SOCIALNOMICS | WEDNESDAY, JULY 7, 2010
[Engineering] Twitter = Fastest Growing Search Engine
Tags: Search Engine Twitter twitter fastest growing search engine twitter search data twitter search stats twitter search volume
INBLURBS | TUESDAY, DECEMBER 14, 2010
[Engineering] How to get more Visitors to your website
Attracting more visitors to your website helps in increasing your website or blog traffic and also helps in generating quality leads for your internet marketing campaigns. This article provides information of how to get more visitors to your website online. Getting started online. The first thing that is important in starting your online business is to have a well designed website. well developed website helps a lot in planning a efficient Internet marketing strategy online. Given below are some of the important tips to improve more visitors for your website. Website should attract visitors.
INBLURBS | FRIDAY, SEPTEMBER 2, 2011
[Engineering] 3.5 billion Reasons for Content Marketing on Facebook for Lead Generation
This makes it easier for search engines to find your content and to index it. This makes it easier for search engines to find your content and to index it. More than 3.5 billion pieces of content (web links, news stories, blog posts, videos, etc.) shared each week on Facebook. Facebook is accessible in 70 languages and has about 750 million users worldwide and there is actually 1,5+ million active business pages online. There is no doubt if you want to reach your target audience the chances are good that they are on Facebook. But what’s in for your business you will ask now?
WEBBIQUITY SMM | MONDAY, JULY 2, 2012
[Engineering] How Much of Your Traffic “Should” Come from Search?
Also, the positive trust effect built up over time with the search engines can eventually be overwhelmed by the impact of brand strength. However, the biggest effect of social sharing appears to be on organic search traffic due to the value the search engines place on these links. Search Engine Marketing Search Engine Optimization (SEO) Social Media Marketing marketing benchmarks media relations organic search results search engine benchmarks SEO SEO programEven that doesn’t tell the full story. Website age. final factor is social sharing.
INBLURBS | WEDNESDAY, JUNE 29, 2011
[Engineering] Study shows adopt social media in internet marketing or fall behind
A recent Jive Social Business Survey where 902 executives have been interviewed about their opinion of use of social media in internet marketing shows that social has made it from personnel to mission critical for business. The personal use growth has accompanied with the professional use. 73% of the 902 interviewed executives agree that social media in internet marketing will change how business gets done. But for now 17% of the 902 interviewed executives think their business is position right or ahead of the trend to profit from social media for business. lawyer’s perspective.
INBLURBS | TUESDAY, JULY 12, 2011
[Engineering] 5 Easy steps to get found on Google from your potential customers
This helps you reach top pages of search engines for your business website. Businesses online uses latest marketing strategies to enhance their customer base through Web Marketing. They are ready to increase marketing budgets for newer and more efficient methods of attracting customers which can generate huge business leads. Before getting started with the whole stuff of sales and marketing ideas one has to find answers for the questions like, who would be the target audience? You should not underutilize your resources in any case. Step 4: Get your traffic. Tweet this on Twitter! =.
THE RELATIONSHIP ECONOMY | WEDNESDAY, MAY 29, 2013
[Engineering] When The Measures Change Everything Changes
The economic engine of the 20 th Century relied on factories, equipment and labor to produce more things for consumption. The economic engine of the 21 st Century relies on factories of ideas, technology and networks of minds to create more value. This transformation is fueling our economic engines and subsequently business, governments and society in ways unforeseen in the past. Often change is not the result of one specific thing rather it is the convergence of numerous factors coming together to create collective change. Measuring Input to Create Improved Output.
MINDJUMPERS | FRIDAY, NOVEMBER 7, 2014
[Engineering] Search & Social – Understanding the Interdependence
Do they know how factors like search engines crawl, index and retrieves, and how linking affects search results? Advertising Brands Community Management Content Marketing I forgot to categorize Marketing & Communication Mindjumpers SEO Social Commerce Social Media Social Media Strategy Tips branded content Community Management tips content marketing digital branding Marketing Marketing Strategies real-time real-time engagement search Search & Social search engine optimisation search engine optimization SEO strategies social social media marketing social platform social SEO
INBLURBS | THURSDAY, FEBRUARY 10, 2011
[Engineering] Make your corporate blog more popular and credible
Make good relationships with your industry related bloggers. To get visitors to your blog you need to get seen from your audience. One of the best ways to get attention from you audience is to write a corporate blog. Also you should regular read and comment on industry related blogs and maintain friendly relationship to those bloggers. You can ask them to write guest posts for you and to do the same for them. Blog Catalogue. Technorati Blogged. Blog Top List. Ice Rocket. Top Blog Area. Bloggapedia. Top Blogging. Blog Hub. Blog Search Now. Alltop. You do not need to focus on the most popular.
INBLURBS | TUESDAY, MARCH 8, 2011
[Engineering] Start your new business cheap with inbound marketing
Most entrepreneurs lack of cash to start a huge online marketing campaign when they are beginning with their business. Also they are not sure if their business concept will work and are scared of to invest a lot of money in advance with to be sure if they go to make money. Did you know that you can test the waters with a blog? blog can start a business the cheap and affordable way. blog is your first step to tap into inbound marketing. blog is cheap! You can setup your WordPress blog with Godaddy for under $10 per month. People buy from people they trust. Brain vs. Budget = Inbound Marketing.
INBLURBS | FRIDAY, FEBRUARY 25, 2011
[Engineering] The Fortune 100 Companies love social media
From the initial and important part of to get found online through search engines, social media, corporate blog, guest blogging -commenting, eBooks, whitepapers and some more; To the lead capture, lead nurturing, lead conversion and measurement, the inbound marketing strategy covers it all. You need to expand your channels like Twitter, Facebook, LinkedIn, Search engines, YouTube, Corporate Blog, Blog directories, industry related forums and some more niche social networks. During the past years social media has reached more and more big companies. Listen carefully!
INBLURBS | TUESDAY, JANUARY 4, 2011
[Engineering] Steak holder value and Inbound Marketing a huge revenue potential
If you are a company who is thinking about to do Inbound Marketing than you can become outstanding attractive with the effective use of social media, blogging, publishing and lead generation. But wait! How about your steak holder value? If you do not take care about your steak holders, your employees than your success is in danger! To have satisfied customer’s satisfied employees is a must. Hire and fire companies do not have satisfied employees, moreover they have scared employees and as a result the customer satisfaction declines. Also some results can be a negative image transfer.
SMALL BUSINESS MAVERICKS | FRIDAY, SEPTEMBER 7, 2012
[Engineering] Is Bing The Best Search Engine?
This is probably the best idea that Bing could come up — a blind search engine test. search engines bing google search engine search resultsBing keeps trying to convince, by one way or another, that its search results are better than Google’s. They’ve tried just about everything they can think of. But they have one more card to play (or maybe not), and they’re playing it pretty heavy right now. Well, there is. It’s called Bing It On. According to Bing, the power behind the test, Bing results are winning 2 to 1. They always do. Not necessarily.
