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    [Engineering] If This Post Were a Search Engine Results Page
    If you liked this, try: Truveo Relaunches Sites with Improved Video Search Tools Why SEO Would Matter Even If Search Engines Stopped Running This Blog Post is Brought to You by Paper…Mostly. Innovation Plus Opinion Media Statistics Search engine optimization search engine rankings SEO technology1.0%) Still thinking of SEO as optional ? If so, you better hope they go to page two.) But the point remains: it’s important to be as close to the top as possible, and getting there is increasingly competitive.)
    [Engineering] Search Engine Optimization Tip: Effectively Adding Content to your Website
    Content is very important if you want your website to be attractive to users and you want to rank high in the search engines, like Google. Studies indicate that the top ranking sites on the search engines out there are those that have regular updates to their web pages. You have to evaluate all of it from the view of the search engines. This is why Google is the search engine of choice – they offer lots of information on any subject. There is typically not any reason for a consumer of Google to go to any other search engine. Search Engine Optimization
    [Engineering] Lundon’s Bridge Needs Search Engine Optimization Help
    Search Engine OptimizationI was recently browsing an article on the web that’s currently on the Alexa Hot URLs about the fact that Paris Jackson is now a cheerleader for her high school’s boys basketball team. The article mentions how she has more than 1 million followers on Twitter (no, I’m not following her), so I naturally clicked that link to her Twitter account. Uh, oh! That’s when I saw it. My jaw literally dropped when I saw this: OMG! cannot believe that the link in Paris Jackson’s Twitter account is pointing to
    [Engineering] Survey Shows Marketing Budgets to Increase Spend in Social Media, Search Engine Marketing in 2011
    An annual marketing budget survey of business-to-business marketing trends released today is showing that marketing departments are going to increase their budget in Social Media and in Search Engine Marketing in 2011. In online spending patterns, search engine marketing and online advertising continue to consume larger portions of the budget. and Bing have become the front door for purchase decisions today, and that search engine presence is a key driver to getting their company’s fair share of sales. Search Engine Marketing Social MediaShare this on
    [Engineering] How to Use WikiDo To Help Promote Your Business
    In a nutshell, WikiDo is a search engine specifically designed for events in your city. Because the search engine focuses solely on events, it’s easier to manage than Google (not to mention it has the clarity that so many love about Wikipedia). The What : As stated above, WikiDo is a search engine focused on events in any particular city. In total, the search engine has over 750,000 events listed in categories like social events, music, sports, food and drink, and many more. Search Engine local events search engine WikiDoYou could either: Add an Event.
    [Engineering] Search Engine Optimization Tip: Check Your 404 Errors
    This is only one seo tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. In fact, this search engine optimization tip is pretty simple: check your 404 error pages on your website. And if there are links to those 404 errors you can fix the errors and help your search engine optimization. Tags: Search Engine Optimization Google Analytics is not enough. The bottom line.
    [Engineering] Social Media has a Strong Influence on SEO
    Because of this, search engines have started to pay more attention to the social media craze and it has even begun to affect search engine rankings. As a webmaster, it makes sense to become aware of social media trends and how they affect search engine optimization practices. Social Buzz Search engines have used hundreds of different factors to determine how to rank pages in their results. While factors like keywords and inbound links will still play a role, many search engines are now starting to put increased emphasis on what is happening in social media.
    [Engineering] Search Engine Marketing PPC Job Opening in Dallas Texas
    ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for PPC / Search Engine Marketing candidates to fill a role supporting car dealers in their Online Marketing efforts. This role is a key position on the Search Engine Marketing Team and is responsible for providing critical and strategic search marketing support for our clients. This position is for a highly analytical and organized individual to help manage daily PPC efforts across multiple search engines. Search Engine Marketing JobsAbout ClickMotive.
    [Engineering] New Search Engine For Vets | Small Business Mavericks
    Enter The Age Of Facebook Phone Calls » New Search Engine For Vets If you are a veterinarian or pet doctor, then you now have a new way to market your practice. It’s a search engine for veterinarians powered by Google. There have been search engines launched for specific professions for years. By listing your veterinary practice in a profession-specific search engine like, you increase your chances of getting found by local people in need of your services. always recommend listing a business in a professional directory or search engine.
    [Engineering] How Much of Your Traffic “Should” Come from Search?
    Also, the positive trust effect built up over time with the search engines can eventually be overwhelmed by the impact of brand strength. However, the biggest effect of social sharing appears to be on organic search traffic due to the value the search engines place on these links. Search Engine Marketing Search Engine Optimization (SEO) Social Media Marketing marketing benchmarks media relations organic search results search engine benchmarks SEO SEO programEven that doesn’t tell the full story. Website age. final factor is social sharing.
    [Engineering] 5 Ways to Improve your SEO Today
    Therefore one of the most popular and cost effective tactics is targeting the search engines to position your website higher for a specific keyword phrase. Yes, I’m talking about SEO , or search engine optimization. For example, being ranked #1 in the search engines for the keyword phrase “Blue Dog on Mars” doesn’t mean you’ll get an influx of visitors. 4) Submit Your Sitemap – A sitemap is typically an XML file that is used to tell the search engine the exact URLs of every page of your website and how often they get updated. Search Engine Optimization
    [Engineering] 5 tips for Search Engine Optimization
    Branding Tips advice internet keywords marketing marketing tips Promotion search engine optimization search engines SEO SEO tips social media tips websiteWhat is SEO? Tip #1: Keywords Tip #2: Description Tip #3: Images Tip #4: Backlinks Tip #5: Great content Related Posts: So, you are an entrepreneur. You have your own Website. But you have noticed that only a few people visit it. What should you do? Below are five tips that will help you find.
    [Engineering] Contributing to Search Engine Watch and CMSWire!
