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Embedding Latitude, Longitude and NAP Data into Image Files to Help Local SEO

Bill Hartzer

Then, right-click on the photo and select “properties” You will see all of the data that I saved/embedded in the image file. For this test, I made up a word and embedded or “saved” that word in the EXIF data in the image file itself. Here is a list of what I would include: Name. Phone Number.

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Hidden Advantages of Custom Events to Meta Advertisers

Jon Loomer

As a blogger, there’s a long list of actions that I care about that signify quality engagement. Embedded YouTube Video Play. Start Embedded Audio Player. What are the things you hope they’ll do that fall outside of the standard event definitions? Yes, you want people to complete a purchase or fill out your form.

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Create a Custom Facebook Event for a Watched YouTube Video in Google Tag Manager

Jon Loomer

Imagine you have an important YouTube video embedded on a page of your website. Then go to an embedded YouTube video on a page of your website. You can then do any of the following: Add this custom conversion to your configured events list and optimize for it. The original inspiration for this approach came from this blog post.

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Influencer Marketing for Beauty Brands: Best Practices

Ignite Social Media

The post also includes a full video with Jim and Susan expanding on each tip, which we’ve embedded above. This post distills their expertise into an easy-to-digest list of actionable tips you can use to improve your next influencer program. They know what works to drive real results for beauty brands and what falls flat.

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How to Test Your Meta Website Events

Jon Loomer

It fires when I start an embedded YouTube video on my website. If everything is working properly, it lists out all of the events that fired. Then paste the URL where the event you want to test will occur and click “Open Website.” I’m going to test my Video custom event. After I click that video, I head back to Events Manager.

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A Guide to Standard Events, Custom Events, and Custom Conversions

Jon Loomer

Custom Events: Make a list of all important actions that happen on your website. It’s typically recommended to optimize for standard events rather than custom conversions when you can since the standard event will provide greater volume. Is there a standard event that can define them? If not, consider setting up custom events.

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Custom Facebook Web Events That I Use

Jon Loomer

I publish content to attract people into my funnel with the hopes of getting people added to my email list who will eventually buy from me. I haven’t embedded YouTube videos often on my website, but when I do I have an event that fires when people play that video. My website is central to my business and funnel.

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