BILL HARTZER | WEDNESDAY, AUGUST 31, 2011
[Engineering] How Social Media Helped Get Top Search Engine Rankings with 2 Hours
Today, I performed a really simple test to see if Likes from social media type websites could contribute to a top search engine ranking in the search engines. Granted, there are a lot of various factors here to take into account–but after analyzing the results, it appears that social media “likes contribute a lot when it comes to search engine rankings. So, what did I do to set up and prove my theory that social media likes contributes to search engine rankings? And yes, I am using some pretty basic Search Engine Optimization Best Practices.
ENGAGING BRAND | TUESDAY, OCTOBER 30, 2012
[Engineering] Cool Facts About Search Engines
We all use search engines every day. All these search engines offer a valuable resource to dig through the endless supply of information strewn across the web and bring us what we are searching for. But how did search engines start? Here are some cool facts that you may never have known about search engines: The Users. These users have definite ways of accessing information: 93% of consumers worldwide use search engines to find and access websites. You may not think that search engines were available in the early 90s, but you would be wrong. Now –.
TWIST IMAGE | THURSDAY, OCTOBER 17, 2013
[Engineering] Growth Hacker Marketing And The Rise Of Engineers In Marketing
These Growth Hackers are engineers, coders and entrepreneurs who don''t know (or follow) the traditional marketing path (because it''s not something they have studied or practiced). In a marketing world of real-time bidding, programmatic buying and more automation tools than you can shake a TV ad at, it would be clever to state that engineers and data are can easily overthrow an advertising system that is archaic, in a world where we understand human nature and what humans are doing online in ways most of us could never have imagined. engineer. To be useful. advertising.
INBLURBS | TUESDAY, JULY 5, 2011
[Engineering] 6 Facebook Page Business Advantages to support your social media marketing strategies
6th Advantage to be on Facebook, SEO: As the major search engines like Google, Yahoo and Bing indexing social media content and give it out in search requests, your communication could also be on such a search result and make you known with people who didn’t new you before! Facebook has surpassed Google with search requests and is now the most trafficked site on the web. With its 700+ million users, Facebook is reaching a worldwide audience. There about 3 million Facebook pages of local businesses online and this number increases daily. As your network grows there also your reach grows.
BILL HARTZER | THURSDAY, JULY 31, 2014
[Engineering] Danny Goodwin Leaving Search Engine Watch as Editor
Danny Goodwin, the Editor of Search Engine Watch , is leaving Incisive Media. Mr. Goodwin has been at Search Engine Watch since 2007, and is going to work for LinkDex. Mike came on in 2009 and was phenomenal at Search Engine Watch. ” On Webcology, Danny continued to talk about what’s next for Search Engine Watch: “There will be a learning curve, and Danny Sullivan started SEW back in the day… Search Engine Watch was declared dead when Danny Sullivan left. They need to make Search Engine Watch their own, and take it to the next level.”
INBLURBS | MONDAY, FEBRUARY 28, 2011
[Engineering] How to show short term social media ROI to your boss?
To show a short term ROI out from social media is important to keep the activities motivated and long lasting. In the long term social media brings massive branding power as well. How to show short term social media ROI? You need to set up a strategy, which includes a whole set of tasks to get ROI out of social media and other online activities if you want to succeed! Inbound marketing offers this kind of strategy to help you succeed with your revenue goals. Inbound marketing positions you to execute a holistic marketing strategy and measure the results the smart way. Tweet this on Twitter!
INBLURBS | TUESDAY, JULY 26, 2011
[Engineering] Hotel Industry increase revenue the smart way. Participate in Social Media!
The use of social media for business is a great way to get seen from your target audience. The most important part before engaging in social media marketing on social networks like Twitter, Facebook and LinkedIn is to know where the target audience is, what about they communicate, which challenges they have and what they expect from your industry! Hospitality industry is no exception. Specially where it come to the most important point of any business “Service”, the Hospitality industry is living of it. In the Hotel and Restaurant business only those are successful which have a great service.
PROBLOGGER | WEDNESDAY, APRIL 25, 2012
[Engineering] Introducing Blekko, the Self-curated Search Engine
It’s the search engine that prides itself on human curation. Blekko separates itself from other search engines by making use of the “/” tag—the slashtag as a search tool. Using slashtags, you can basically create your own search engine for any topic you like. The ability to tailor and customize your own search engine results packs a lot of power, and if you spend a little time browsing your whole site and coming up with ideas, you can find yourself becoming very, very creative. Introducing Blekko, the Self-curated Search Engine.
INBLURBS | MONDAY, MARCH 7, 2011
[Engineering] Easy Inbound Marketing for Real Estate Agents
As every business, real estate agents need to get leads to sell real estate. As times get tougher real estate agents are confronted with a massive change of their business as other industries are. The drop of real estate rates associated with surplus and decline demand make it hard for real estate agents to do their business. The agents with a huge number of recommendations from their private and business network are able to manage these times. But what about those who also came to the limit of their private and business network? solution could be to expand the network. Facebook. LinkedIn.
BILL HARTZER | THURSDAY, DECEMBER 23, 2010
[Engineering] Search Engine Optimization: 5 Keyword Research Tips
One of the most important, if not the most important, part of search engine optimization is keyword research. Here are five keyword research tips that will help your overall search engine optimization efforts. 1. First of all, you want to clearly define your search engine marketing efforts. Search Engine OptimizationProperly researching the keywords and keyword phrases is important for several reasons. Find out what people are searching for, which keywords are more popular than others, and focus your website’s content around those keywords. Clarify Objectives.
INBLURBS | MONDAY, AUGUST 29, 2011
[Engineering] Social Media Recruiting for Businesses Made Easy!
As social media popularity is growing, the business opportunities for companies grow also. Social media has become a powerful communication channel for businesses to gain attraction, to educate their target audience, to offer support and service or simply to stay in touch with recent and future customers worldwide. Companies which use social media as an additional way to communicate and to get seen from their targeted audience are increasingly experiencing positive results for their businesses. Moreover the most growing group on Facebook is in the age of 55+ years. But not about them self!
BILL HARTZER | WEDNESDAY, FEBRUARY 15, 2012
[Engineering] Search Engine Optimization Job Openings – Dallas Texas
From time to time, I post search engine optimization-related job openings in the Dallas Fort Worth Texas area, and other current SEO-related job openings. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo! The position is available to an individual that displays a high level of internet expertise and keeps up to date with advances in search engine marketing. Search Engine Marketing JobsPPC Marketing Specialist. Search Marketing.
BILL HARTZER | WEDNESDAY, OCTOBER 6, 2010
[Engineering] Search Engine Optimization Tip: Expand On Your Best Website Content
This is only one Search Engine Optimization tip out of several SEO tips I have been providing over the years. All of my search engine optimization tips are supposed to be specific, they should not acquire a lot time to implement, and are supposed to be directly to the point. Not following together with my Search Engine Optimization recommendations? You might want to take a look at my recap of search engine optimization tips I have here. There are a great deal more search engine optimization tips coming sooner or later. How you can discover your best content ?