    I’m now an official contributor to both  CMSWire and Search Engine Watch! If you’re not familiar with these two publications here’s what they are about along with what I’m going to be covering on each one: Search Engine Watch. Search Engine Watch used to be all about Search Engine Marketing and Search Engine Optimization. I used to read SEW back in the days when I was still an active SEO (search engine optimization) guy so it’s exciting to be a part of this growing publication. I have some exciting news. CMSWire.
    [Engineering] Search Engine Optimization Firms Like RankPay Still Hurting SEO Industry
    I am still amazed that search engine optimization firms like RankPay are still relying on what I would call shady marketing techniques like sending UCE Spam (UCE stands for Unsolicited Commercial Email), trying to get more search engine optimization business. It is the companies like Rankpay (detailed below) that are sending emails like the one below that is truly hurting the search engine optimization industry as a whole. wrote: Hey, I was doing some competitive analysis for one of our Search Engine. Dallas Search Engine Marketing Search Engine Optimization
    [Engineering] Don’t Pay for Search Engine Submission
    You do NOT have to pay for search engine submission services. There are still companies out there that are selling scamming others with a search engine submission service. But, in fact, if you look at it closely, it’s only a search engine submission service for $75 per year. The notice on the email says the following, which is meant to scare unsuspecting people: Don’t miss out on this offer which includes search engine submission for HALLOWEENCANDYCOUPON.COM for 12 months. Our services provide submission and search engine ranking for domain owners.
    [Engineering] Commentary on Search Engine Marketing
    have always claimed that the number of perspectives on search engine marketing and related processes is determined largely by the number of practitioners. That is to say that each and every one of us professionals in the field of search engine marketing likes to think of himself as a unique observer with an original take. Feel free to disagree with me – it is what we’re here for. -- Thank you for reading Commentary on Search Engine Marketing at AriWriter. Related posts: Why Search Engine Rank is Important. New Search Engine Arrives: Green GUSfinder.
    [Engineering] Search Engine Rankings for September 2011
    Every month about this time comScore releases the search engine rankings data, and I report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Search EnginescomScore, Inc. NASDAQ: SCOR) , a leader in measuring the digital world, has recently released its monthly comScore qSearch analysis of the U.S. search marketplace. Google’s web sites led the search market in September 2011 with 65.3 percent of search queries conducted in the United States. More than 17.1 Yahoo!
    [Engineering] Home Depot Caught Promoting Questionable Linking Tactics, Spreading False Information
    In an email to their vendors (specifically those who provide installation services), a representative from Home Depot encourages their vendors to link to specific pages on Home Depot’s website using specific anchor text–and then encourages those links to be “hidden” Furthermore, Home Depot’s email tells the vendor that linking to Home Depot will essentially increase their website rankings in the search engines. link building Search Engine OptimizationThe following is the email that I have obtained from one of Home Depot’s vendors.
    [Engineering] Search Engine Optimization Tip: Text Surrounding Links
    Links are very important when it comes to search engine optimization. In the case above, note that “search engine” is near the actual link to Links will be given more weight by the search engines, especially Google , when they are surrounded by optimized text. This is one of the simple, effective, but often overlooked parts of search engine optimization that you can use to improve your rankings. This type of effort can pay off for your ranking in the search engines very well. Search Engine Optimization
    [Engineering] Search Engine Optimization Job Openings – Dallas Texas
    From time to time, I post search engine optimization-related job openings in the Dallas Fort Worth Texas area, and other current SEO-related job openings. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo! The position is available to an individual that displays a high level of internet expertise and keeps up to date with advances in search engine marketing. Search Engine Marketing JobsPPC Marketing Specialist. Search Marketing.
    [Engineering] Director of Search Engine Optimization – Dallas Texas
    A contact of mine has an opening for a Director of Search Engine Optimization here in the Dallas, Texas area. Here is the job description, as forwarded to me: Director of Search Engine Optimization – Travel Industry. Director of organic search engine optimization programs and relationships (i.e. Works closely content & design/development to establish and implement best practices to achieve search engine rankings. – Manage a group of four search engine marketing professionals interacting with both brand and hotel key stakeholders.
    [Engineering] If You Don’t Think Social Signals are Important for SEO, You Don’t Know Google Very Well
    There are still many in the search engine optimization industry that are fighting the concept that Google (and Bing) is taking social signals into account at a high level when determining search rankings. There’s another thing to consider, though, as pointed out by Search Engine Watch last month. Bing Featured Google Search Engines bing google Google Analytics search engine optimization Search Engine Watch search engines Searching Web search engineIf you test it thoroughly, it because extremely clear that it’s real. Are you listening?
    [Engineering] How to Use IFTTT to Automate Search Engine Optimization Tasks
    Search Engine MarketingIf you have ever worked with an auto scheduler for tweeting , you know how useful they are. Its great to be able to schedule automated tweets to be tweeted at various times during the day, or week without having to be there to tweet the messages. If this, then that. Of course, sometimes this type of automation backfires, like when your plans change, and you’ve been tweeting about having a great time at destination A, while you are posting pictures, and status updates about being at destination B. Setting up an account on Ifttt is fairly easy.
    [Engineering] In a Post Google Penguin World, It is Still Okay to Link Out
    Why would it possibly hurt your search engine rankings if you linked out to a company’s website when you mention them in your blog post? If you look at the following article (there again I linked out yet again and it won’t hurt my rankings), Guillaume Bouchard writes for Search Engine Watch and mentions the following about what constitutes a fishy link: Outbound links using exact match anchor text from low quality sites (or penalized by Google), or from the same IP address. link building Search Engine Optimization mean, really. What?!? Get rid of those.
    [Engineering] Google Issues Search Engine Optimization Report Card
    This is very interesting, because as you might recall, a while back on the Vizion Interactive Search Engine Optimization blog I wrote about how Google issued a Search Engine Optimization Starter Guide , set up an example web site, and used a 302 Temporary Redirect. Anyhow, this Search Engine Optimization Report Card that Google is issuing now on themselves is written by one of the same Google employees, Brandon Falls, who originally wrote the Google Search Engine Optimization Starter Guide. Tags: Search Engine Optimization Go figure. Description meta tag use.