INBLURBS | TUESDAY, JUNE 21, 2011
[Engineering] Inbound Marketing, the science of showing respect to get more revenue in exchange
When you want to grow your business you need to treat your audience with a certain level of respect. You need to show them that you care about them and not only about their cash they maybe could spent with your business. Engage with your actual customers and potential new customers and listen to them and their suggestions and complaints or questions. You need to treat your customers like they are your air to breath, but when it comes to your business and your revenue they are for sure! This helps you to monitor social media the smart way without obsession. Credibility can be earned only.
TECHIPEDIA: TAMAR WEINBERG | THURSDAY, JANUARY 5, 2012
[Engineering] Best Internet Marketing Posts of 2011
User Friendly SEO : These are the tactics that search engine optimizers should use to optimize for search engines and user experience. For those die hard SEO practitioners who don’t see the value in social, this article shows the last few months’ impact on search engine rankings. Ultimate Blogger’s Guide to Search Engine Optimization : There have been a lot of guides on blogging and SEO, but this is the latest and has good info. Each major element of code is dissected with some indications as to how it will fare with the search engines.
INBLURBS | TUESDAY, FEBRUARY 1, 2011
[Engineering] Do you still interrupt and disturb your audience too?
Today I’ve had a chat with a sales person of a company. This sales person told me that he has not made a sale in the last three months and is scared about keeping his job. As I knows this sales person I have asked where the problem is, because this sales person is a great seller I was wondering where the problem is? So I started asking! My question : Do you get leads, and if yes how many and how often per week and month? I got the response that this sales person does not get any leads. I can imagine it could be very hard to get customers without any leads. The answer was NO!
WEBBIQUITY SMM | MONDAY, SEPTEMBER 9, 2013
[Engineering] Search Traffic Declining? You’re Not Alone (and What to Do About It)
According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.” Finally, algorithmic changes implemented by Google (and subsequently mimicked by other search engines) over the past 18 months have impacted traffic to b2c and b2b websites. Image credit: Young Digital Lab. It’s not quite clear why this is happening. Experiment.
INBLURBS | WEDNESDAY, FEBRUARY 16, 2011
[Engineering] Learn – Spy link building from your competitor
Search engines rank your site importance depending on the Backlinks which come from other related websites and blogs. The more Backlinks from related websites you have, the higher the search engines will preferred rate your website or blog. Asses where your “next higher ranked competition is positioned in the search engines. Backlinks are important for your business to get better found online. Means your chances increase to appear on the first page of the search results. There is an easy solution to overcome this issue. But be aware, this strategy is no secret.
INBLURBS | THURSDAY, FEBRUARY 17, 2011
[Engineering] A good Page Rank on Google only doesn’t bring you revenue
Search engines like Google, Yahoo and Bing are actively indexing content from social media. Those results increasingly come up on search results when people research online in search engines! To have a good PR – Page Rank on Google is not enough to be successful with your business online. huge amount of traffic is also no guarantee for a successful online business. You need to have the right traffic , and a huge amount of it. You invest effort and money to generate traffic, why not attract the right traffic with the right people to your business? Build trust and credibility.
SMALL BUSINESS MAVERICKS | SATURDAY, APRIL 21, 2012
[Engineering] Six On Page Search Engine Optimization Must Do’s
Search engine optimization is not all about gaining inbound links. Use keywords carefully – these tags are for users and search engines now look at them from a user’s perspective. Once you have published your web page, be sure to add it to the sitemap (both the user and search engine sitemaps). Search engine sitemaps are regularly checked by the search engines. Newly found urls are then visited and indexed by the search engines. SEO for Small Business html tags keywords linking search engine optimizationTitle Tag. Keywords. Linking.
CONVERSTATIONS | TUESDAY, NOVEMBER 8, 2011
[Engineering] Your Google+ Company Page: Launch & Pause
Social Media Brand Business Google Google+ Page Search EnginesGoogle+ Pages are available for your company or organization. Whether you know how you’ll use it yet or not, go create yours. We can think about the promotion and practice a bit later. One thing you do need to consider is what type of page you’ll create. There are 4 choices : Local Business or Place (These pages get a map. Great for hotels, salons, taverns, landscapers. localized business). Product or Brand. Company, Institution, Organization. and then you can promote the page. Choose the type of page.
INBLURBS | WEDNESDAY, DECEMBER 15, 2010
[Engineering] Identify your buyer persona first, and then start marketing
Business online is successful if you follow the basic techniques and use latest marketing strategies. Basic techniques involve identifying your target market, where exactly you can generate more business leads, how to attract these visitors and generate business leads for your business. This article describes a few tips of identifying buyer personal first and use marketing strategies to generate business leads. The first step in promoting your business online is to identify the buyer personas. Identify your buyer persona. This helps your business to be more engaged with customers online.
INBLURBS | MONDAY, JANUARY 24, 2011
[Engineering] 10 Ways to enhance your Facebook Static page
As facebook is very popular all over the word and it is a kind of social media marketing tool. Nowadays it is getting used for web marketing as well as web advertising. But, if you want to enhance your facebook page personally, there are so many ways to do it. Ten of those ways, i am going to share with you here. #1 Custom Landing Tabs: This is the first way to enhance your facebook page. Your friends get to read your ideas as well as thoughts in your blog. Moreover, through your blog you can do web marketing as well as web advertising as it is very useful. 10 key strategies for facebook page.
INBLURBS | WEDNESDAY, AUGUST 31, 2011
[Engineering] Overtake 33 Percent of your Competition by Measure your Marketing ROI
If you are in B2B than this data could be very interesting for you! Moreover if you read them backwards you can learn how to overtake about 33% of your competition by simply measure your marketing ROI. A new research done be Sagefrog Marketing Group and reported be eMarketer found out that about 33% of B2B companies did not track return on investment (ROI) at all. Do you measure your marketing ROI? If not yet you should do it as soon as possible. To measure the marketing ROI is easier than you think. What does this mean to your business when you are selling primarily to B2B? Salesforce.
INBLURBS | FRIDAY, JUNE 24, 2011
[Engineering] Low cost lead generation with Inbound Marketing Strategy
One of the biggest challenges for businesses is the generation of qualified business leads. Today businesses have great opportunities to attract business leads to their website. The quickest to get traffic and leads is PayPer Click marketing through Google, LinkedIn, Business.com and Facebook. With PPC you only pay for clicks made. When you lead your clicks to landing pages and you offer a bonus for your prospects to encourage them to register as a leads. PPC is definitely no low cost lead generation! Brain vs. Budget = Inbound Marketing. Inbound Marketing can help you to: A.
