BILL HARTZER | FRIDAY, APRIL 27, 2012
[Engineering] Search Engine Optimization Tip: Links Surrounded by Text
Links are a big part of the success of your Search Engine Optimization efforts and the overall traffic from organic search to your site. Let’s take a look at an example list of links: - Search Engine Watch. Search Engine Land. Search Engine Roundtable. Although it is a list of some of my favorite search engine related web sites, those links are not really the “ideal” type of links. SEW was run by Danny Sullivan, who now operates Search Engine Land. Search Engine OptimizationThat above is a list of links.
SOSHABLE | MONDAY, JANUARY 14, 2013
[Engineering] SEO Tricks are Dead. Search Engine Optimization is Alive and Well.
The famous scene from The Dar k Knight applies very nicely to black hat search engine optimization tricks today. Search engine optimization is no longer a distant cousin of social media marketing. That’s why search engine optimization as an art and science is alive and well. Google has never and will never hate search engine optimization. So many are starting to shy away from the “evils” of search engine optimization because they believe they run a risk of being hurt by it. Now is not the time to give up on search engine optimization.
BILL HARTZER | FRIDAY, DECEMBER 2, 2011
[Engineering] Search Engine Optimization Tip: Link to Your Real Home Page Only
You want the search engines to know that your home page is the core foundation of your website. This simple but powerful change can really influence your overall rankings in the search engines. Search Engine OptimizationYou already know that links to your web pages are very important, but you may be overlooking something. Too often, the links for the home page aren’t in place. That is why the process of getting your internal linking correct is vital for you to implement. But those files are NOT what you should be linking to internally on your web site. link]. link]. link].
BILL HARTZER | FRIDAY, MAY 28, 2010
[Engineering] Search Engine Optimization Tip: Check the Whois on Your Domain Name
This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. For this search engine optimization tip, let us talk about the Whois and the data that it contains. When I’m talking about whois from a search engine optimization perspective, I’m talking about who owns your domain name. The search engines tend to like older, more established domain names.
BILL HARTZER | WEDNESDAY, OCTOBER 12, 2011
[Engineering] Why Fresh Content is Important for Search Engine Optimization
SEO is all about understanding what popular search engines and web users want. Thus, a company that offers everything latest that a user or a search engine wants, will definitely be ranked higher in search results and in turn would make more sales and will have the opportunity to best others in the business. Search Engines love fresh content. When doing a web search on a popular search engine, the first thing you get to see is that the latest, are always at the top. Search Engine OptimizationThe phenomenon applies to everything available on the internet.
BILL HARTZER | FRIDAY, MARCH 5, 2010
[Engineering] Search Engine Optimization: Why a Blog is Important
When talking to business owners about marketing their businesses on the internet, I often get asked about why I always recommend that their online marketing strategy, their search engine optimization efforts, include a blog. Unless your website is informational in nature and is about a historical event, your website content needs to be updated on a regular basis, especially when it comes to search engine optimization. And the search engines will notice, as well. Search Engine Optimization: Why We Still Need Meta Tags Recently, there has been a lot of debate in the.
FIFTH GEAR ANALYTICS | FRIDAY, FEBRUARY 10, 2012
[Engineering] The New Revenue Engine and the Role of Marketing Analytics
Recently, while doing some research on the topic of B2B lead development, I dusted off a great article about generating revenue in the B2B marketplace, “The New Revenue Engine: Drive Predictable Revenue by Managing Your Revenue Machine” via Modern B2B Marketing, Marketo Blog. In summary: The old revenue engine is focused on the sales team I keep a library of articles, blogs, white papers, etc., on B2B sales and marketing strategies. found the article to be more relevant now than when I first read it, so I thought it made sense to revisit the great points from the post.
BILL HARTZER | FRIDAY, NOVEMBER 6, 2009
[Engineering] Bing Search Engine Losing Users Fast
Bing , one of the newest search engines on the block powered by Microsoft, had a great opening with a strong marketing campaign, but lately has been declining on the number of new users to the search engine. According to stats recently released from a study performed by Chitika , an online ad network, traffic from August through the first half of October appears to show that the number of users coming through Microsoft’s search engine has declined much more quickly than they were expecting for this time of year. Over 8% of search engine users and 6.7%
BILL HARTZER | MONDAY, JULY 13, 2009
[Engineering] Courseopedia Search Engine Helps You Find Courses
I’m always fascinated by the new niche search engines that great entrepreneurs are launching. Courseopedia is a new search engine (just launched recently in beta) that aggregates courses from many different sources: it allows you to quickly and easily find courses and view comments that others have left about it. So, if you offer a course, then you most likely will want to “optimize for the Courseopedia search engine by getting your courses listed. Tags: Search Engines Nearly 70 more California schools will be added by mid-summer. Digg this! Tweet This!
BILL HARTZER | THURSDAY, JULY 10, 2014
[Engineering] Throwback Thursday: Altavista Search Engine, Circa 1996
It wasn’t that difficult to get your web page ranked in most of the search engines, as long as you had a good title tag, meta tags, and the right content on the page. One of the search engines that drove a lot of traffic back then was Altavista. What was your favorite search engine? Search Engines 'Back in 1996, I was spending my spare time (early mornings and evenings) trying to rank web pages that I built in raw html code. There were no WYSIWYG editors out there, or at least I didn’t have access to any. created websites using notepad and html code.
BILL HARTZER | MONDAY, JUNE 6, 2011
[Engineering] Schema.org Use May Infringe Upon Search Engine Patents
got together recently and formed Schema.Org , that will help you, as a webmaster, web designer, or search engine marketer , standardize your html code. Take a look at some of the language being used in the Terms of Service: …patent claims that are necessarily infringed by including markup of structured data in a webpage… By using the code that the search engines–collectively–are recommending that you use, you may be a patent infringer. You may be infringing on the patents that are owned by particular search engines. Search Engine Technology
BILL HARTZER | WEDNESDAY, APRIL 1, 2009
[Engineering] AAfter.com Search Engine Adds New Features including Anonymous Twitter
Aafter , a search engine that bills itself as a high privacy search engine and one that actually pays you to search, has added many new features, including a new way to post to Twitter anonymously. There are web search engines on the internet that are really useful in terms of its multi-faceted utilities. often use a site called AAfter.com which is a high privacy web search engine that works much faster than other popular search engines. here is a list of what Aafter.com has recently added to their search engine: Cash-Back on Lowest Online Prices.