    [Engineering] Search Engine Optimization: Anchor Text and Internal Links
    When it comes to search engine optimization and optimizing your web site, the anchor text of your internal links, anchor text of those links are important. Most search engines give a great deal of weight to the use of anchor text. If you are doing what you can to increase your ranking on any search engines, this is one piece of advice you really want to follow. Google is the top search engine that millions of people use every single day. That will make it very difficult for both visitors and the search engines to successfully figure out what that means.
    [Engineering] SEO Tricks are Dead. Search Engine Optimization is Alive and Well.
    The famous scene from The Dar k Knight applies very nicely to black hat search engine optimization tricks today. Search engine optimization is no longer a distant cousin of social media marketing. That’s why search engine optimization as an art and science is alive and well. Google has never and will never hate search engine optimization. So many are starting to shy away from the “evils” of search engine optimization because they believe they run a risk of being hurt by it. Now is not the time to give up on search engine optimization.
    [Engineering] Why PR Should Not Own SEO (Nor Social Media or Content Marketing)
    Since Google’s Panda and Penguin updates, social interaction and relevant content have become more important for search engine optimization (SEO) than ever before. Opinion Research Lee Odden PR search engine optimization SEMPO SEO social media State of Search MarketingSocial media, content marketing and search (SEO and SEA) must be integrated. In fact, all forms of interactive marketing should be integrated as it’s not about the media and tactics in the [.].
    [Engineering] How To: Remove Paid Links Without Hurting Your Search Engine Rankings
    When it comes to search engine rankings, we all know that one of the major search engine ranking factors is how many links you have to your website. So, if you want to rank well for “red widgets”, then having lots of links with “red widgets” in the anchor text pointing to your site will help your search engine rankings. Especially if those paid links are helping your website’s organic, or natural search engine rankings? Search Engine Ranking Problems. Your website has been penalized in the search engines because of paid links.
    [Engineering] Search Engines Getting Smarter…or is it the Searcher?
    Earlier this year Hitwise reported that search queries on all the major search engines are starting to get longer. Are the searchers getting smarter or it’s the search engines getting smarter ? Way back in 1998 when Google forayed into web search from Stanford backyard, it was established that average length of a search query was just 1.2 words. Year-over-year, the trend in our search behavior as measured by search query length, has become more sophisticated & specific (the average search query length was 2.5 words in 2004 & 3.3 words in 2006).
    [Engineering] As Search Engines Become More Social, Everybody Wins
    As social becomes more of a part of search engine rankings, expect your results to be more relevant. Search engines use algorithms to determine how your results appear. lot of people solve this problem by searching online, which will give them a result based on the search engine algorithms. Additionally, having a human element included in search engine results could mean that websites are relevant to certain searches, which provides more tailored results. Search Engine Social Search search engines search results social search More Tailored Results.
    [Engineering] OOPS! Altavista Gone, But Only Temporarily?
    'Altavsita , one of my favorite 1990s search engines, has been put out to pasture so to speak. This will redirect users to the new location–but it’s only temporary so no search engine listings will be moved (the old URL will still be in the search engines’ indexes). ’s search engine results. Search Engines now redirects to a page on But, mistakenly, it looks like Altavista is only temporarily being redirected to Yahoo! Whenever you take down a website, it should be redirected to its new location.
    [Engineering] Search Engine Optimization Tip: Links Surrounded by Text
    Links are a big part of the success of your Search Engine Optimization efforts and the overall traffic from organic search to your site. Let’s take a look at an example list of links: - Search Engine Watch. Search Engine Land. Search Engine Roundtable. Although it is a list of some of my favorite search engine related web sites, those links are not really the “ideal” type of links. SEW was run by Danny Sullivan, who now operates Search Engine Land. Search Engine OptimizationThat above is a list of links.
    [Engineering] Search Engine Optimization Tip: Link to Your Real Home Page Only
    You want the search engines to know that your home page is the core foundation of your website. This simple but powerful change can really influence your overall rankings in the search engines. Search Engine OptimizationYou already know that links to your web pages are very important, but you may be overlooking something. Too often, the links for the home page aren’t in place. That is why the process of getting your internal linking correct is vital for you to implement. But those files are NOT what you should be linking to internally on your web site. link]. link]. link].
  • SOSHABLE  |  MONDAY, AUGUST 19, 2013
    [Engineering] The Newest Spam in 2013
    Search Engines 'Is there anything better than a nice breakfast of crispy hot spam? Oh…what’s that you say? Pretty much anything? Well, guess what buttercup…Google feels the same way, but people keep trying to serve up spam all the same. One technique is hammered and gets you penalized, and the army of  spammers (the ones who give SEO a bad name to begin with) just move on like locusts, looking for the next technique to earn them a few bucks before Google catches on, leaving a landscape of destroyed sites in their wake. Can you see where the spam is getting fried yet?
    [Engineering] Google Slaps Link/Blog Networks – Are You Getting The Benefit
    For years, link/blog networks have been able to dominate a wide range of keywords – and the search engines have done nothing. Given the sudden drop in rankings of many websites, and the sudden improvement in rankings for others, all because of spammy links, I think  link building using honest search engine optimization techniques is still very important if you want to rank well. SEO for Small Business link building search enginesThere are tens of thousands of blogs that are suddenly finding they no longer ranks in search results.
    [Engineering] Social Media Boosts Organic Search Results [Infographic]
    Tasty Placement , a search engine optimization and digital design company, attempted to solve the question “Can social media activity boost organic search ranking?” rise in search engine ranking position. rise in search engine ranking position. rise in search engine ranking position. rise in search engine ranking position. fall in search engine ranking position. Search Engine Optimization Social Media facebook google ranking position search engine optimization seo twitter” with an experiment. 50 Tweets yielded a 2.88
  • BILL HARTZER  |  FRIDAY, MAY 11, 2012
    [Engineering] How NOT to Build Links to Your Website: Courtesy of American Express
    As a courtesy and value-added service, American Express is building links and doing search engine optimization for many of their small business clients. We add your website (create a link) to our highly used social bookmarking websites so that search engines can index a link to your website and members of these bookmarking websites can access your website. These links help build your search engine credibility and are very beneficial to your SEO campaign. Search engines use this text to determine the subject of your page and the targeted page. Not exactly.