INBLURBS | THURSDAY, AUGUST 4, 2011
[Engineering] Show me the social media Return on Investment
The Return on Investment of social media is measurable and this is much easier than you think. There for you need the right platform which displays all tasks, traffic, lead sources and includes them into CRM and financial software. To get this done social media needs to be seen as part of an integral strategy called Inbound Marketing. Inbound marketing includes Blogging, social media, Lead Conversion, Lead Nurturing and Closed-Loop Analysis. With inbound marketing businesses earn their way to the customer, by publishing helpful information on a blog, in social media and forums.
THE RELATIONSHIP ECONOMY | SUNDAY, JANUARY 9, 2011
[Engineering] Creating An Intention Currency
The same holds true if you studied math, engineering, art, music, creative sciences, and/or social sciences. Attention Factors Business Factors Change Factors Market Factors Relationship Economy Strategic Factors Systemic Factors aisles art music barnes and noble book store bell curves business byline college correlates cover creating economic outcomes engineering engineering art high interest idea Influence intents intents and purposes interest knowledge math engineering store student Today tomorrowOnly from these conditions can we construct an alternate currency.
SPIN SUCKS | MONDAY, MAY 4, 2015
[Engineering] Feature Content that Answers Questions for Better SEO
Because our content marketing world is made up by a good portion of search engine optimization, we tend to think in keywords. So, instead of writing a headline you think the search engines will like, write the headline as a customer or prospect might ask it. ” It’s an interesting way to think about content creation, but it will deem you most useful to both search engines and humans. Communication Content content creation daniel victor FIR hummingbird medium ny times staff editor search engine optimization shel holtzBy Gini Dietrich. What time is it?
SMALL BUSINESS MAVERICKS | THURSDAY, MARCH 17, 2011
[Engineering] What's The Best Discovery Engine? | Small Business Mavericks
» What’s The Best Discovery Engine? Until Bing called itself a “decision engine, not many people had heard that term. And I’d wager to say the same thing about “discovery engine, though I like that term. Responses to “What’s The Best Discovery Engine? small business says: March 17, 2011 at 9:57 pm What's The Best Discovery Engine? Log in to Reply petermasters says: March 19, 2011 at 11:36 am What's The Best Discovery Engine? About Us What’s a Maverick? It has worked for SU for about nine years now.
MR. RYAN CONNORS | WEDNESDAY, MARCH 13, 2013
[Engineering] 5 Ways To Use Your Company Blog To Attract New Customers
Also, when it comes to your social media marketing strategy, regularly sharing relevant content on your business blog will help to boost SEO and improve your company’s page rank on a search engine site. The more you create original and relevant content, the higher your search engine ranking will be as search engines prefer new content. Blogging Business Marketing Strategies and Tactics Seach Engine Optimization (SEO) Social Media Blog To Attract New Customers Business Blog company blogAlong with social, a company blog is a great way to attract new customers.
MR. RYAN CONNORS | TUESDAY, JULY 16, 2013
[Engineering] How to Monitor Your Brand in Social Media
It is a social media search engine that gathers user generated content including news, bookmarks, events, comments, and others. Business Marketing Strategies and Tactics Seach Engine Optimization (SEO) Social Media Technology Monitor your Brand in Social Media social media monitoring Social media marketing is a great way to brand yourself, engage and built customers, and market your business. There are several challenges faced by the internet marketers these days. Another is monitoring your brand in social media. It is done nowadays with the help of refined monitoring tools.
SOSHABLE | MONDAY, JANUARY 7, 2013
[Engineering] The Three Google+ Components that Help with Search Rankings
They’re trying to protect the sanctity of what will become their greatest advantage in the ongoing search engine wars. Search Engine Academy Adds Google Authorship to their Newest SEO… FTC rules search bias is OK, settles on Google scraping. Blekko search engine focuses on tablets. Featured Google Google+ Search Engines Social Networks Facebook google search engine optimization Twitter Web page Web search engine yahooThey have to. This is important to understand for anyone doing research on the topic. Thus, Google+. You only see the number.
INBLURBS | MONDAY, JANUARY 17, 2011
[Engineering] What’s your Social Media ROI?
Do you measure your social media activities and whats the ROI? More and more businesses worldwide and are validating daily the business impact of social media in building brands. How about your business? Is social media part of your marketing plan now? In 2011 social media will be in use of any smart entity! More great data which show the ROI of social media is emerging daily and these data will encourage further companies to get started with social media as an important additional marketing channel to attract further customers to their businesses. Some proven facts about inbound marketing: A.
FIREBELLY | FRIDAY, SEPTEMBER 3, 2010
[Engineering] 5 Helpful Social Search Articles
Digitalia | Indianapolis Social Media Marketing « Firebelly at Brainstorming & Social Media Optimization Summits | Main | Flickr Friday: The Content Grid » September 03, 2010 5 Helpful Social Search Articles More and more consumers are either bypassing traditional search engines and seeking information from their networks on social sites OR theyre going to the traditional search engines and then consuming content from social sites in the search results. Social Search Optimization A search engines ultimate mission is to serve the most relevant information it can.
CREATIVE RAMBLINGS | THURSDAY, MARCH 17, 2011
[Engineering] 5 tips for Search Engine Optimization
Tip #1: Keywords Tip #2: Description Tip #3: Branding Tips advice internet keywords marketing marketing tips Promotion search engine optimization search engines SEO SEO tips social media tips website
BILL HARTZER | FRIDAY, JANUARY 3, 2014
[Engineering] Disallow Search Engines in Robots.txt File? No Worries on Google
Well, actually I’m not surprised when it comes to Google, but this is the first time I have seen a website disallow the search engines from indexing their website. Yep, leave it up to Google to give you a number one ranking even if you purposely are stopping the search engines from indexing your website. website has a robots.txt file directive for the search engines to NOT index their website. Even though this says to the search engines: DO NOT index my website, Google doesn’t care, they index the website, and rank it number one in the search results.
JEFF KORHAN | MONDAY, DECEMBER 30, 2013
[Engineering] Google+ is Content Marketing on Fire
Awareness Blogging Community content marketing Marketing Online Marketing Search Optimization Small Business Social Business Social Media Technology Trends #hashtags 2014 Content Facebook fire Google Google Authors Google Profile Google Property hashtag ignite Integrate Internet marketing LinkedIn online marketing original content Pagerank Search Engine Optimization Social Context social media social media marketing Social network Static Content Twitter Your Content Sustainable communities are often described as ecosystems in which everyone gets what they want. This is the win-win.
SPIN SUCKS | MONDAY, JANUARY 12, 2015
[Engineering] How Social Media Affects Search
Content Social Media andy crestodina Followerwonk Inkybee orbit media popular webinars search engine optimization SEO topsy webinar By Gini Dietrich. It’s our first webinar of the year and we kick it off with the one and only Andy Crestodina. For those of you who don’t know Andy, he is the co-founder and strategic director at Orbit Media, a web design and development firm in Chicago. He also hosted our second most popular webinar in 2014 so you know you’re going to get something good. Here’s the thing about this webinar. How Social Media Affects Search.