PUZZLE MARKETER | WEDNESDAY, JANUARY 30, 2013
[Engineering] The Difference Between SEO & SEM
SEO stands for Search Engine Optimization, and it refers to the process of increasing your website’s search engine ranking for a specific keyword or set of keywords. Said another way, search engines look for specific things on and off of your website that determines whether or not it’s relevant for a specific query, and SEO is the goal of doing those things. Search engine…? Search engine marketing is the strategy to increase your traffic and sales through the search engine channel. Paid Search Search Engine Optimization search engine marketing sem seo
BILL HARTZER | WEDNESDAY, MARCH 24, 2010
[Engineering] Search Engine Optimization: Recovering Lost Traffic and Links on your Website
Recovering this old page from an older version of the website will ultimately help the website’s search engine rankings. Related posts: How Search Engine Optimization Adds Value to a Website Most likely, if you have a website for your business, How to Properly Redirect a Domain Name and Get Link Credit I recently received an email from Duane Long asking a. Link Building Strategies for Search Engine Optimization in Dallas October 14 Attend the Link Building Strategies for SEO Event in Dallas. Tags: Search Engine Optimization So, the page was not included.
BILL HARTZER | MONDAY, OCTOBER 10, 2011
[Engineering] Search Engine Optimization: 7 Important Considerations for Link Building Strategies
When it comes to search engine optimization , the bottom line is that link building is still important. Simply putting it, your link popularity on the web can easily upgrade or degrade your popularity with the search engines, especially Google. Raising your popularity with the webpages means raising your graph with the search engines as well. link building Search Engine OptimizationThe popularity of any web page is dependent on its reaction off-page. To understand how this phenomena works, we must understand the concept of “link building”.
SOSHABLE | WEDNESDAY, DECEMBER 18, 2013
[Engineering] 5 Ways to Improve Your Search Engine Ranking
'Given that 93 percent of Internet traffic starts at a search engine, ranking high by using SEO techniques is important for your website. Consider these tips to help improve your search engine ranking. When someone links to your website, it shows the search engines that your website is authoritative. While search engines have moved toward displaying quality content instead of worrying about high keyword density, using keywords is still important to ensure that your content shows up in front of the proper audience. Did they impact your search engine rank?
SOCIALNOMICS | WEDNESDAY, APRIL 24, 2013
[Engineering] As Search Engines Become More Social, Everybody Wins
As social becomes more of a part of search engine rankings, expect your results to be more relevant. Search engines use algorithms to determine how your results appear. lot of people solve this problem by searching online, which will give them a result based on the search engine algorithms. Additionally, having a human element included in search engine results could mean that websites are relevant to certain searches, which provides more tailored results. Search Engine Social Search search engines search results social search More Tailored Results.
BILL HARTZER | THURSDAY, OCTOBER 20, 2011
[Engineering] Search Engine Optimization 101: The Meta Description Tag
There are many pieces to the puzzle with search engine optimization , and one of them is the meta description tag. This is very important so don’t overlook it because this tag will show up in the actual search results so you get higher in the search engine rankings. Search Engine OptimizationThis is a wonderful way to entice potential traffic to see what your website is all about once they read the meta description tag. Make sure you include your keywords or keyword phrase in that description tag as well. This will help you get it higher in the search results.
CONVERSIONATION | TUESDAY, SEPTEMBER 7, 2010
[Engineering] Search engine marketing and social: why SEO and search engine optimized content are not enough
In order for your website or other online properties to be found online (inbound marketing), you still need a good search engine optimization strategy. Defining relevant keywords for your business and, more than ever, for your target groups. Relevance is increasingly becoming important in search. Click title to read more
BILL HARTZER | THURSDAY, JULY 22, 2010
[Engineering] Search Engine Marketing Job Opening: Advertising Inventory Analyst
Related posts: Search Engine Marketing Job Opening: Search Project Manager ICONSTAFF has openings for a Search Project Manager. Search Engine Marketing Job Opening: Account Directors ICONSTAFF has openings for Account Directors. Search Engine Optimization and Network Marketing: How to Get More Leads I had an interesting conversation over the weekend with Marvin, Tags: Search Engine Marketing Jobs ICONSTAFF has an opening for a motivated, organized and energetic Advertising Inventory Analyst. Running various reports from the ad server and site analytics application.
CREATIVE RAMBLINGS | WEDNESDAY, APRIL 6, 2011
[Engineering] 5 more tips for Search Engine Optimization
Branding Great Resources Tips Wordpress brand name breadcrumbs Grader.com search engine optimization search engine optimization tips SEO tips table of contents Wordpress SEO plugins
TECHIPEDIA: TAMAR WEINBERG | TUESDAY, MAY 15, 2012
[Engineering] The New Model: How Google+ “Gets” Content
Prior to the latest Google updates, links were closely related to high rankings and more pronounced visibility in search engine results pages (SERPs). Marketing Search Engine OptimizationThis is a guest post by Joel Harrison. The way content is shared today changes online marketing, putting content to the forefront of what users, companies, brands and products are about. Google+ has just won the People’s Choice award for social media at The Webby Awards presented by the International Academy of Digital Arts and Sciences. The Old Model. So What Are the New Signals? Conclusion.
BILL HARTZER | MONDAY, JULY 8, 2013
[Engineering] OOPS! Altavista Gone, But Only Temporarily?
'Altavsita , one of my favorite 1990s search engines, has been put out to pasture so to speak. This will redirect users to the new location–but it’s only temporary so no search engine listings will be moved (the old URL will still be in the search engines’ indexes). ’s search engine results. Search Engines Altavista.com now redirects to a page on Yahoo.com. But, mistakenly, it looks like Altavista is only temporarily being redirected to Yahoo! Whenever you take down a website, it should be redirected to its new location.
FRESHNETWORKS | WEDNESDAY, JULY 27, 2011
[Engineering] Google+: A social networking site or the future of search engine marketing?
This may be somewhat of a conspiracy theory, but a few of us here at FreshNetworks were questioning whether Google+ is about social networking at all, or if it’s about something else…namely, changing the future of search engine marketing (SEM). ’ So perhaps Google+ is about improving their ‘one thing’ which, in the words of Google’s co-founder Larry Page, is to make search engines “understand exactly what you mean and give back exactly what you want.. Or has it? We do search. Think about this. your website. Tweet This!
BILL HARTZER | TUESDAY, AUGUST 21, 2012
[Engineering] Search Engine Marketing Specialist Job Opening in King of Prussia, Pennsylvania
LuckyVitamin Corporation, a Top 500 E-commerce retailer located in the King of Prussia, PA area is looking to hire a Search Engine Marketing Specialist. – Administer daily operational tasks associated with search engine marketing. – Manage relationships with search engine vendors and other third parties on behalf of company. – Experience with major search engines and paid search networks (Google, Yahoo, Bing, Facebook). Search Engine Marketing Jobs– Analyze keyword library and expand appropriately. – Update reports and databases.
BILL HARTZER | TUESDAY, APRIL 24, 2012
[Engineering] Search Engine Optimization Tip: Your Heading Tags Should Include your Keywords
Lately, it seems as though many people have been concerned about over-optimization when it comes to search engine optimization of their web sites. That’s why I continue to post these search engine optimization tips , so we can get back to the basics here of SEO. This is how you inform the search engines and visitors about what you have to offer on your various web pages. You will also be able to get higher search engine rankings and far more traffic than before. When was the last time you received a full search engine optimization audit of your website?