  • BILL HARTZER  |  FRIDAY, MAY 28, 2010
    [Engineering] Search Engine Optimization Tip: Check the Whois on Your Domain Name
    This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. For this search engine optimization tip, let us talk about the Whois and the data that it contains. When I’m talking about whois from a search engine optimization perspective, I’m talking about who owns your domain name. The search engines tend to like older, more established domain names.
    [Engineering] DataSift Curation Engine Aims for Relevance in Real-time
    Mapping Startups & Services Filtering For Relevance In A Matrix DataSift Curation Engine Aims for Relevance in Real-time On August 27, 2010, in Social Web , by Mahendra Palsule As I have said many times previously, if 2009 was all about the hype of Real-time, the future is all about capturing Relevance in real-time. Number of Retweets Whether tweet contains a hyperlink Datasift is a rules-based engine that can filter this firehose using thousands of complex rules and provide a filtered stream in real-time within milliseconds. It is just a matter of time. link] [.]
    [Engineering] Why Fresh Content is Important for Search Engine Optimization
    SEO is all about understanding what popular search engines and web users want. Thus, a company that offers everything latest that a user or a search engine wants, will definitely be ranked higher in search results and in turn would make more sales and will have the opportunity to best others in the business. Search Engines love fresh content. When doing a web search on a popular search engine, the first thing you get to see is that the latest, are always at the top. Search Engine OptimizationThe phenomenon applies to everything available on the internet.
    [Engineering] Search Engine Optimization: Why a Blog is Important
    When talking to business owners about marketing their businesses on the internet, I often get asked about why I always recommend that their online marketing strategy, their search engine optimization efforts, include a blog. Unless your website is informational in nature and is about a historical event, your website content needs to be updated on a regular basis, especially when it comes to search engine optimization. And the search engines will notice, as well. Search Engine Optimization: Why We Still Need Meta Tags Recently, there has been a lot of debate in the.
    [Engineering] Use May Infringe Upon Search Engine Patents
    got together recently and formed Schema.Org , that will help you, as a webmaster, web designer, or search engine marketer , standardize your html code. Take a look at some of the language being used in the Terms of Service: …patent claims that are necessarily infringed by including markup of structured data in a webpage… By using the code that the search engines–collectively–are recommending that you use, you may be a patent infringer. You may be infringing on the patents that are owned by particular search engines. Search Engine Technology
    [Engineering] Bing Search Engine Losing Users Fast
    Bing , one of the newest search engines on the block powered by Microsoft, had a great opening with a strong marketing campaign, but lately has been declining on the number of new users to the search engine. According to stats recently released from a study performed by Chitika , an online ad network, traffic from August through the first half of October appears to show that the number of users coming through Microsoft’s search engine has declined much more quickly than they were expecting for this time of year. Over 8% of search engine users and 6.7%
  • BILL HARTZER  |  MONDAY, JULY 13, 2009
    [Engineering] Courseopedia Search Engine Helps You Find Courses
    I’m always fascinated by the new niche search engines that great entrepreneurs are launching. Courseopedia is a new search engine (just launched recently in beta) that aggregates courses from many different sources: it allows you to quickly and easily find courses and view comments that others have left about it. So, if you offer a course, then you most likely will want to “optimize&# for the Courseopedia search engine by getting your courses listed. Tags: Search Engines Nearly 70 more California schools will be added by mid-summer. Digg this! Tweet This!
    [Engineering] 5 Ways to Improve Your Search Engine Ranking
    'Given that 93 percent of Internet traffic starts at a search engine, ranking high by using SEO techniques is important for your website. Consider these tips to help improve your search engine ranking. When someone links to your website, it shows the search engines that your website is authoritative. While search engines have moved toward displaying quality content instead of worrying about high keyword density, using keywords is still important to ensure that your content shows up in front of the proper audience. Did they impact your search engine rank?
    [Engineering] Search engine marketing and social: why SEO and search engine optimized content are not enough
    In order for your website or other online properties to be found online (inbound marketing), you still need a good search engine optimization strategy. Defining relevant keywords for your business and, more than ever, for your target groups. Relevance is increasingly becoming important in search. Click title to read more
    [Engineering] Search Engine Optimization: Recovering Lost Traffic and Links on your Website
    Recovering this old page from an older version of the website will ultimately help the website’s search engine rankings. Related posts: How Search Engine Optimization Adds Value to a Website Most likely, if you have a website for your business, How to Properly Redirect a Domain Name and Get Link Credit I recently received an email from Duane Long asking a. Link Building Strategies for Search Engine Optimization in Dallas October 14 Attend the Link Building Strategies for SEO Event in Dallas. Tags: Search Engine Optimization So, the page was not included.
    [Engineering] Search Engine Adds New Features including Anonymous Twitter
    Aafter , a search engine that bills itself as a high privacy search engine and one that actually pays you to search, has added many new features, including a new way to post to Twitter anonymously. There are web search engines on the internet that are really useful in terms of its multi-faceted utilities. often use a site called which is a high privacy web search engine that works much faster than other popular search engines. here is a list of what has recently added to their search engine: Cash-Back on Lowest Online Prices.
    [Engineering] BuzzSumo – Search Engine for Finding Content, Keywords, Influencers, and Social
    BuzzSumo – Search Engine for Finding Content, Keywords, Influencers, and Social is a post from: ConverStations. You just finished reading BuzzSumo - Search Engine for Finding Content, Keywords, Influencers, and Social ! 'BuzzSumo new search and save feature has made it a go-to tool for finding content, keywords, influencers, social sharing, and more. The search and save feature , a close proximity of our old  Search Once and Subscribe  mantra, helps you save time and stay on top of topics that are important and relevant to your business. Filter by Content or keyword phrases.
