, Gentlement has accepted entered the foray.  We couldn’t wait to hear more news about them, so we decided to sit down and interview them: 1 – Tell us a little bit about yourselves. The site is co-founded by myself ( Glen Stansberry ), a web designer. The other co-founder is Brian McKinney a designer and developer. Why the moustaches? Not really.
    [Engineering] Danny Goodwin Leaving Search Engine Watch as Editor
    Danny Goodwin, the Editor of Search Engine Watch , is leaving Incisive Media. Mr. Goodwin has been at Search Engine Watch since 2007, and is going to work for LinkDex. Mike came on in 2009 and was phenomenal at Search Engine Watch. ” On Webcology, Danny continued to talk about what’s next for Search Engine Watch: “There will be a learning curve, and Danny Sullivan started SEW back in the day… Search Engine Watch was declared dead when Danny Sullivan left. They need to make Search Engine Watch their own, and take it to the next level.”
    [Engineering] Search Engine Marketing Job Opening: Account Directors
    Related posts: Search Engine Marketing and Website Marketing Services As a search engine marketing and website marketing professional since. Search Engine Marketing and Internet Marketing for Business “If you build it, they will come.&# On the Internet, Learn about Local Search and Local Search Engine Marketing in Dallas With the ever-expanding adoption of mobile smartphones, coupled with advances. Tags: Search Engine Marketing Jobs ICONSTAFF has openings for Account Directors. This role may cross multiple clients inside an industry vertical. ICONSTAFF.
    [Engineering] Search Engine Optimization Tip: Links Surrounded by Text
    Links are a big part of the success of your Search Engine Optimization efforts and the overall traffic from organic search to your site. Let’s take a look at an example list of links: - Search Engine Watch. Search Engine Land. Search Engine Roundtable. Although it is a list of some of my favorite search engine related web sites, those links are not really the “ideal” type of links. SEW was run by Danny Sullivan, who now operates Search Engine Land. Search Engine OptimizationThat above is a list of links.
    [Engineering] 7 Ways how to empower your social networking with blog commenting
    When a social media marketing agency thinks of getting awareness through social media channels, it prefers to use Facebook, Twitter and Youtube to reach the people. But, leaving a comment on a blog is a very effective way to get traffic and you can say that it is very useful for an inbound marketing because a business leads quickly with the help of blog commenting. Moreover, it tells us how to get customers involved in our business. 1. Research the blogs that your customers are reading. The first way is to research of which business blog customers are reading. Find Relevant bloggers by twitter.
    [Engineering] comScore January 2012 Search Engine Rankings
    Every month about this time comScore releases the search engine rankings data, and I report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Think of this more as the “market share” for the search engine industry. percent. * “Total Core Search” is based on the five major search engines, including partner searches, cross-channel searches and contextual searches. comScore, Inc. search marketplace. percent of search queries conducted. percent (up 0.1
    [Engineering] Search Engine Marketing Job Opening: Search Project Manager
    Related posts: Search Engine Marketing Job Opening: Account Directors ICONSTAFF has openings for Account Directors. How to Manage a Search Engine Optimization Project with Little or No Staff By now, you are probably sick and tired of everyone. Search Engine Marketing and Website Marketing Services As a search engine marketing and website marketing professional since. Tags: Search Engine Marketing Jobs ICONSTAFF has openings for a Search Project Manager. Client interaction. – Manage day-to-day operational aspects of account and client interactions.
    [Engineering] The social prehistory of search engine marketing relevance and what it means for SEO and content
    Since ages, search engine marketing pays a dominant role in the interactive marketing mix. How people search for and find information has changed entirely. And that has a fundamental impact on marketing and communication. Companies try to optimize their sites for keywords that are relevant to their. Click title to read more
    [Engineering] Search Engine Optimization Tip: Link to Your Real Home Page Only
    You want the search engines to know that your home page is the core foundation of your website. This simple but powerful change can really influence your overall rankings in the search engines. Search Engine OptimizationYou already know that links to your web pages are very important, but you may be overlooking something. Too often, the links for the home page aren’t in place. That is why the process of getting your internal linking correct is vital for you to implement. But those files are NOT what you should be linking to internally on your web site. link]. link]. link].
    [Engineering] SHOCKING: How to Destroy your Business Reputation? BUY leads!
    checked his website and guess what? - An Alexa Rank of only 2,170,186 (means about 5 -10 unique visitors daily). - 13 Google Indexed Pages (lesser pages means, lesser chances to get indexed and found on the search engines). Today as I went through LinkedIn a group got my attention. It was the group about Online Lead Generation which I am a member of and where I contribute if there is a topic where I can help? But today I went through the posts and I thought OMG, they are talking about buying leads. The word “Business Suicide” went through my brain. No Web DNA… (maybe a ghost ).
