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  • PUZZLE MARKETER  |  MONDAY, MARCH 26, 2012
    [Engineering] Choosing your keywords for SEO
    Before you start making radical changes on your website, in an effort to rank higher in the search engines, you first need to decide what keywords you’re going to rank for. Search Engine Optimization b2b b2c keywords long-tail search engine marketing search engine optimization sem seo short-tailThere are two types of keywords. Short-tail and long-tail keywords. Short-tail keywords are the most popular, most searched, and therefore most competitive.  These are short one or two keywords that define an industry or product. It also doesn’t only relate to B2B.
  • BILL HARTZER  |  MONDAY, SEPTEMBER 2, 2013
    [Engineering] Don’t Pay for Search Engine Submission
    You do NOT have to pay for search engine submission services. There are still companies out there that are selling scamming others with a search engine submission service. But, in fact, if you look at it closely, it’s only a search engine submission service for $75 per year. The notice on the email says the following, which is meant to scare unsuspecting people: Don’t miss out on this offer which includes search engine submission for HALLOWEENCANDYCOUPON.COM for 12 months. Our services provide submission and search engine ranking for domain owners.
  • SOSHABLE  |  TUESDAY, APRIL 10, 2012
    [Engineering] Ways to get More Traffic for your Facebook Page Through Search Engine Optimization
    Here are some tips and ways to attract traffic for your Facebook page through search engine optimization. So, to get started with search engine optimization through social media, make sure you have a fan page on Facebook or Twitter. Updating it regularly, posting fresh content is a great search engine optimization technique and Google loves this king of strategy rather than purchasing back links or posting spam to attract people. Another one of the ways to get more traffic for your Facebook page through search engine optimization is getting links. Create a Fan Page.
  • TECHIPEDIA: TAMAR WEINBERG  |  TUESDAY, APRIL 17, 2012
    [Engineering] How to Create a Video Marketing Strategy for Your Business
    An understanding of sharing sites, social networking, and search engines is essential if you want to maximize your presence on the Internet. Below is a YouTube Video about embedding: Search engines. See our recent article on search engine optimization for more information. Marketing Search Engine Optimization Social Media video marketing videosThis is a guest post from Neil Davidson. In recent years, there has been a dramatic increase in the amount of video people watch on the Internet. But where do you start? The key is strategy. Have clear goals. Create your video.
  • BILL HARTZER  |  THURSDAY, OCTOBER 13, 2011
    [Engineering] Search Engine Rankings for September 2011
    Every month about this time comScore releases the search engine rankings data, and I report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Search EnginescomScore, Inc. NASDAQ: SCOR) , a leader in measuring the digital world, has recently released its monthly comScore qSearch analysis of the U.S. search marketplace. Google’s web sites led the search market in September 2011 with 65.3 percent of search queries conducted in the United States. More than 17.1 Yahoo!
  • BILL HARTZER  |  THURSDAY, FEBRUARY 9, 2012
    [Engineering] Search Engine Optimization Tip: Text Surrounding Links
    Links are very important when it comes to search engine optimization. In the case above, note that “search engine” is near the actual link to Google.com. Links will be given more weight by the search engines, especially Google , when they are surrounded by optimized text. This is one of the simple, effective, but often overlooked parts of search engine optimization that you can use to improve your rankings. This type of effort can pay off for your ranking in the search engines very well. Search Engine Optimization
  • BILL HARTZER  |  WEDNESDAY, APRIL 11, 2012
    [Engineering] Home Depot Caught Promoting Questionable Linking Tactics, Spreading False Information
    In an email to their vendors (specifically those who provide installation services), a representative from Home Depot encourages their vendors to link to specific pages on Home Depot’s website using specific anchor text–and then encourages those links to be “hidden” Furthermore, Home Depot’s email tells the vendor that linking to Home Depot will essentially increase their website rankings in the search engines. link building Search Engine OptimizationThe following is the email that I have obtained from one of Home Depot’s vendors.
  • BILL HARTZER  |  WEDNESDAY, FEBRUARY 15, 2012
    [Engineering] Search Engine Optimization Job Openings – Dallas Texas
    From time to time, I post search engine optimization-related job openings in the Dallas Fort Worth Texas area, and other current SEO-related job openings. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo! The position is available to an individual that displays a high level of internet expertise and keeps up to date with advances in search engine marketing. Search Engine Marketing JobsPPC Marketing Specialist. Search Marketing.
  • BILL HARTZER  |  SATURDAY, FEBRUARY 11, 2012
    [Engineering] Director of Search Engine Optimization – Dallas Texas
    A contact of mine has an opening for a Director of Search Engine Optimization here in the Dallas, Texas area. Here is the job description, as forwarded to me: Director of Search Engine Optimization – Travel Industry. Director of organic search engine optimization programs and relationships (i.e. Works closely content & design/development to establish and implement best practices to achieve search engine rankings. – Manage a group of four search engine marketing professionals interacting with both brand and hotel key stakeholders.
  • BILL HARTZER  |  THURSDAY, JULY 10, 2014
    [Engineering] Throwback Thursday: Altavista Search Engine, Circa 1996
    It wasn’t that difficult to get your web page ranked in most of the search engines, as long as you had a good title tag, meta tags, and the right content on the page. One of the search engines that drove a lot of traffic back then was Altavista. What was your favorite search engine? Search Engines 'Back in 1996, I was spending my spare time (early mornings and evenings) trying to rank web pages that I built in raw html code. There were no WYSIWYG editors out there, or at least I didn’t have access to any. created websites using notepad and html code.
  • BILL HARTZER  |  TUESDAY, FEBRUARY 21, 2012
    [Engineering] How to Use IFTTT to Automate Search Engine Optimization Tasks
    Search Engine MarketingIf you have ever worked with an auto scheduler for tweeting , you know how useful they are. Its great to be able to schedule automated tweets to be tweeted at various times during the day, or week without having to be there to tweet the messages. If this, then that. Of course, sometimes this type of automation backfires, like when your plans change, and you’ve been tweeting about having a great time at destination A, while you are posting pictures, and status updates about being at destination B. Setting up an account on Ifttt is fairly easy.
  • BILL HARTZER  |  WEDNESDAY, MARCH 3, 2010
    [Engineering] Google Issues Search Engine Optimization Report Card
    This is very interesting, because as you might recall, a while back on the Vizion Interactive Search Engine Optimization blog I wrote about how Google issued a Search Engine Optimization Starter Guide , set up an example web site, and used a 302 Temporary Redirect. Anyhow, this Search Engine Optimization Report Card that Google is issuing now on themselves is written by one of the same Google employees, Brandon Falls, who originally wrote the Google Search Engine Optimization Starter Guide. Tags: Search Engine Optimization Go figure. Description meta tag use.
  • SOSHABLE  |  MONDAY, JANUARY 14, 2013
    [Engineering] SEO Tricks are Dead. Search Engine Optimization is Alive and Well.