BILL HARTZER | WEDNESDAY, APRIL 27, 2011
[Engineering] The Status of Search Engine Optimization: April 2011 Edition
As you may or may not know, I have been practicing search engine optimization since 1996. So, right now, in April 2011, what is the status of Search Engine Optimization? Over the years, we have had a lot of updates and changes in the Search Engine Optimization industry. We all know that Google is a major player, so most of what Search Engine Optimization experts such as myself concentrate 70 percent of the time on Google’s organic search engine rankings and looking at factors that effect Google rankings. Search Engine Optimization. Unique content.
INBLURBS | MONDAY, SEPTEMBER 12, 2011
[Engineering] 3 Ways how to use Online Video for Business Lead Generation
Ask your collages to explain one of your products in plain English and upload, add a descriptive title, tag and describe this video to help search engines to index it and your audience to find it. The average internet user is watching 30 minutes of video online daily! These people mostly lookout for entertainment. This opens wide opportunities for your business to get your products and services in front of potential future buyers when they are looking. The use of online video is growing as people also increasingly watch videos from their mobile devices. Steve Garfield’s video blog.
DIGIGEN | WEDNESDAY, NOVEMBER 4, 2009
[Engineering] Wowd – Real-Time Search Engine
first found out about this search engine whilst reading MIT Technology Review and I was looking forward to getting my hands on Wowd to see if lived up to its billing. Wowd is a social real-time search engine, basing its results on what people are actually searching for right now. Unfortunately, at the moment its a slightly disappointing product although the potential is clearly there. The most popular searches appear on the homepage, but Wowd are trying to encourage you to download an application to your desktop which will track your browsing behaviour.
BILL HARTZER | TUESDAY, SEPTEMBER 20, 2011
[Engineering] Search Engine Optimization:A Guide To Understanding the Types of Google Penalties
Gone are the easy Internet marketing days when you could just pound your website full of garbage information utilizing key wording in order to meet search engine optimization requirements. Google and other search engines have finally smartened up with regard to these old school practices. If they are not met, then your site will suffer penalties, and potentially be taken off Google’s SERP (Search Engine Results Pages). Search Engine OptimizationThey have incorporated rules and will instill penalties if they are not followed. Photo courtesy Ben Angel on Flickr.
BILL HARTZER | MONDAY, NOVEMBER 29, 2010
[Engineering] Top 5 Search Engine Optimization Audit Quick Tips
If you have every noticed a sudden loss of website traffic or if the traffic has gone down considerably then it’s time to start thinking about a search engine optimization audit. Even if you already have someone who is taking care of your SEO for your website, it is good to have an SEO Audit done at least every 6 months to make sure that your website is performing the way it should: and having someone take a look at your website for search engine optimization issues that your SEO may have missed can be a good thing. Tags: Search Engine Optimization Digg this!
BILL HARTZER | MONDAY, DECEMBER 9, 2013
[Engineering] Will New Domain Name TLDs Carry Extra Weight in the Search Engine Rankings?
So, with all of these new TLDs, will these new domain names carry any extra weight when it comes to search engine rankings? It’s in his best interest to spread rumors like this: if people think that they’ll get a boost in search engine rankings, people will buy more of the new TLDs. We know this currently occurs because you can see search engine preferences to.edu websites for educational search topics, likewise with.gov websites for government related search topics. The new generic TLDs (top level domains) are coming soon. Absolutely Not. Oh, really? What?!?
BILL HARTZER | MONDAY, JUNE 6, 2011
[Engineering] Schema.org Use May Infringe Upon Search Engine Patents
got together recently and formed Schema.Org , that will help you, as a webmaster, web designer, or search engine marketer , standardize your html code. Take a look at some of the language being used in the Terms of Service: …patent claims that are necessarily infringed by including markup of structured data in a webpage… By using the code that the search engines–collectively–are recommending that you use, you may be a patent infringer. You may be infringing on the patents that are owned by particular search engines. Search Engine Technology
INBLURBS | TUESDAY, AUGUST 9, 2011
[Engineering] Is your health care institution prepared to communicate in social media?
A study done by National Research, a health care research firm discovered that 96% of their respondents use Facebook, 28% of their respondents use YouTube and 22% of their respondents use Twitter to research on information about health care. The study shows that people which are more likely to use social media for health care information research have an average age of 42 and live in households $75,000 annual earnings or more available. What does it mean for hospitals, local doctors and other health care related businesses to engage in social media in real time? Do you respond in real time?
BILL HARTZER | MONDAY, MARCH 12, 2012
[Engineering] February 2012 Search Engine Rankings
Every month about this time comScore releases the search engine rankings data, and I report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Think of this more as the “market share” for the search engine industry. comScore, Inc. NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in February with 66.4 Google Sites led the U.S.
BILL HARTZER | THURSDAY, JULY 17, 2014
[Engineering] Throwback Thursday: LookSmart Search Engine Circa 1999
Search Engines Do you remember LookSmart? Back in 1999, the LookSmart website looked like this: Back in 1999, you could search the web from the site’s home page, or you could click on one of their categories, and then a few more clicks… and then finally get to their content. For example, there was shopping content: This was essentially merely a list of search results, with plenty of featured sponsors and sponsored ads. And “article” from findarticles.com was #1 for the “shopping and services” search results/category.
BILL HARTZER | FRIDAY, DECEMBER 2, 2011
[Engineering] Search Engine Optimization Tip: Link to Your Real Home Page Only
You want the search engines to know that your home page is the core foundation of your website. This simple but powerful change can really influence your overall rankings in the search engines. Search Engine OptimizationYou already know that links to your web pages are very important, but you may be overlooking something. Too often, the links for the home page aren’t in place. That is why the process of getting your internal linking correct is vital for you to implement. But those files are NOT what you should be linking to internally on your web site. link]. link]. link].
BILL HARTZER | SATURDAY, MARCH 26, 2011
[Engineering] Mike Dillard Sues Website Owner Over Manipulative Search Engine Optimization Techniques
In fact, it appears that all of this is because of organic search engine listings in the Google search engine. The following are statements taken directly from the affidavit: “Stein quickly followed-up his discussion by identifying and targeting certain search-engine keywords to divert web traffic to his site, including:- “elevation group, the elevation, us elevation, best elevation, elevation media, elevation marketing – to opportunistically palm off on my success…. Post on Google Buzz. Share this on Reddit. Stumble upon something good?