    [Engineering] 5 more tips for Search Engine Optimization
    Branding Great Resources Tips Wordpress brand name breadcrumbs search engine optimization search engine optimization tips SEO tips table of contents Wordpress SEO plugins
    [Engineering] How to Create a Video Marketing Strategy for Your Business
    An understanding of sharing sites, social networking, and search engines is essential if you want to maximize your presence on the Internet. Below is a YouTube Video about embedding: Search engines. See our recent article on search engine optimization for more information. Marketing Search Engine Optimization Social Media video marketing videosThis is a guest post from Neil Davidson. In recent years, there has been a dramatic increase in the amount of video people watch on the Internet. But where do you start? The key is strategy. Have clear goals. Create your video.
    [Engineering] Search Engine Optimization: 7 Important Considerations for Link Building Strategies
    When it comes to search engine optimization , the bottom line is that link building is still important. Simply putting it, your link popularity on the web can easily upgrade or degrade your popularity with the search engines, especially Google. Raising your popularity with the webpages means raising your graph with the search engines as well. link building Search Engine OptimizationThe popularity of any web page is dependent on its reaction off-page. To understand how this phenomena works, we must understand the concept of “link building”.
    [Engineering] The Difference Between SEO & SEM
    SEO stands for Search Engine Optimization, and it refers to the process of increasing your website’s search engine ranking for a specific keyword or set of keywords. Said another way, search engines look for specific things on and off of your website that determines whether or not it’s relevant for a specific query, and SEO is the goal of doing those things. Search engine…? Search engine marketing is the strategy to increase your traffic and sales through the search engine channel. Paid Search Search Engine Optimization search engine marketing sem seo
    [Engineering] Google+: A social networking site or the future of search engine marketing?
    This may be somewhat of a conspiracy theory, but a few of us here at FreshNetworks were questioning whether Google+ is about social networking at all, or if it’s about something else…namely, changing the future of search engine marketing (SEM). ’ So perhaps Google+ is about improving their ‘one thing’ which,  in the words of Google’s co-founder Larry Page, is to make search engines “understand exactly what you mean and give back exactly what you want.&#. Or has it? We do search. Think about this. your website. Tweet This!
    [Engineering] Search Engine Optimization 101: The Meta Description Tag
    There are many pieces to the puzzle with search engine optimization , and one of them is the meta description tag. This is very important so don’t overlook it because this tag will show up in the actual search results so you get higher in the search engine rankings. Search Engine OptimizationThis is a wonderful way to entice potential traffic to see what your website is all about once they read the meta description tag. Make sure you include your keywords or keyword phrase in that description tag as well. This will help you get it higher in the search results.
    [Engineering] Search Engine Optimization Tip: Check Your External Links
    It can also result in your site dropping in terms of where it is placed on the search engine rankings. Links are a vital resource for effective search engine optimization, but they can also hurt you if they aren’t good links. Search Engine OptimizationWhen was the last time you checked all of the external links on your web site? Who are you linking out to? Hopefully, check your external links from time to time. You can’t just put them out there and then assume they are always going to work. This can make your site appear to be very unprofessional.
    [Engineering] Search Engine Marketing Job Opening: Advertising Inventory Analyst
    Related posts: Search Engine Marketing Job Opening: Search Project Manager ICONSTAFF has openings for a Search Project Manager. Search Engine Marketing Job Opening: Account Directors ICONSTAFF has openings for Account Directors. Search Engine Optimization and Network Marketing: How to Get More Leads I had an interesting conversation over the weekend with Marvin, Tags: Search Engine Marketing Jobs ICONSTAFF has an opening for a motivated, organized and energetic Advertising Inventory Analyst. Running various reports from the ad server and site analytics application.
    [Engineering] Let’s Face It. Google Is Search.
    Paid search is a different thing altogether and many have found success with the cheaper clicks through other search engines, but even in that case the only way to truly hit a bulk level is through Google. Bing Featured Google Infographics Search Engines bing Facebook google search engine marketing search engine optimization Twitter Web search engine yahooLet’s call it what it really is, shall we? Despite efforts by Bing/Yahoo to stay relevant as well as efforts by Facebook and Twitter to enter the search game, there really is only one. Related articles.
    [Engineering] How to get search engine ratings with one way link building services
    How to get search engine ratings with one way link building services. So certainly when the traffic rate is leveraged, your sales also enhance thus promoting your products thereby securing you a top page rank in the popular search engines. Links are essential for a website to acquire a good page rank by the search engines even though your website possesses a quality content. As a web master if you can execute a successful one way link building you will be counted high in the perception of top search engines; it will definitely becomes a plus point for your site.
    [Engineering] How the Facebook Contextual Engine Can Grow Your Business
    Facebook is building a contextual search engine that will readily tell your story and connect you with new social and business opportunities. The Facebook contextual search engine is a database that is comprised of content that is derived from what you share with it. The contextual engine does the rest by helping to connect you with those that are most ideally aligned with you – both personally and professionally. If you really want to learn how the Facebook contextual engine is working, take a closer look at the “false positives.” One more thing.
    [Engineering] Search Engine Marketing Specialist Job Opening in King of Prussia, Pennsylvania
    LuckyVitamin Corporation, a Top 500 E-commerce retailer located in the King of Prussia, PA area is looking to hire a Search Engine Marketing Specialist. – Administer daily operational tasks associated with search engine marketing. – Manage relationships with search engine vendors and other third parties on behalf of company. – Experience with major search engines and paid search networks (Google, Yahoo, Bing, Facebook). Search Engine Marketing Jobs– Analyze keyword library and expand appropriately. – Update reports and databases.
