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Hidden Advantages of Custom Events to Meta Advertisers

Jon Loomer

In this post, you’ll learn: What custom events are How I add custom events Examples of custom events Benefits of custom events Buckle up, this is a good one… What Are Custom Events? You send event information with your pixel data to Meta, for example, and highlight events to signify, “HEY! Standard Events. Dig deeper.

Eventful 182
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Blogger Outreach: Building Relationships for Backlinks

Writtent Blog

Link building outreach is the process of creating backlinks from other sites by contacting bloggers and asking them to link to your website. Link building outreach process The bloggers outreach strategy consists of four main steps: 1. For example, if you use site:neilpatel.com/blog/, you’ll see all of the pages at Neil Patel blog.

Blogger 52
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4 Ways to Embed Facebook Posts and Page Features on Your Site

Sprout Social

You have a couple of options for embedding on WordPress using either the plugin route or a manual process. Using a plugin makes the process a bit more automated and the social network itself offers numerous options to choose from, including: Embedded Posts: This allows you to easily embed public posts on your site.

Sites 79
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Demystifying the Technical Side of Social Media

Razor Social

Example: <meta property=”og:title” content=”why you need outbound for inbound marketing”/> The og:description tag tells social media users more about your page and, if written well, can get more people to click on your link and visit your page. See here for an example of this. By adding UTM parameters to the URL!

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Pros And Cons Of Translating Your Blog Posts Into Other Languages

SocMed Sean

As an example, a while back I translated my top-performing blog post about issues with Facebook Messenger into this version of the post written in Spanish. There is also a paid version of the plugin that allows you to assign URLs to the translated content. This is really nice if you want to have URLs that are specific to the language.

URL 235
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How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)

agora pulse

A conversion is the process of getting your client to complete an action which you track through your analytics panel. It simply involves embedding a line of code into your website which then connects with your advertising interface. Create customized URLs for every landing page, video, or web page you are linking to.

ROI 108
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How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)

agora pulse

A conversion is the process of getting your client to complete an action which you track through your analytics panel. It simply involves embedding a line of code into your website which then connects with your advertising interface. Create customized URLs for every landing page, video, or web page you are linking to.

ROI 108