    [Engineering] The Opportunity Engine
    The Opportunity Engine. It’s your duty to create an opportunity engine for yourself. It was nearly the opportunity engine should have worked (no matter what happens next), though I probably should have asked more clearly what I could do to be helpful to them, instead of simply prescribing my thoughts on what I could do to help them. Remember the Engine. In previous years, and including this year, I tend to talk negatively about South By Southwest Interactive (also known as SXSWi). Hint: “if you let it.”). ”). Your ability to communicate.
  • INBLURBS  |  TUESDAY, JULY 26, 2011
    [Engineering] Hotel Industry increase revenue the smart way. Participate in Social Media!
    The use of social media for business is a great way to get seen from your target audience. The most important part before engaging in social media marketing on social networks like Twitter, Facebook and LinkedIn is to know where the target audience is, what about they communicate, which challenges they have and what they expect from your industry! Hospitality industry is no exception. Specially where it come to the most important point of any business “Service”, the Hospitality industry is living of it. In the Hotel and Restaurant business only those are successful which have a great service.
    [Engineering] Director of Search Engine Optimization – Dallas Texas
    A contact of mine has an opening for a Director of Search Engine Optimization here in the Dallas, Texas area. Here is the job description, as forwarded to me: Director of Search Engine Optimization – Travel Industry. Director of organic search engine optimization programs and relationships (i.e. Works closely content & design/development to establish and implement best practices to achieve search engine rankings. – Manage a group of four search engine marketing professionals interacting with both brand and hotel key stakeholders.
    [Engineering] Traffic Technique 1: Search Engine Optimization
    Search engines “qualify” the traffic they send you, since they’re based on keyword and keyphrase searches that reflect individual users’ specific needs. To attract the right kinds of search traffic, most of us follow a few golden rules: We avoid black-hat search techniques: we don’t try to scam or trick the search engines. The more people who talk about you and link to your blog, share links to your posts, and engage with you in various ways, the more authority you’ll have—and the search engines love authority. know I have.
    [Engineering] How to Allow Search Engines to Index Your Facebook Profile
    As you may be aware, Facebook has, very publicly, said that they do not want search engines like Google and Bing to index your Facebook profile. Now you can fight back if you want: here is how to allow the search engines like Google to index your private Facebook profile. As you can see below, I just downloaded all of my “private&# Facebook data and am now allowing all of it to get indexed by the search engines. In any event, I decided that it was about time that the search engines, such as Google and Bing, be allowed to index my Facebook information.
    [Engineering] Dallas Local Search Engine Optimization Expert Launches Argent Media
    Chris Silver Smith, a local search engine optimization expert based in the Dallas/Fort Worth area, has launched Argent Media , a search marketing agency. Argent Media will focus on providing both short-term search engine optimization services such as basic website audits as well as ongoing consultation retainers. Chris Silver Smith is no stranger to the local search engine optimization industry. After working at Superpages, Chris worked at two internationally renowned search engine marketing agencies, NetConcepts (which has been acquired by Covario ), and KeyRelevance.
    [Engineering] Search Engine Optimization: Free Tools to Determine Page Load Speed
    Search Engine OptimizationRemember the days when we all utilized dial up Internet ? Maybe you were lucky and had a powerful modem that got you more than 9600 baud rate. With today’s technology we can surf the Internet at blazing speeds. When you are a business person or website owner that is looking to make sales, offer products or show off your service’s speed is very important. It has been widely reported that Google likes websites that load quickly. So do website visitors. If you are interested in a product or service and click on a link, you want to see it right away.
    [Engineering] Seasons Greetings
    Santa is bringing leads, clients, revenue and profits to you. XXXXXXXX. XXXXXXXxxxx. Send article as PDF.
    [Engineering] Search Engine Marketing PPC Job Opening in Dallas Texas
    ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for PPC / Search Engine Marketing candidates to fill a role supporting car dealers in their Online Marketing efforts. This role is a key position on the Search Engine Marketing Team and is responsible for providing critical and strategic search marketing support for our clients. This position is for a highly analytical and organized individual to help manage daily PPC efforts across multiple search engines. Search Engine Marketing JobsAbout ClickMotive.
    [Engineering] Search Engine Optimization Manager Job Opening – Dallas Texas
    From time to time I post various job openings and employment opportunities in the Search Engine Marketing and Search Engine Optimization industries. Today, I have a job opening for a Search Engine Optimization Manager here in the Dallas Texas area. This position would be ideal for someone with several years of Search Engine Optimization experience who would like an opportunity to work on major client accounts. – Knowledge of CSS enhancements to better search engine visibility and technical optimization. Search Engine Marketing JobsQualifications.
    [Engineering] New search engine will highlight female leaders
    New search engine will highlight female leaders was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Miscellaneous Social Media Interviews search engine Where are the women women in technology“Behind every great man there is a great woman.” Many of us have heard and used the proverb. But, only a few have actually taken its meaning literally. Meet Melissa Pierce and Marian Mangoubi, two Chicago-based entrepreneurs who are on a quest to give influential women their due place in this world with their new [.]