PROBLOGGER | TUESDAY, JULY 22, 2014
[Engineering] How Social Media Can Affect Your Search Engine Rankings
Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Companies that consider themselves “very successful” at search engine optimization are integrating social media into their strategy, whereas, companies that are “not successful” at search engine optimization are not integrating social media into their strategy. How Social Media Can Affect Your Search Engine Rankings.
BILL HARTZER | WEDNESDAY, MARCH 3, 2010
[Engineering] Search Engine Optimization: Why We Still Need Meta Tags
Recently, there has been a lot of debate in the search engine marketing community about some of the more simple or basic elements of search engine optimization, a web page's meta tags. Combined with the title tag, I still believe that as online marketers we absolutely need to make sure that we continue to populate these meta tags correctly and appopriately on all pages of our websites or our clients' websites even though some search engines do not use certain tags for ranking purposes. The search engines did not look at the content of the entire web page.
BILL HARTZER | WEDNESDAY, MAY 25, 2011
[Engineering] Search Engine Optimization History: June 12, 2005 Was a Historic Day
When it comes to the Search Engine Optimization industry’s history, I bet that you did not know that June 12, 2005 was a historic day. According to a new tool by Google called Google Correlate , there were far more searches for “search engine optimization than ever before. In fact, so much so, that the data stands out like a sore thumb: If you use the new Google Correlate tool, and you search for search engine optimization , you can see clearly that June 12, 2005 was clearly amazing day when it comes to the history of search engine optimization as an industry.
INBLURBS | THURSDAY, NOVEMBER 11, 2010
[Engineering] How to get search engine ratings with one way link building services
How to get search engine ratings with one way link building services. So certainly when the traffic rate is leveraged, your sales also enhance thus promoting your products thereby securing you a top page rank in the popular search engines. Links are essential for a website to acquire a good page rank by the search engines even though your website possesses a quality content. As a web master if you can execute a successful one way link building you will be counted high in the perception of top search engines; it will definitely becomes a plus point for your site.
BILL HARTZER | MONDAY, OCTOBER 24, 2011
[Engineering] Search Engine Optimization 101: Working Keywords into Your Web Pages
Recently, I posted a review of SEM Rush , a great search engine marketing tool that can help you with your keyword research. As you use this keyword research tool, though, it’s critical that you understand exactly how keywords themselves are a part of your overall search engine optimization plan for your website. They are going to help drive more of that traffic your direction when consumers type them into search engines. Search Engine OptimizationLet’s review how to work keywords into your web pages.
BILL HARTZER | SATURDAY, AUGUST 25, 2012
[Engineering] SEO Search Engine Optimization Specialist Job Opening in Dallas Texas
ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for SEO Specialists to fill a role as part of the Search Team supporting car dealers in their Search Engine Optimization and Online Marketing efforts. Staying current on Search Engine Optimization and Online Marketing topics. Search Engine Marketing JobsCandidates should have 1 to 3 years of SEO experience as well as strong communication skills and desire to learn new things. Familiarity with Excel and basic html would also prove valuable. 1 to 3 years of SEO experience.
BILL HARTZER | MONDAY, MARCH 5, 2012
[Engineering] Search Engine Technology Patent Portfolio Up for Auction
ICAP Patent Brokerage is auctioning off a patent portfolio that enhances search engine functionality from Jason A. This search engine technology patent portfolio discloses search engine technology that can “significantly enhance functionality and user interaction compared to current conventional systems.” – Using this search engine system, a user can provide comments or tags to search results, determine relationships, and link them accordingly. Search Engine TechnologyDenise.
BILL HARTZER | TUESDAY, SEPTEMBER 29, 2009
[Engineering] Search Engine Optimization Horror Story Contest Launched
Do we really need another Search Engine Optimization (SEO) contest ? Because the SEO Contest that Vizion Interactive is launching today is not a traditional “SEO Contest in the sense that SEOs (Search Engine Optimizers or those who practice Search Engine Optimization) are typically pitted against each other in an effort to “rank better than another. This Search Engine Optimization is different. They’re looking for Search Engine Optimization Horror Stories, extreme examples of cases where Search Engine Optimization efforts have failed.
BILL HARTZER | THURSDAY, APRIL 2, 2009
[Engineering] HotPads.com Launches Map-Based Vacation Rental Search Engine
As you might recall, a while back I talked about the Hotpads Search Engine when it was launched. Recently, HotPads.com , the housing search engine, introduced a new way for cost-conscious shoppers to plan their next vacation with an interactive, map-based Vacation Rental search. This is the first map-based vacation rental search engine. Search Engine Marketing and Website Marketing Services As a search engine marketing and website marketing professional since. Tags: Search Engines There is nothing more important to vacation homes than location.
BILL HARTZER | TUESDAY, JUNE 15, 2010
[Engineering] Conductor Searchlight Search Engine Optimization System Launched
Conductor, a SEO ( Search Engine Optimization ) technology company, has launched Conductor Searchlight , a full-featured search engine optimization (SEO) operating system. Conductor Searchlight helps you prioritize your efforts and gives you insight into which SEO techniques are most likely to garner you top rankings in the engines. uses Searchlight to analyze large amounts of data, providing their search engine marketers with the ability to identify challenges in their search engine marketing strategy. Tags: Search Engine Optimization Digg this!
BILL HARTZER | WEDNESDAY, FEBRUARY 16, 2011
[Engineering] Search Engine Optimization with SEOette.com: Track Your Google Rankings
We all want to track our Google search engine rankings. There are lots of search engine optimization tools out there that will help you perform search engine ranking checks. Search Engine Optimization link buildingBut there is one in particular that looks very promising, called SEOette. With SEOette, you can track your Google rankings , backlinks, and other important SEO factors. Not only can you see current rankings, but your entire history beginning the day you sign-up. Your competitors will be scanned for potential keywords that you can use.
SOCIALNOMICS | WEDNESDAY, JULY 27, 2011
[Engineering] Search Engines Affect Our Memory
It appears that search engines are changing how we remember things. Over the last few weeks, numerous commentaries have appeared, discussing the fascinating results from Professor Betsy Sparrow’s study at Columbia University. Professor Sparrow, a psychologist, conducted a study to determine what effects Google might have on our ability to recall information. The results were very interesting. Without going into the full details of the study, the main takeaway appears to be that we are adapting to remember where information is located, rather than the actual information itself.
JEFF KORHAN | SUNDAY, OCTOBER 9, 2011
[Engineering] How the Facebook Contextual Engine Can Grow Your Business
Facebook is building a contextual search engine that will readily tell your story and connect you with new social and business opportunities. The Facebook contextual search engine is a database that is comprised of content that is derived from what you share with it. The contextual engine does the rest by helping to connect you with those that are most ideally aligned with you – both personally and professionally. If you really want to learn how the Facebook contextual engine is working, take a closer look at the “false positives.” One more thing.