    The famous scene from The Dar k Knight applies very nicely to black hat search engine optimization tricks today. Search engine optimization is no longer a distant cousin of social media marketing. That’s why search engine optimization as an art and science is alive and well. Google has never and will never hate search engine optimization. So many are starting to shy away from the “evils” of search engine optimization because they believe they run a risk of being hurt by it. Now is not the time to give up on search engine optimization.
  • BILL HARTZER  |  SATURDAY, FEBRUARY 25, 2012
    [Engineering] How To: Remove Paid Links Without Hurting Your Search Engine Rankings
    When it comes to search engine rankings, we all know that one of the major search engine ranking factors is how many links you have to your website. So, if you want to rank well for “red widgets”, then having lots of links with “red widgets” in the anchor text pointing to your site will help your search engine rankings. Especially if those paid links are helping your website’s organic, or natural search engine rankings? Search Engine Ranking Problems. Your website has been penalized in the search engines because of paid links.
  • BILL HARTZER  |  FRIDAY, APRIL 27, 2012
    [Engineering] Search Engine Optimization Tip: Links Surrounded by Text
    Links are a big part of the success of your Search Engine Optimization efforts and the overall traffic from organic search to your site. Let’s take a look at an example list of links: - Search Engine Watch. Search Engine Land. Search Engine Roundtable. Although it is a list of some of my favorite search engine related web sites, those links are not really the “ideal” type of links. SEW was run by Danny Sullivan, who now operates Search Engine Land. Search Engine OptimizationThat above is a list of links.
  • BILL HARTZER  |  FRIDAY, DECEMBER 2, 2011
    [Engineering] Search Engine Optimization Tip: Link to Your Real Home Page Only
    You want the search engines to know that your home page is the core foundation of your website. This simple but powerful change can really influence your overall rankings in the search engines. Search Engine OptimizationYou already know that links to your web pages are very important, but you may be overlooking something. Too often, the links for the home page aren’t in place. That is why the process of getting your internal linking correct is vital for you to implement. But those files are NOT what you should be linking to internally on your web site. link]. link]. link].
  • BILL HARTZER  |  FRIDAY, MAY 28, 2010
    [Engineering] Search Engine Optimization Tip: Check the Whois on Your Domain Name
    This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. For this search engine optimization tip, let us talk about the Whois and the data that it contains. When I’m talking about whois from a search engine optimization perspective, I’m talking about who owns your domain name. The search engines tend to like older, more established domain names.
  • BILL HARTZER  |  WEDNESDAY, OCTOBER 12, 2011
    [Engineering] Why Fresh Content is Important for Search Engine Optimization
    SEO is all about understanding what popular search engines and web users want. Thus, a company that offers everything latest that a user or a search engine wants, will definitely be ranked higher in search results and in turn would make more sales and will have the opportunity to best others in the business. Search Engines love fresh content. When doing a web search on a popular search engine, the first thing you get to see is that the latest, are always at the top. Search Engine OptimizationThe phenomenon applies to everything available on the internet.
  • BILL HARTZER  |  FRIDAY, MARCH 5, 2010
    [Engineering] Search Engine Optimization: Why a Blog is Important
    When talking to business owners about marketing their businesses on the internet, I often get asked about why I always recommend that their online marketing strategy, their search engine optimization efforts, include a blog. Unless your website is informational in nature and is about a historical event, your website content needs to be updated on a regular basis, especially when it comes to search engine optimization. And the search engines will notice, as well. Search Engine Optimization: Why We Still Need Meta Tags Recently, there has been a lot of debate in the.
  • SOSHABLE  |  WEDNESDAY, DECEMBER 18, 2013
    [Engineering] 5 Ways to Improve Your Search Engine Ranking
    'Given that 93 percent of Internet traffic starts at a search engine, ranking high by using SEO techniques is important for your website. Consider these tips to help improve your search engine ranking. When someone links to your website, it shows the search engines that your website is authoritative. While search engines have moved toward displaying quality content instead of worrying about high keyword density, using keywords is still important to ensure that your content shows up in front of the proper audience. Did they impact your search engine rank?
  • BILL HARTZER  |  MONDAY, JUNE 6, 2011
    [Engineering] Schema.org Use May Infringe Upon Search Engine Patents
    got together recently and formed Schema.Org , that will help you, as a webmaster, web designer, or search engine marketer , standardize your html code. Take a look at some of the language being used in the Terms of Service: …patent claims that are necessarily infringed by including markup of structured data in a webpage… By using the code that the search engines–collectively–are recommending that you use, you may be a patent infringer. You may be infringing on the patents that are owned by particular search engines. Search Engine Technology
  • BILL HARTZER  |  FRIDAY, NOVEMBER 6, 2009
    [Engineering] Bing Search Engine Losing Users Fast
    Bing , one of the newest search engines on the block powered by Microsoft, had a great opening with a strong marketing campaign, but lately has been declining on the number of new users to the search engine. According to stats recently released from a study performed by Chitika , an online ad network, traffic from August through the first half of October appears to show that the number of users coming through Microsoft’s search engine has declined much more quickly than they were expecting for this time of year. Over 8% of search engine users and 6.7%
  • BILL HARTZER  |  MONDAY, JULY 13, 2009
    [Engineering] Courseopedia Search Engine Helps You Find Courses
    I’m always fascinated by the new niche search engines that great entrepreneurs are launching. Courseopedia is a new search engine (just launched recently in beta) that aggregates courses from many different sources: it allows you to quickly and easily find courses and view comments that others have left about it. So, if you offer a course, then you most likely will want to “optimize&# for the Courseopedia search engine by getting your courses listed. Tags: Search Engines Nearly 70 more California schools will be added by mid-summer. Digg this! Tweet This!
  • SOCIALNOMICS  |  WEDNESDAY, APRIL 24, 2013
    [Engineering] As Search Engines Become More Social, Everybody Wins
    As social becomes more of a part of search engine rankings, expect your results to be more relevant. Search engines use algorithms to determine how your results appear. lot of people solve this problem by searching online, which will give them a result based on the search engine algorithms. Additionally, having a human element included in search engine results could mean that websites are relevant to certain searches, which provides more tailored results. Search Engine Social Search search engines search results social search More Tailored Results.
  • SOSHABLE  |  SATURDAY, MARCH 16, 2013
    [Engineering] Let’s Face It. Google Is Search.
    Paid search is a different thing altogether and many have found success with the cheaper clicks through other search engines, but even in that case the only way to truly hit a bulk level is through Google. Bing Featured Google Infographics Search Engines bing Facebook google search engine marketing search engine optimization Twitter Web search engine yahooLet’s call it what it really is, shall we? Despite efforts by Bing/Yahoo to stay relevant as well as efforts by Facebook and Twitter to enter the search game, there really is only one. Related articles.