    [Engineering] Search Engine Optimization Tip: Your Heading Tags Should Include your Keywords
    Lately, it seems as though many people have been concerned about over-optimization when it comes to search engine optimization of their web sites. That’s why I continue to post these search engine optimization tips , so we can get back to the basics here of SEO. This is how you inform the search engines and visitors about what you have to offer on your various web pages. You will also be able to get higher search engine rankings and far more traffic than before. When was the last time you received a full search engine optimization audit of your website?
  • SOCIAL WAYNE  |  FRIDAY, MAY 31, 2013
    [Engineering] Women and Girls in Science, Technology, Engineering and Mathematics [STEM] #infographic
    Diversity infographics Technology Engineering and Mathematics girls Science stem women 'Courtesy of:
    [Engineering] Search Engine Optimization
    Google Search Engine Optimization Starter Guide (pdf). You can use this to understand the basics behind the scenes on how search engines like Google see your website or blog. I found a few references that might be useful to you. The first two are in PDF format, so they’ll possibly ask you to download them. They belong to Google, so I’ll presume they’re clean. Website Grader from Hubspot. This tool is a really great way of seeing how you stand with typical SEO and social engagement scoring. Start here. WordPress SEO. Hopefully this is helpful to you.
    [Engineering] Search Engine Optimization: Why We Still Need Meta Tags
    Recently, there has been a lot of debate in the search engine marketing community about some of the more simple or basic elements of search engine optimization, a web page's meta tags. Combined with the title tag, I still believe that as online marketers we absolutely need to make sure that we continue to populate these meta tags correctly and appopriately on all pages of our websites or our clients' websites even though some search engines do not use certain tags for ranking purposes. The search engines did not look at the content of the entire web page.
    [Engineering] Search Engines Affect Our Memory
    It appears that search engines are changing how we remember things. Over the last few weeks, numerous commentaries have appeared, discussing the fascinating results from Professor Betsy Sparrow’s study at Columbia University. Professor Sparrow, a psychologist, conducted a study to determine what effects Google might have on our ability to recall information. The results were very interesting. Without going into the full details of the study, the main takeaway appears to be that we are adapting to remember where information is located, rather than the actual information itself.
    [Engineering] Search Engine Optimization History: June 12, 2005 Was a Historic Day
    When it comes to the Search Engine Optimization industry’s history, I bet that you did not know that June 12, 2005 was a historic day. According to a new tool by Google called Google Correlate , there were far more searches for “search engine optimization&# than ever before. In fact, so much so, that the data stands out like a sore thumb: If you use the new Google Correlate tool, and you search for search engine optimization , you can see clearly that June 12, 2005 was clearly amazing day when it comes to the history of search engine optimization as an industry.
    [Engineering] Search Engine Optimization 101: Working Keywords into Your Web Pages
    Recently, I posted a review of SEM Rush , a great search engine marketing tool that can help you with your keyword research. As you use this keyword research tool, though, it’s critical that you understand exactly how keywords themselves are a part of your overall search engine optimization plan for your website. They are going to help drive more of that traffic your direction when consumers type them into search engines. Search Engine OptimizationLet’s review how to work keywords into your web pages.
    [Engineering] Conversation Engines: it doesn't matter how much we 'get it'… we.
    Home What We Do Awe-inspiring Clients About Contact Us Conversation Engines: it doesn’t matter how much we ‘get it’… we need to ‘get it’ more. Conversation Engines: it doesn’t matter how much we ‘get it’… we need to ‘get it’ more. web traffic youtube Twitter Updates @ seesmic d2 - any idea why the preferences tab is grey shaded - like the rest of the interface, pretty smooth 1 week ago RT @ yannr : Conversation Engines: it doesn’t matter how much we ‘get it’… we need to ‘get it’ more. Extanz – PR 2.0 So what’s going on?
    [Engineering] SEO Search Engine Optimization Specialist Job Opening in Dallas Texas
    ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for SEO Specialists to fill a role as part of the Search Team supporting car dealers in their Search Engine Optimization and Online Marketing efforts. Staying current on Search Engine Optimization and Online Marketing topics. Search Engine Marketing JobsCandidates should have 1 to 3 years of SEO experience as well as strong communication skills and desire to learn new things. Familiarity with Excel and basic html would also prove valuable. 1 to 3 years of SEO experience.
    [Engineering] Search Engine Technology Patent Portfolio Up for Auction
    ICAP Patent Brokerage is auctioning off a patent portfolio that enhances search engine functionality from Jason A. This search engine technology patent portfolio discloses search engine technology that can “significantly enhance functionality and user interaction compared to current conventional systems.” – Using this search engine system, a user can provide comments or tags to search results, determine relationships, and link them accordingly. Search Engine TechnologyDenise.
    [Engineering] Facebook Acting More and More Like a Search Engine
    'Is it just me, or is Facebook acting more and more like a search engine, crawling all sorts of URLs. Facebook is acting more and more like a search engine every single day. So, is Facebook Bot really Facebook’s new search engine? Search Engines Social Media More than they have in the past. Here is a perfect example: If you take a look at the screen capture above from my stats just now, you’ll notice that Facebook Bot is visiting over and over again. But not only are they visiting over and over again, that part I can possibly understand.
    [Engineering] Search Engine Optimization Horror Story Contest Launched
    Do we really need another Search Engine Optimization (SEO) contest ? Because the SEO Contest that Vizion Interactive is launching today is not a traditional “SEO Contest&# in the sense that SEOs (Search Engine Optimizers or those who practice Search Engine Optimization) are typically pitted against each other in an effort to “rank better&# than another. This Search Engine Optimization is different. They’re looking for Search Engine Optimization Horror Stories, extreme examples of cases where Search Engine Optimization efforts have failed.
    [Engineering] Launches Map-Based Vacation Rental Search Engine
    As you might recall, a while back I talked about the Hotpads Search Engine when it was launched. Recently, , the housing search engine, introduced a new way for cost-conscious shoppers to plan their next vacation with an interactive, map-based Vacation Rental search. This is the first map-based vacation rental search engine. Search Engine Marketing and Website Marketing Services As a search engine marketing and website marketing professional since. Tags: Search Engines There is nothing more important to vacation homes than location.