SOCIAL WAYNE | FRIDAY, MAY 31, 2013
[Engineering] Women and Girls in Science, Technology, Engineering and Mathematics [STEM] #infographic
Diversity infographics Technology Engineering and Mathematics girls Science stem women 'Courtesy of: Techschool.com.
BILL HARTZER | THURSDAY, JULY 3, 2014
[Engineering] Throwback Thursday: iWon Search Engine, Circa 2001
Each Thursday I’m starting a new tradition here on my blog: to feature an old search engine. Today’s Throwback Thursday search engine is iWon.com, circa 2001. Well, that business plan didn’t last long, iWon is not a search engine or “start page” anymore. Search Engines 'Today is Thursday July 3, 2014, and that means that it’s Throwback Thursday. There were quite a few, so I think I’ll be able to keep the tradition going for quite some time. Back in 2001, did you make iWon.com your default home page in your web browser?
TECHIPEDIA: TAMAR WEINBERG | THURSDAY, NOVEMBER 1, 2012
[Engineering] The Ultimate Guide to Search Retargeting
The most significant form of retargeting to emerge is Search Retargeting — the practice of showing display ads to users based on the terms they enter into search engines like Google, Bing, Yahoo!, and Search Retargeting is revolutionary because it brings the power of search engine marketing to display campaigns and makes it possible to hone in on users who have never visited your site. At the most basic level, Search Retargeting is a fairly simple three-step process: A user searches for something on a site or search engine by entering search terms. and others. Agencies.
EXTANZ | WEDNESDAY, AUGUST 25, 2010
[Engineering] Conversation Engines: it doesn't matter how much we 'get it'… we.
Home What We Do Awe-inspiring Clients About Contact Us Conversation Engines: it doesn’t matter how much we ‘get it’… we need to ‘get it’ more. Conversation Engines: it doesn’t matter how much we ‘get it’… we need to ‘get it’ more. web traffic youtube Twitter Updates @ seesmic d2 - any idea why the preferences tab is grey shaded - like the rest of the interface, pretty smooth 1 week ago RT @ yannr : Conversation Engines: it doesn’t matter how much we ‘get it’… we need to ‘get it’ more. Extanz – PR 2.0 So what’s going on?
CONVERSTATIONS | TUESDAY, MARCH 18, 2014
[Engineering] BuzzSumo – Search Engine for Finding Content, Keywords, Influencers, and Social
BuzzSumo – Search Engine for Finding Content, Keywords, Influencers, and Social is a post from: ConverStations. You just finished reading BuzzSumo - Search Engine for Finding Content, Keywords, Influencers, and Social ! 'BuzzSumo new search and save feature has made it a go-to tool for finding content, keywords, influencers, social sharing, and more. The search and save feature , a close proximity of our old Search Once and Subscribe mantra, helps you save time and stay on top of topics that are important and relevant to your business. Filter by Content or keyword phrases.
BILL HARTZER | TUESDAY, FEBRUARY 14, 2012
[Engineering] Dallas Local Search Engine Optimization Expert Launches Argent Media
Chris Silver Smith, a local search engine optimization expert based in the Dallas/Fort Worth area, has launched Argent Media , a search marketing agency. Argent Media will focus on providing both short-term search engine optimization services such as basic website audits as well as ongoing consultation retainers. Chris Silver Smith is no stranger to the local search engine optimization industry. After working at Superpages, Chris worked at two internationally renowned search engine marketing agencies, NetConcepts (which has been acquired by Covario ), and KeyRelevance.
TECHIPEDIA: TAMAR WEINBERG | TUESDAY, AUGUST 7, 2012
[Engineering] The Social Side of Brand Management
Marketing Search Engine OptimizationThis is a guest post by Chris Birk. Social media and the sheer increase in number of content creation platforms has given managers, who specifically monitor a business’ reputation, many new challenges. One of the best descriptions of online reputation came from Matt Polsky on Jason Fall’s Social Media Explorer: Reputation isn’t a single stationary object, but an equation that includes many pieces, such as being known for quality products or services, being likeable, actively engaging customers, or the ability to offer valuable and relevant content.
SOCMED SEAN | SUNDAY, NOVEMBER 20, 2011
[Engineering] Blog Tip – Write For Your Readers, Not The Search Engines
Before we ever dive into the technology behind their blog, I like to explore their content and their attitude toward the search engines. Unfortunately, over the last few years there has been a LOT of focus on search engine optimization, almost to the point that people believe they should write their content and then re-write their content with an SEO lens to ensure that the search engines will index the article. The problem is, what if the search engine spiders like your content, but your readers don’t? ” Wrong answer. What did you accomplish? Houston.
PAUL GILLIN | FRIDAY, DECEMBER 9, 2011
[Engineering] The Social CIO: Texas Health Builds a Knowledge Engine
Last week I posted a rant about the failure of CIOs to take a leadership role in their company’s social media strategies. Having played the scold, I also want to recognize the efforts of CIOs who get it. The Next Big Thing This is one in a series of posts that explore people and technologies that are enabling small companies to innovate. The series is underwritten by IBM Midsize Business , but the content is entirely my own. One of them is Ed Marx (below right), the CIO at Texas Health Resources , a system of 24 hospitals in North Texas that employs more than 21,500 people and serves 6.5
CONVERSTATIONS | WEDNESDAY, OCTOBER 8, 2014
[Engineering] Why Do We Call Google a “Search Engine”?
'We often call Google a search engine. like to say Google is a Find Engine. ’ That’s why I call Google a Find Engine. Why Do We Call Google a “Search Engine”? You just finished reading Why Do We Call Google a "Search Engine"? ! Recently, I wanted to know how long it would take to drive to a client location. simply typed in the name of the two cities into Google and the answer was found. also found out other businesses I could call on around the client’s business. Google led me to a great resource: W3Schools. Bought ‘em.
BILL HARTZER | WEDNESDAY, FEBRUARY 22, 2012
[Engineering] Search Engine Optimization Manager Job Opening – Dallas Texas
From time to time I post various job openings and employment opportunities in the Search Engine Marketing and Search Engine Optimization industries. Today, I have a job opening for a Search Engine Optimization Manager here in the Dallas Texas area. This position would be ideal for someone with several years of Search Engine Optimization experience who would like an opportunity to work on major client accounts. – Knowledge of CSS enhancements to better search engine visibility and technical optimization. Search Engine Marketing JobsQualifications.
BILL HARTZER | THURSDAY, AUGUST 29, 2013
[Engineering] Facebook Acting More and More Like a Search Engine
'Is it just me, or is Facebook acting more and more like a search engine, crawling all sorts of URLs. Facebook is acting more and more like a search engine every single day. So, is Facebook Bot really Facebook’s new search engine? Search Engines Social Media More than they have in the past. Here is a perfect example: If you take a look at the screen capture above from my stats just now, you’ll notice that Facebook Bot is visiting over and over again. But not only are they visiting over and over again, that part I can possibly understand.