  • INBLURBS  |  MONDAY, AUGUST 29, 2011
    [Engineering] Social Media Recruiting for Businesses Made Easy!
    As social media popularity is growing, the business opportunities for companies grow also. Social media has become a powerful communication channel for businesses to gain attraction, to educate their target audience, to offer support and service or simply to stay in touch with recent and future customers worldwide. Companies which use social media as an additional way to communicate and to get seen from their targeted audience are increasingly experiencing positive results for their businesses. Moreover the most growing group on Facebook is in the age of 55+ years. But not about them self!
    [Engineering] Search Engine Optimization Horror Story Contest Launched
    Do we really need another Search Engine Optimization (SEO) contest ? Because the SEO Contest that Vizion Interactive is launching today is not a traditional “SEO Contest&# in the sense that SEOs (Search Engine Optimizers or those who practice Search Engine Optimization) are typically pitted against each other in an effort to “rank better&# than another. This Search Engine Optimization is different. They’re looking for Search Engine Optimization Horror Stories, extreme examples of cases where Search Engine Optimization efforts have failed.
    [Engineering] Search Engine Market Share for December 2013
    Every month about this time, comScore releases their data for the search engine market share for the previous month. Google’s search engine market share rose.6 Google’s search engine market share is 67.3 percent during December 2013. percent, Microsoft (Bing) went up.1 percent to 18.2 percent, Yahoo! had 10.8 percent, Ask Network had 2.5 percent, and AOL had 1.3 percent. The current market share (as of December 2013) is as follows: Google – 67.3%. Microsoft – 18.2%. Yahoo – 10.8%. Ask Network – 2.5%. AOL – 1.3%. Internet Usage
    [Engineering] Conductor Searchlight Search Engine Optimization System Launched
    Conductor, a SEO ( Search Engine Optimization ) technology company, has launched Conductor Searchlight , a full-featured search engine optimization (SEO) operating system. Conductor Searchlight helps you prioritize your efforts and gives you insight into which SEO techniques are most likely to garner you top rankings in the engines. uses Searchlight to analyze large amounts of data, providing their search engine marketers with the ability to identify challenges in their search engine marketing strategy. Tags: Search Engine Optimization Digg this!
    [Engineering] 4 Powerful Reasons to Start Your Corporate Blog
    Blogging companies get up to 434% more indexed pages in search engines. Submit your blogs to blog directories and to top ranked Blog Search Engines. The Technorati Study: “ State of the Blogosphere 2010 &# shows Corporate blogs have become a powerful business marketing tool for companies. With the increasing demand of finding new and creative ways to get the attention of future buyers and recent customers, corporate blogs are established as a trust and credibility building way to show expertise and to get in touch with target audience. Do you use a corporate blog?
    [Engineering] Either you are in Engineering, or you are in Sales.
    Either you are in engineering, or you are in sales." Meanwhile, engineers have to keep being focused on what they do best, which is design and deliver incredible products. Most engineers, as Dilbert often points out , make terrible sales people. As I see it, product managers are the buffer between engineers and marketing. Which brings us back to the split - either you are in engineering, or you are in sales. If you''re not in engineering, aren''t you in sales? Between those two hops, code turns into features, and features turn into benefits.
    [Engineering] Throwback Thursday: Search Engine Watch Circa 1999
    Today is Thursday, and every Thursday I try to feature one search engine or search engine website. Today, because of the official announcement that Danny Goodwin is leaving Search Engine Watch , I thought I would feature Search Engine Watch. Let’s take a look at what Search Engine Watch looked like back when Danny Sullivan owned and operated it, back in 1999: SEW was a part of, and Danny Sullivan was the editor. In fact, it was more about educating people about search and SEO (search engine marketing). Search Engines link].
    [Engineering] Search Engine Technology Patent Portfolio Up for Auction
    ICAP Patent Brokerage is auctioning off a patent portfolio that enhances search engine functionality from Jason A. This search engine technology patent portfolio discloses search engine technology that can “significantly enhance functionality and user interaction compared to current conventional systems.” – Using this search engine system, a user can provide comments or tags to search results, determine relationships, and link them accordingly. Search Engine TechnologyDenise.
  • BILL HARTZER  |  MONDAY, JULY 13, 2009
    [Engineering] Courseopedia Search Engine Helps You Find Courses
    I’m always fascinated by the new niche search engines that great entrepreneurs are launching. Courseopedia is a new search engine (just launched recently in beta) that aggregates courses from many different sources: it allows you to quickly and easily find courses and view comments that others have left about it. So, if you offer a course, then you most likely will want to “optimize&# for the Courseopedia search engine by getting your courses listed. Tags: Search Engines Nearly 70 more California schools will be added by mid-summer. Digg this! Tweet This!
    [Engineering] Using social media monitoring to improve your search engine marketing relevance
    Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’ I downloaded them and thought they provide useful insights and tips, so I decided to tackle some of them. The first one is called “Four ways to take your Search Marketing. Click title to read more
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