    [Engineering] Our Economic Engine is Human Capital
    'Many believe that advertising is the economic engine of the Social Era. Others believe that technological enhancements to productivity is the economic engine of the Social Era. And then there are those that believe innovation is the economic engine that fuels the Social Era. Is it all of these, one of these or none of these that represent the economic engine of the Social Era? Human Capital Is The Economic Engine of The Social Era. Economics is defined as the  social science  that analyzes the production, distribution, and consumption of goods and services. Social
    [Engineering] Search Engine Optimization with Track Your Google Rankings
    We all want to track our Google search engine rankings. There are lots of search engine optimization tools out there that will help you perform search engine ranking checks. Search Engine Optimization link buildingBut there is one in particular that looks very promising, called SEOette. With SEOette, you can track your Google rankings , backlinks, and other important SEO factors. Not only can you see current rankings, but your entire history beginning the day you sign-up. Your competitors will be scanned for potential keywords that you can use.
    [Engineering] Conductor Searchlight Search Engine Optimization System Launched
    Conductor, a SEO ( Search Engine Optimization ) technology company, has launched Conductor Searchlight , a full-featured search engine optimization (SEO) operating system. Conductor Searchlight helps you prioritize your efforts and gives you insight into which SEO techniques are most likely to garner you top rankings in the engines. uses Searchlight to analyze large amounts of data, providing their search engine marketers with the ability to identify challenges in their search engine marketing strategy. Tags: Search Engine Optimization Digg this!
    [Engineering] How to Effectively Use Funnels in Google Analytics
    Search Engine Optimization Web AnalyticsThis is a very popular topic, website owners should have the basic knowledge of what Google Analytics funnels are, and how they can help your website. Attracting traffic to your website by way of membership, providing eBooks, or subscribing to specific offers will all aid in your build. When you look at building your site, and drawing traffic to it a funnel will show you what is going on at all levels. When you utilize funnels through Google analytics a basic sign up form on your site for example can be assessed at each level.
    [Engineering] SEO for PR Dummies
    If you have a website, or have been given charge of your client’s website traffic as part of your broader PR responsibilities, then you know all too well the importance of ranking high in search engines like Google, Bing or Yahoo. To do this, you need to know a little bit about SEO (Search Engine Optimization), something that has increasingly become an essential part of a PR practitioner’s toolkit. position in the search engines be guaranteed? Guest Post Public Relations Social Media Keyword research Search Engine Optimization SEOCan a no. Follow @propellergroup.
    [Engineering] Google’s Latest Slap – How Un-natural Links May Affect Your SEO
    Google has been one of the leading forces in the search engine industry for several years now and it seems like everything they do tends to set the trend for other search engines. Blog Networks Many webmasters were using blog networks as a way to achieve high rankings in the search engines. Many of their pages went way down in the search engine rankings and some of them were actually removed completely from Google’s index. While it might be a lot of work, it will help your search engine rankings rise again.
    [Engineering] How to Write Blog Posts Loved by Search Engines, Enjoyed by.
    [Engineering] How to Select Good SEO Keywords
    Search Engine OptimizationThis guest post is by Jeremy Myers of The problem with good keywords is that they are usually not words at all. Good SEO keywords are usually phrases, that is, two or more words strung together in a saying or idea. When you enter keywords into your meta keywords section, don’t use words, use phrases. I’ll give you two reasons. There are too many single keywords. While you can use single-word keywords, you will be vying for position with the millions of other websites that also use the same keyword. Reason 2. That’s right: never.
    [Engineering] Dallas Local Search Engine Optimization Expert Launches Argent Media
    Chris Silver Smith, a local search engine optimization expert based in the Dallas/Fort Worth area, has launched Argent Media , a search marketing agency. Argent Media will focus on providing both short-term search engine optimization services such as basic website audits as well as ongoing consultation retainers. Chris Silver Smith is no stranger to the local search engine optimization industry. After working at Superpages, Chris worked at two internationally renowned search engine marketing agencies, NetConcepts (which has been acquired by Covario ), and KeyRelevance.
    [Engineering] Search Traffic Declining? You’re Not Alone (and What to Do About It)
    According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.” Finally, algorithmic changes implemented by Google (and subsequently mimicked by other search engines) over the past 18 months have impacted traffic to b2c and b2b websites. Image credit: Young Digital Lab. It’s not quite clear why this is happening. Experiment.
    [Engineering] Link Building: Four Types of Backlinks to Pursue (And Three to Avoid)
    Given that more than 90% of both business-to-business and local consumer purchases now begin with online search, search engine optimization (SEO) has become essential for business success. You can often find the most authoritative (in the eyes of the search engines) directories specific to your type of business simply by searching for them. As the search engines make social signals an increasingly important element in rankings, the links that you create—and that your customers, followers and industry influencers share on your behalf—take on greater importance for SEO.
    [Engineering] Google Now Showing Bing Search Results in Google Organic Search Results
    seriously thought that Google had some sort of filter for this, that they would not rank or show search results from another search engine or other “low quality content” in their search results. Here’s the actual page that is ranking: And here is the search result in Google: Google Search Engines 'Google’s search results keep getting better and better, no matter what type of algorithm changes they make. Yes, I’m joking. That’s right, is now showing up in Google’s search results. Really, Google?
    [Engineering] Search Engine Optimization Manager Job Opening – Dallas Texas
    From time to time I post various job openings and employment opportunities in the Search Engine Marketing and Search Engine Optimization industries. Today, I have a job opening for a Search Engine Optimization Manager here in the Dallas Texas area. This position would be ideal for someone with several years of Search Engine Optimization experience who would like an opportunity to work on major client accounts. – Knowledge of CSS enhancements to better search engine visibility and technical optimization. Search Engine Marketing JobsQualifications.
