Jon Loomer
APRIL 19, 2023
One of the most common questions I get is related to scaling Facebook ads: Once you get good results, how do you increase your budget while continuing to get those good results? If it were easy, I wouldn’t need to write this blog post. It’s a common problem. Once you increase the budget, it’s possible that you’ll get much worse results.
The Social Media Hat
APRIL 16, 2023
Don't ignore the LinkedIn gold mine of contacts and prospects. Build your influence today! The post How to Use LinkedIn for Influencer Marketing: A Comprehensive Guide appeared first on The Social Media Hat.
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Social Media Strategies Summit
APRIL 21, 2023
Viral trends and cultural moments can be a social media marketer’s best friend. Whereas you may have brainstormed your “regular” content weeks (or months) in advance, a well-timed response to a viral post or topic can be a shortcut to tons of impressions and engagement. But tapping into buzzworthy conversions isn’t a silver bullet for social media success.
Social Media Today
APRIL 17, 2023
Sports discussion can be a great way to boost your brand awareness and messaging.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Jon Loomer
APRIL 17, 2023
I often hear from Meta advertisers who think their conversion events are overcounting. It typically starts with a distrust of Meta. But if conversion events actually are getting overcounted, there’s almost always a reasonable explanation. Let’s go through the steps to help you troubleshoot and correct this so that your events will fire correctly.
Hootsuite
APRIL 19, 2023
We’ve all cringed at a brand’s tone-deaf post or hashtag fail. These social snafus often come down to a misunderstanding of unspoken social media etiquette. Social media can seem informal, but if you’re not posting on your personal account, you still have to follow a few rules of engagement. Social media etiquette is more important than ever, especially now that brands are expected to be “human” and “authentic” online.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Social Media Today
APRIL 20, 2023
The move will further erode trust in the app, which is the opposite of Musk's stated aim.
Sprout Social
APRIL 20, 2023
Most companies employ a social media agency to fill some sort of gap: the company does not have enough in-house resources or lacks the in-house expertise. Or perhaps it just makes sense from a budget or long-term planning standpoint to employ an agency vs. hiring a full-time resource. Whatever the reason, companies using agencies for social media work often botch both the relationship and the work.
Hootsuite
APRIL 17, 2023
All social media marketers share an important goal — to get our content seen by as many people as possible. That’s what we measure our success with metrics like reach and impressions. Both of these important social media metrics track how much your content has been viewed, so you can understand your social media growth — but they don’t do it in exactly the same way.
Amy Porterfield
APRIL 18, 2023
Listen on… Why entrepreneurs like Brendon Burchard, Jenna Kutcher & Jamie Kern Lima say “No” more than “Yes” One of the most important skills for a business owner is their ability to say “No” to ideas, opportunities, and offers that are out of alignment with their mission. Now, I’ll be honest — this […] The post #563: How To Drop The Guilt When Saying “No” appeared first on Amy Porterfield | Online Marketing Expert.
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A beginner's guide to social media automation tools and getting automation right.
Social Media Today
APRIL 21, 2023
The option will enable creators to schedule product drops, as opposed to uploading details ahead of time.
Forbes Social Media
APRIL 19, 2023
A reporter at Wired has been banned from Twitter after he wrote about the fact that anti-trans activist Matt Walsh had his Twitter account hacked. Walsh’s account was hacked on Tuesday and started posting offensive tweets about other popular right-wing figures like Andrew Tate and Ben Shapiro.
The Realtime Report
APRIL 20, 2023
How To Create A Debt Elimination Plan People from countries all over the world have been forced to navigate a challenging economic environment filled with turbulence and uncertainty. One of the biggest negative impacts is the rising inflation which is represented in significantly increased prices of many essential goods and services. To meet their growing expenses, many may have turned to debt financing options such as loans.
Sprout Social
APRIL 17, 2023
The journey from follower to customer varies to such a large extent, it’s hard to sum it up in a neat analogy or metaphor. Tying social tactics directly to revenue is easier said than done, creating tension when competing for resources and budget. At Sprout Social, we recognize the hurdles that come with understanding social media ROI. We also recognize the transformative impact social can have on a business.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Social Media Today
APRIL 18, 2023
As Google moves to phase out cookies, its developing a range of alternative solutions.
Forbes Social Media
APRIL 17, 2023
The Canadian Broadcasting Corporation (CBC) announced on Monday it’s quitting Twitter after the public broadcaster was recently slapped with a "government-funded" label on the social media platform.