SOSHABLE | SATURDAY, MARCH 23, 2013
[Engineering] Finding the Right Mix of Conversion and Conversation Content
It’s no longer sufficient to focus all of your content on the basic search engine principles of keyword targeting. Automotive Social Media Bing Blogs Business Social Media Featured Google Search Engines Social Content Websites business Content Marketing Facebook google honda search engine optimization Social Media Web search engineThe rise of content marketing and more importantly the focus that Google and Bing have put on website content engagement have changed the way we view the types of content we put on our websites. Conversion Content. Related articles.
WEBBIQUITY SMM | MONDAY, NOVEMBER 5, 2012
[Engineering] Book Review: Optimize
That’s clearly good for searchers, as search engine results have become more relevant and useful. “Audits are a key part of search engine optimization, allowing marketers to access the current state of the website in ways that identify any conflicts or inefficiencies for search engines.” It’s also crucial to optimize content produced by customer service (FAQ’s, common how-to guides), HR, and subject matter experts in field consulting, engineering and sales for search. ” • Develop content for your prospects, not for search engines.
INBLURBS | MONDAY, JUNE 20, 2011
[Engineering] Inbound Marketing to gain the trust and respect of your buyer personas
Trust and respect are important in real life and much more important in today’s anonymous times of internet and internet business. Trust and respect comes before the sale. When people trust and respect you they are more willing to listen what you have to say. This makes it easier to publish remarkable content to them which leads them to optimized landing pages where they can register as a lead to later follow up and to business with them! Be helpful and try to assist where ever you can. Ask for comments and encourage your buyer personas to give you their honest opinion.
BILL HARTZER | WEDNESDAY, JANUARY 12, 2011
[Engineering] 25 Important Search Engine Optimization Mistakes to Fix Right Now
When it comes to optimizing your web site for the search engines , search engine optimization, there are a lot of things that you can do that will hurt your search engine rankings. In fact, there are literally hundreds of different factors that come into play when it comes to search engine optimization. And add in new technologies and web sites such as social media web sites and there are even more search engine optimization factors. It only took a few minutes of brainstorming for me to come up with this list of search engine optimization mistakes.
INBLURBS | TUESDAY, FEBRUARY 22, 2011
[Engineering] One simple reason why you should do Inbound marketing – PROFIT
In the past five years the inbound marketing – Internet marketing strategy has emerged and grown his popularity through its massive and convincing results. What’s Inbound marketing? Inbound marketing is the marketing strategy that focuses on getting found by customers. With Inbound marketing businesses EARN their way to the customer, by publishing helpful information on a blog, in social media and forums. Key benefits of Inbound marketing for your business: You can engage and empower your consumers, build a relationship and interact with them to earn credibility and trust.
BILL HARTZER | TUESDAY, JANUARY 18, 2011
[Engineering] Search Engine Optimization Firms Like RankPay Still Hurting SEO Industry
I am still amazed that search engine optimization firms like RankPay are still relying on what I would call shady marketing techniques like sending UCE Spam (UCE stands for Unsolicited Commercial Email), trying to get more search engine optimization business. It is the companies like Rankpay (detailed below) that are sending emails like the one below that is truly hurting the search engine optimization industry as a whole. wrote: Hey, I was doing some competitive analysis for one of our Search Engine. Dallas Search Engine Marketing Search Engine Optimization
TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, JANUARY 5, 2011
[Engineering] Best Internet Marketing Posts of 2010
The Perfect Social Media Measurement Plan (Search Engine Land): Brian Massey illustrates a system that gives reliable conversion data to a spreadsheet automatically. Share Well with Others: How to Get Social Content to Go Viral (Search Engine Land): This post explores the motives behind content sharing, the ways content spreads, and tips for creating content for viral sharing. The Creation and Promotion of Social Content (Search Engine Journal): Jordan Kasteler explains that content must stand for something to succeed, and it needs to be shared and shareable to get out there.
BILL HARTZER | TUESDAY, AUGUST 31, 2010
[Engineering] 44 Questions to Ask Your Search Engine Optimization Company
quickly recalled all of the search engine optimization work I did for a search engine optimization client. One of the most difficult keyword phrases I worked on for a search engine optimization client was “gift baskets. What annoys me is that the company in this search engine optimization article about being penalized by Google is still buying links. From what I can tell, he may have not “done his homework well enough and found a search engine optimization company that would answer all of the important search engine optimization questions.
BILL HARTZER | WEDNESDAY, APRIL 17, 2013
[Engineering] The Difference Between SEOs and Search Engine Marketers
During a recent comment thread on Facebook by my buddy Steve Floyd , the subject of SEOs (Search Engine Optimization pros or “search engine optimizers”) and SEMs (Search Engine Marketers or “Pay Per Click professionals”) came up. It’s the way SEOs and Search Engine Marketers work. If you’re in the search engine marketing industry, then you’ll know that even competitors (SEM agencies competing with other SEM agencies) will constantly share new information with each other. Photo courtesy Unbounce. Like night and day.
JEFF KORHAN | FRIDAY, JULY 12, 2013
[Engineering] How to Write Web Copy That Gets a Response
Following these 9 practices will give your web copy the essential qualities necessary for earning both the attention of your audience – and the search engines. They are relatable to your audience and the search engines. Writing for the web is a very focused and tight form of writing that acknowledges the objectives of search engines, and therefore people searching the web, as well as the core audience that has already subscribed to your content. There is business writing and there is writing for the web. For your copy to get read, it first has to be discovered. In
CONVINCE & CONVERT | THURSDAY, OCTOBER 30, 2014
[Engineering] Do Social Signals Drive SEO?
Do Search Engines Use Social Signals to Directly Drive Rankings? The theory is that content that gets shared a lot in social media may be seen as more valuable content by the search engines. All the social media sites NoFollow such links, which acts as an instruction to the search engines to not pass PageRank through those links. Here is what happened when Google tried a search engine without links ).) It would be a much deeper discussion to go through all aspects of this, but today I plan to focus on the best way to drive SEO benefits from your social media.
PUZZLE MARKETER | WEDNESDAY, JANUARY 30, 2013
[Engineering] The Difference Between SEO & SEM
SEO stands for Search Engine Optimization, and it refers to the process of increasing your website’s search engine ranking for a specific keyword or set of keywords. Said another way, search engines look for specific things on and off of your website that determines whether or not it’s relevant for a specific query, and SEO is the goal of doing those things. Search engine…? Search engine marketing is the strategy to increase your traffic and sales through the search engine channel. Paid Search Search Engine Optimization search engine marketing sem seo
PUZZLE MARKETER | FRIDAY, AUGUST 17, 2012
[Engineering] Interesting Marketing Trends of Small Businesses [Infographic]
Content Marketing Email Marketing Online Advertising Paid Search Search Engine Optimization Social Media email marketing event marketing online advertising print advertising small business social media websiteSmall businesses face challenges of small budgets and scarce resources, causing them to be even more selective of their decisions in growing their top line. They often don’t have the luxury of celebrity sponsorship or mass media ads such as Super Bowl commercials. Small businesses therefore test, pivot, and analyze to recognize where their dollars would be best spent.