BILL HARTZER | TUESDAY, SEPTEMBER 27, 2011
[Engineering] Search Engine Optimization: Free Tools to Determine Page Load Speed
Search Engine OptimizationRemember the days when we all utilized dial up Internet ? Maybe you were lucky and had a powerful modem that got you more than 9600 baud rate. With today’s technology we can surf the Internet at blazing speeds. When you are a business person or website owner that is looking to make sales, offer products or show off your service’s speed is very important. It has been widely reported that Google likes websites that load quickly. So do website visitors. If you are interested in a product or service and click on a link, you want to see it right away.
INBLURBS | MONDAY, MARCH 28, 2011
[Engineering] 6 Smart ways for local inbound marketing for restaurants
Your video content is indexed from search engines and makes you get better found from your target audience. Your blog content is indexed from search engines and makes you get better found from your target audience. Restaurants are mostly dependent on local clients. As any other business it is important for them to get found and to get visited in the second step. How can local internet marketing help to increase customers and revenue for restaurant? When people research for products and services they go online first. No matter if they research for local products and services.
BILL HARTZER | FRIDAY, JANUARY 17, 2014
[Engineering] Search Engine Market Share for December 2013
Every month about this time, comScore releases their data for the search engine market share for the previous month. Google’s search engine market share rose.6 Google’s search engine market share is 67.3 percent during December 2013. percent, Microsoft (Bing) went up.1 percent to 18.2 percent, Yahoo! had 10.8 percent, Ask Network had 2.5 percent, and AOL had 1.3 percent. The current market share (as of December 2013) is as follows: Google – 67.3%. Microsoft – 18.2%. Yahoo – 10.8%. Ask Network – 2.5%. AOL – 1.3%. Internet Usage
BILL HARTZER | WEDNESDAY, FEBRUARY 22, 2012
[Engineering] Search Engine Optimization Manager Job Opening – Dallas Texas
From time to time I post various job openings and employment opportunities in the Search Engine Marketing and Search Engine Optimization industries. Today, I have a job opening for a Search Engine Optimization Manager here in the Dallas Texas area. This position would be ideal for someone with several years of Search Engine Optimization experience who would like an opportunity to work on major client accounts. – Knowledge of CSS enhancements to better search engine visibility and technical optimization. Search Engine Marketing JobsQualifications.
BILL HARTZER | MONDAY, OCTOBER 24, 2011
[Engineering] Search Engine Optimization 101: Working Keywords into Your Web Pages
Recently, I posted a review of SEM Rush , a great search engine marketing tool that can help you with your keyword research. As you use this keyword research tool, though, it’s critical that you understand exactly how keywords themselves are a part of your overall search engine optimization plan for your website. They are going to help drive more of that traffic your direction when consumers type them into search engines. Search Engine OptimizationLet’s review how to work keywords into your web pages.
INBLURBS | FRIDAY, FEBRUARY 11, 2011
[Engineering] Social Media vs. Traditional Advertising
————————————————————————————————————————— Author’s Bio: Jeffrey Gross is an Search Engine Optimization (SEO) Enthusiast who lives on Long Island, NY. Jeff's Search Engine Optimization Company (nPromote) helps Long Island business owners (and business owners across the country) get their businesses to the top of the search engines.
BILL HARTZER | MONDAY, OCTOBER 10, 2011
[Engineering] Search Engine Optimization: 7 Important Considerations for Link Building Strategies
When it comes to search engine optimization , the bottom line is that link building is still important. Simply putting it, your link popularity on the web can easily upgrade or degrade your popularity with the search engines, especially Google. Raising your popularity with the webpages means raising your graph with the search engines as well. link building Search Engine OptimizationThe popularity of any web page is dependent on its reaction off-page. To understand how this phenomena works, we must understand the concept of “link building”.
BILL HARTZER | THURSDAY, JANUARY 12, 2012
[Engineering] Search Engine Market Share for December 2011
Every month about this time comScore releases their search engine rankings, the search engine market share, for the previous month. So, since it’s January 2012, we are now seeing the search engine market share for December 2011. comScore, Inc. NASDAQ: SCOR) is a leader in measuring the digital world, and released its monthly comScore qSearch analysis of the U.S. search marketplace. Google’s web sites led the core search market in December 2011 with 65.9 percent of search queries conducted. Google has 65.9 percent market share, which is up 0.5 percent (up 0.1
BILL HARTZER | THURSDAY, FEBRUARY 24, 2011
[Engineering] Search Engine Marketing Job Opening
TouchStorm , a leader in online editorial video, has a job opening for a search engine marketer, someone who knows both search engine optimization and search engine marketing (PPC). Here is the job description, as recently forwarded to me: Search Engine Marketer (SEO, SEM), TouchStorm. Search Engine Marketer (SEO/SEM). Search Engine Marketing JobsDigital video is a shiny toy that delivers fantastic results in the right hands. We believe in editorial video and use it to create massive reach and engagement. What’s in it for you? Competitive salary.
PAUL GILLIN | FRIDAY, DECEMBER 9, 2011
[Engineering] The Social CIO: Texas Health Builds a Knowledge Engine
Last week I posted a rant about the failure of CIOs to take a leadership role in their company’s social media strategies. Having played the scold, I also want to recognize the efforts of CIOs who get it. The Next Big Thing This is one in a series of posts that explore people and technologies that are enabling small companies to innovate. The series is underwritten by IBM Midsize Business , but the content is entirely my own. One of them is Ed Marx (below right), the CIO at Texas Health Resources , a system of 24 hospitals in North Texas that employs more than 21,500 people and serves 6.5
BILL HARTZER | TUESDAY, FEBRUARY 14, 2012
[Engineering] Dallas Local Search Engine Optimization Expert Launches Argent Media
Chris Silver Smith, a local search engine optimization expert based in the Dallas/Fort Worth area, has launched Argent Media , a search marketing agency. Argent Media will focus on providing both short-term search engine optimization services such as basic website audits as well as ongoing consultation retainers. Chris Silver Smith is no stranger to the local search engine optimization industry. After working at Superpages, Chris worked at two internationally renowned search engine marketing agencies, NetConcepts (which has been acquired by Covario ), and KeyRelevance.
CREATIVE RAMBLINGS | WEDNESDAY, APRIL 6, 2011
[Engineering] 5 more tips for Search Engine Optimization
Branding Great Resources Tips Wordpress brand name breadcrumbs Grader.com search engine optimization search engine optimization tips SEO tips table of contents Wordpress SEO plugins
BILL HARTZER | FRIDAY, OCTOBER 21, 2011
[Engineering] Search Engine Marketing Tool Review: SEM Rush
From this you can tell for which keywords a site dominates the Google search engine results, and to what extent. On the other hand, if the keywords that the majority of people are using to find your site are not amongst the most searched for in the Google search engine rankings, then you won’t get any information for those keywords using this site. But for what it does, SEMRush.com is an excellent resource in regards to finding out the keyword, and domain analytics behind the top Google search engine results. Search Engine Marketing
BILL HARTZER | WEDNESDAY, MARCH 6, 2013
[Engineering] Lundon’s Bridge Needs Search Engine Optimization Help
Search Engine OptimizationI was recently browsing an article on the web that’s currently on the Alexa Hot URLs about the fact that Paris Jackson is now a cheerleader for her high school’s boys basketball team. The article mentions how she has more than 1 million followers on Twitter (no, I’m not following her), so I naturally clicked that link to her Twitter account. Uh, oh! That’s when I saw it. My jaw literally dropped when I saw this: OMG! cannot believe that the link in Paris Jackson’s Twitter account is pointing to Lundons.com/index.html.