  • BILL HARTZER  |  WEDNESDAY, MARCH 24, 2010
    [Engineering] Search Engine Optimization: Recovering Lost Traffic and Links on your Website
    Recovering this old page from an older version of the website will ultimately help the website’s search engine rankings. Related posts: How Search Engine Optimization Adds Value to a Website Most likely, if you have a website for your business, How to Properly Redirect a Domain Name and Get Link Credit I recently received an email from Duane Long asking a. Link Building Strategies for Search Engine Optimization in Dallas October 14 Attend the Link Building Strategies for SEO Event in Dallas. Tags: Search Engine Optimization So, the page was not included.
  • CONVERSIONATION  |  TUESDAY, SEPTEMBER 7, 2010
    [Engineering] Search engine marketing and social: why SEO and search engine optimized content are not enough
    In order for your website or other online properties to be found online (inbound marketing), you still need a good search engine optimization strategy. Defining relevant keywords for your business and, more than ever, for your target groups. Relevance is increasingly becoming important in search. Click title to read more
  • BILL HARTZER  |  WEDNESDAY, APRIL 1, 2009
    [Engineering] AAfter.com Search Engine Adds New Features including Anonymous Twitter
    Aafter , a search engine that bills itself as a high privacy search engine and one that actually pays you to search, has added many new features, including a new way to post to Twitter anonymously. There are web search engines on the internet that are really useful in terms of its multi-faceted utilities. often use a site called AAfter.com which is a high privacy web search engine that works much faster than other popular search engines. here is a list of what Aafter.com has recently added to their search engine: Cash-Back on Lowest Online Prices.
  • CREATIVE RAMBLINGS  |  WEDNESDAY, APRIL 6, 2011
    [Engineering] 5 more tips for Search Engine Optimization
    Branding Great Resources Tips Wordpress brand name breadcrumbs Grader.com search engine optimization search engine optimization tips SEO tips table of contents Wordpress SEO plugins
  • TECHIPEDIA: TAMAR WEINBERG  |  TUESDAY, MAY 15, 2012
    [Engineering] The New Model: How Google+ “Gets” Content
    Prior to the latest Google updates, links were closely related to high rankings and more pronounced visibility in search engine results pages (SERPs). Marketing Search Engine OptimizationThis is a guest post by Joel Harrison. The way content is shared today changes online marketing, putting content to the forefront of what users, companies, brands and products are about. Google+ has just won the People’s Choice award for social media at The Webby Awards presented by the International Academy of Digital Arts and Sciences. The Old Model. So What Are the New Signals? Conclusion.
  • BILL HARTZER  |  MONDAY, JULY 8, 2013
    [Engineering] OOPS! Altavista Gone, But Only Temporarily?
    'Altavsita , one of my favorite 1990s search engines, has been put out to pasture so to speak. This will redirect users to the new location–but it’s only temporary so no search engine listings will be moved (the old URL will still be in the search engines’ indexes). ’s search engine results. Search Engines Altavista.com now redirects to a page on Yahoo.com. But, mistakenly, it looks like Altavista is only temporarily being redirected to Yahoo! Whenever you take down a website, it should be redirected to its new location.
  • BILL HARTZER  |  MONDAY, OCTOBER 10, 2011
    [Engineering] Search Engine Optimization: 7 Important Considerations for Link Building Strategies
    When it comes to search engine optimization , the bottom line is that link building is still important. Simply putting it, your link popularity on the web can easily upgrade or degrade your popularity with the search engines, especially Google. Raising your popularity with the webpages means raising your graph with the search engines as well. link building Search Engine OptimizationThe popularity of any web page is dependent on its reaction off-page. To understand how this phenomena works, we must understand the concept of “link building”.
  • PUZZLE MARKETER  |  WEDNESDAY, JANUARY 30, 2013
    [Engineering] The Difference Between SEO & SEM
    SEO stands for Search Engine Optimization, and it refers to the process of increasing your website’s search engine ranking for a specific keyword or set of keywords. Said another way, search engines look for specific things on and off of your website that determines whether or not it’s relevant for a specific query, and SEO is the goal of doing those things. Search engine…? Search engine marketing is the strategy to increase your traffic and sales through the search engine channel. Paid Search Search Engine Optimization search engine marketing sem seo
  • FRESHNETWORKS   |  WEDNESDAY, JULY 27, 2011
    [Engineering] Google+: A social networking site or the future of search engine marketing?
    This may be somewhat of a conspiracy theory, but a few of us here at FreshNetworks were questioning whether Google+ is about social networking at all, or if it’s about something else…namely, changing the future of search engine marketing (SEM). ’ So perhaps Google+ is about improving their ‘one thing’ which,  in the words of Google’s co-founder Larry Page, is to make search engines “understand exactly what you mean and give back exactly what you want.&#. Or has it? We do search. Think about this. your website. Tweet This!
  • BILL HARTZER  |  THURSDAY, OCTOBER 20, 2011
    [Engineering] Search Engine Optimization 101: The Meta Description Tag
    There are many pieces to the puzzle with search engine optimization , and one of them is the meta description tag. This is very important so don’t overlook it because this tag will show up in the actual search results so you get higher in the search engine rankings. Search Engine OptimizationThis is a wonderful way to entice potential traffic to see what your website is all about once they read the meta description tag. Make sure you include your keywords or keyword phrase in that description tag as well. This will help you get it higher in the search results.
  • BILL HARTZER  |  THURSDAY, JULY 3, 2014
    [Engineering] Throwback Thursday: iWon Search Engine, Circa 2001
    Each Thursday I’m starting a new tradition here on my blog: to feature an old search engine. Today’s Throwback Thursday search engine is iWon.com, circa 2001. Well, that business plan didn’t last long, iWon is not a search engine or “start page” anymore. Search Engines 'Today is Thursday July 3, 2014, and that means that it’s Throwback Thursday. There were quite a few, so I think I’ll be able to keep the tradition going for quite some time. Back in 2001, did you make iWon.com your default home page in your web browser?
  • BILL HARTZER  |  WEDNESDAY, DECEMBER 21, 2011
    [Engineering] Search Engine Optimization Tip: Check Your External Links
    It can also result in your site dropping in terms of where it is placed on the search engine rankings. Links are a vital resource for effective search engine optimization, but they can also hurt you if they aren’t good links. Search Engine OptimizationWhen was the last time you checked all of the external links on your web site? Who are you linking out to? Hopefully, check your external links from time to time. You can’t just put them out there and then assume they are always going to work. This can make your site appear to be very unprofessional.
  • CONVERSTATIONS  |  TUESDAY, MARCH 18, 2014
    [Engineering] BuzzSumo – Search Engine for Finding Content, Keywords, Influencers, and Social
    BuzzSumo – Search Engine for Finding Content, Keywords, Influencers, and Social is a post from: ConverStations. You just finished reading BuzzSumo - Search Engine for Finding Content, Keywords, Influencers, and Social ! 'BuzzSumo new search and save feature has made it a go-to tool for finding content, keywords, influencers, social sharing, and more. The search and save feature , a close proximity of our old  Search Once and Subscribe  mantra, helps you save time and stay on top of topics that are important and relevant to your business. Filter by Content or keyword phrases.