    [Engineering] New search engine will highlight female leaders
    New search engine will highlight female leaders was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Miscellaneous Social Media Interviews search engine Where are the women women in technology“Behind every great man there is a great woman.” Many of us have heard and used the proverb. But, only a few have actually taken its meaning literally. Meet Melissa Pierce and Marian Mangoubi, two Chicago-based entrepreneurs who are on a quest to give influential women their due place in this world with their new [.]
    [Engineering] LeapFish Search Engine Continues to Grow User Base
    I have talked about the LeapFish search engine earlier , as you might recall. am a lover of LeapFish, particularly because I think LeapFish is one search engine that might actually have a chance of making it to the big-time. LeapFish anticipates that there will be more than 20 million searches in 2010 at their search engine. LeapFish reported that at its ongoing growth rate and with its new partnerships, the search engine anticipates more than 20 million searches to be executed in 2010. comScore December 2009 Search Engine Rankings comScore, Inc. Digg this!
    [Engineering] Blog Tip – Write For Your Readers, Not The Search Engines
    Before we ever dive into the technology behind their blog, I like to explore their content and their attitude toward the search engines. Unfortunately, over the last few years there has been a LOT of focus on search engine optimization, almost to the point that people believe they should write their content and then re-write their content with an SEO lens to ensure that the search engines will index the article. The problem is, what if the search engine spiders like your content, but your readers don’t? ” Wrong answer. What did you accomplish? Houston.
    [Engineering] Best Internet Marketing Posts of 2011
    User Friendly SEO : These are the tactics that search engine optimizers should use to optimize for search engines and user experience. For those die hard SEO practitioners who don’t see the value in social, this article shows the last few months’ impact on search engine rankings. Ultimate Blogger’s Guide to Search Engine Optimization : There have been a lot of guides on blogging and SEO, but this is the latest and has good info. Each major element of code is dissected with some indications as to how it will fare with the search engines.
  • ENGAGE  |  MONDAY, AUGUST 29, 2011
    [Engineering] How Google Reads Your Blog
    Why SEO Would Matter Even If Search Engines Stopped Running. Content Management Algorithm Google Information Quality control Search engine optimization SEO Web search engineS mart businesses know that in order to truly serve their customer, they need to put themselves in their customers shoes and learn to think like them. They need to feel their pain, understand their needs and figure out how they can serve people efficiently and effectively. They’re thinking: how would a real life human react when they see the content on this site?
    [Engineering] A Comprehensive Post on SEO
    The information I’m going to give is specific to Google, but the same tips will also help you rank in Bing and all other search engines. Google first built its search engine on the idea of page rank: a page was probably relevant if a lot of people linked to that page. Search Engine OptimizationThis guest posst is by Kole McRae of Office Buddha. m a blogger now but in a former life I did SEO professionally. As a part of the industry I’ve seen first hand the insane amount of misleading information available. That’s why I’m writing this article. Meta tags. The Description tag.
  • E-LIGN  |  THURSDAY, JULY 25, 2013
    [Engineering] Why Are My Search Engine Keywords Returning (Not Provided)?
    One powerful example of this is viewing and learning from the data provided by search engines. In addition to information on referring domains, search engines typically send over the keywords searched by the visitor. The biggest search engine out there is Google, and up until a few years ago, openly shared the information they collect about the search terms used to find a particular page. The search engine went “dark” for users that are signed into their services. After The post Why Are My Search Engine Keywords Returning (Not Provided)?
    [Engineering] The Babel Real Time Social Media Search Engine Launched
    did a search at The Babel for my primary social media ID, bhartzer , and really didn’t find anything different than the search results I would find if I did the same search over at Google, for example: At first glance, I am not so impressed by this new real time social search engine. So, I hate to be a tough critic here, but I would probably give The Babel, a real time social media search engine, a grade of C or D when it comes to the “real time&# part of the equation here. and allows you to search data being generated in real time. Post on Google Buzz. Tweet This!
    [Engineering] Google No Longer Passing Keyword Referral Data for All Users
    In my opinion, this is a huge philosophical change that Google has made, and they literally just turned the Search Engine Optimization industry on its head (and shook really, really hard). Search Engine Optimization 'Wow, I knew this day was coming at some point, but I really didn’t expect that this change would happen this soon. Google no longer is passing keyword referral data through to websites. Google just made a huge change: if you search at Google, it appears that all searches (even from [link] are now secure, https searches. For all users. What does this mean?
    [Engineering] Does Removing Your Website from Google Hurt Your Search Engine Rankings?
    As you might be not be aware, accidentally removed themselves from the Google search engine by entering that directive in Google Webmaster Tools. Does removing your website from Google hurt your search engine rankings? However, it appears that once you are re-listed, as in the case of Ripoff Report, your search engine rankings will come back–and the screen capture below show exactly what I mean. And it appears that their search engine rankings, such as a search for “Radialabs&# , are back. The search engine did not remove the website.
    [Engineering] Search and Social – We Should Be Friends
    You don’t have to look too far, to discover quite a few similarities between Social and Search… Social Media and Search Engine Optimisation are both slight misnomers. “Search Engine Optimisation” isn’t exactly a line I enjoy pulling out at parties as it is.  But the name’s flawed in other ways too – you should be optimising for users, not just search engines. Social media Social media strategy Distilled Search engine optimization social searchGuest post by Mark Johnstone from Distilled. But this is crazy.  We have the same goals. Tweet This!
    [Engineering] Why Your Website Doesn’t Convert Traffic to Leads (And How You Can Fix It)
    Blogging Business Marketing Strategies and Tactics Seach Engine Optimization (SEO) Convert Traffic to Leads Customer experience SEO website designHaving your own website is crucial to your Internet marketing and branding strategy, even if you don’t sell anything directly on your website. However, a poor website is almost as bad as having none at all if it causes frustration or prevents consumers from doing what they want to do, which is learn more about your company. Guest post by Aubrey Phelpsis. Here are a few common mistakes and how you can fix them. Speed It Up . Build Trust .
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