BILL HARTZER | FRIDAY, DECEMBER 13, 2013
[Engineering] November 2013 Search Engine Rankings Released, Google Loses Market Share
comScore has released its monthly search engine rankings, the numbers that detail the search engine market share. Google actually lost search engine market share last month, as it went down 0.2 Google now has 66.7 percent of the market share for searches, followed by Microsoft (Bing) with 18.1 percent, and Yahoo! with 11.2 percent. Ask.com is down to 2.6 percent and AOL now has only 1.4 searches were conducted in November 2013, with Google’s websites ranking first with 12.1 billion searches. Microsoft had 3.3 with 253 million. percent. Internet Usage
INBLURBS | FRIDAY, SEPTEMBER 16, 2011
[Engineering] 4 Powerful Reasons to Start Your Corporate Blog
Blogging companies get up to 434% more indexed pages in search engines. Submit your blogs to blog directories and to top ranked Blog Search Engines. The Technorati Study: “ State of the Blogosphere 2010 shows Corporate blogs have become a powerful business marketing tool for companies. With the increasing demand of finding new and creative ways to get the attention of future buyers and recent customers, corporate blogs are established as a trust and credibility building way to show expertise and to get in touch with target audience. Do you use a corporate blog?
INBLURBS | TUESDAY, SEPTEMBER 13, 2011
[Engineering] 10 Great Ways How to Reach Global B2B Customers with LinkedIn
This makes it much easier for the search engines to index your profile and for future customers to find it during their research online. Here you can add your websites with up to three links, your Twitter with up to two links and your interests which can be made of keywords to get better found from search engines. LinkedIn has about 100 million users from all over the world and the majority of 56% comes from outside the US. LinkedIn offers a wide toolset of features to get seen from future business partners. To list all of them would lead to far. Twitter stream. Publications.
INBLURBS | MONDAY, FEBRUARY 14, 2011
[Engineering] How to overcome the Social Media Cash Cow fairytale
It’s a widespread superstition that you only need to be there in social media and you will get a ton of customers and sales. That’s 100% wrong! As any other communication channel social media has to be done the right way. How the description says, it’s a communication channel. This means two way communication and not one way dump and boring marketing slogans! Dump and boring marketing slogans are still common use in social media, and those companies still seriously think they do social media marketing. Brain vs. Budget = Inbound Marketing. Gain enough trust and credibility.
BILL HARTZER | THURSDAY, JULY 31, 2014
[Engineering] Throwback Thursday: Search Engine Watch Circa 1999
Today is Thursday, and every Thursday I try to feature one search engine or search engine website. Today, because of the official announcement that Danny Goodwin is leaving Search Engine Watch , I thought I would feature Search Engine Watch. Let’s take a look at what Search Engine Watch looked like back when Danny Sullivan owned and operated it, back in 1999: SEW was a part of Internet.com, and Danny Sullivan was the editor. In fact, it was more about educating people about search and SEO (search engine marketing). Search Engines link].
BILL HARTZER | WEDNESDAY, AUGUST 10, 2011
[Engineering] Does Removing Your Website from Google Hurt Your Search Engine Rankings?
As you might be not be aware, RipoffReport.com accidentally removed themselves from the Google search engine by entering that directive in Google Webmaster Tools. Does removing your website from Google hurt your search engine rankings? However, it appears that once you are re-listed, as in the case of Ripoff Report, your search engine rankings will come back–and the screen capture below show exactly what I mean. And it appears that their search engine rankings, such as a search for “Radialabs , are back. The search engine did not remove the website.
SMALL BUSINESS MAVERICKS | WEDNESDAY, APRIL 13, 2011
[Engineering] New Search Engine For Vets | Small Business Mavericks
Enter The Age Of Facebook Phone Calls » New Search Engine For Vets If you are a veterinarian or pet doctor, then you now have a new way to market your practice. It’s a search engine for veterinarians powered by Google. There have been search engines launched for specific professions for years. By listing your veterinary practice in a profession-specific search engine like MyVeterinarian.com, you increase your chances of getting found by local people in need of your services. always recommend listing a business in a professional directory or search engine.
ENGAGE | TUESDAY, MARCH 25, 2014
[Engineering] How Search Engine Marketing Can Quickly Drive Traffic to Your Website
When a person conducts a search, search engines filter through hundreds of thousands of websites in a matter of milliseconds to provide results relevant to the search query. If your site is not optimized to show up in organic search rankings (SEO—search engine optimization) or you are not running a paid search campaign (SEM) , it will be difficult for your prospective clients to find your website unless they manually type in your web address. SEM stands for search engine marketing, and it’s a way to drive traffic to a site by essentially paying for it. It’s 10:30 p.m.
INBLURBS | THURSDAY, JANUARY 20, 2011
[Engineering] 7 Ways how to empower your social networking with blog commenting
When a social media marketing agency thinks of getting awareness through social media channels, it prefers to use Facebook, Twitter and Youtube to reach the people. But, leaving a comment on a blog is a very effective way to get traffic and you can say that it is very useful for an inbound marketing because a business leads quickly with the help of blog commenting. Moreover, it tells us how to get customers involved in our business. 1. Research the blogs that your customers are reading. The first way is to research of which business blog customers are reading. Find Relevant bloggers by twitter.
ADAM SHERK | MONDAY, SEPTEMBER 13, 2010
[Engineering] Pew Research Survey: Findings on Search Engines, Social Networks.
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics. The content on search engines and social media gets a little lost among all the stats and charts so I thought I’d summarize that data here. Search Engines 34% of the public now use search engines to find news at least three days a week, up from 19% in 2008.
INBLURBS | TUESDAY, SEPTEMBER 20, 2011
[Engineering] Social Media Marketing Daily Tasks or How to eat an Elephant?
When you are active there, means when you get into the conversation and share your content there than you increase your chances to found in the search engines! Most people who are interested to market their business on the web and especially in social media become overwhelmed of the necessary tasks which need to be done to achieve any serious results. They feel that they need to handle an avalanche of information and requirements to get the necessary steps done. And I fully agree with this. As any other marketing activity you cannot expect to do all the necessary tasks at once. Monday.