  • BILL HARTZER  |  THURSDAY, JULY 22, 2010
    [Engineering] Search Engine Marketing Job Opening: Advertising Inventory Analyst
    Related posts: Search Engine Marketing Job Opening: Search Project Manager ICONSTAFF has openings for a Search Project Manager. Search Engine Marketing Job Opening: Account Directors ICONSTAFF has openings for Account Directors. Search Engine Optimization and Network Marketing: How to Get More Leads I had an interesting conversation over the weekend with Marvin, Tags: Search Engine Marketing Jobs ICONSTAFF has an opening for a motivated, organized and energetic Advertising Inventory Analyst. Running various reports from the ad server and site analytics application.
  • INBLURBS  |  THURSDAY, NOVEMBER 11, 2010
    [Engineering] How to get search engine ratings with one way link building services
    How to get search engine ratings with one way link building services. So certainly when the traffic rate is leveraged, your sales also enhance thus promoting your products thereby securing you a top page rank in the popular search engines. Links are essential for a website to acquire a good page rank by the search engines even though your website possesses a quality content. As a web master if you can execute a successful one way link building you will be counted high in the perception of top search engines; it will definitely becomes a plus point for your site.
  • JEFF KORHAN  |  SUNDAY, OCTOBER 9, 2011
    [Engineering] How the Facebook Contextual Engine Can Grow Your Business
    Facebook is building a contextual search engine that will readily tell your story and connect you with new social and business opportunities. The Facebook contextual search engine is a database that is comprised of content that is derived from what you share with it. The contextual engine does the rest by helping to connect you with those that are most ideally aligned with you – both personally and professionally. If you really want to learn how the Facebook contextual engine is working, take a closer look at the “false positives.” One more thing.
  • BILL HARTZER  |  TUESDAY, AUGUST 21, 2012
    [Engineering] Search Engine Marketing Specialist Job Opening in King of Prussia, Pennsylvania
    LuckyVitamin Corporation, a Top 500 E-commerce retailer located in the King of Prussia, PA area is looking to hire a Search Engine Marketing Specialist. – Administer daily operational tasks associated with search engine marketing. – Manage relationships with search engine vendors and other third parties on behalf of company. – Experience with major search engines and paid search networks (Google, Yahoo, Bing, Facebook). Search Engine Marketing Jobs– Analyze keyword library and expand appropriately. – Update reports and databases.
  • BILL HARTZER  |  TUESDAY, APRIL 24, 2012
    [Engineering] Search Engine Optimization Tip: Your Heading Tags Should Include your Keywords
    Lately, it seems as though many people have been concerned about over-optimization when it comes to search engine optimization of their web sites. That’s why I continue to post these search engine optimization tips , so we can get back to the basics here of SEO. This is how you inform the search engines and visitors about what you have to offer on your various web pages. You will also be able to get higher search engine rankings and far more traffic than before. When was the last time you received a full search engine optimization audit of your website?
  • PROBLOGGER  |  TUESDAY, JULY 22, 2014
    [Engineering] How Social Media Can Affect Your Search Engine Rankings
    Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Companies that consider themselves “very successful” at search engine optimization are integrating social media into their strategy, whereas, companies that are “not successful” at search engine optimization are not integrating social media into their strategy. How Social Media Can Affect Your Search Engine Rankings.
  • CHRIS BROGAN  |  SATURDAY, DECEMBER 18, 2010
    [Engineering] Search Engine Optimization
    Google Search Engine Optimization Starter Guide (pdf). You can use this to understand the basics behind the scenes on how search engines like Google see your website or blog. I found a few references that might be useful to you. The first two are in PDF format, so they’ll possibly ask you to download them. They belong to Google, so I’ll presume they’re clean. Website Grader from Hubspot. This tool is a really great way of seeing how you stand with typical SEO and social engagement scoring. Start here. WordPress SEO. Hopefully this is helpful to you.
  • SOCIALNOMICS  |  WEDNESDAY, JULY 27, 2011
    [Engineering] Search Engines Affect Our Memory
    It appears that search engines are changing how we remember things. Over the last few weeks, numerous commentaries have appeared, discussing the fascinating results from Professor Betsy Sparrow’s study at Columbia University. Professor Sparrow, a psychologist, conducted a study to determine what effects Google might have on our ability to recall information. The results were very interesting. Without going into the full details of the study, the main takeaway appears to be that we are adapting to remember where information is located, rather than the actual information itself.
  • SOCIAL WAYNE  |  FRIDAY, MAY 31, 2013
    [Engineering] Women and Girls in Science, Technology, Engineering and Mathematics [STEM] #infographic
    Diversity infographics Technology Engineering and Mathematics girls Science stem women 'Courtesy of: Techschool.com.
  • BILL HARTZER  |  WEDNESDAY, MARCH 3, 2010
    [Engineering] Search Engine Optimization: Why We Still Need Meta Tags
    Recently, there has been a lot of debate in the search engine marketing community about some of the more simple or basic elements of search engine optimization, a web page's meta tags. Combined with the title tag, I still believe that as online marketers we absolutely need to make sure that we continue to populate these meta tags correctly and appopriately on all pages of our websites or our clients' websites even though some search engines do not use certain tags for ranking purposes. The search engines did not look at the content of the entire web page.
  • TECHIPEDIA: TAMAR WEINBERG  |  THURSDAY, NOVEMBER 1, 2012
    [Engineering] The Ultimate Guide to Search Retargeting
    The most significant form of retargeting to emerge is Search Retargeting — the practice of showing display ads to users based on the terms they enter into search engines like Google, Bing, Yahoo!, and Search Retargeting is revolutionary because it brings the power of search engine marketing to display campaigns and makes it possible to hone in on users who have never visited your site. At the most basic level, Search Retargeting is a fairly simple three-step process: A user searches for something on a site or search engine by entering search terms. and others. Agencies.
  • BILL HARTZER  |  WEDNESDAY, MAY 25, 2011
    [Engineering] Search Engine Optimization History: June 12, 2005 Was a Historic Day
    When it comes to the Search Engine Optimization industry’s history, I bet that you did not know that June 12, 2005 was a historic day. According to a new tool by Google called Google Correlate , there were far more searches for “search engine optimization&# than ever before. In fact, so much so, that the data stands out like a sore thumb: If you use the new Google Correlate tool, and you search for search engine optimization , you can see clearly that June 12, 2005 was clearly amazing day when it comes to the history of search engine optimization as an industry.
  • BILL HARTZER  |  SATURDAY, JULY 12, 2014
    [Engineering] Google Quality Rater Guidelines 2014
    ” To download the latest version of the quality rater guidelines, click on the ‘pay with a tweet’ link below: Google Search Engine Optimization Search Engines 'I just got ahold of the latest copy of Google’s Quality Rater Guidelines, with a date of March 2014. It’s an interesting read, all 160 pages of this document. There are a lot of new phrases and concepts that are included in this latest version, but honestly there’s are really not many new surprises. Jennifer Slegg first reported that the latest document was leaked.