SPIN SUCKS | WEDNESDAY, JULY 18, 2012
[Engineering] Five Ways Marketers Should Use Foursquare
Location Social Media Bryan Willmert flat top grill foursquare julius meinl location-based services mark robins Marketing New York Times recommendation engine schuba's southport groceryA few weeks ago, after I rode 63 miles, I was craving eggs like nobody’s business. So Mr. D and I set out to have brunch at Schuba’s , a little restaurant down the street. It was 1:45 p.m. and, after sitting there for 10 minutes without service, the waitress finally came by and said they were turning the kitchen over so they couldn’t serve anything until 2:30. Foursquare is Changing.
SPIN SUCKS | TUESDAY, MARCH 20, 2012
[Engineering] Five Ways to Build the Perfect Web Marketing Storm
He talks about five weather systems in building the perfect storm: Blogging, email marketing, search engine optimization, social promotion, and writing. Search Engine Optimization. In his writing tips, he includes: How to write for both humans and search engines (six tips). Communication Content andy crestodina Blogging content marketing Email Marketing Measurement search engine optimization social promotion spin sucks pro web marketing webinar writingI hate to admit this out loud, but I know only a fraction about content marketing for the web. ” WRONG!
SOCIAL MARKETING FORUM | WEDNESDAY, DECEMBER 8, 2010
[Engineering] Seven Tips for Efficient Search Engine Ads: the Human Dimension
All your search engine marketing and other online marketing efforts will go in vain if a prospective client finds you and it takes too many clicks with most questions unanswered on the landing page. Search engine marketing SEA search engine advertising search engine marketing SEORelevance is the key to persuade a buyer into the buying mode. Seven tips.
BILL HARTZER | SATURDAY, JULY 12, 2014
[Engineering] Google Quality Rater Guidelines 2014
” To download the latest version of the quality rater guidelines, click on the ‘pay with a tweet’ link below: Google Search Engine Optimization Search Engines I just got ahold of the latest copy of Google’s Quality Rater Guidelines, with a date of March 2014. It’s an interesting read, all 160 pages of this document. There are a lot of new phrases and concepts that are included in this latest version, but honestly there’s are really not many new surprises. Jennifer Slegg first reported that the latest document was leaked.
ADAM SHERK | MONDAY, SEPTEMBER 13, 2010
[Engineering] Pew Research Survey: Findings on Search Engines, Social Networks.
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics. The content on search engines and social media gets a little lost among all the stats and charts so I thought I’d summarize that data here. Search Engines 34% of the public now use search engines to find news at least three days a week, up from 19% in 2008.
SHERRILYNNE STARKIE | TUESDAY, AUGUST 19, 2014
[Engineering] Writing tricks for content marketers
Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story. This gives search engines enough copy to understand the context and index the story, and it removes the risk of overwhelming the reader, improving the chances of someone actually reading to the end. Longer form content, more than a thousand words long, tends to get indexed higher on search engines.
WEBBIQUITY SMM | MONDAY, JANUARY 24, 2011
[Engineering] 31+ of the Coolest Social Media, Search and Web Tools of 2010
Social and Alternative Search Engines. realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. different kind of search engine, Qwiki (currently in alpha) delivers a combination of audio, images and text in response to searches on an expanding variety of topics. Granted, the web is littered with “Google killer alternative search engines, but Blekko , created by Rich Skrenta and Mike Markson, is really cool. Create video emails? Create animations? Gather competitive intelligence?
INBLURBS | TUESDAY, OCTOBER 26, 2010
[Engineering] Write Whitepapers to Capture Leads
Write Whitepapers to Capture Leads. Online business should be ready for competition from competitors. Competitors may use different marketing strategies that may capture your leads. So companies should plan their marketing strategies and build an effective marketing plan to stay ahead of their competitors. One efficient marketing strategy is to write white papers and attract leads towards your landing pages. This article describes how to capture leads by crafting effective white papers. What is a White Paper? Writing a informative white paper isn’t easy. Tweet this on Twitter!
INBLURBS | THURSDAY, OCTOBER 14, 2010
[Engineering] 5 Tips how Small Businesses use Inbound Marketing
5 Tips how Small Businesses use Inbound Marketing. Inbound marketing is today proving best for small as large businesses. This lowers the cost of marketing of up to 60% and helps to increase the overall profits by a lead conversion rate of up 55%, of small businesses where they have tight budgets. Massive traffic gained from inbound marketing activities has much capacity to provide you great profits for which you are really aiming at. Here are 5 tips to help you out. Most of these forums are highly reputed and are great way to market online. inbound marketing (110). Lead Generation (97).
INBLURBS | MONDAY, OCTOBER 25, 2010
[Engineering] Why to have a great Business Blog design for your Corporate Blog
Why to have a great Business Blog design for your Corporate Blog. Corporate blog is essential for your website if you want to get fast online exposure. It is therefore essential for you to design your corporate blog well so as to attract most customers and business clients. Having a great business blog design that looks professional is must for you to go professional. One of the most advantageous parts of using great business blog design for your corporate blog is it attracts more traffic. You should therefore focus on designing your business blog so that it looks neat and professional.
INBLURBS | WEDNESDAY, AUGUST 24, 2011
[Engineering] 47 Percent of your competitors are not using Social Media for business
As social media is indexed through search engines, the chances are good that your business appears in search results of the big search engines when potential customers are researching on the web! Hiscox surveyed US small business leaders and found out that 47% do not use social media for business. Furthermore 24% of the surveyed stated they do it when they have the time and about 14% indicated they don’t know enough about it. Maybe they do communication through telepathy or any other exciting media. I am just kidding, let’s get serious now. It will never be perfect!
ENGAGE | WEDNESDAY, AUGUST 10, 2011
[Engineering] If This Post Were a Search Engine Results Page
But the point remains: it’s important to be as close to the top as possible, and getting there is increasingly competitive.) If you liked this, try: Truveo Relaunches Sites with Improved Video Search Tools Why SEO Would Matter Even If Search Engines Stopped Running This Blog Post is Brought to You by Paper…Mostly. Innovation Plus Opinion Media Statistics Search engine optimization search engine rankings SEO technology1.0%) Still thinking of SEO as optional ? (If so, you better hope they go to page two.)