INBLURBS | FRIDAY, NOVEMBER 12, 2010
[Engineering] Six Search Engine Submission Tips to Get Search Engine Traffic
Six Search Engine Submission Tips to Get Search Engine Traffic. In which each word of your site is accountable in determining search engine traffic. Among the various search engines Google search engine is one of the best search engine and you can gain a good page rank to your website by maintain a quality content and by regular posting in your website. Paid placements, fabulous content etc can make you top in search engines rankings and will aid you with immense profit. For further information, check out: 9 Search engine optimization tips.
BILL HARTZER | WEDNESDAY, NOVEMBER 3, 2010
[Engineering] How to Allow Search Engines to Index Your Facebook Profile
As you may be aware, Facebook has, very publicly, said that they do not want search engines like Google and Bing to index your Facebook profile. Now you can fight back if you want: here is how to allow the search engines like Google to index your private Facebook profile. As you can see below, I just downloaded all of my “private Facebook data and am now allowing all of it to get indexed by the search engines. In any event, I decided that it was about time that the search engines, such as Google and Bing, be allowed to index my Facebook information.
SOCIAL WAYNE | FRIDAY, MAY 31, 2013
[Engineering] Women and Girls in Science, Technology, Engineering and Mathematics [STEM] #infographic
Diversity infographics Technology Engineering and Mathematics girls Science stem women Courtesy of: Techschool.com.
INBLURBS | WEDNESDAY, AUGUST 24, 2011
[Engineering] 47 Percent of your competitors are not using Social Media for business
As social media is indexed through search engines, the chances are good that your business appears in search results of the big search engines when potential customers are researching on the web! Hiscox surveyed US small business leaders and found out that 47% do not use social media for business. Furthermore 24% of the surveyed stated they do it when they have the time and about 14% indicated they don’t know enough about it. Maybe they do communication through telepathy or any other exciting media. I am just kidding, let’s get serious now. It will never be perfect!
INBLURBS | MONDAY, JULY 18, 2011
[Engineering] Google+ abilities of real time marketing and lead generation
Google+ launched on June 28, 2011 and had about ten million users 2 weeks later! Google+ integrates social services such as Google Profiles and Google Buzz. It will also be available as a desktop application and as a mobile application. When you look on Google+ the new social network than you might think, oh another one where I have to register and maintain relationships as I already have tot do in Twitter, Facebook, LinkedIn and other one. And Google has failed in the past with its efforts to come up with some king of big thing in social media. For example take Google Wave or Google Buzz.
BILL HARTZER | THURSDAY, SEPTEMBER 18, 2014
[Engineering] Throwback Thursday: Ask.com Search Engine
At that time, Ask thought the future of search was people who went to search engines to ask a question. The post Throwback Thursday: Ask.com Search Engine appeared first on Bill Hartzer. Related posts: Throwback Thursday: Search Engine Watch Circa 1999 Today is Thursday, and every Thursday I try to feature. Throwback Thursday: LookSmart Search Engine Circa 1999 Do you remember LookSmart? Throwback Thursday: iWon Search Engine, Circa 2001 Today is Thursday July 3, 2014, and that means that. Search Engines Oh how they were wrong. And not questions.
TWIST IMAGE | SUNDAY, FEBRUARY 17, 2013
[Engineering] Turn Your Brand Into A Commitment Engine
He has authored three bestselling business books, Duct Tape Marketing , The Referral Engine and his latest, The Commitment Engine. the commitment engine. the referral engine. Episode #345 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. There is a well-worn thought that small business can learn a lot from how big business operates. John Jantsch is one of the people who will flip that notion on its head. Jantsch spends his days helping small businesses grow. Enjoy the conversation. blogging. brand. business book.
PROBLOGGER | WEDNESDAY, JULY 11, 2012
[Engineering] Traffic Technique 1: Search Engine Optimization
Search engines “qualify” the traffic they send you, since they’re based on keyword and keyphrase searches that reflect individual users’ specific needs. To attract the right kinds of search traffic, most of us follow a few golden rules: We avoid black-hat search techniques: we don’t try to scam or trick the search engines. The more people who talk about you and link to your blog, share links to your posts, and engage with you in various ways, the more authority you’ll have—and the search engines love authority. know I have.
BILL HARTZER | TUESDAY, MAY 31, 2011
[Engineering] Entry Level Search Engine Optimization Job Opening
An Interactive Marketing Agency based in Dallas, Texas that specializes in the Travel industry is seeking a new Search Engine Optimization (SEO) Coordinator. Search Engine Optimization is a discipline within Internet Marketing that helps ensure that our client Websites’ show up in the Search Results of Google, Yahoo! This individual will work with our Search Engine Optimization team to provide support services. Feel free to get in touch with me directly if you are interested in this search engine optimization position. Search Engine Marketing JobsSummary.
BILL HARTZER | WEDNESDAY, MARCH 24, 2010
[Engineering] Search Engine Optimization: Recovering Lost Traffic and Links on your Website
Recovering this old page from an older version of the website will ultimately help the website’s search engine rankings. Related posts: How Search Engine Optimization Adds Value to a Website Most likely, if you have a website for your business, How to Properly Redirect a Domain Name and Get Link Credit I recently received an email from Duane Long asking a. Link Building Strategies for Search Engine Optimization in Dallas October 14 Attend the Link Building Strategies for SEO Event in Dallas. Tags: Search Engine Optimization So, the page was not included.
INBLURBS | THURSDAY, MARCH 10, 2011
[Engineering] How to transform your offline marketing to online inbound marketing
More and more Marketers which are active in offline marketing start switch their marketing to the web. To gain profits from the switch from offline to offline you need to set a committed strategy. This strategy includes a rework of your offline activities to drive your audience online and a website optimization, re design or complete rework to capture your audiences’ attention. Here are useful tips how you can make it work for your business. Drive your audience from offline to online. To achieve this you should include your website URL in all of your print material. Groupon your revenue.
BILL HARTZER | SUNDAY, MAY 2, 2010
[Engineering] Search Engine Optimization Tip: Add a Breadcrumb Trail
This is only one seo tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. For this search engine optimization tip, let’s talk about adding a breadcrumb trail to your site’s navigation. And since some search engines are now watching how long your visitors stay on your web site, it’s increasingly important to do whatever you can to help them navigate your site. Widgets.
INBLURBS | TUESDAY, MARCH 22, 2011
[Engineering] 6 Reasons for a corporate blog to get business leads
In other ways, it is one of the effective efficient inbound marketing strategies to improve search engine rankings. Blogs are search engine friendly. Search engines like the latest content and always look for fresh content. will help in getting recognized online by search engines. As you get more traffic from search engines, you can get more leads for business lead generation campaigns. Corporate blogs are now of the prominent inbound marketing strategies to gain targeted web traffic. Advantages of having Corporate Blog. Show your expertise and Authority.