BILL HARTZER | SUNDAY, MAY 2, 2010
[Engineering] Search Engine Optimization Tip: Add a Breadcrumb Trail
This is only one seo tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. For this search engine optimization tip, let’s talk about adding a breadcrumb trail to your site’s navigation. And since some search engines are now watching how long your visitors stay on your web site, it’s increasingly important to do whatever you can to help them navigate your site. Widgets.
QUICK ONLINE TIPS | WEDNESDAY, MAY 30, 2012
[Engineering] How to Write Blog Posts Loved by Search Engines, Enjoyed by.
BILL HARTZER | MONDAY, FEBRUARY 15, 2010
[Engineering] LeapFish Search Engine Continues to Grow User Base
I have talked about the LeapFish search engine earlier , as you might recall. am a lover of LeapFish, particularly because I think LeapFish is one search engine that might actually have a chance of making it to the big-time. LeapFish anticipates that there will be more than 20 million searches in 2010 at their search engine. LeapFish reported that at its ongoing growth rate and with its new partnerships, the search engine anticipates more than 20 million searches to be executed in 2010. comScore December 2009 Search Engine Rankings comScore, Inc. Digg this!
BILL HARTZER | SATURDAY, JULY 12, 2014
[Engineering] Google Quality Rater Guidelines 2014
” To download the latest version of the quality rater guidelines, click on the ‘pay with a tweet’ link below: Google Search Engine Optimization Search Engines 'I just got ahold of the latest copy of Google’s Quality Rater Guidelines, with a date of March 2014. It’s an interesting read, all 160 pages of this document. There are a lot of new phrases and concepts that are included in this latest version, but honestly there’s are really not many new surprises. Jennifer Slegg first reported that the latest document was leaked.
THE RELATIONSHIP ECONOMY | THURSDAY, APRIL 18, 2013
[Engineering] Our Economic Engine is Human Capital
'Many believe that advertising is the economic engine of the Social Era. Others believe that technological enhancements to productivity is the economic engine of the Social Era. And then there are those that believe innovation is the economic engine that fuels the Social Era. Is it all of these, one of these or none of these that represent the economic engine of the Social Era? Human Capital Is The Economic Engine of The Social Era. Economics is defined as the social science that analyzes the production, distribution, and consumption of goods and services. Social
CREATIVE RAMBLINGS | TUESDAY, SEPTEMBER 4, 2012
[Engineering] New search engine will highlight female leaders
New search engine will highlight female leaders was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Miscellaneous Social Media Interviews search engine Where are the women women in technology“Behind every great man there is a great woman.” Many of us have heard and used the proverb. But, only a few have actually taken its meaning literally. Meet Melissa Pierce and Marian Mangoubi, two Chicago-based entrepreneurs who are on a quest to give influential women their due place in this world with their new [.]
CONVINCE & CONVERT | TUESDAY, NOVEMBER 11, 2014
[Engineering] A new search engine for marketing podcasts
MarketingPodcasts.com is a discovery engine for marketing podcasts. So, I challenged my team (especially our developers at Marketing Press) to figure out how to build a discovery engine on top of WordPress. 'Are you ready to make marketing education much, much easier? am so thrilled to announce that today is the launch of MarketingPodcasts.com – a brand-new venture from me and the Convince & Convert crew that will help marketers learn their craft more efficiently and effectively. sort by host name(s). sort by number of episodes. sort by category. And we did it!
MINDJUMPERS | FRIDAY, MARCH 23, 2012
[Engineering] SEO Strategies: Optimisation Ideas for Your Google+ Page
With this development, search engine optimisation has evolved yet again, as it always does with any advancement on the Web. Influence – Expand your connections by joining the Google+ community in various networks; this way, Google’s search engine spiders will find your Page appealing. Google+ Google google plus guest blog search engine search engine optimisation seo SEO strategiesMost of us know that social media has been playing a big role in several businesses’ Internet marketing campaign. And, right now, Google+ is one of the dominating social networking sites.
BILL HARTZER | WEDNESDAY, AUGUST 10, 2011
[Engineering] Does Removing Your Website from Google Hurt Your Search Engine Rankings?
As you might be not be aware, RipoffReport.com accidentally removed themselves from the Google search engine by entering that directive in Google Webmaster Tools. Does removing your website from Google hurt your search engine rankings? However, it appears that once you are re-listed, as in the case of Ripoff Report, your search engine rankings will come back–and the screen capture below show exactly what I mean. And it appears that their search engine rankings, such as a search for “Radialabs , are back. The search engine did not remove the website.
BILL HARTZER | THURSDAY, JULY 31, 2014
[Engineering] Throwback Thursday: Search Engine Watch Circa 1999
'Today is Thursday, and every Thursday I try to feature one search engine or search engine website. Today, because of the official announcement that Danny Goodwin is leaving Search Engine Watch , I thought I would feature Search Engine Watch. Let’s take a look at what Search Engine Watch looked like back when Danny Sullivan owned and operated it, back in 1999: SEW was a part of Internet.com, and Danny Sullivan was the editor. In fact, it was more about educating people about search and SEO (search engine marketing). Search Engines link].
BILL HARTZER | WEDNESDAY, FEBRUARY 8, 2012
[Engineering] Search Engine Optimization Tip: How to Effectively use Keywords in your Heading Tags
Ultimately, that will allow you to be more successful with your search engine optimization methods. This is important to do because that is what tells the search engines that these particular words found on that page are the most important from all of them that are displayed on that page. With the use of heading tags on your web pages, you offer some type of structure that is the foundation of it for the search engines. It will certainly help you to get higher rankings in the search engines. Search Engine Optimization
BILL HARTZER | TUESDAY, MARCH 22, 2011
[Engineering] The Babel Real Time Social Media Search Engine Launched
did a search at The Babel for my primary social media ID, bhartzer , and really didn’t find anything different than the search results I would find if I did the same search over at Google, for example: At first glance, I am not so impressed by this new real time social search engine. So, I hate to be a tough critic here, but I would probably give The Babel, a real time social media search engine, a grade of C or D when it comes to the “real time part of the equation here. and allows you to search data being generated in real time. Post on Google Buzz. Tweet This!
TECHIPEDIA: TAMAR WEINBERG | TUESDAY, NOVEMBER 29, 2011
[Engineering] How to Hire Your SEO Partner
There are two enormous issues with search engine optimization that hinder your ability to zero in on the right partner: Rapidly changing, constantly evolving rules. Marketing Search Engine Optimization seoThis is a guest post by Brad Schorr. Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. It is also one of the most perplexing. Google’s algorithm – the formula it uses to determine page ranking – has undergone significant changes recently, and I believe we’re only seeing the tip of the iceberg. Results.