Audiense
APRIL 19, 2023
With ever-evolving marketing trends , staying ahead of the game is more important than ever. With the right data, you can gain valuable insights into your customers and their behaviors, leading to more effective campaigns and strategies.
Hootsuite
APRIL 19, 2023
Want to slide into your customer’s DMs? There’s an app for that. Social messaging apps are now essential communication tools. And not just for individual social media users — for brands, too. Social media is a great way to get your message out onto the sweet, sweet worldwide web, but if you’re looking for a more intimate connection with your fans and followers — and a way to offer best-in-class social media customer service — it’s time to get acquainted with the most popular messaging apps.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Social Media Today
APRIL 17, 2023
The proposed Online Safety Bill would force providers to maintain oversight of all user communications.
Forbes Social Media
APRIL 16, 2023
Elon Musk, who purchased Twitter in October 2022 for $44 billion, claims the U.S. government had full access to everything on Twitter, including private DMs, according to an explosive new teaser clip shared by Tucker Carlson.
Buffer Social
APRIL 19, 2023
Many business owners assume that the quickest way to grow is to pay to get in front of potential customers (or to do tons of cold outreach). But I never even considered that approach, and I’ve still managed to grow a thriving business in less than two years. When I decided to launch my disability public speaking and DEI consulting business in 2021, I didn’t have any background in the industry.
Amy Porterfield
APRIL 20, 2023
Listen on… How to let your heart guide you through the most difficult parts of entrepreneurship As a business owner, there’s so much focus on what your mind tells you to do. Case and point: When you’re facing a challenge in your business, what do you do? You research. You look at the […] The post #564: How To Choose Higher Quality Thoughts With Spiritual Thought Leader Danielle LaPorte appeared first on Amy Porterfield | Online Marketing Expert.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Social Media Today
APRIL 17, 2023
It could be worth tuning in, to ensure you're maximizing your Facebook and IG ads.
Forbes Social Media
APRIL 17, 2023
Lost in the political battle regarding a TikTok ban is the economic impact a ban would have on finfluencers—and all TikTok influencers, for that matter. If there's a ban, where will the finfluencers go—and will they be able to take their followers with them? Would (could) they take them to Twitter?
WebInKnow
APRIL 21, 2023
Have you been following the introduction of Max, the rebrand of HBO Max? It’s crazy! Parent company Warner Bros. Discovery took a decades old brand, HBO, a pioneer in the world of delivering video content, and stripped away the brand equity.
Laurel Papworth
APRIL 20, 2023
In this episode I’m searching to connect the new AI copilot business model with what it means to be both human and divine. So I’ve been thinking about: AI is not just ChatGPT in Business – HR, Customer Service, Sales, Procurement, CEO and C-Suite, Marketing and PR and more The Fall of Man (Divine Source incarnating into the physical body) and then into the virtual body of our avatars; Gilgamesh and Enkidu Replika by Luca Games business replaced GPT from OpenAI on Valentines Day
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Discover just how easy it is to boost SEO with social media.
Social Media Today
APRIL 19, 2023
The report looks at the latest tech marketing trends and how decision-makers are being influenced.
Forbes Social Media
APRIL 18, 2023
Personalization has become a popular strategy for marketing, but it's not without its challenges. In this article, we'll explore five common mistakes businesses make when implementing personalization and provide tips for avoiding them.
Keyhole.co
APRIL 20, 2023
Every day, there is new content coming your way. These produced materials, particularly news, can significantly affect the way you live and run your life. Reports and news from journalists, the media, and other reliable key persons play a big role in the world we live in. They are all essential components of communication that keep us up to date about socio-political issues, entertainment, sports, business, and other national and global concerns.
Laurel Papworth
APRIL 17, 2023
If you connect ChatGPT to Google Docs you can have ChatGPT create a business plan for your small business (I chose marketing agency in Penrith). In this video tutorial I go through how to connect ChatGPT to Google Docs for small businesses to create a business plan (example is a Penrith NSW marketing agency) step by step: OpenAI account Google Docs account Plugin or extension addon for Chrome OpenAI API secret key (copy) (paste) Google Docs addon Ask ChatGPT to put the answer in the Google Doc C
Social Media Today
APRIL 16, 2023
Should you pay up for Twitter's new brand verification program?
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