SOCIALNOMICS | TUESDAY, APRIL 1, 2014
[Engineering] Integrate Social into your SEO strategy; the future of link building
Search Engine Socialnomics Startups Business content marketing Google Internet Marketing marketing Search engine optimization Social Media Web search engine Do you wear many hats as digital marketer? Perhaps you run social media campaigns and also SEO campaigns and you are spread thin across the two disciplines. SEO and link building by itself can exhaust one person’s bandwidth. While studying various link building strategies, it became evident that Google is punishing traditional gamed and scaled link building, and rewarding natural link acquisition.
PAUL GILLIN | FRIDAY, MARCH 8, 2013
[Engineering] Slides and Video Cover What You Need to Know About Search
A client asked me to prepare a one-hour seminar on the basics of search engine optimization (SEO), and I thought it was worth sharing. If you’re already a guru, skip it and head to more advanced sites like Search Engine Land , SEOmoz , TopRank or Biznology. B2B search Social Media social networks Tips Facebook google HubSpot Mike Moran Paul Gillin Search Engine Land Search engine optimizationThis is more than your standard chalk talk. For those who are mystified by Google magic, this deck will get you up to speed. Related articles.
INBLURBS | TUESDAY, AUGUST 16, 2011
[Engineering] The sense and nonsense of Social Media Groups
Groups can be a great place to get In touch with your audience. But which groups make sense and which are a simple waste of time? Most social networks offer groups where you can become a part of the conversation. But do you need to be a part of every conversation and every group? Today I got some updates from my LinkedIn Groups I am participating and one group is about venture capital. Especially in venture capital groups are many people who offer financing and in the past I often have posted the question “does anybody get any investment for their business” there? The more the better.
SMALL BUSINESS MAVERICKS | MONDAY, APRIL 25, 2011
[Engineering] Where Should You Spend Your Marketing Time? | Small Business Mavericks
It’s a well known fact that 80%-85% of traffic for almost every website online comes from the search engines. It should seem to reason then that website owners and managers should spend that much time on search engine marketing efforts rather than social media or other forms advertising. In my opinion, you should be spending three hours on search engine marketing activities (blogging, PPC, or content creation) and the remaining one hour on social media and non-SEM activities. About Us What’s a Maverick? » Where Should You Spend Your Marketing Time?
SOSHABLE | MONDAY, JANUARY 14, 2013
[Engineering] SEO Tricks are Dead. Search Engine Optimization is Alive and Well.
The famous scene from The Dar k Knight applies very nicely to black hat search engine optimization tricks today. Search engine optimization is no longer a distant cousin of social media marketing. That’s why search engine optimization as an art and science is alive and well. Google has never and will never hate search engine optimization. So many are starting to shy away from the “evils” of search engine optimization because they believe they run a risk of being hurt by it. Now is not the time to give up on search engine optimization.
INBLURBS | THURSDAY, DECEMBER 16, 2010
[Engineering] How To Call to Action Increase Sales
Online business is full of competition. When people visit your blog or website searching for products, they exactly wanted to know what exactly they wanted to do next. Your call to action should provide your visitors with the next step for them to get their required information. It is important to have your call to action statements and call to action forms crystal clear so that you can drive more sales from your online business. Developing Call to Action Statements. Effective call to action statements should be clear, obvious, and provide something that visitor is looking for.
WEBBIQUITY SMM | MONDAY, MARCH 11, 2013
[Engineering] 25 of the Best Web Presence Optimization Guides of 2012
PR, social media, and the production of fresh, high-quality content are vital for maximizing search engine visibility. David Erickson shares a presentation from Performics detailing “the cumulative and powerful effect of combining search engine advertising and search engine optimization.” internet users used search engines either daily or fairly often. Observing that “Since Google’s Panda and Penguin updates, social interaction and relevant content have become more important for search engine optimization (SEO) than ever before. Get Excited.
MR. RYAN CONNORS | SUNDAY, NOVEMBER 11, 2012
[Engineering] 20 Questions – Why Your Social Media Isn’t Working
Business Marketing Strategies and Tactics Social Media business Computing digital media Electronic commerce Google Internet Marketing online marketing search engine optimization Web 2.0The Problems. Do you ever feel like your tweets and updates fall into a black hole, never to be seen again? Does your idea of building a following consist of spamming your entire friend list with a plea to like your page and share it with their friends? Are you never retweeted, and do your new followers always seem to have an xxx in their handle? Is social media stupid and a waste of time? The Solutions.
MR. RYAN CONNORS | SUNDAY, MARCH 10, 2013
[Engineering] 5 Things to Avoid Doing When Guest Posting
It can help you connect with new readers, get your business more exposure, and can become a vital part of your search engine optimization strategy. Blogging Business Marketing Strategies and Tactics Seach Engine Optimization (SEO) Guest PostingThere are many benefits of guest posting. Posting on other blogs is also a great way to connect with your peers, who can prove to be an invaluable resource in the future. Making these mutually beneficial connections can launch your website or business into a whole other level of success. Written by John from PostJoint. image via Flickr.
BILL HARTZER | TUESDAY, MAY 24, 2011
[Engineering] Microsoft Buys 8 Search Engine Optimization Domain Names
Microsoft has purchased eight domain names related to search engine optimization (SEO). I am not quite sure about the reasoning behind this move by Microsoft, the owner of the Bing.com search engine. There could be a few reasons, the most logical being brand and trademark protection, as I do not suspect that Microsoft is going to go into the search engine optimization business anytime soon. Domain Names Search Engine Optimizationsearchengineoptimizationforbing.net. searchengineoptimizationforbing.org. seoforbing.info. seoforbing.org. bingsearchengineoptimization.org.
INBLURBS | THURSDAY, JANUARY 6, 2011
[Engineering] Social Media Marketing: Hurry, your competitor is one step ahead
More and more businesses use social media to attract new clients. Companies shift their marketing dollars into social media. Mobile technology is evolving and the prices drop. People are active in social media with mobile devices about three hours daily compared with one hour on their pc. This turbo charges the social media use. More and more companies who have blocked social media use, allow it and encourage their employees to participate. If you are not in you are out! What’s your social media marketing plan for this year? Some suggestions: A. Some resource: This blog!
TECHIPEDIA: TAMAR WEINBERG | TUESDAY, DECEMBER 27, 2011
[Engineering] Looking Back on the Year of the Panda: Google Algorithm Changes
According to Search Engine Land , some domains saw a 94% loss in visibility, and others were left picking up the pieces after they lost 80% of their keyword positions. Consider this graph by Sistrix , created to describe where mahalo.com’s keywords landed on Google search engine results pages (SERPs) before and after one of the Google algorithm updates: Although there were several Google algorithm changes (some with more impact than others), all of them left businesses scratching their heads. queries according to Search Engine Land. The launch initially impacted 12% of U.S.