SPIN SUCKS | TUESDAY, DECEMBER 20, 2011
[Engineering] Six Skills Every PR Pro Needs
Search Engine Optimization. Now we have to take that skill and learn how to optimize our content so it’s being crawled by the search engines, while also being highly valuable and engaging. Search Engine Marketing. Communication Trends content marketing inbound marketing integration pr industry PR pros results search engine marketing search engine optimizationIf you missed it a few weeks ago, the New York Times wrote a piece about redefining public relations. You see, the last time PR was defined was in 1982. Yes, 30 years ago. Content Marketing.
BILL HARTZER | TUESDAY, APRIL 24, 2012
[Engineering] Search Engine Optimization Tip: Your Heading Tags Should Include your Keywords
Lately, it seems as though many people have been concerned about over-optimization when it comes to search engine optimization of their web sites. That’s why I continue to post these search engine optimization tips , so we can get back to the basics here of SEO. This is how you inform the search engines and visitors about what you have to offer on your various web pages. You will also be able to get higher search engine rankings and far more traffic than before. When was the last time you received a full search engine optimization audit of your website?
BILL HARTZER | WEDNESDAY, FEBRUARY 8, 2012
[Engineering] Search Engine Optimization Tip: How to Effectively use Keywords in your Heading Tags
Ultimately, that will allow you to be more successful with your search engine optimization methods. This is important to do because that is what tells the search engines that these particular words found on that page are the most important from all of them that are displayed on that page. With the use of heading tags on your web pages, you offer some type of structure that is the foundation of it for the search engines. It will certainly help you to get higher rankings in the search engines. Search Engine Optimization
SOCIALNOMICS | FRIDAY, MARCH 21, 2014
[Engineering] New Search Engine Features Beef Up Restaurant Results
Because of the massive demand for restaurant information from local and mobile searchers, search engines are looking for ways to provide more relevant information to users. While adding a menu may or may not increase local search engine rankings, having this information available to searchers makes restaurants more attractive to eaters. Restaurants that make this information available to search engines like Yahoo! Google and Yahoo! are once again competing for local and mobile market-share with new features that promote additional restaurant information in search results.
INBLURBS | WEDNESDAY, AUGUST 31, 2011
[Engineering] Overtake 33 Percent of your Competition by Measure your Marketing ROI
If you are in B2B than this data could be very interesting for you! Moreover if you read them backwards you can learn how to overtake about 33% of your competition by simply measure your marketing ROI. A new research done be Sagefrog Marketing Group and reported be eMarketer found out that about 33% of B2B companies did not track return on investment (ROI) at all. Do you measure your marketing ROI? If not yet you should do it as soon as possible. To measure the marketing ROI is easier than you think. What does this mean to your business when you are selling primarily to B2B? Salesforce.
CHRIS BROGAN | SATURDAY, DECEMBER 18, 2010
[Engineering] Search Engine Optimization
Google Search Engine Optimization Starter Guide (pdf). You can use this to understand the basics behind the scenes on how search engines like Google see your website or blog. I found a few references that might be useful to you. The first two are in PDF format, so they’ll possibly ask you to download them. They belong to Google, so I’ll presume they’re clean. Website Grader from Hubspot. This tool is a really great way of seeing how you stand with typical SEO and social engagement scoring. Start here. WordPress SEO. Hopefully this is helpful to you.
INBLURBS | THURSDAY, JULY 28, 2011
[Engineering] Facebook’s Online Education Center for Businesses
As you publish content and do discussions and interaction on Facebook you increase your chances to get indexed from the search engines like Bing. This could bring your content up in the top search results and help you to get seen through your Facebook marketing on the search engines. Facebook has over 700 million users worldwide. It has become a powerful part of marketing and communication for major businesses and thousands of small and mi sized businesses as well. B2B and B2C companies profit from it reach and various marketing opportunities. Facebook for Business.
BILL HARTZER | FRIDAY, APRIL 27, 2012
[Engineering] Search Engine Optimization Tip: Links Surrounded by Text
Links are a big part of the success of your Search Engine Optimization efforts and the overall traffic from organic search to your site. Let’s take a look at an example list of links: - Search Engine Watch. Search Engine Land. Search Engine Roundtable. Although it is a list of some of my favorite search engine related web sites, those links are not really the “ideal” type of links. SEW was run by Danny Sullivan, who now operates Search Engine Land. Search Engine OptimizationThat above is a list of links.
INBLURBS | THURSDAY, FEBRUARY 24, 2011
[Engineering] Inbound marketing is not for you if you are not committed
Inbound marketing can help a business to get seen, get found and to get leads! But inbound marketing is a strategy which requires a lot of work, creativity and focusing on goals. With Inbound marketing you can become outstanding attractive and get found by your target audience, leave your competitor far behind you and increase your market share and revenue. Inbound marketing is the marketing strategy that focuses on getting found by customers. Inbound marketing is related to permission based relationship marketing. Inbound marketing can help you to: A. Stand out of your competition. C.
CHRIS BROGAN | TUESDAY, OCTOBER 16, 2012
[Engineering] Pick Up The Commitment Engine
My friend, John Jantsch, has a new book out that I love called The Commitment Engine (affiliate link). I’m just about to launch a new podcast, and this serves as a kind of “preview” episode before the “official launch” of that. Listen in to this interview, mostly about The Commitment Engine, and a chat with the Duct Tape marketer himself, John Jantsch. Make sure to check out The Commitment Engine. But this isn’t about me. This is about John. Well, it’s also about me. He cross-interviews me from time to time, too. Low tech. : ).
BILL HARTZER | WEDNESDAY, OCTOBER 12, 2011
[Engineering] Why Fresh Content is Important for Search Engine Optimization
SEO is all about understanding what popular search engines and web users want. Thus, a company that offers everything latest that a user or a search engine wants, will definitely be ranked higher in search results and in turn would make more sales and will have the opportunity to best others in the business. Search Engines love fresh content. When doing a web search on a popular search engine, the first thing you get to see is that the latest, are always at the top. Search Engine OptimizationThe phenomenon applies to everything available on the internet.
INBLURBS | MONDAY, MARCH 21, 2011
[Engineering] The web marketing value of Facebook like Button
Profits of any company depends on how effectively their products are visible in Internet and how effective are their marketing strategies for getting targeted web traffic from search engines. Social Media buttons like facebook, twitter and linkedIn have huge web marketing value and also play a major role in social media marketing. Advantage of Social Media Buttons for sharing. There are different ways you can share your website or online blog articles with people online. Businesses display the number of times articles in their blog are shared in major social media communities.