  • EXTANZ  |  WEDNESDAY, AUGUST 25, 2010
    [Engineering] Conversation Engines: it doesn't matter how much we 'get it'… we.
    Home What We Do Awe-inspiring Clients About Contact Us Conversation Engines: it doesn’t matter how much we ‘get it’… we need to ‘get it’ more. Conversation Engines: it doesn’t matter how much we ‘get it’… we need to ‘get it’ more. web traffic youtube Twitter Updates @ seesmic d2 - any idea why the preferences tab is grey shaded - like the rest of the interface, pretty smooth 1 week ago RT @ yannr : Conversation Engines: it doesn’t matter how much we ‘get it’… we need to ‘get it’ more. Extanz – PR 2.0 So what’s going on?
  • BILL HARTZER  |  MONDAY, OCTOBER 24, 2011
    [Engineering] Search Engine Optimization 101: Working Keywords into Your Web Pages
    Recently, I posted a review of SEM Rush , a great search engine marketing tool that can help you with your keyword research. As you use this keyword research tool, though, it’s critical that you understand exactly how keywords themselves are a part of your overall search engine optimization plan for your website. They are going to help drive more of that traffic your direction when consumers type them into search engines. Search Engine OptimizationLet’s review how to work keywords into your web pages.
  • BILL HARTZER  |  SATURDAY, AUGUST 25, 2012
    [Engineering] SEO Search Engine Optimization Specialist Job Opening in Dallas Texas
    ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for SEO Specialists to fill a role as part of the Search Team supporting car dealers in their Search Engine Optimization and Online Marketing efforts. Staying current on Search Engine Optimization and Online Marketing topics. Search Engine Marketing JobsCandidates should have 1 to 3 years of SEO experience as well as strong communication skills and desire to learn new things. Familiarity with Excel and basic html would also prove valuable. 1 to 3 years of SEO experience.
  • BILL HARTZER  |  MONDAY, MARCH 5, 2012
    [Engineering] Search Engine Technology Patent Portfolio Up for Auction
    ICAP Patent Brokerage is auctioning off a patent portfolio that enhances search engine functionality from Jason A. This search engine technology patent portfolio discloses search engine technology that can “significantly enhance functionality and user interaction compared to current conventional systems.” – Using this search engine system, a user can provide comments or tags to search results, determine relationships, and link them accordingly. Search Engine TechnologyDenise.
  • BILL HARTZER  |  THURSDAY, AUGUST 29, 2013
    [Engineering] Facebook Acting More and More Like a Search Engine
    'Is it just me, or is Facebook acting more and more like a search engine, crawling all sorts of URLs. Facebook is acting more and more like a search engine every single day. So, is Facebook Bot really Facebook’s new search engine? Search Engines Social Media More than they have in the past. Here is a perfect example: If you take a look at the screen capture above from my stats just now, you’ll notice that Facebook Bot is visiting over and over again. But not only are they visiting over and over again, that part I can possibly understand.
  • BILL HARTZER  |  TUESDAY, SEPTEMBER 29, 2009
    [Engineering] Search Engine Optimization Horror Story Contest Launched
    Do we really need another Search Engine Optimization (SEO) contest ? Because the SEO Contest that Vizion Interactive is launching today is not a traditional “SEO Contest&# in the sense that SEOs (Search Engine Optimizers or those who practice Search Engine Optimization) are typically pitted against each other in an effort to “rank better&# than another. This Search Engine Optimization is different. They’re looking for Search Engine Optimization Horror Stories, extreme examples of cases where Search Engine Optimization efforts have failed.
  • BILL HARTZER  |  THURSDAY, APRIL 2, 2009
    [Engineering] HotPads.com Launches Map-Based Vacation Rental Search Engine
    As you might recall, a while back I talked about the Hotpads Search Engine when it was launched. Recently, HotPads.com , the housing search engine, introduced a new way for cost-conscious shoppers to plan their next vacation with an interactive, map-based Vacation Rental search. This is the first map-based vacation rental search engine. Search Engine Marketing and Website Marketing Services As a search engine marketing and website marketing professional since. Tags: Search Engines There is nothing more important to vacation homes than location.
  • TECHIPEDIA: TAMAR WEINBERG  |  TUESDAY, AUGUST 7, 2012
    [Engineering] The Social Side of Brand Management
    Marketing Search Engine OptimizationThis is a guest post by Chris Birk. Social media and the sheer increase in number of content creation platforms has given managers, who specifically monitor a business’ reputation, many new challenges. One of the best descriptions of online reputation came from Matt Polsky on Jason Fall’s Social Media Explorer: Reputation isn’t a single stationary object, but an equation that includes many pieces, such as being known for quality products or services, being likeable, actively engaging customers, or the ability to offer valuable and relevant content.
  • BILL HARTZER  |  WEDNESDAY, FEBRUARY 16, 2011
    [Engineering] Search Engine Optimization with SEOette.com: Track Your Google Rankings
    We all want to track our Google search engine rankings. There are lots of search engine optimization tools out there that will help you perform search engine ranking checks. Search Engine Optimization link buildingBut there is one in particular that looks very promising, called SEOette. With SEOette, you can track your Google rankings , backlinks, and other important SEO factors. Not only can you see current rankings, but your entire history beginning the day you sign-up. Your competitors will be scanned for potential keywords that you can use.
  • PAUL GILLIN  |  FRIDAY, DECEMBER 9, 2011
    [Engineering] The Social CIO: Texas Health Builds a Knowledge Engine
    Last week I posted a rant about the failure of CIOs to take a leadership role in their company’s social media strategies. Having played the scold, I also want to recognize the efforts of CIOs who get it. The Next Big Thing This is one in a series of posts that explore people and technologies that are enabling small companies to innovate. The series is underwritten by IBM Midsize Business , but the content is entirely my own. One of them is Ed Marx (below right), the CIO at Texas Health Resources , a system of 24 hospitals in North Texas that employs more than 21,500 people and serves 6.5
  • BILL HARTZER  |  TUESDAY, JUNE 15, 2010
    [Engineering] Conductor Searchlight Search Engine Optimization System Launched
    Conductor, a SEO ( Search Engine Optimization ) technology company, has launched Conductor Searchlight , a full-featured search engine optimization (SEO) operating system. Conductor Searchlight helps you prioritize your efforts and gives you insight into which SEO techniques are most likely to garner you top rankings in the engines. uses Searchlight to analyze large amounts of data, providing their search engine marketers with the ability to identify challenges in their search engine marketing strategy. Tags: Search Engine Optimization Digg this!
  • BILL HARTZER  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Engineering] How to Effectively Use Funnels in Google Analytics
    Search Engine Optimization Web AnalyticsThis is a very popular topic, website owners should have the basic knowledge of what Google Analytics funnels are, and how they can help your website. Attracting traffic to your website by way of membership, providing eBooks, or subscribing to specific offers will all aid in your build. When you look at building your site, and drawing traffic to it a funnel will show you what is going on at all levels. When you utilize funnels through Google analytics a basic sign up form on your site for example can be assessed at each level.