SOSHABLE | THURSDAY, JUNE 6, 2013
[Engineering] Suddenly Everyone’s an SEO Pilot with a Team of Experts at their Arms
In both PPC management as well as search engine optimization, there has been a tremendous influx of experts and services filling the ears and inboxes of prospective clients. Bing Featured Google Search Engines 'There are always going to be those who are real experts offering real products or services with proven strategies and the ability to make changes to their techniques as the market and industries change. There are also always going to be those who put on the uniform, slide on the aviator sunglasses , and pretend like they know how to pilot a passenger jet. Search is obscure.
MR. RYAN CONNORS | THURSDAY, FEBRUARY 28, 2013
[Engineering] 5 Keys to Ensure Your Business Blog Content is SEO Friendly
They offer a valuable opportunity to increase exposure to your website and improve your search engine rankings with each and every post you create. Search engines give great weight to content that’s housed within title and header tags. Second, images have the ability to appear in a search engine’s image search; a function completely separate from the typical organic search results. These not only increase the number of links to your pages (a huge factor in search engine rankings), but they also give you a chance to integrate those keywords again. Not SEO savvy?
BILL HARTZER | THURSDAY, JULY 31, 2014
[Engineering] Danny Goodwin Leaving Search Engine Watch as Editor
'Danny Goodwin, the Editor of Search Engine Watch , is leaving Incisive Media. Mr. Goodwin has been at Search Engine Watch since 2007, and is going to work for LinkDex. Mike came on in 2009 and was phenomenal at Search Engine Watch. ” On Webcology, Danny continued to talk about what’s next for Search Engine Watch: “There will be a learning curve, and Danny Sullivan started SEW back in the day… Search Engine Watch was declared dead when Danny Sullivan left. They need to make Search Engine Watch their own, and take it to the next level.”
SOCIAL MARKETING FORUM | FRIDAY, NOVEMBER 19, 2010
[Engineering] Relevance and Content Key in Search Engine marketing
Since ages, search engine marketing pays a dominant role in the interactive marketing mix. Companies try to optimize their sites for keywords that are relevant to their business (and if they are good also relevant for the search engine user). They look for information via search engines, use peer review sites and more information and interaction options with other people, as they are possible in social networks and media. In the past, search engines had the monopoly of searching for information on the Internet. And the focus is shifting. That price is privacy.
TWIST IMAGE | SUNDAY, FEBRUARY 17, 2013
[Engineering] Turn Your Brand Into A Commitment Engine
He has authored three bestselling business books, Duct Tape Marketing , The Referral Engine and his latest, The Commitment Engine. the commitment engine. the referral engine. Episode #345 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. There is a well-worn thought that small business can learn a lot from how big business operates. John Jantsch is one of the people who will flip that notion on its head. Jantsch spends his days helping small businesses grow. Enjoy the conversation. blogging. brand. business book.
ENGAGE | MONDAY, JULY 11, 2011
[Engineering] How to Think About SEO Like a Human
G aming search engines is like lying on your profile on a dating website. Search engines work the same way. Just like doctoring your online dating profile to get more responses, black hat SEO techniques – or gaming the search engines – results only in temporary victories. Image: vixwalker ] If you liked this, try: How Google Thinks About Content Why SEO Would Matter Even If Search Engines Stopped Running What If We Treated Every Page Like Our Homepage? Content Creation resource management Search engine optimization Search Engines SEO Transparency
BILL HARTZER | SATURDAY, OCTOBER 19, 2013
[Engineering] Google Now Showing Bing Search Results in Google Organic Search Results
seriously thought that Google had some sort of filter for this, that they would not rank or show search results from another search engine or other “low quality content” in their search results. Here’s the actual page that is ranking: And here is the search result in Google: Google Search Engines 'Google’s search results keep getting better and better, no matter what type of algorithm changes they make. Yes, I’m joking. That’s right, Bing.com is now showing up in Google’s search results. Really, Google?
SOCMED SEAN | SUNDAY, MARCH 18, 2012
[Engineering] Spring Cleaning For Your Blog – How A Little Work Can Drive Search Engine And Social Media Traffic
Remember, the more you clean up those old posts the more they will pay you back with increased search engine traffic or organic traffic from social networks like Twitter and Facebook. Tips For Cleaning Up Your Blog And Improving Your Search Engine Optimization (SEO) Clean up those plugins – If you have been trying out new plugins or widgets for your blog, be sure to delete them if you’re not using them. Re-evealuate your sidebar(s) – Page load time is a factor in your search engine ranking, so find ways to minimize that load time. Ahhhh Spring! Cheers!
BILL HARTZER | THURSDAY, OCTOBER 13, 2011
[Engineering] Search Engine Optimization: 5 Important SEO Ranking Factors
It would appear that many search engines are trying to gauge the relative influence of Facebook and Twitter users, and as the report puts it: “These changes could lead to likes becoming as important as links in the algorithms.” Search Engine OptimizationSEO Ranking Factors are probably the most important thing to know when you are creating a web site since they are the rules that determine how popular your website will be on the internet–and how much high it would go in search results. There are more than 200 factors that contribute to this ranking scheme. Remove the no.
BILL HARTZER | WEDNESDAY, SEPTEMBER 21, 2011
[Engineering] SEOmoz to Rebrand Itself as Moz
SEOmoz , a search engine optimization company that provides some of the best SEO software tools on the planet, will rebrand itself “very soon” and will be known simply “Moz” SEOmoz, led by Rand Fishkin, will soon drop the “SEO” (which stands for Search Engine Optimization) part of their name. Search Engine Marketing FirmsCurrently, as of this posting, if you go to Moz.com you’ll see their robot logo on the site, as shown below: As you might be recall, SEOmoz recently purchased Moz.org and also now owns Moz.com.
BILL HARTZER | MONDAY, DECEMBER 16, 2013
[Engineering] The Anatomy of a Google Reconsideration Request: Manual Link Penalty
Google Search Engine Optimization Search Engines 'As you know, I have helped numerous businesses and site owners respond to Google’s manual link penalties. And get those manual link penalties removed or revoked by Google. Every site is unique, every website has different links pointing to them, and some have more bad links than others. And not all sites have received manual link penalty messages from Google. only recommend filing a formal reconsideration request if you have received a manual warning or penalty from Google. Identified the bad links. www.linkdelete.com. link].
BILL HARTZER | TUESDAY, SEPTEMBER 27, 2011
[Engineering] Search Engine Optimization: Free Tools to Determine Page Load Speed
Search Engine OptimizationRemember the days when we all utilized dial up Internet ? Maybe you were lucky and had a powerful modem that got you more than 9600 baud rate. With today’s technology we can surf the Internet at blazing speeds. When you are a business person or website owner that is looking to make sales, offer products or show off your service’s speed is very important. It has been widely reported that Google likes websites that load quickly. So do website visitors. If you are interested in a product or service and click on a link, you want to see it right away.