MINDJUMPERS | FRIDAY, MARCH 23, 2012
[Engineering] SEO Strategies: Optimisation Ideas for Your Google+ Page
With this development, search engine optimisation has evolved yet again, as it always does with any advancement on the Web. Influence – Expand your connections by joining the Google+ community in various networks; this way, Google’s search engine spiders will find your Page appealing. Google+ Google google plus guest blog search engine search engine optimisation seo SEO strategiesMost of us know that social media has been playing a big role in several businesses’ Internet marketing campaign. And, right now, Google+ is one of the dominating social networking sites.
BILL HARTZER | MONDAY, MARCH 5, 2012
[Engineering] Search Engine Technology Patent Portfolio Up for Auction
ICAP Patent Brokerage is auctioning off a patent portfolio that enhances search engine functionality from Jason A. This search engine technology patent portfolio discloses search engine technology that can “significantly enhance functionality and user interaction compared to current conventional systems.” – Using this search engine system, a user can provide comments or tags to search results, determine relationships, and link them accordingly. Search Engine TechnologyDenise.
ENGAGE | WEDNESDAY, AUGUST 10, 2011
[Engineering] If This Post Were a Search Engine Results Page
But the point remains: it’s important to be as close to the top as possible, and getting there is increasingly competitive.) If you liked this, try: Truveo Relaunches Sites with Improved Video Search Tools Why SEO Would Matter Even If Search Engines Stopped Running This Blog Post is Brought to You by Paper…Mostly. Innovation Plus Opinion Media Statistics Search engine optimization search engine rankings SEO technology1.0%) Still thinking of SEO as optional ? (If so, you better hope they go to page two.)
INBLURBS | TUESDAY, JULY 19, 2011
[Engineering] Inbound marketing targeted low cost lead generation and where to start?
Up to 434% more indexed pages in search engines. When businesses become aware of inbound marketing strategy they don’t know where to start. The necessary tasks which need to be done to do an effective sales lead generation online sometimes look overwhelming for most of the business owners and company marketing professionals! Mostly the question occurs “where can I find one resource to tie all the loose ends together” to get started the easy way? But on the end there is no easy way with inbound marketing. This strategy is a “the more you put in, the more you put out game”.
INBLURBS | FRIDAY, JANUARY 14, 2011
[Engineering] Recruit your employees online and save thousands of dollars
How business has gone the social media marketing way there also recruiting is changing. Business will spend less money in the future on head hunters and advertising to attract employees! Recruiters will increasingly use Social Media like Facebook, Twitter and LinkedIn to discover their candidates. Studies show that about that about 60 to 70 percent of recruiting is now happening through social networks. Ted Williams, the “homeless man with a golden voice, is a prime example of where recruiters are hunting for talent. Involve all your employees in your social media activities.
BILL HARTZER | WEDNESDAY, FEBRUARY 16, 2011
[Engineering] Search Engine Optimization with SEOette.com: Track Your Google Rankings
We all want to track our Google search engine rankings. There are lots of search engine optimization tools out there that will help you perform search engine ranking checks. Search Engine Optimization link buildingBut there is one in particular that looks very promising, called SEOette. With SEOette, you can track your Google rankings , backlinks, and other important SEO factors. Not only can you see current rankings, but your entire history beginning the day you sign-up. Your competitors will be scanned for potential keywords that you can use.
INBLURBS | MONDAY, SEPTEMBER 5, 2011
[Engineering] How to reach 43 percent of all online consumers with your brand message
Stats show 43 percent of all online consumers are in social media. Is your business there too? 78% of online consumers research online before they buy! They research preferred in blogs and their social networks. Can your future or existing customers find you in social media? Are they able to find you when they research on Google, Yahoo or Bing? By engaging in social media you increase your chances by about 54% to get found from your target audience when thy research for products your business also has to offer. An average Facebook user has about 130 friends. Start a blog. Engage in Facebook.
PAUL GILLIN | FRIDAY, MARCH 8, 2013
[Engineering] Slides and Video Cover What You Need to Know About Search
A client asked me to prepare a one-hour seminar on the basics of search engine optimization (SEO), and I thought it was worth sharing. If you’re already a guru, skip it and head to more advanced sites like Search Engine Land , SEOmoz , TopRank or Biznology. B2B search Social Media social networks Tips Facebook google HubSpot Mike Moran Paul Gillin Search Engine Land Search engine optimizationThis is more than your standard chalk talk. For those who are mystified by Google magic, this deck will get you up to speed. Related articles.
MR. RYAN CONNORS | THURSDAY, FEBRUARY 28, 2013
[Engineering] 5 Keys to Ensure Your Business Blog Content is SEO Friendly
They offer a valuable opportunity to increase exposure to your website and improve your search engine rankings with each and every post you create. Search engines give great weight to content that’s housed within title and header tags. Second, images have the ability to appear in a search engine’s image search; a function completely separate from the typical organic search results. These not only increase the number of links to your pages (a huge factor in search engine rankings), but they also give you a chance to integrate those keywords again. Not SEO savvy?
THE NEW STRATEGIST | THURSDAY, OCTOBER 15, 2015
[Engineering] Marketing Doubleshot Podcast – Ep.11 – Pinterest the Search Engine & Agencies Making Software
The post Marketing Doubleshot Podcast – Ep.11 – Pinterest the Search Engine & Agencies Making Software appeared first on Foglyte. In this episode, Jonathan Barrick and Josh Muirhead discuss how Pinterest and its search mechanics combine with other key aspects of the platform to bring power to digital marketers, and a recent article about how marketing agencies should be taking a good hard look at software as a competitive differentiator. Links and resources mentioned in this episode: Pinterest – pinterest.com. Jim Dougherty – twitter.com/leaderswest.
INBLURBS | WEDNESDAY, JULY 13, 2011
[Engineering] 6 Tipps how to Increase Website Traffic with a Corporate Blog to generate more business leads
Here are some tips to increase the reach and the web traffic to your corporate blog: — Write high quality articles, which will instantly Increase Web Traffic. — Participate in top rank forums to gain larger exposure to the masses. — Submit your blogs to blog directories and on any top ranked Blog Search Engine. — Recycle blog content whenever necessary. — Offer free reports to visitors and increate their interest in your site. — Find newer ways to know how to get traffic with the help of consultants and observing your competitors if necessary.
INBLURBS | MONDAY, JUNE 20, 2011
[Engineering] Inbound Marketing to gain the trust and respect of your buyer personas
Trust and respect are important in real life and much more important in today’s anonymous times of internet and internet business. Trust and respect comes before the sale. When people trust and respect you they are more willing to listen what you have to say. This makes it easier to publish remarkable content to them which leads them to optimized landing pages where they can register as a lead to later follow up and to business with them! Be helpful and try to assist where ever you can. Ask for comments and encourage your buyer personas to give you their honest opinion.