  • PUZZLE MARKETER  |  THURSDAY, OCTOBER 4, 2012
    [Engineering] How to Improve Google Adwords Quality Scores [Infographic]
    I recently stumbled upon an useful infographic created by Digital Net Agency , a performance-based search agency with a concentration on Search Engine Optimization (SEO) and Search Engine Marketing (SEM). The Quality Score is essential for digital marketers to understand because it helps determine how much you have to pay to receive a position in the “sponsored” area of the search engine results page. Online Advertising Paid Search google infographic measurement optimization quality score search engine marketing sem
  • PR AT SUNRISE  |  TUESDAY, NOVEMBER 30, 2010
    [Engineering] SEO for PR Dummies
    If you have a website, or have been given charge of your client’s website traffic as part of your broader PR responsibilities, then you know all too well the importance of ranking high in search engines like Google, Bing or Yahoo. To do this, you need to know a little bit about SEO (Search Engine Optimization), something that has increasingly become an essential part of a PR practitioner’s toolkit. position in the search engines be guaranteed? Guest Post Public Relations Social Media Keyword research Search Engine Optimization SEOCan a no. Follow @propellergroup.
  • QUICK ONLINE TIPS  |  WEDNESDAY, MAY 30, 2012
    [Engineering] How to Write Blog Posts Loved by Search Engines, Enjoyed by.
  • BILL HARTZER  |  TUESDAY, FEBRUARY 14, 2012
    [Engineering] Dallas Local Search Engine Optimization Expert Launches Argent Media
    Chris Silver Smith, a local search engine optimization expert based in the Dallas/Fort Worth area, has launched Argent Media , a search marketing agency. Argent Media will focus on providing both short-term search engine optimization services such as basic website audits as well as ongoing consultation retainers. Chris Silver Smith is no stranger to the local search engine optimization industry. After working at Superpages, Chris worked at two internationally renowned search engine marketing agencies, NetConcepts (which has been acquired by Covario ), and KeyRelevance.
  • PROBLOGGER  |  TUESDAY, APRIL 26, 2011
    [Engineering] How to Select Good SEO Keywords
    Search Engine OptimizationThis guest post is by Jeremy Myers of TillHeComes.org. The problem with good keywords is that they are usually not words at all. Good SEO keywords are usually phrases, that is, two or more words strung together in a saying or idea. When you enter keywords into your meta keywords section, don’t use words, use phrases. I’ll give you two reasons. There are too many single keywords. While you can use single-word keywords, you will be vying for position with the millions of other websites that also use the same keyword. Reason 2. That’s right: never.
  • BILL HARTZER  |  SATURDAY, OCTOBER 19, 2013
    [Engineering] Google Now Showing Bing Search Results in Google Organic Search Results
    seriously thought that Google had some sort of filter for this, that they would not rank or show search results from another search engine or other “low quality content” in their search results. Here’s the actual page that is ranking: And here is the search result in Google: Google Search Engines 'Google’s search results keep getting better and better, no matter what type of algorithm changes they make. Yes, I’m joking. That’s right, Bing.com is now showing up in Google’s search results. Really, Google?
  • BILL HARTZER  |  WEDNESDAY, FEBRUARY 22, 2012
    [Engineering] Search Engine Optimization Manager Job Opening – Dallas Texas
    From time to time I post various job openings and employment opportunities in the Search Engine Marketing and Search Engine Optimization industries. Today, I have a job opening for a Search Engine Optimization Manager here in the Dallas Texas area. This position would be ideal for someone with several years of Search Engine Optimization experience who would like an opportunity to work on major client accounts. – Knowledge of CSS enhancements to better search engine visibility and technical optimization. Search Engine Marketing JobsQualifications.
  • THE RELATIONSHIP ECONOMY  |  THURSDAY, APRIL 18, 2013
    [Engineering] Our Economic Engine is Human Capital
    'Many believe that advertising is the economic engine of the Social Era. Others believe that technological enhancements to productivity is the economic engine of the Social Era. And then there are those that believe innovation is the economic engine that fuels the Social Era. Is it all of these, one of these or none of these that represent the economic engine of the Social Era? Human Capital Is The Economic Engine of The Social Era. Economics is defined as the  social science  that analyzes the production, distribution, and consumption of goods and services. Social
  • CREATIVE RAMBLINGS  |  TUESDAY, SEPTEMBER 4, 2012
    [Engineering] New search engine will highlight female leaders
    New search engine will highlight female leaders was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Miscellaneous Social Media Interviews search engine Where are the women women in technology“Behind every great man there is a great woman.” Many of us have heard and used the proverb. But, only a few have actually taken its meaning literally. Meet Melissa Pierce and Marian Mangoubi, two Chicago-based entrepreneurs who are on a quest to give influential women their due place in this world with their new [.]
  • BILL HARTZER  |  MONDAY, FEBRUARY 15, 2010
    [Engineering] LeapFish Search Engine Continues to Grow User Base
    I have talked about the LeapFish search engine earlier , as you might recall. am a lover of LeapFish, particularly because I think LeapFish is one search engine that might actually have a chance of making it to the big-time. LeapFish anticipates that there will be more than 20 million searches in 2010 at their search engine. LeapFish reported that at its ongoing growth rate and with its new partnerships, the search engine anticipates more than 20 million searches to be executed in 2010. comScore December 2009 Search Engine Rankings comScore, Inc. Digg this!
  • SOCMED SEAN  |  SUNDAY, NOVEMBER 20, 2011
    [Engineering] Blog Tip – Write For Your Readers, Not The Search Engines
    Before we ever dive into the technology behind their blog, I like to explore their content and their attitude toward the search engines. Unfortunately, over the last few years there has been a LOT of focus on search engine optimization, almost to the point that people believe they should write their content and then re-write their content with an SEO lens to ensure that the search engines will index the article. The problem is, what if the search engine spiders like your content, but your readers don’t? ” Wrong answer. What did you accomplish? Houston.
  • SOSHABLE  |  THURSDAY, JUNE 6, 2013
    [Engineering] Suddenly Everyone’s an SEO Pilot with a Team of Experts at their Arms
    In both PPC management as well as search engine optimization, there has been a tremendous influx of experts and services filling the ears and inboxes of prospective clients. Bing Featured Google Search Engines 'There are always going to be those who are real experts offering real products or services with proven strategies and the ability to make changes to their techniques as the market and industries change. There are also always going to be those who put on the uniform, slide on the aviator sunglasses , and pretend like they know how to pilot a passenger jet. Search is obscure.
  • PROBLOGGER  |  THURSDAY, JUNE 16, 2011
    [Engineering] A Comprehensive Post on SEO
    The information I’m going to give is specific to Google, but the same tips will also help you rank in Bing and all other search engines. Google first built its search engine on the idea of page rank: a page was probably relevant if a lot of people linked to that page. Search Engine OptimizationThis guest posst is by Kole McRae of Office Buddha. m a blogger now but in a former life I did SEO professionally. As a part of the industry I’ve seen first hand the insane amount of misleading information available. That’s why I’m writing this article. Meta tags. The Description tag.