BILL HARTZER | WEDNESDAY, DECEMBER 18, 2013
[Engineering] Got Google Glass? Don’t Expect a Repair from Google If You Break It
Google Search Engines 'Well, if you were one of the lucky ones who got Google Glass , you had better take really good care of your Glass. If you are unfortunate enough to break it, then Google apparently is not going to be any help. Deb Lentz, a Google Glass Explorer, slipped outside on slick pavement , they came off, and hit the ground. When she contacted Google about a fix or replacement, they apparently told her she was on her own. In a Google Plus post , she explained what happened: I have a broken Glass: the front part that is adjustable has snapped off. So sad.
BILL HARTZER | WEDNESDAY, SEPTEMBER 18, 2013
[Engineering] Do Google +1s and Shares Help Search Engine Rankings?
The whole idea of this study was to figure out whether or not Google +1s actually help search engine rankings. Since Google does not fully trust social shares (yet), there is no way that Google would trust a social share, even if it’s a Google+ social share or +1, without combining that “factor” with other search engine rankings factors. But they only count when they’re combined with other search engine ranking factors. So, that begs the question here: Do Google +1s and Shares Help Search Engine Rankings? Let me explain. You bet they do!
SOCIAL MARKETING FORUM | THURSDAY, DECEMBER 9, 2010
[Engineering] Michael Kahn: Relevant Brands Need To Have A Presence on Twitter
Michael Kahn, Senior Vice President, Client Services, at performance markting specialist Performics (Publicis Groupe/VivaKi) about the role of Twitter, amongst others from the search engine marketing perspective. Interviews Michael Kahn search engine marketing Twitter
SPIN SUCKS | MONDAY, OCTOBER 10, 2011
[Engineering] Using Google AdWords to Test Your Messaging
While a huge advocate of the many free Google tools available, I’m not a Google AdWords fan, unless it’s tied specifically to search engine marketing and landing pages that create a call-to-action to generate qualified leads. Rather, find yourself a search engine marketing expert (different from search engine optimization) and, at the very least, have them help you create a strategy. Advertising Search Engine Marketing Google AdWords search engine marketing SEMunderstand advertising. understand the value and benefits of it. The examples follow.
BILL HARTZER | WEDNESDAY, NOVEMBER 3, 2010
[Engineering] How to Allow Search Engines to Index Your Facebook Profile
As you may be aware, Facebook has, very publicly, said that they do not want search engines like Google and Bing to index your Facebook profile. Now you can fight back if you want: here is how to allow the search engines like Google to index your private Facebook profile. As you can see below, I just downloaded all of my “private Facebook data and am now allowing all of it to get indexed by the search engines. In any event, I decided that it was about time that the search engines, such as Google and Bing, be allowed to index my Facebook information.
E-LIGN | THURSDAY, JULY 25, 2013
[Engineering] Why Are My Search Engine Keywords Returning (Not Provided)?
One powerful example of this is viewing and learning from the data provided by search engines. In addition to information on referring domains, search engines typically send over the keywords searched by the visitor. The biggest search engine out there is Google, and up until a few years ago, openly shared the information they collect about the search terms used to find a particular page. The search engine went “dark” for users that are signed into their services. After The post Why Are My Search Engine Keywords Returning (Not Provided)?
SPIN SUCKS | TUESDAY, DECEMBER 20, 2011
[Engineering] Six Skills Every PR Pro Needs
Search Engine Optimization. Now we have to take that skill and learn how to optimize our content so it’s being crawled by the search engines, while also being highly valuable and engaging. Search Engine Marketing. Communication Trends content marketing inbound marketing integration pr industry PR pros results search engine marketing search engine optimizationIf you missed it a few weeks ago, the New York Times wrote a piece about redefining public relations. You see, the last time PR was defined was in 1982. Yes, 30 years ago. Content Marketing.
BILL HARTZER | TUESDAY, DECEMBER 1, 2009
[Engineering] Top Search Engine Optimization Firms for December 2009
Every month, Top SEOs comes out with a list of what they think are the top search engine optimization firms, the top search engine optimization companies. As someone who has been in the search engine optimization industry since the mid 1990s, I can tell you that while I don’t totally agree with these “rankings , it could be a place to start looking if you’re wanting to hire a search engine optimization company. Related posts: comScore December 2009 Search Engine Rankings comScore, Inc. Tags: Search Engine Optimization Perhaps.
CONVERSTATIONS | TUESDAY, NOVEMBER 8, 2011
[Engineering] Your Google+ Company Page: Launch & Pause
Social Media Brand Business Google Google+ Page Search EnginesGoogle+ Pages are available for your company or organization. Whether you know how you’ll use it yet or not, go create yours. We can think about the promotion and practice a bit later. One thing you do need to consider is what type of page you’ll create. There are 4 choices : Local Business or Place (These pages get a map. Great for hotels, salons, taverns, landscapers. localized business). Product or Brand. Company, Institution, Organization. Arts, Entertainment, or Sports (e.g., and then you can promote the page.
MR. RYAN CONNORS | TUESDAY, MARCH 12, 2013
[Engineering] Seven Reasons Why Your Facebook Page Doesn’t Cut it as a Replacement for a Website
They rank well in search engines (for the most part) and they’re easy to update with pictures, links, and text. . It’s not an e-commerce engine or indexable website. And they want you to create fresh content so you rank better in the search engines. Search Engine Optimization. Business Marketing Strategies and Tactics Seach Engine Optimization (SEO) Social Media Facebook Page replacement for a website search engineIt seems to happen a lot: a company solves their website woes with a Facebook page. And no website. Yes, Facebook pages are great. commerce.
BILL HARTZER | MONDAY, SEPTEMBER 23, 2013
[Engineering] Google No Longer Passing Keyword Referral Data for All Users
In my opinion, this is a huge philosophical change that Google has made, and they literally just turned the Search Engine Optimization industry on its head (and shook really, really hard). Search Engine Optimization 'Wow, I knew this day was coming at some point, but I really didn’t expect that this change would happen this soon. Google no longer is passing keyword referral data through to websites. Google just made a huge change: if you search at Google, it appears that all searches (even from [link] are now secure, https searches. For all users. What does this mean?
ARI HERZOG | MONDAY, FEBRUARY 28, 2011
[Engineering] Hide Facebook Profile from Search Engines
allow the global Facebook community to find me, read my personal profile updates and comment when inspired; but I disable my profile from being indexed by search engines. Responding to queries how I hide my profile from search engines and how people who are not friends can write on my wall, this video explains : -- Thanks for reading Hide Facebook Profile from Search Engines by Ari Herzog. Related articles you may enjoy: Could There Be a Correlation Between Search Engine Queries Getting Longer and Blog Post Titles Getting Longer? I am a Facebook oxymoron.