INBLURBS | WEDNESDAY, JANUARY 12, 2011
[Engineering] An easy way to choose a profitable domain name
Today it was announced that Facebook has aquired the domain name FB.com from Facebook the American Farm Bureau Federation for $8.5 million! domain name is an identification label that defines a realm of administrative autonomy, authority, or control in the Internet. I am sure you can remember the beginning of Facebook. At the the time of the beginning they had the domain name TheFacebook.com. Later it transformed to Facebook.com. They paid $200,000 in August 2005 for this one. Most people who communicate online use for Facebook only the two charcaters FB. Be creative! In bound-Marketing.
INBLURBS | MONDAY, JULY 4, 2011
[Engineering] 5 Easy ways to get ROI of your social media marketing campaign
When you are engaged in social media conversation than this can be very beneficial for your business. Real time engagement can help you to facilitate your customer service, improve your public relation and your brand. Participating in social media can have a number of beneficial business applications such as facilitating customer service and boosting public relations. Your engagement in social media should also reflect results for your revenue. Revenue this is your main goal to take all the efforts and investments. How about your social media marketing? What’s your social media ROI?
MR. RYAN CONNORS | SUNDAY, MARCH 3, 2013
[Engineering] Why Your Website Doesn’t Convert Traffic to Leads (And How You Can Fix It)
Blogging Business Marketing Strategies and Tactics Seach Engine Optimization (SEO) Convert Traffic to Leads Customer experience SEO website designHaving your own website is crucial to your Internet marketing and branding strategy, even if you don’t sell anything directly on your website. However, a poor website is almost as bad as having none at all if it causes frustration or prevents consumers from doing what they want to do, which is learn more about your company. Guest post by Aubrey Phelpsis. Here are a few common mistakes and how you can fix them. 1. Speed It Up . Go Mobile .
CREATIVE RAMBLINGS | SATURDAY, JANUARY 14, 2012
[Engineering] 5 tips for Search Engine Optimization
Branding Tips advice internet keywords marketing marketing tips Promotion search engine optimization search engines SEO SEO tips social media tips websiteWhat is SEO? Tip #1: Keywords Tip #2: Description Tip #3: Images Tip #4: Backlinks Tip #5: Great content Related Posts: So, you are an entrepreneur. You have your own Website. But you have noticed that only a few people visit it. What should you do? Below are five tips that will help you find.
SOSHABLE | TUESDAY, JANUARY 1, 2013
[Engineering] Why Every Company Needs a Journalist… for Online Marketing
To truly push forward and start dominating on both the search engines and social media, you’ll want to apply some journalistic art to your website and blog. Blogs Featured Google Offbeat Search Engines Social Content Social Media Management Social Media Marketing Social Media Strategy business Content (media) google journalism Journalist search engine optimization Social Media Twitter“Journalist” according to Wikipedia : “A journalist collects, writes and distributes news and other information. This hasn’t always been the case.
BILL HARTZER | MONDAY, JULY 26, 2010
[Engineering] Search Engine Optimization: Why Image Alt Tags are Important
This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips, like this one , are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. In fact, this search engine optimization tip is pretty simple, but may take a long time to complete: check the image alt tags on your web pages. For this particular search engine optimization tip, let’s review your image Alt Tags and putting keywords in your Alt Tags. What?!? Digg this!
TECHIPEDIA: TAMAR WEINBERG | TUESDAY, NOVEMBER 29, 2011
[Engineering] How to Hire Your SEO Partner
There are two enormous issues with search engine optimization that hinder your ability to zero in on the right partner: Rapidly changing, constantly evolving rules. Marketing Search Engine Optimization seoThis is a guest post by Brad Schorr. Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. It is also one of the most perplexing. Google’s algorithm – the formula it uses to determine page ranking – has undergone significant changes recently, and I believe we’re only seeing the tip of the iceberg. Results.
SOSHABLE | FRIDAY, MAY 18, 2012
[Engineering] SEO Crisis Management for Websites Affected by Google Penguin
Websites cannot setup different pages for users and search engines or include hidden links, text and doorway pages. Featured Google Search Engines google Google Penguin Gostiny Dvor Matt Cutts search engine optimization Search engine results page Web search engine WebsiteTo keep its search results relevant and free of spam, Google introduced its latest update Google Penguin. With each update introduced by Google, websites should be optimized to get rid of spam and continue ranking well in SERPs. What websites should avoid. Long term plans for in-house SEO.
BILL HARTZER | FRIDAY, JUNE 18, 2010
[Engineering] Search Engine Optimization Tip: How to Remove a Web Page from Google
This is only one seo tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific , they should not take too much time to implement, and are meant to be directly to the point. This search engine optimization tip has to do with removing a page or a specific URL from the Google search engine. Google, and other search engines, when they see the noindex tag on a page, generally won’t index the page. Tags: Search Engine Optimization Use Google’s own removal tool.
BILL HARTZER | MONDAY, FEBRUARY 21, 2011
[Engineering] Search Engine Optimization: Anchor Text Flows Just Like PageRank
As someone who has been actively creating and optimizing web pages for the search engines since 1996, I have always been curious when it comes to everything related to Search Engine Optimization. love to write and create great online content, and I am even more satisfied when I see people reading content that I have written. I get even greater satisfaction when I can find something that I believe is useful to other people and I can point it out–especially to my colleagues in the Search Engine Optimization industry. Google changed the search engine optimization game.
THE RELATIONSHIP ECONOMY | THURSDAY, APRIL 18, 2013
[Engineering] Our Economic Engine is Human Capital
Many believe that advertising is the economic engine of the Social Era. Others believe that technological enhancements to productivity is the economic engine of the Social Era. And then there are those that believe innovation is the economic engine that fuels the Social Era. Is it all of these, one of these or none of these that represent the economic engine of the Social Era? Human Capital Is The Economic Engine of The Social Era. Economics is defined as the social science that analyzes the production, distribution, and consumption of goods and services. Social
SOCIALNOMICS | WEDNESDAY, APRIL 24, 2013
[Engineering] As Search Engines Become More Social, Everybody Wins
As social becomes more of a part of search engine rankings, expect your results to be more relevant. Search engines use algorithms to determine how your results appear. You’re in Paris for a vacation, and you’re trying to figure out somewhere to eat for dinner. A lot of people solve this problem by searching online, which will give them a result based on the search engine algorithms. Additionally, having a human element included in search engine results could mean that websites are relevant to certain searches, which provides more tailored results. Current Results.
BILL HARTZER | MONDAY, JANUARY 24, 2011
[Engineering] Why Your Search Engine Optimization Strategy Must Now Include Social Validation
You probably have heard me preach it before: if at all possible, for search engine optimization purposes, your web site should include a blog or other section of your web site that includes articles. To rank well in the search engines, your web site needs new, fresh, topical content added on a regular basis. But to fully take advantage of the search engines and social media, you need to socialize your website’s content. Here is why any good search engine optimization effort must include a social validation program in order to be successful.