  • TECHIPEDIA: TAMAR WEINBERG  |  TUESDAY, NOVEMBER 29, 2011
    [Engineering] How to Hire Your SEO Partner
    There are two enormous issues with search engine optimization that hinder your ability to zero in on the right partner: Rapidly changing, constantly evolving rules. Marketing Search Engine Optimization seoThis is a guest post by Brad Schorr. Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. It is also one of the most perplexing. Google’s algorithm – the formula it uses to determine page ranking – has undergone significant changes recently, and I believe we’re only seeing the tip of the iceberg. Results.
  • MR. RYAN CONNORS  |  THURSDAY, FEBRUARY 28, 2013
    [Engineering] 5 Keys to Ensure Your Business Blog Content is SEO Friendly
    They offer a valuable opportunity to increase exposure to your website and improve your search engine rankings with each and every post you create. Search engines give great weight to content that’s housed within title and header tags. Second, images have the ability to appear in a search engine’s image search; a function completely separate from the typical organic search results. These not only increase the number of links to your pages (a huge factor in search engine rankings), but they also give you a chance to integrate those keywords again. Not SEO savvy?
  • BILL HARTZER  |  WEDNESDAY, SEPTEMBER 18, 2013
    [Engineering] Do Google +1s and Shares Help Search Engine Rankings?
    The whole idea of this study was to figure out whether or not Google +1s actually help search engine rankings. Since Google does not fully trust social shares (yet), there is no way that Google would trust a social share, even if it’s a Google+ social share or +1, without combining that “factor” with other search engine rankings factors. But they only count when they’re combined with other search engine ranking factors. So, that begs the question here: Do Google +1s and Shares Help Search Engine Rankings? Let me explain. You bet they do!
  • BILL HARTZER  |  TUESDAY, MARCH 22, 2011
    [Engineering] The Babel Real Time Social Media Search Engine Launched
    did a search at The Babel for my primary social media ID, bhartzer , and really didn’t find anything different than the search results I would find if I did the same search over at Google, for example: At first glance, I am not so impressed by this new real time social search engine. So, I hate to be a tough critic here, but I would probably give The Babel, a real time social media search engine, a grade of C or D when it comes to the “real time&# part of the equation here. and allows you to search data being generated in real time. Post on Google Buzz. Tweet This!
  • BILL HARTZER  |  MONDAY, SEPTEMBER 23, 2013
    [Engineering] Google No Longer Passing Keyword Referral Data for All Users
    In my opinion, this is a huge philosophical change that Google has made, and they literally just turned the Search Engine Optimization industry on its head (and shook really, really hard). Search Engine Optimization 'Wow, I knew this day was coming at some point, but I really didn’t expect that this change would happen this soon. Google no longer is passing keyword referral data through to websites. Google just made a huge change: if you search at Google, it appears that all searches (even from [link] are now secure, https searches. For all users. What does this mean?
  • SOCIAL MARKETING FORUM  |  FRIDAY, NOVEMBER 19, 2010
    [Engineering] Relevance and Content Key in Search Engine marketing
    Since ages, search engine marketing pays a dominant role in the interactive marketing mix. Companies try to optimize their sites for keywords that are relevant to their business (and if they are good also relevant for the search engine user). They look for information via search engines, use peer review sites and more information and interaction options with other people, as they are possible in social networks and media. In the past, search engines had the monopoly of searching for information on the Internet. And the focus is shifting. That price is privacy.
  • BILL HARTZER  |  WEDNESDAY, AUGUST 10, 2011
    [Engineering] Does Removing Your Website from Google Hurt Your Search Engine Rankings?
    As you might be not be aware, RipoffReport.com accidentally removed themselves from the Google search engine by entering that directive in Google Webmaster Tools. Does removing your website from Google hurt your search engine rankings? However, it appears that once you are re-listed, as in the case of Ripoff Report, your search engine rankings will come back–and the screen capture below show exactly what I mean. And it appears that their search engine rankings, such as a search for “Radialabs&# , are back. The search engine did not remove the website.
  • BILL HARTZER  |  WEDNESDAY, SEPTEMBER 21, 2011
    [Engineering] SEOmoz to Rebrand Itself as Moz
    SEOmoz , a search engine optimization company that provides some of the best SEO software tools on the planet, will rebrand itself “very soon” and will be known simply “Moz” SEOmoz, led by Rand Fishkin, will soon drop the “SEO” (which stands for Search Engine Optimization) part of their name. Search Engine Marketing FirmsCurrently, as of this posting, if you go to Moz.com you’ll see their robot logo on the site, as shown below: As you might be recall, SEOmoz recently purchased Moz.org and also now owns Moz.com.
  • BILL HARTZER  |  WEDNESDAY, FEBRUARY 8, 2012
    [Engineering] Search Engine Optimization Tip: How to Effectively use Keywords in your Heading Tags
    Ultimately, that will allow you to be more successful with your search engine optimization methods. This is important to do because that is what tells the search engines that these particular words found on that page are the most important from all of them that are displayed on that page. With the use of heading tags on your web pages, you offer some type of structure that is the foundation of it for the search engines. It will certainly help you to get higher rankings in the search engines. Search Engine Optimization
  • SOCMED SEAN  |  SUNDAY, MARCH 18, 2012
    [Engineering] Spring Cleaning For Your Blog – How A Little Work Can Drive Search Engine And Social Media Traffic
    Remember, the more you clean up those old posts the more they will pay you back with increased search engine traffic or organic traffic from social networks like Twitter and Facebook. Tips For Cleaning Up Your Blog And Improving Your Search Engine Optimization (SEO) Clean up those plugins – If you have been trying out new plugins or widgets for your blog, be sure to delete them if you’re not using them. Re-evealuate your sidebar(s) – Page load time is a factor in your search engine ranking, so find ways to minimize that load time. Ahhhh Spring! Cheers!
  • CHRIS BROGAN  |  SUNDAY, MARCH 11, 2012
    [Engineering] The Opportunity Engine
    The Opportunity Engine. It’s your duty to create an opportunity engine for yourself. It was nearly the opportunity engine should have worked (no matter what happens next), though I probably should have asked more clearly what I could do to be helpful to them, instead of simply prescribing my thoughts on what I could do to help them. Remember the Engine. In previous years, and including this year, I tend to talk negatively about South By Southwest Interactive (also known as SXSWi). Hint: “if you let it.”). ”). Your ability to communicate.
  • BILL HARTZER  |  WEDNESDAY, DECEMBER 18, 2013
    [Engineering] Got Google Glass? Don’t Expect a Repair from Google If You Break It
    Google Search Engines 'Well, if you were one of the lucky ones who got Google Glass , you had better take really good care of your Glass. If you are unfortunate enough to break it, then Google apparently is not going to be any help. Deb Lentz, a Google Glass Explorer, slipped outside on slick pavement , they came off, and hit the ground. When she contacted Google about a fix or replacement, they apparently told her she was on her own. In a Google Plus post , she explained what happened: I have a broken Glass: the front part that is adjustable has snapped off. So sad.