TWIST IMAGE | THURSDAY, OCTOBER 17, 2013
[Engineering] Growth Hacker Marketing And The Rise Of Engineers In Marketing
These Growth Hackers are engineers, coders and entrepreneurs who don''t know (or follow) the traditional marketing path (because it''s not something they have studied or practiced). In a marketing world of real-time bidding, programmatic buying and more automation tools than you can shake a TV ad at, it would be clever to state that engineers and data are can easily overthrow an advertising system that is archaic, in a world where we understand human nature and what humans are doing online in ways most of us could never have imagined. engineer. To be useful. I love you.
BILL HARTZER | THURSDAY, MARCH 24, 2011
[Engineering] Internet Marketing and SEO Analyst Job Opening
Search Engine Marketing JobsCS Creative is seeking an Internet Marketing Analyst, to work client-side with a leading technology company based in Dallas. This position will be responsible for keyword research, optimizing and coding various pages in HTML. The role involves working closely with the MarCom department and product line managers. It is a full-time contract position for 6-12 months with a possibility to extend. Job Responsibilities. Work with various product line managers and team members regarding content optimization and keyword research. Compile findings and provide analysis.
BILL HARTZER | MONDAY, JULY 11, 2011
[Engineering] How to Get Your Google+ Plus Posts Indexed in Google
As you probably know by now, I am certainly a tough critic at times when it comes to search engine optimization. After all, that’s what I do for a living (specifically organic search engine optimization). So, as you can see, it appears that Google’s organic search engine algorithm for Google+ Plus is just like every other page on the web–as how they are being treated. Search Engine OptimizationGoogle+ (also referred to as Google Plus), is the new social network by Google that is very similar to Facebook in its functionality. Add unique content.
BILL HARTZER | FRIDAY, JANUARY 3, 2014
[Engineering] Multiple Reconsideration Requests Might Result in Another Google Warning
Search Engine Optimization 'If you file multiple reconsideration requests after your website was manually penalized by Google, then there is a good chance that Google will give you another warning. That warning message from Google might just ask you to wait a few weeks before you file another reconsideration request. I’ve written before about Google reconsideration requests and what is required in order to get a manual penalty revoked by Google (for unnatural links to your website). lot more effort is required. Removing links takes time. Well, it doesn’t work that way.
BILL HARTZER | FRIDAY, MAY 14, 2010
[Engineering] Search Engine Optimization Tip: Adding Content to your Web Site
This is only one seo tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. For this search engine optimization tip, let’s talk more about content and adding content to your web site. That brings me to the most important point here: you cannot expect to create a few web pages and expect that web site to rank well in the search engines (especially Google ). Doing it Yourself.
BILL HARTZER | MONDAY, OCTOBER 14, 2013
[Engineering] Why SEOs Need to Pay Attention to Freebase
'If you are an online marketer, and, more specifically, and SEO ( search engine optimization professional), you need to start paying more attention to Freebase , which is a part of the Knowledge Graph. The search engines, including Google, and now Bing, are now using information from the Knowledge Graph to learn more about the relationships between things. It is these associations or “links” or the “relationships” between these topics that allows the search engines to be better at what they do: provide us more relevant search results.
DIRECT MARKETING OBSERVATIONS | THURSDAY, OCTOBER 18, 2012
[Engineering] The Best SEO Advice I’ve Seen in a Long Time…Relevance is the new PR
That’s why any article or blog post that talks about Google and search engine optimization has to be paid attention to. Well, to the extent that after reading a post from Search Engine Land that Google would neither affirm no refute titled Ex-Googler: “To Please Google With Your SEO, Forget About SEO” , I started this post with that opening thought. When you’re done reading the Search Engine Land post, go over to Forbes and read a pretty good article as well on SEO titled, The 6 Basic Components Of A Strong SEO Strategy For Online Retailers.
BILL HARTZER | THURSDAY, MARCH 13, 2014
[Engineering] 21 People I Want to Hear Speak at Pubcon NOLA 2014
Search Engine Marketing Events 'The PubCon conference, being held in New Orleans March 17 to March 20, 2014 at the New Orleans Convention Center , is a great conference that I’m attending and speaking at next week. don’t remember how many PubCon conferences I’ve been to and spoken on panels at, but it’s going on at least 10, perhaps 15 of them. There’s a reason why I always look forward to PubCon, and it’s mainly because of the speakers and the sessions: and the content that they present. Craig Paddock – Lots of knowledge of Keyword Research.
SOSHABLE | FRIDAY, MAY 18, 2012
[Engineering] SEO Crisis Management for Websites Affected by Google Penguin
Websites cannot setup different pages for users and search engines or include hidden links, text and doorway pages. Featured Google Search Engines google Google Penguin Gostiny Dvor Matt Cutts search engine optimization Search engine results page Web search engine WebsiteTo keep its search results relevant and free of spam, Google introduced its latest update Google Penguin. With each update introduced by Google, websites should be optimized to get rid of spam and continue ranking well in SERPs. What websites should avoid. Long term plans for in-house SEO.
BILL HARTZER | FRIDAY, AUGUST 7, 2009
[Engineering] Spammers Still Hurting the Search Engine Optimization Industry
No wonder the SEO ( Search Engine Optimization ) industry has such as bad reputation. The only way that the Search Engine Optimization industry is going to start to get our reputation back is if we start educating local businesses about what’s acceptable and what’s not acceptable when promoting a business online. Tags: Search Engine Marketing am amazed that there are still so many SEO snake oil salesman out there spamming small businesses. bhqi547xyn. Let me ask you one question, first. Have you ever heard of a “heated pet ? Until I started reading it.
BILL HARTZER | WEDNESDAY, MARCH 18, 2009
[Engineering] TwitterJobSearch Debuts, Helps Search Twitter for Jobs
TwitterJobSearch has launched, the first smart job search engine that actually extracts meaning from Twitter content. TwitterJobSearch uses relevancy algorithms developed by Workhound , the UK’s largest job search engine. did a search for “search engine optimization on TwitterJobSearch, and found that there were 3164 SEO jobs posted right now on Twitter: TwitterJobSearch looks at the content of every tweet in context to determine its intent and break out filterable data. Tags: Search Engine Marketing Jobs Check out TwitterJobSearch. Digg this!
NOWSOURCING | WEDNESDAY, MAY 16, 2012
[Engineering] Gentlemint, Start Your Engines: A Pinterest for Men
I’m sure you’ve heard your female friends obsessively talking about Pinterest, the greatest social network since sliced bread. But what about men? We need our mancave of a pinboard/social network to show off our wares. Luckily, Gentlement has accepted entered the foray. We couldn’t wait to hear more news about them, so we decided to sit down and interview them: 1 – Tell us a little bit about yourselves. The site is co-founded by myself ( Glen Stansberry ), a web designer. The other co-founder is Brian McKinney a designer and developer. 2 – Why the name? Not really.