BILL HARTZER | THURSDAY, JULY 3, 2014
[Engineering] Throwback Thursday: iWon Search Engine, Circa 2001
Each Thursday I’m starting a new tradition here on my blog: to feature an old search engine. Today’s Throwback Thursday search engine is iWon.com, circa 2001. Well, that business plan didn’t last long, iWon is not a search engine or “start page” anymore. Search Engines Today is Thursday July 3, 2014, and that means that it’s Throwback Thursday. There were quite a few, so I think I’ll be able to keep the tradition going for quite some time. Back in 2001, did you make iWon.com your default home page in your web browser?
INBLURBS | THURSDAY, MARCH 24, 2011
[Engineering] How marketing consultants can help you increase web traffic
Marketing Consultants show their expertise in implementing various strategies like advertising, email marketing, social media marketing and search engine optimization. You can get to know about the latest social media marketing tools which can boost your search engine rankings and also helps in search engine marketing. Marketing consultants play a crucial role in analyzing your business, identified new sources of traffic and decreasing your marketing costs. This article brings you the advantages in taking advice from an expert marketing consultant. Tweet this on Twitter!
INBLURBS | FRIDAY, DECEMBER 31, 2010
[Engineering] 5 Things you should do in 2011 to generate more business
Also include a breef description and TAGs in your video to make it better visible for search engines. Business will not come to you until you are visible and in communication with your target audience! We have put together 5 things you should do to make use of the steady growing and global internet market. 1. Use Video to address your message. Show dont tell! The more you are able to show your products, services and references from satisfied customers them more trust you can earn! You can show how the product works. It’s not necessary to make them like Hollywood clips.
WEBBIQUITY SMM | TUESDAY, APRIL 29, 2014
[Engineering] 31 Expert Guides to Maximizing Online Brand Visibility – WPO
” As indicated by the posts from Search Engine Watch and All Twitter highlighted below, that is starting to change, but only just. Beyond Search & Social: Online Marketing in 2014 by Search Engine Journal. Time for a New Definition of SEO by Search Engine Watch. Social Search Engine Marketing Throws Search Experts A Lifeline by MediaPost. Laurie Sullivan reports on recent research showing that “Social signals continue to make their way into search results—making social search engine optimization the next major trend in organic listing.
INBLURBS | WEDNESDAY, FEBRUARY 23, 2011
[Engineering] Easy tips how to get content for your blog
This is the most asked question executives ask when corporate blogging is mentioned. Blogging is one of the most powerful ways to attract new customers towards a business website, products and services. With blogging businesses can build trust and credibility with their audience. Studies show that businesses who blog get up to 55% more traffic to their website than businesses who don’t blog. Each published blog entry is an outpost of a company and an additional chance to get found, seen and get leads online. But how often should you blog and what topic should you blog about?
INBLURBS | FRIDAY, AUGUST 19, 2011
[Engineering] Social Media puts your business at risk! Are you prepared?
The marketing technology company Alterian found out that 80% of companies struggle to analyze their social media data. As social media marketing is estimated to increase in the next twelve months by up to 25% companies should have clear how the online – social media conversation can impact their brand. Not taking the effort to monitor social media conversation can result in the risk of failing to engage with potential new and existing customers on the web! How about your business? Are you monitoring social media to know what conversation is going on about your company? Bad news spread faster.
IDACONCPTS | THURSDAY, SEPTEMBER 13, 2012
[Engineering] U.S. Hispanics are the Growth Engine of the Country [Video]
Latinos will account for more than 80% of the growth in the population of 18- to 29-year-olds over the next few years and this makes them a key demographic for marketers targeting young consumers. However, marketers need to develop their marketing strategies taking into account the rapid changes under way in the composition of the population of the Hispanic youth. Let’s take a look at the 2010 Census data compiled by the Pew Hispanic Center: 58% of Latinos in the 20- to 29-year-old age group are U.S.-born, born, 81% of Latinos in the 15- to 19-year-old age group are U.S.-born, born, and.
INBLURBS | FRIDAY, SEPTEMBER 2, 2011
[Engineering] 3.5 billion Reasons for Content Marketing on Facebook for Lead Generation
This makes it easier for search engines to find your content and to index it. This makes it easier for search engines to find your content and to index it. More than 3.5 billion pieces of content (web links, news stories, blog posts, videos, etc.) shared each week on Facebook. Facebook is accessible in 70 languages and has about 750 million users worldwide and there is actually 1,5+ million active business pages online. There is no doubt if you want to reach your target audience the chances are good that they are on Facebook. But what’s in for your business you will ask now?
WEBBIQUITY SMM | WEDNESDAY, JANUARY 2, 2013
[Engineering] 102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
Search is as popular as ever, but the percentage of searches actually done on search engines declined slightly in 2012 (by about 1%). Still, organic search on search engines drive 50% of all referring traffic, compared to less than 8% for social media. YouTube is the world’s second largest social media site, with 800 million unique monthly visitors, and the second largest search engine. Professionals in architecture and engineering (7 years) and management (6.3 What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. 1.
BILL HARTZER | THURSDAY, FEBRUARY 17, 2011
[Engineering] Search Engine Optimization: Did Google Change My Title Tag Without My Permission?
wrote about a site called SEOette.com that will help you track your website’s rankings in the Google search engine. Today, when checking the search engine rankings of that blog post, Google, for whatever reason, has decided to change the title tag of that blog post–without my permission! This is the title of the blog post (this has never changed): Search Engine Optimization with SEOette.com: Track Your Google Rankings. I use WordPress for my blog. For search engine optimization professionals like myself, this is quite unnerving, to be honest with you.
THE RELATIONSHIP ECONOMY | WEDNESDAY, MAY 29, 2013
[Engineering] When The Measures Change Everything Changes
The economic engine of the 20 th Century relied on factories, equipment and labor to produce more things for consumption. The economic engine of the 21 st Century relies on factories of ideas, technology and networks of minds to create more value. This transformation is fueling our economic engines and subsequently business, governments and society in ways unforeseen in the past. Often change is not the result of one specific thing rather it is the convergence of numerous factors coming together to create collective change. Measuring Input to Create Improved Output.
INBLURBS | WEDNESDAY, MARCH 23, 2011
[Engineering] Get targeted web traffic for small business marketing
Inbound marketing is nothing but getting found by the customer easily in the search engines, social media networking sites etc. Search Engines. Search engines generally brings targeted traffic for sure but you need to submit your site map in these search engines and should regularly post informative content in your website by tagging with good keywords. Search engines usually grade the websites with their own rankings. So search engine rankings help in finding your website in the starting pages of the search engines. Inbound marketing.
WEBBIQUITY SMM | MONDAY, SEPTEMBER 9, 2013
[Engineering] Search Traffic Declining? You’re Not Alone (and What to Do About It)
According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.” Finally, algorithmic changes implemented by Google (and subsequently mimicked by other search engines) over the past 18 months have impacted traffic to b2c and b2b websites. Image credit: Young Digital Lab. It’s not quite clear why this is happening. Experiment.