  • BILL HARTZER  |  MONDAY, DECEMBER 16, 2013
    [Engineering] The Anatomy of a Google Reconsideration Request: Manual Link Penalty
    Google Search Engine Optimization Search Engines 'As you know, I have helped numerous businesses and site owners respond to Google’s manual link penalties. And get those manual link penalties removed or revoked by Google. Every site is unique, every website has different links pointing to them, and some have more bad links than others. And not all sites have received manual link penalty messages from Google. only recommend filing a formal reconsideration request if you have received a manual warning or penalty from Google. Identified the bad links. www.linkdelete.com. link].
  • SOCIAL MARKETING FORUM  |  THURSDAY, DECEMBER 9, 2010
    [Engineering] Michael Kahn: Relevant Brands Need To Have A Presence on Twitter
    Michael Kahn, Senior Vice President, Client Services, at performance markting specialist Performics (Publicis Groupe/VivaKi) about the role of Twitter, amongst others from the search engine marketing perspective. Interviews Michael Kahn search engine marketing Twitter
  • SPIN SUCKS  |  MONDAY, OCTOBER 10, 2011
    [Engineering] Using Google AdWords to Test Your Messaging
    While a huge advocate of the many free Google tools available, I’m not a Google AdWords fan, unless it’s tied specifically to search engine marketing and landing pages that create a call-to-action to generate qualified leads. Rather, find yourself a search engine marketing expert (different from search engine optimization) and, at the very least, have them help you create a strategy. Advertising Search Engine Marketing Google AdWords search engine marketing SEMunderstand advertising. understand the value and benefits of it. The examples follow.
  • TWIST IMAGE  |  THURSDAY, OCTOBER 17, 2013
    [Engineering] Growth Hacker Marketing And The Rise Of Engineers In Marketing
    These Growth Hackers are engineers, coders and entrepreneurs who don''t know (or follow) the traditional marketing path (because it''s not something they have studied or practiced). In a marketing world of real-time bidding, programmatic buying and more automation tools than you can shake a TV ad at, it would be clever to state that engineers and data are can easily overthrow an advertising system that is archaic, in a world where we understand human nature and what humans are doing online in ways most of us could never have imagined. engineer. To be useful. I love you.
  • E-LIGN  |  THURSDAY, JULY 25, 2013
    [Engineering] Why Are My Search Engine Keywords Returning (Not Provided)?
    One powerful example of this is viewing and learning from the data provided by search engines. In addition to information on referring domains, search engines typically send over the keywords searched by the visitor. The biggest search engine out there is Google, and up until a few years ago, openly shared the information they collect about the search terms used to find a particular page. The search engine went “dark” for users that are signed into their services. After The post Why Are My Search Engine Keywords Returning (Not Provided)?
  • SPIN SUCKS  |  TUESDAY, DECEMBER 20, 2011
    [Engineering] Six Skills Every PR Pro Needs
    Search Engine Optimization. Now we have to take that skill and learn how to optimize our content so it’s being crawled by the search engines, while also being highly valuable and engaging. Search Engine Marketing. Communication Trends content marketing inbound marketing integration pr industry PR pros results search engine marketing search engine optimizationIf you missed it a few weeks ago, the New York Times  wrote a piece about redefining public relations. You see, the last time PR was defined was in 1982. Yes, 30 years ago. Content Marketing.
  • MR. RYAN CONNORS  |  TUESDAY, MARCH 12, 2013
    [Engineering] Seven Reasons Why Your Facebook Page Doesn’t Cut it as a Replacement for a Website
    They rank well in search engines (for the most part) and they’re easy to update with pictures, links, and text. . It’s not an e-commerce engine or indexable website. And they want you to create fresh content so you rank better in the search engines. Search Engine Optimization. Business Marketing Strategies and Tactics Seach Engine Optimization (SEO) Social Media Facebook Page replacement for a website search engineIt seems to happen a lot: a company solves their website woes with a Facebook page. And no website. Yes, Facebook pages are great. commerce.
  • BILL HARTZER  |  MONDAY, OCTOBER 14, 2013
    [Engineering] Why SEOs Need to Pay Attention to Freebase
    'If you are an online marketer, and, more specifically, and SEO ( search engine optimization professional), you need to start paying more attention to Freebase , which is a part of the Knowledge Graph. The search engines, including Google, and now Bing, are now using information from the Knowledge Graph to learn more about the relationships between things. It is these associations or “links” or the “relationships” between these topics that allows the search engines to be better at what they do: provide us more relevant search results.
  • ARI HERZOG  |  MONDAY, FEBRUARY 28, 2011
    [Engineering] Hide Facebook Profile from Search Engines
    allow the global Facebook community to find me, read my personal profile updates and comment when inspired; but I disable my profile from being indexed by search engines. Responding to queries how I hide my profile from search engines and how people who are not friends can write on my wall, this video explains : -- Thanks for reading Hide Facebook Profile from Search Engines by Ari Herzog. Related articles you may enjoy: Could There Be a Correlation Between Search Engine Queries Getting Longer and Blog Post Titles Getting Longer? I am a Facebook oxymoron.
  • BILL HARTZER  |  THURSDAY, MARCH 24, 2011
    [Engineering] Internet Marketing and SEO Analyst Job Opening
    Search Engine Marketing JobsCS Creative is seeking an Internet Marketing Analyst, to work client-side with a leading technology company based in Dallas. This position will be responsible for keyword research, optimizing and coding various pages in HTML. The role involves working closely with the MarCom department and product line managers. It is a full-time contract position for 6-12 months with a possibility to extend. Job Responsibilities. Work with various product line managers and team members regarding content optimization and keyword research. Compile findings and provide analysis.
  • BILL HARTZER  |  MONDAY, JULY 11, 2011
    [Engineering] How to Get Your Google+ Plus Posts Indexed in Google
    As you probably know by now, I am certainly a tough critic at times when it comes to search engine optimization. After all, that’s what I do for a living (specifically organic search engine optimization). So, as you can see, it appears that Google’s organic search engine algorithm for Google+ Plus is just like every other page on the web–as how they are being treated. Search Engine OptimizationGoogle+ (also referred to as Google Plus), is the new social network by Google that is very similar to Facebook in its functionality. Add unique content.
  • BILL HARTZER  |  TUESDAY, SEPTEMBER 27, 2011
    [Engineering] Search Engine Optimization: Free Tools to Determine Page Load Speed
    Search Engine OptimizationRemember the days when we all utilized dial up Internet ? Maybe you were lucky and had a powerful modem that got you more than 9600 baud rate. With today’s technology we can surf the Internet at blazing speeds. When you are a business person or website owner that is looking to make sales, offer products or show off your service’s speed is very important. It has been widely reported that Google likes websites that load quickly. So do website visitors. If you are interested in a product or service and click on a link, you want to see it right away.
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