JEFF KORHAN | FRIDAY, FEBRUARY 7, 2014
[Engineering] Writing for The Web: 3 Important Tips
For this to happen your content needs to be designed for discovery and sharing, by both people and search engines. Meta Description – The meta description is the “slug” of content that search engines use to describe your online content. Internal Links – Internal links tell the search engines that your content is relevant to other content on your site, with the first link being especially important. If your content is well-designed, it will meet both the expectations of Google and the ideal audience that the search engines can help you to reach.
WAXING UNLYRICAL | FRIDAY, SEPTEMBER 14, 2012
[Engineering] How My Guinea Pigs Became Famous Guest Bloggers
First, ask yourself, “If I were searching for information on this topic, what would I type into a search engine?”. Blogging Blogging for Grasshoppers Guest Posts How To Resources Social Media guinea pigs jessica torres keyword optimization search engine optimization SEOGuest post by Jessica Torres. year and a half ago, I started a blog about my pet guinea pigs called Cavy Savvy. Originally, I wanted a way to test the SEO techniques I was learning about at work, and having a hobby blog just seemed like a fun way to do so. never knew it would one day receive over 13.5K
INBLURBS | FRIDAY, MARCH 25, 2011
[Engineering] How to make your company message attractive or the Link Building 101 Rap
When you think you business is boring, and you can’t present it in an outstanding and attractive way than you are wrong. Marketing is creativity and when you put some creativity in your marketing development you can get ideas to present your business is an outstanding and remarkable way too. For example, would you think there is an outstanding way to present a Self-Cleaning Toilet? But there is! The company CWS made an unusual and remarkable video to exactly do that: Here is a creative example how to present link building. Link Building 101 Rap. Tweet this on Twitter!
INBLURBS | THURSDAY, JUNE 23, 2011
[Engineering] LinkedIn endorsement and follower count to get the most clicks for your paid advertisements
As you maybe have heard LinkedIn has launched a Personalized Ad Platform , which makes ads more attractive. These improvements doe really benefit marketers. About LinkedIn: LinkedIn is a business-related social networking site and is mainly used for professional networking. As of 22 March 2011, LinkedIn reports more than 100 million registered users, spanning more than 200 countries and territories worldwide. The site is available in English, French, German, Italian, Portuguese, Spanish, Romanian, Russian and Turkish. Quantcast reports LinkedIn has 21.4 million monthly unique U.S.
INBLURBS | TUESDAY, JANUARY 11, 2011
[Engineering] 3 Free Tools to produce your Inbound Marketing Videos
Video is a great way to attract your target audience – buyer persona to your products and services. You can use video to showcase your products and their features and visualize their advantages. You can showcase your expertise when you show solutions to your target audience problems as instruction and help videos. You can make short promotion video for new products and also encourage your satisfied customers to give you a video testimonial, which is more powerful than a written on your website or blog. The opportunities to use video are endless. Your video does not need to be perfect.
INBLURBS | MONDAY, JANUARY 10, 2011
[Engineering] Effective time frame for successful Inbound Marketing
Inbound marketing is an very effective way to lower cost per lead and to attract new customers. How every marketing strategy it is not done by themself. You need to do it effectively every day to gain results. At first you need to know what to do. For this you have to have an inbound marketing plan which includes, social media marketing, lead generation, lead nurtuting and closed loop analysis. An inbound marketing action plan is the first thing you have to do. When you have your plan – your roadmap than you can do your tasks more efficient. Daily time investment: 15+ minutes. Monitor.
BILL HARTZER | MONDAY, SEPTEMBER 2, 2013
[Engineering] Does Buying Facebook Likes Help Search Engine Rankings?
According to this unsolicited commercial email (spam), getting more Facebook Likes will increase your search engine rankings. Googles software engineer, Matt Cutts, has confirmed reports that Google uses social signals, such as links from Facebook and Twitter, as a ranking factor. So, while social factors are a (small) part of the search engine algorithm of Google, keep in mind that it takes 10 years for Google to fully “trust” the social signals. So, does buying Facebook Likes help your search engine rankings? Search Engine Marketing Social Media
UNSPOKEN | THURSDAY, SEPTEMBER 26, 2013
[Engineering] Your Website and Keywords: Seasonal Ideas
You want to highlight words and phrases that people are searching for in search engines like Google. You can try to find places for inbound links or hire an SEO specialist to guide you through making your website more search engine friendly. Blog Guest post Internet marketing business Google Google AdWords Google Analytics Keyword Search engine optimization Web Design and Development Web search engine Anyone who is even remotely familiar with how the Internet works understands the importance of keywords. So what kinds of keywords are good for your site? Autumn.
SOSHABLE | THURSDAY, NOVEMBER 21, 2013
[Engineering] Why SEO is More Important than Ever
that search engine optimization has reached its conclusion. Bing Featured Google News Nugget Offbeat Search Engines SEO Tip of the Day search engine optimization seo There are those who have been spreading (indefinitely, it seems) the thought that SEO is dead. It never ends, the thought (hope?) The main reason for these calls is, of course, when “experts” in search marketing start to find that their techniques don’t work anymore. Nothing will make someone believe a practice is dead more than finding out that they’re processes aren’t working.
SOSHABLE | WEDNESDAY, DECEMBER 18, 2013
[Engineering] 5 Ways to Improve Your Search Engine Ranking
Given that 93 percent of Internet traffic starts at a search engine, ranking high by using SEO techniques is important for your website. Consider these tips to help improve your search engine ranking. When someone links to your website, it shows the search engines that your website is authoritative. While search engines have moved toward displaying quality content instead of worrying about high keyword density, using keywords is still important to ensure that your content shows up in front of the proper audience. Did they impact your search engine rank?
PUZZLE MARKETER | TUESDAY, MARCH 26, 2013
[Engineering] 5 Ways to Improve your SEO Today
Therefore one of the most popular and cost effective tactics is targeting the search engines to position your website higher for a specific keyword phrase. Yes, I’m talking about SEO , or search engine optimization. For example, being ranked #1 in the search engines for the keyword phrase “Blue Dog on Mars” doesn’t mean you’ll get an influx of visitors. Historically search engines only used robots, also known as spiders, to navigate around your website and index every page they find. Search Engine OptimizationOriginally posted here at USSCOSpeaks.com.
SMALL BUSINESS MAVERICKS | TUESDAY, JANUARY 27, 2015
[Engineering] Link Building Is Not Dead — Just Different
There have been a number of posts about link building on Small Business Mavericks because links are essential ranking factors when it comes to search engine optimization. Those calling link building “dead” are talking about the artificial manipulation of factors to fool a search engine into thinking the site has value. Link building should never be about artificial manipulation to fool search engines. Link building is supposed to be a careful cultivation of legitimacy that enables the search engine to recognize the value of the page and site.